spirits light song
Chapter 239 237, Struggle
239 Chapter 237, Struggle ([-])
Among Zheng Yongping's promotion plans, the discounts are quite strong. Calculated according to the market price, almost the existing products are discounted by about 1/5.
Ma Guanghai immediately raised doubts at the high-level sales internal meeting.
"With such a strong promotion, future products can no longer be sold!"
Once the price drops, it is difficult to recover.
Zheng Yongping didn't say anything, of course he knew the consequences.
Such a promotion not only causes the price system of the product to collapse, but also makes all the second-batch merchants and terminals lose confidence:
Cheap is not good, good is not cheap!
But now, he has no better way.
"New products will be developed at the beginning of next year, the packaging and bottle type will be changed, the wine quality will also be adjusted, and the price will be re-priced!"
Zheng Yongping thinks so, and this is the solution he can give.
"But there is no suitable transition period for products, and new products need time to lay the groundwork."
According to Ma Guanghai's prediction, this situation is simply not feasible.
If he was still at the helm of the sales department, such a situation would definitely not happen.
It's a pity he didn't count.
"What do you think?"
Zheng Yongping looked at Wu Honghai with dark eyes.
The market in this city is the stronghold of Qinghe Baijiu, and now that it has lost its territory, Wu Honghai, the deputy general manager, should be the first to be shown to the public.
"I... I have no opinion. New products do need time to transition, but now is a special period, and the old products will naturally be seen in the market, which will also drive the sales of new products."
Dare to say "no", Zheng Yongping may smash him to death with a water glass!
But everyone knows that this is not as good as carbon dioxide.
Will someone hoard a pot of steamed buns instead of eating seafood?
Unless he's crazy!
"What do you all think, tell me!"
Zheng Yongping looked around at the other two office managers.
Li Qingtao looked haggard, and seemed to be a bit listless in his sixtieth year, but now he had to cheer up, because if this continues, he might not be able to retire smoothly at the age of 60.
"The promotion should be promoted, and the nearby agents have also talked with me many times. The overstocking in the first half of the year is a bit out of breath, which not only takes up funds, but also cannot face the market flexibly.
It’s just that they just suffered from this loss last year. Will they still press the goods and make payment this year? "
Very realistic question.
It is not that if something is cheap, it can be sold well. Price wars have never been the core of competition.
After Li Qingtao finished speaking, everyone fell silent.
At the end of last year, these agents have been placed together, and they will come this year?
Is there anyone to play with you?
Piss live mud, play well by yourself!
Zheng Yongping pinned his last hope on Zhao Zhiyang, raised his chin at him, and beckoned him to talk.
Zhao Zhiyang thought for a while, and came up with a compromise:
"I think promotion is still necessary, but individual products with relatively small inventory can be packaged and sold to agents. No matter who buys them, they will only be distributed to him;
This will not only clear the inventory, but also stimulate the enthusiasm of the agents. "
Agents like to sell products that are similar to individual customization, because in this way, the pricing power is completely in their own hands, there is no market price comparison, and there is no transparent price.
"Well, that's a good idea."
Zheng Yongping nodded, he really needed a solution to the problem.
The good suggestion made him feel a little better, and he said a few more words with hidden meaning:
"Zhao Zhiyang! Tell me, the sales in the Tiecheng office are good, how do you do it!"
Show the other two idiots!
Both Wu Honghai and Li Qingtao bowed their heads and remained silent, obviously embarrassing themselves.
Zhao Zhiyang thought about it, what should I say?
Said that he didn't want to compare his face, and went to Dahua City, Northern Province, to borrow the sales from Liu Gang, who had never dealt with him?
Can't even utter a word!
"Here, on the one hand, I want to do a good job in the township market and promote the second batch of merchants to expand the scope of sales; on the other hand, I want to maintain the customer service of the restaurant and let the waiters do their best to sell.
What's more, make good contact with some cockscomb units to increase the number of times they taste and consume. "
Obviously, Zhao Zhiyang already has the ability and quality to become a deputy general manager.
Because, he has mastered the ability to tell lies with his eyes open.
"Listen! Listen!"
Zheng Yongping shouted twice with anger.
This fucking is all the flaws of Wu Honghai's loss of the base camp!
Wu Honghai is also a little angry, I want you to introduce your experience, aren't you reading my ID number?
Isn't it because I didn't lend you sales?
You have to step on me to pretend, isn't it a bit too much?
But at this time he dared not speak because he was not qualified.
"When you go back, you should study carefully. Follow the route of the Tiecheng City Office, go down and walk around, don't wander around all day! It's useless!"
Li Qingtao smacked his lips. It seems that he has fallen behind in the selection of the vice president at the end of the year. When did Zhao Zhiyang develop such a great ability?
The year-end promotion of Qinghe Winery came earlier than before.
The No. [-] car parked on the eighth floor took away the last yellow leaf falling in autumn.
It's a pity that he couldn't take away the mountain of Qinghe liquor.
The strength of this promotion is quite favorable, and it can even be described as amazing.
Except for consumers, all distributors were taken aback: Is this breaking the price?
The most exaggerated individual products actually have a buy one get two free, buy one get three free policy!
What kind of magic operation is this?
The short-term welfare news has attracted many individual consumers. After all, as an individual, buy one and get ten free!
Large vehicles and small vehicles crowded at the entrance of Qinghe Winery, and people poured into the product display and sales hall at the entrance to buy the products they wanted.
The agents also underwrite many individual inventory products according to their actual situation.
Rare things are more expensive, and it is more free to sell things that others do not have.
You don't have to worry about the trouble of someone coming to your site to collect goods.
The mid-year promotion has begun to show results in the short term.
This fully proves that Qinghe Distillery is not sitting still, nor will it easily admit defeat to Qi Jianguo, a bastard.
The lively scene not only made Zheng Yongping very happy, but also made Master Liu Qingyu very happy.
Because he felt that it was a pity not to advertise and promote this scene of loud gongs and drums and crowds of people!
What a godsend money making opportunity!
He went to Zheng Yongping to discuss this matter with full sincerity, after all, this was an excellent opportunity to eat meat and drink soup.
"Mr. Zheng! I see that the sales are very hot recently, and the doorways are full of cars! Let's take this opportunity to run a wave of advertisements, and the effect will be obvious!"
Liu Qingyu knew that Zheng Yongping's mood had rarely improved in the past two days.
But he forgot that Zheng Yongping is the general manager of Qinghe Distillery, and what the general manager means is that all the employees in the factory have to bear the burden of eating and drinking.
Could it be that all the employees in the factory are watching the advertisements on the publicity and living?
Zheng Yongping held back his fire, which was finally completely ignited.
I have tolerated you for a long time!
(End of this chapter)
Among Zheng Yongping's promotion plans, the discounts are quite strong. Calculated according to the market price, almost the existing products are discounted by about 1/5.
Ma Guanghai immediately raised doubts at the high-level sales internal meeting.
"With such a strong promotion, future products can no longer be sold!"
Once the price drops, it is difficult to recover.
Zheng Yongping didn't say anything, of course he knew the consequences.
Such a promotion not only causes the price system of the product to collapse, but also makes all the second-batch merchants and terminals lose confidence:
Cheap is not good, good is not cheap!
But now, he has no better way.
"New products will be developed at the beginning of next year, the packaging and bottle type will be changed, the wine quality will also be adjusted, and the price will be re-priced!"
Zheng Yongping thinks so, and this is the solution he can give.
"But there is no suitable transition period for products, and new products need time to lay the groundwork."
According to Ma Guanghai's prediction, this situation is simply not feasible.
If he was still at the helm of the sales department, such a situation would definitely not happen.
It's a pity he didn't count.
"What do you think?"
Zheng Yongping looked at Wu Honghai with dark eyes.
The market in this city is the stronghold of Qinghe Baijiu, and now that it has lost its territory, Wu Honghai, the deputy general manager, should be the first to be shown to the public.
"I... I have no opinion. New products do need time to transition, but now is a special period, and the old products will naturally be seen in the market, which will also drive the sales of new products."
Dare to say "no", Zheng Yongping may smash him to death with a water glass!
But everyone knows that this is not as good as carbon dioxide.
Will someone hoard a pot of steamed buns instead of eating seafood?
Unless he's crazy!
"What do you all think, tell me!"
Zheng Yongping looked around at the other two office managers.
Li Qingtao looked haggard, and seemed to be a bit listless in his sixtieth year, but now he had to cheer up, because if this continues, he might not be able to retire smoothly at the age of 60.
"The promotion should be promoted, and the nearby agents have also talked with me many times. The overstocking in the first half of the year is a bit out of breath, which not only takes up funds, but also cannot face the market flexibly.
It’s just that they just suffered from this loss last year. Will they still press the goods and make payment this year? "
Very realistic question.
It is not that if something is cheap, it can be sold well. Price wars have never been the core of competition.
After Li Qingtao finished speaking, everyone fell silent.
At the end of last year, these agents have been placed together, and they will come this year?
Is there anyone to play with you?
Piss live mud, play well by yourself!
Zheng Yongping pinned his last hope on Zhao Zhiyang, raised his chin at him, and beckoned him to talk.
Zhao Zhiyang thought for a while, and came up with a compromise:
"I think promotion is still necessary, but individual products with relatively small inventory can be packaged and sold to agents. No matter who buys them, they will only be distributed to him;
This will not only clear the inventory, but also stimulate the enthusiasm of the agents. "
Agents like to sell products that are similar to individual customization, because in this way, the pricing power is completely in their own hands, there is no market price comparison, and there is no transparent price.
"Well, that's a good idea."
Zheng Yongping nodded, he really needed a solution to the problem.
The good suggestion made him feel a little better, and he said a few more words with hidden meaning:
"Zhao Zhiyang! Tell me, the sales in the Tiecheng office are good, how do you do it!"
Show the other two idiots!
Both Wu Honghai and Li Qingtao bowed their heads and remained silent, obviously embarrassing themselves.
Zhao Zhiyang thought about it, what should I say?
Said that he didn't want to compare his face, and went to Dahua City, Northern Province, to borrow the sales from Liu Gang, who had never dealt with him?
Can't even utter a word!
"Here, on the one hand, I want to do a good job in the township market and promote the second batch of merchants to expand the scope of sales; on the other hand, I want to maintain the customer service of the restaurant and let the waiters do their best to sell.
What's more, make good contact with some cockscomb units to increase the number of times they taste and consume. "
Obviously, Zhao Zhiyang already has the ability and quality to become a deputy general manager.
Because, he has mastered the ability to tell lies with his eyes open.
"Listen! Listen!"
Zheng Yongping shouted twice with anger.
This fucking is all the flaws of Wu Honghai's loss of the base camp!
Wu Honghai is also a little angry, I want you to introduce your experience, aren't you reading my ID number?
Isn't it because I didn't lend you sales?
You have to step on me to pretend, isn't it a bit too much?
But at this time he dared not speak because he was not qualified.
"When you go back, you should study carefully. Follow the route of the Tiecheng City Office, go down and walk around, don't wander around all day! It's useless!"
Li Qingtao smacked his lips. It seems that he has fallen behind in the selection of the vice president at the end of the year. When did Zhao Zhiyang develop such a great ability?
The year-end promotion of Qinghe Winery came earlier than before.
The No. [-] car parked on the eighth floor took away the last yellow leaf falling in autumn.
It's a pity that he couldn't take away the mountain of Qinghe liquor.
The strength of this promotion is quite favorable, and it can even be described as amazing.
Except for consumers, all distributors were taken aback: Is this breaking the price?
The most exaggerated individual products actually have a buy one get two free, buy one get three free policy!
What kind of magic operation is this?
The short-term welfare news has attracted many individual consumers. After all, as an individual, buy one and get ten free!
Large vehicles and small vehicles crowded at the entrance of Qinghe Winery, and people poured into the product display and sales hall at the entrance to buy the products they wanted.
The agents also underwrite many individual inventory products according to their actual situation.
Rare things are more expensive, and it is more free to sell things that others do not have.
You don't have to worry about the trouble of someone coming to your site to collect goods.
The mid-year promotion has begun to show results in the short term.
This fully proves that Qinghe Distillery is not sitting still, nor will it easily admit defeat to Qi Jianguo, a bastard.
The lively scene not only made Zheng Yongping very happy, but also made Master Liu Qingyu very happy.
Because he felt that it was a pity not to advertise and promote this scene of loud gongs and drums and crowds of people!
What a godsend money making opportunity!
He went to Zheng Yongping to discuss this matter with full sincerity, after all, this was an excellent opportunity to eat meat and drink soup.
"Mr. Zheng! I see that the sales are very hot recently, and the doorways are full of cars! Let's take this opportunity to run a wave of advertisements, and the effect will be obvious!"
Liu Qingyu knew that Zheng Yongping's mood had rarely improved in the past two days.
But he forgot that Zheng Yongping is the general manager of Qinghe Distillery, and what the general manager means is that all the employees in the factory have to bear the burden of eating and drinking.
Could it be that all the employees in the factory are watching the advertisements on the publicity and living?
Zheng Yongping held back his fire, which was finally completely ignited.
I have tolerated you for a long time!
(End of this chapter)
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