spirits light song
Chapter 206 204, money
Chapter 206 204, money
Cao Meng woke up in the smoke and suddenly understood.
Acting for a new brand again means that the money earned is actually only on paper, and the real money will be invested in the operation again, which is far from reliable.
This behavior may be the legendary cash out.
Risk awareness is to provide guidance for the next step after measuring the size of the risk.
The best way to reduce risk is to put money in your trouser pocket.
"sure, no problem."
Cao Mengxing bit his lip.
Zhu Guangyong had reminded him that if he didn't want to be recruited by Qin Pengyuan, his risk might be greater than 50%, and he couldn't pull his brother into the fire pit.
"I want to reduce my holdings to 25%, and the reduced part will be converted into funds, okay?"
Liu Gang's lips trembled slightly.
This number was determined after a long discussion between him and Jin Hong.
But when it comes time to speak out, it is inevitable that there will be some embarrassment.
It's like lack of confidence in the future, or distrust of brothers.
But is the invisible and intangible existence of confidence and trust worth it?
For Cao Mengxing, Liu Gang is quite appreciative, but risk is something that doesn't pick people to order, and no one knows when it will explode.
"Okay, I will listen to your thoughts."
Cao Mengxing nodded solemnly, suddenly there was a kind of determination before the decisive battle.
Now, unity is the most important thing. As for the others, we can only pray that there will be a way for the car to reach the mountain.
Liu Gang took 190 million from the funds.
These funds can completely allow him to change any house he wants, and allow him to directly join the upper-class crowd in Dahua City.
Cao Mengxing also hopes that the people around him will become better, after all, hard work is not easy for anyone.
For Liu Gang and Jin Hong, this is what they deserve.
Then, he and Uncle Dahua selected two of the many brands as key research objects.
The channels of three provinces and nine cities have become hot spots pursued by many brands.
If it is said that the channels of the three provinces can be directly opened up, it is a good thing that can be encountered but not sought for any newly emerging manufacturers.
It can even be said that the channel of three provinces and nine cities is a golden channel, and any product thrown in can cause waves.
The manufacturers of the two brands inspected have contacted Dahua Trading Co., Ltd. At that time, Cao Mengxing had no skills at all, and he never thought of killing two birds with one stone;
If Qin Pengyuan hadn't knocked the mountain and shook the tiger like this, maybe he would never have thought about this problem.
Lao Banchang Baijiu is a manufacturer specializing in low-end liquor products, and the product line is not rich, and more than a dozen brands are mainly low-end products;
Dongfang Baijiu is different from this. Its products are distributed in high, middle and low grades, and it also has some market foundation and brand effect. However, like Qinghe Baijiu, its scale, market and products are all limited.
"Talk one by one! There must be a result before next Wednesday."
Cao Mengxing looked at the millionaire Liu Gang in front of him and said.
In the week of next week, the divine soldier borrowed from Bai Ruoxi will give systematic training to himself and his subordinates.
He needs to set aside two days to seriously listen to the opinions of the company's management and human resources.
"I'll call now!"
Liu Gang looked through his business card folder, and quickly found the corresponding business card and typed it.
Any manufacturer will not reject such a partner.
So both sides showed the greatest sincerity.
The conditions given by Dongfangyin are: 12% rebate of the payment amount, plus 2% market support of the payment amount, but the payment amount of a single order cannot be less than 15;
The market security fund gives the greatest care, only need to pay 50, when you do not cooperate, you can take it away at any time.
This is the biggest concession for a brand that already has some foundation in the market. Cao Mengxing can also see that the other party is full of sincerity.
In a sense, the entry of this brand will be easier and more suitable for short-term.
And the manufacturer of the old squad leader is obviously more desperate:
The market guarantee fund is 50, the rebate is 10%, and the market support is 3%. The annual sales increase by 100 million on the basis of completing the task, and the rebate will increase by 1 percentage point.
Moreover, the first batch of purchases is within the range of 50 yuan, and payment can be made after delivery.
"Let me tell you the truth, we don't make money with this policy, we can only guarantee that we don't lose money;
But let's open the skylight and speak frankly. We want our products to go global, not just yelling in the alleys, so we will give you the profits, and we only need market share. "
Zhou Junming, the sales manager of the old squad leader, spoke very sincerely.
"Of course, we can only sign a contract for this policy for two years."
Cao Mengxing did the math, the sales task for the first year was 900 million, based on the completion of 1500 million, he could get nearly 1/5 of the rebate.
What is this concept?
The profit of low-end liquor products is probably so much.
It is indeed equipped to earn money.
"We'll think about it and give you an answer!"
On the way back, Liu Gang ignored Cao Mengxing's new car and lit a cigarette by himself:
"It's so fucking stupid! Is this manufacturer crazy? When did we have this kind of treatment? Such a strong support is simply giving us money!"
Cao Mengxing stared ahead and did not speak.
Now, he really realized why Qin Pengyuan was so afraid of him.
Agents of this level, as long as they take time, not to mention affecting the market, may in turn affect the survival of a manufacturer.
If such a tiger is created by accident, sooner or later it will become a beast with endless troubles.
"Which one do you think is suitable?"
He wanted to hear Gang Liu's opinion.
"I think Dongfang Drink has a market foundation. As long as the agency right is obtained, the funds can be quickly returned after a round of distribution, and the money can be seen quickly."
"But the old squad leader's support is simply giving us OEM production for free, and giving us free money within two years. After two years, it is estimated that we will pick the ready-made fruit."
Liu Gang felt the wind brought by the slightly rolled down glass of the car window, and analyzed the pros and cons of it.
In a word, making money is no problem, but it depends on how you make it.
"What do you think, why is the old squad leader Baijiu so desperate?"
Cao Mengxing thought more deeply.
"The market cannot be opened, the scope can only be made smaller and smaller, and it will be dragged down or eaten slowly. We are his life-saving straw."
The more Gang Liu thought about it, the more complacent he became.
"People have a consumption habit, that is, they always regard alcohol as a kind of face, so they always pursue high status. If the advertising costs and exquisite packaging are removed, how much difference do you think it will be from a bare bottle of liquor?"
Cao Mengxing has always had his own opinion on this.
"Low-end baijiu is not easy to make, because fish and dragons are mixed, and if you want to fight your way out, you can't do it without breaking the boat.
But once it is out of the tight encirclement, it may be the brand with the least risk and the most stable sales. "
Liu Gang nodded, roughly understanding what Cao Mengxing meant.
"Then let's do what we can, and take the money from the old squad leader?"
Cao Mengxing smiled:
"This money is not sent to us for nothing."
Not only Zhou Junming, it will not be easy for anyone to get the money.
The key to empty-handed white wolf is not empty-handed, but whether you have the ability.
(End of this chapter)
Cao Meng woke up in the smoke and suddenly understood.
Acting for a new brand again means that the money earned is actually only on paper, and the real money will be invested in the operation again, which is far from reliable.
This behavior may be the legendary cash out.
Risk awareness is to provide guidance for the next step after measuring the size of the risk.
The best way to reduce risk is to put money in your trouser pocket.
"sure, no problem."
Cao Mengxing bit his lip.
Zhu Guangyong had reminded him that if he didn't want to be recruited by Qin Pengyuan, his risk might be greater than 50%, and he couldn't pull his brother into the fire pit.
"I want to reduce my holdings to 25%, and the reduced part will be converted into funds, okay?"
Liu Gang's lips trembled slightly.
This number was determined after a long discussion between him and Jin Hong.
But when it comes time to speak out, it is inevitable that there will be some embarrassment.
It's like lack of confidence in the future, or distrust of brothers.
But is the invisible and intangible existence of confidence and trust worth it?
For Cao Mengxing, Liu Gang is quite appreciative, but risk is something that doesn't pick people to order, and no one knows when it will explode.
"Okay, I will listen to your thoughts."
Cao Mengxing nodded solemnly, suddenly there was a kind of determination before the decisive battle.
Now, unity is the most important thing. As for the others, we can only pray that there will be a way for the car to reach the mountain.
Liu Gang took 190 million from the funds.
These funds can completely allow him to change any house he wants, and allow him to directly join the upper-class crowd in Dahua City.
Cao Mengxing also hopes that the people around him will become better, after all, hard work is not easy for anyone.
For Liu Gang and Jin Hong, this is what they deserve.
Then, he and Uncle Dahua selected two of the many brands as key research objects.
The channels of three provinces and nine cities have become hot spots pursued by many brands.
If it is said that the channels of the three provinces can be directly opened up, it is a good thing that can be encountered but not sought for any newly emerging manufacturers.
It can even be said that the channel of three provinces and nine cities is a golden channel, and any product thrown in can cause waves.
The manufacturers of the two brands inspected have contacted Dahua Trading Co., Ltd. At that time, Cao Mengxing had no skills at all, and he never thought of killing two birds with one stone;
If Qin Pengyuan hadn't knocked the mountain and shook the tiger like this, maybe he would never have thought about this problem.
Lao Banchang Baijiu is a manufacturer specializing in low-end liquor products, and the product line is not rich, and more than a dozen brands are mainly low-end products;
Dongfang Baijiu is different from this. Its products are distributed in high, middle and low grades, and it also has some market foundation and brand effect. However, like Qinghe Baijiu, its scale, market and products are all limited.
"Talk one by one! There must be a result before next Wednesday."
Cao Mengxing looked at the millionaire Liu Gang in front of him and said.
In the week of next week, the divine soldier borrowed from Bai Ruoxi will give systematic training to himself and his subordinates.
He needs to set aside two days to seriously listen to the opinions of the company's management and human resources.
"I'll call now!"
Liu Gang looked through his business card folder, and quickly found the corresponding business card and typed it.
Any manufacturer will not reject such a partner.
So both sides showed the greatest sincerity.
The conditions given by Dongfangyin are: 12% rebate of the payment amount, plus 2% market support of the payment amount, but the payment amount of a single order cannot be less than 15;
The market security fund gives the greatest care, only need to pay 50, when you do not cooperate, you can take it away at any time.
This is the biggest concession for a brand that already has some foundation in the market. Cao Mengxing can also see that the other party is full of sincerity.
In a sense, the entry of this brand will be easier and more suitable for short-term.
And the manufacturer of the old squad leader is obviously more desperate:
The market guarantee fund is 50, the rebate is 10%, and the market support is 3%. The annual sales increase by 100 million on the basis of completing the task, and the rebate will increase by 1 percentage point.
Moreover, the first batch of purchases is within the range of 50 yuan, and payment can be made after delivery.
"Let me tell you the truth, we don't make money with this policy, we can only guarantee that we don't lose money;
But let's open the skylight and speak frankly. We want our products to go global, not just yelling in the alleys, so we will give you the profits, and we only need market share. "
Zhou Junming, the sales manager of the old squad leader, spoke very sincerely.
"Of course, we can only sign a contract for this policy for two years."
Cao Mengxing did the math, the sales task for the first year was 900 million, based on the completion of 1500 million, he could get nearly 1/5 of the rebate.
What is this concept?
The profit of low-end liquor products is probably so much.
It is indeed equipped to earn money.
"We'll think about it and give you an answer!"
On the way back, Liu Gang ignored Cao Mengxing's new car and lit a cigarette by himself:
"It's so fucking stupid! Is this manufacturer crazy? When did we have this kind of treatment? Such a strong support is simply giving us money!"
Cao Mengxing stared ahead and did not speak.
Now, he really realized why Qin Pengyuan was so afraid of him.
Agents of this level, as long as they take time, not to mention affecting the market, may in turn affect the survival of a manufacturer.
If such a tiger is created by accident, sooner or later it will become a beast with endless troubles.
"Which one do you think is suitable?"
He wanted to hear Gang Liu's opinion.
"I think Dongfang Drink has a market foundation. As long as the agency right is obtained, the funds can be quickly returned after a round of distribution, and the money can be seen quickly."
"But the old squad leader's support is simply giving us OEM production for free, and giving us free money within two years. After two years, it is estimated that we will pick the ready-made fruit."
Liu Gang felt the wind brought by the slightly rolled down glass of the car window, and analyzed the pros and cons of it.
In a word, making money is no problem, but it depends on how you make it.
"What do you think, why is the old squad leader Baijiu so desperate?"
Cao Mengxing thought more deeply.
"The market cannot be opened, the scope can only be made smaller and smaller, and it will be dragged down or eaten slowly. We are his life-saving straw."
The more Gang Liu thought about it, the more complacent he became.
"People have a consumption habit, that is, they always regard alcohol as a kind of face, so they always pursue high status. If the advertising costs and exquisite packaging are removed, how much difference do you think it will be from a bare bottle of liquor?"
Cao Mengxing has always had his own opinion on this.
"Low-end baijiu is not easy to make, because fish and dragons are mixed, and if you want to fight your way out, you can't do it without breaking the boat.
But once it is out of the tight encirclement, it may be the brand with the least risk and the most stable sales. "
Liu Gang nodded, roughly understanding what Cao Mengxing meant.
"Then let's do what we can, and take the money from the old squad leader?"
Cao Mengxing smiled:
"This money is not sent to us for nothing."
Not only Zhou Junming, it will not be easy for anyone to get the money.
The key to empty-handed white wolf is not empty-handed, but whether you have the ability.
(End of this chapter)
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