Rebirth 2010: I add some points to be a boss

Chapter 339 Baize System!Talk about the global e-commerce industry!
"Mr. Liu might as well come in and sit. It's really inconvenient across a window. Let's have a cup of hot coffee together."

Chen Heyu saw that the two had a tendency to "pinch each other", so he took the initiative to speak.

Liu Dong and his party stood outside the half-waist-high window, blocking more than half of the narrow bluestone road, affecting the normal passage of others.

"President Chen, please excuse me."

Liu Dong patted the back of his wife's hand, led his assistant and bodyguards, and walked slowly into the house from the main entrance.

The autumn wind was rustling, Boss Liu was wearing a stand-up collar trench coat with a blue suit underneath, full of style.

The owner of the coffee shop did not expect that on the eve of the Internet Conference, his small shop could entertain two top bosses in a row.

In 2016, Brother Dong ranked 420th on the Rich List in Greater China with a net worth of 16 billion Chinese dollars.

The other one, although there is only one listed company under his name - Kangaroo Flash, but with a terrifying market value of 910 billion US dollars, he was still ranked second in the Forsbu list, only ranked "Wang Kanglin who has nothing" after.

However, everyone knows that Kangaroo Flash is just one of Chen Heyu's many cards. Future Technology, Shanhai Microelectronics, Shanhai Video, Rice Technology, Yunkun Space, Kuafu Energy, etc., if you pick any one, you will not lose Kangaroo Flash .

Chen Heyu's wealth status has long surpassed that of BAT and Jingda Group!
"Mr. Liu, what would you like to drink?"

The owner is a young man in his 20s, wearing a pair of rimless glasses, wearing a blue apron, full of literary and artistic style, and greeted him warmly.

"Xiaotian, you decide."

Liu Dong said warmly.

When he was away from home, he gave his wife enough face in small things. A chairman and a sensible person complemented each other.

"A cup of latte with three sugars, a cup of mocha with five sugars, hot drink, thank you."

Zhang Tianze said generously, obviously knowing Lao Liu's taste very well, he quickly completed the order without the slightest hesitation.

"Mr. Chen, Mr. Liu, Mr. Huang, I have a presumptuous request. I wonder if I can take a photo with the three bosses?"

The young man nodded and made a note, and after some hesitation, he asked boldly.

"I'm OK."

Chen Heyu smiled, and the aura exuding from his body was stable and peaceful, without the domineering feeling of a super rich man.

If it weren't for the row of bodyguards standing behind him, he would look more like a college student.

Liu Dong and Huang Zheng looked at each other, raised their eyelids, and agreed.

"Brother, please help me take a few more photos, sorry for the trouble!"

The shop owner handed his cell phone to Ding Mo, who stood beside Chen Heyu happily, while Liu Dong and Huang Zheng stood on the left and right, forcing a smile.

"Crack"!Click! Click! Click!
Ding Mo hastily pressed the shutter button, not seeking quality, only quantity.

He, Lao Mo, is a rough man. If he can shoot people into the viewfinder without shaking his hands or blurring the picture, he is considered to be stable.

"Thank you, the coffee will be ready in a while, please wait a moment, both of you."

The shopkeeper took the phone, glanced at the photo, said with a smile, then turned around and left with interest.

"Mr. Liu, how was your performance during Double Eleven this year?"

Chen Heyu picked up the cup, took a sip, and asked casually.

"501 billion, a year-on-year increase of 78%. The main categories are digital home appliances such as mobile phones, flat-screen TVs, washing machines, air conditioners and refrigerators. Thanks to Mr. Chen, he arranged a batch of Moss speakers and Moss Air glasses for me."

Liu Dong replied with a smile.

These data are published online and are not considered Jingdong's core business indicators. While talking, he did not forget to look at Huang Zheng with his peripheral vision.

The two of them controlled WeChat's e-commerce traffic portal together, and it can be said that they ate up all the profits.

In essence, they are all loyal partners of Penguin. From the perspective of social horses, one is responsible for the low-end consumer market, and the other specializes in high-net-worth users. They can build an all-round moat, join hands to fight against Taobao, and seize the e-commerce industry. market share.

But traffic is limited after all, and Liu Dong would certainly not be happy with one more person sharing the food.

So much so that on Weibo, Huang Zheng was publicly choked: "The products sold by Pin Xixi are all rubbish."

Huang Zheng also showed no sign of weakness and responded: "The waves behind the Yangtze River push the waves ahead. You, Liu Dong, are now a big boss in the e-commerce industry, but that doesn't mean you will always be!"

In the last life, as Huang Zheng said, six years later, Pinxixi surpassed Jingdong Mall in terms of number of active users and sales, becoming the top e-commerce platform in Greater China.

At that time, Jingdong was facing a bottleneck period of development, so it could only stick to the stock market and do lean operations in an attempt to extract more revenue from old users.

"Mr. Huang, it seems that Pinxixi still has more potential to tap."

Chen Heyu said softly.

Annual sales of less than 4000 billion yuan accounted for less than 40% of JD. In terms of volume, Pinxixi is just a little brother.

"Yes, boss, I will hold a management meeting later and include category expansion as a strategic development goal for 2017."

Huang Zheng said in a deep voice, looking at Liu Dong intentionally or unintentionally, as if responding to something.

Provocative means very strong!

"Mr. Chen, I personally admire your achievements in the fields of artificial intelligence and chip semiconductors, but why do you support a low-quality e-commerce platform?"

Liu Dong suppressed his anger and asked coldly.

"Mr. Liu, that's a serious word. How can Pin Xixi be inferior?"

Huang Zheng said angrily.

"Mr. Liu, you are a smart person, you should be very clear that there is at least a 6 trillion low-end consumer market in China, and whoever can provide it with trading channels can create an e-commerce platform with a trillion GMV.

First of all, there is nothing wrong with the platform itself, if Jingdong is unwilling to do this part of the market, then leave it to Pin Xixi;

Secondly, who doesn't want to buy high-end and high-quality goods, but economic strength does not allow it. Should we give up this part of consumers?After all, it's just deception;
Thirdly, Youpinxixi acts as a supervisor and service provider, and can also promote the development of the physical manufacturing industry. Users cannot remain unchanged forever, and they will also choose products with the best cost performance at the same price;

In the end, I think that only when everyone gets rich can the consumption module become the pillar of the economic industry. Low-priced goods are not the original sin, but poverty is! "

Chen Heyu had a good impression of Lao Liu, and he explained patiently with a sincere tone.

When Liu Dong heard this, his expression softened. He heard the subtext in Chen Heyu's words, so he smiled and said: "I'm sorry, Mr. Chen, I'm not targeting you, I'm just angry for a moment.

Without Pinxixi, low-quality products may have no place to survive, and users will choose high-quality and low-priced products. "

"Good quality and low price? That's only in relative terms! Brother Dong, have you seen Pin Xixi's comment section?"

Chen Heyu waved his hand and directly interrupted the opponent.

"..."

Liu Dong is silent. In his eyes, Pin Xixi is the same as Taobao.com six years ago. He made his fortune by relying on inferior fake products and has no moral bottom line.

"Mr. Huang, show it to Mr. Liu."

Chen Heyu said calmly.

"Okay, boss."

Huang Zheng responded immediately and took out his mobile phone in his pocket. He understood what his boss was thinking, so he deliberately found a non-woven fabric assembled wardrobe and clicked on the product's evaluation area.

10,000+ cumulative sales, and tens of thousands of reviews with pictures.

"Mr. Liu, please take a look."

He pushed the phone in front of Liu Dong.

"Things are very useful, thank you seller, willing to produce such a cheap wardrobe."

"Grandma likes it very much. The installation is very simple. She asked me to give the seller a good review." "It's great, the delivery speed is fast, and the logistics is very good. It took me about an hour to assemble it by myself. It is firm and stable, and it is not easy to fall apart..."

Liu Dong subconsciously took the phone, swiped his finger, and opened comments one by one.

Obviously, they are all the results of cashback from positive reviews. When you click on the big picture, the background is mostly messy. The ground is concrete with bumps and bumps, and there are even uneven yellow mud.

He was stunned for a moment, even though he was poor and suffered a lot when he was a child, he knew that life was not easy.

However, I never expected that there are so many people living such a difficult life today. In order to get a few dollars in cash back, they expose their embarrassing living conditions to everyone.

"President Chen, maybe you are right."

Liu Dong pondered for a long time, and sighed leisurely. He thought he had done enough, moved the customer service center to his hometown, and paid five insurances and one housing fund for the couriers below.

But everything he saw in front of him made him clear that a person's ability is limited, no matter how rich he is, he can only take care of a very small group of people.

"So, look more at the manufacturing and service industries and increase their income, so that e-commerce can have stronger vitality."

Chen Heyu chuckled lightly.

"How can it be so easy? Look at other courier companies, how many pay five insurances and one housing fund for their employees."

Liu Dong sneered, curled his lips and cursed.

The little wife looked at him worriedly. She dared to say such words. It was too easy to offend people. Sometimes it is normal for people to follow the crowd.

Chen Heyu smiled, and Liu Dong really went away. No wonder he dared to curse "the rich are the shame of Dahua" in front of hundreds of entrepreneurs at the third Internet Conference!
And don't forget to cue his old opponent, Hangcheng Ma, who satirized him openly: "Some people make billions of dollars a month, and they shout that their hearts are very painful."

"Mr. Liu, I would like to remind you, don't say such things in public, unless you think your influence is strong enough."

Chen Heyu kindly persuaded him.

Liu Dong grinned, not sure if he heard it, and continued: "Someone asked me last year, who would win in the battle between takeout and group buying? I immediately answered kangaroo!

A person like Li Hong, who has received a Western-style education on the surface, but is an exquisite egoist in his bones, how can he spit out the profits he has eaten into his stomach? "

Chen Heyu couldn't help but think that the other party's words were flattery, and he could win the market share more conscientiously. Then Fat Xilai should be the largest supermarket chain in the world!

In fact, even the Central Plains can't get out.

"If there is no Pinxixi, there will be Pin Shaoshao, Pinduoduo, and Pin Daddy. Why don't I control it and select high-quality sellers and good products for users."

Chen Heyu added.

"Mr. Liu, Pinxixi started to set up a quality supervision department in the first month of its establishment. Now there are 6 first-level categories and 146 second-level categories, with more than 500 employees. It costs 2 million Chinese yuan for this every year. The human cost and equipment purchase cost of currency.”

Huang Zheng pushed up the lens and said proudly.

With Chen Heyu's intervention in this life's struggle, it has continued to grow along a healthier path of development.

Fake and low-quality products have been greatly reduced. If you want to make money on the platform, you have to behave properly.

Pin Xixi has no objection to the sale of 39 yuan Adi carved silk sneakers. As long as it is clearly marked, one is willing to fight and the other is willing to suffer, and no one will say much.

If you dare to use "Adi Diaosi at 39 yuan" to pretend to be "Adidas at 399 yuan", the platform will cooperate with the official to punish the merchants involved in the end.

The first step is to deduct the merchant's deposit and refund the user ten compensation;

The second step is to permanently block and never cooperate;
The third step is to report to the consumer department for further accountability!
Huang Zheng paused, and said with a smile: "Mr. Liu, you can say that Pinxixi's products can't satisfy middle-class consumers, but you can't say that they are fake. In terms of cracking down on counterfeiting, I am more attentive than Jingdong."

The product quality and after-sales service of Jingdong's POP merchants are completely different from those of their own stores, and fake products are rampant.

"Mr. Chen, is Pinxixi's next step to get involved in digital appliances, cosmetics, skin care, clothing and bags?"

Liu Dong rolled his eyes at Huang Zheng, ignored him, turned to look at Chen Heyu and asked.

"I do have this idea. Frankly speaking, the e-commerce market in Dahua District is like a big pond in my eyes. Taobao, Jingdong, and Pinxixi are all struggling in it, but I completely forgot. There are bigger ponds waiting for everyone outside."

Chen Heyu said lightly.

AliExpress is deployed in Southeast Asia, and AliExpress is a B2B platform. Although the market share is not high, it has worked hard.

Where is Jingdong?
It's just a symbolic two international stations, and the proportion of revenue is not high. This is also the reason why Liu Dong is interested in the Greater China market. He has great hostility towards the rising Pinxixi.

Liu Dong smiled awkwardly. If it were anyone else, he would have jumped up and immediately fought back.

But Chen Heyu does have the confidence. Future Technology's artificial intelligence products are sold well both at home and abroad. Even if Amax blocks it, he can still give the other party a "big bag".

In comparison, Jingdong's development is really a bit petty. With Penguin's help, it has not been able to keep Ahri down after so many years.

"Mr. Chen, how easy is it to open up an international market? I'm also powerless."

Liu Dong was puzzled.

First, JD lacks international brand influence: Compared with other internationally renowned e-commerce giants, such as Amazon and Ali, JD’s brand awareness is relatively low.

Second, the lack of localized operations: I did not settle down to understand the needs and shopping habits of local consumers, and failed to adjust and customize the marketing side according to the local market conditions.

Third, logistics and supply chain challenges: Transnational logistics and supply chains are one of the key factors for successful operations in the international market. JD’s global logistics network and warehousing infrastructure have not yet developed to a certain scale and level.

Chen Heyu knew these truths very well, so he smiled softly and said: "I approve of Jingdong's model. If Mr. Liu is interested in entering the international market, I can provide some financial, technical or equipment help."

"???"

Liu Dong was confused for a moment, and he doubted whether he heard it wrong. In principle, he was Chen Heyu's competitor.

The other party is actually willing to help Jingdong go to sea?

Huang Zheng took a deep look at Chen Heyu and realized something in her heart. Her mind was spinning rapidly, and there was a look of admiration in her eyes.

"Is it strange?"

Chen Heyu asked back.

Money is endless, even in the domestic market, if we kill Ahri and Jingdong, can we guarantee that there will be no new challengers in the future?

It is better to resolve differences through dialogue and communication, formulate industry associations and standards, and jointly deal with challenges and opportunities, so as to promote the standardization and healthy development of e-commerce.

The global e-commerce sales are about US$5 trillion, and the Greater China region accounts for only half of it. The remaining countries and regions do not mean that the upper limit is only US$2.5 trillion.

As long as a series of thorny problems such as logistics, warehousing, and distribution can be solved, it will be easy to double again.

"Internally, Future Technology has incubated a translation system - Baize, which has built-in Moss Chat and Moss Ai voice assistants. It can greatly reduce learning in terms of pre-sales, after-sales, and merchant access thresholds. cost.

In addition, I can also provide Jingdong with a batch of Moss Ai glasses to help employees at the executive level achieve barrier-free communication and speed up the development of the international market. "

Chen Heyu talked eloquently.

Bai Ze is a wise and auspicious beast in Hua Guo Shan Hai Jing, who can speak, understand the emotions of all things, and know the strange things.

He named this system "Bai Ze", which is naturally not a small picture.

Liu Dong fell into deep thought, and Huang Zheng's eyes lit up beside him. With this system, even factory owners who can't speak Mandarin well can try to go to sea.

Sell ​​Huaguo's massive commodities to every corner of the world!

"Mr. Chen, I don't quite understand."

Liu Dong raised his head and asked doubtfully.

Thinking in another way, he can't be so magnanimous, and if he has the opportunity, he will definitely drive out Pin Xixi and monopolize the fertile market.

"Of course it's to make money!"

Chen Heyu smiled casually and pointed back. It turned out that it was Liu Dong and Zhang Tianze who brought the coffee.

(End of this chapter)