i have an electronics factory

Chapter 74
In fact, even if they have ideas, they can't act rashly, because Stardust Technology has not yet formed a direct conflict of interest with these so-called international PC end manufacturers, and their hands have not grown to this extent.

If Stardust Technology enters the overseas market on a large scale, they are likely to take measures, but if it is only in China, they have nothing good to do.

In the Stardust community, someone has compiled information on the upcoming new products of Stardust Technology, from appearance patents to supplier revelations, as well as some hand-painted posters and renderings of personal guesses.

Coupled with the rhythm of the navy gunners of the Stardust Marketing Department, after a wave of operations, let alone Stardust users, even in other brands of mobile phones equipped with Hongqi OS, there are many apps that are pushing Stardust 2 related news.

There is no good solution for the major domestic mobile phone manufacturers. If they are not careful, they will lose everything and lose the first mobile phone opportunity to enter the smartphone market. It will be very difficult to catch up with Stardust Technology's product level and user base.

Stardust 2 will be released soon, and the ones who cry the most are of course the users of Stardust 1, but these people just cried and complained on the Internet, and more people don't pay much attention to the news of upgrading after buying a mobile phone...

Unless their mobile phones are obviously aging, lagging, or unable to keep up with the times, a mobile phone will naturally last for as long as possible, and no one's money is blown by strong winds, so it is impossible to replace it with a new one every year.

Even if it is as strong as Stardust 1, it is difficult to maintain the original price before the product is updated. Whether it is an official direct store or a mobile phone dealer, they have begun to gradually reduce prices to clear their inventory, and they have begun to make concessions for Stardust 2.

官方渠道中，8GB版本的星尘1预计会在两个月内降低300～600元，16GB版本的星尘1预计会降低200～500元，更大内存的价格相对来说坚挺一些。

However, Stardust 1 is not going to stop production. Chen Zifan plans to use Stardust 1, which has been upgraded to reduce costs and sell at a higher price, to attack a wave of overseas markets. Developed regions don’t need to think about it for the time being, but other regions have great opportunities.

For example, some regions such as South Asia and West Asia with good economic development, but because new phones from the Android and Apple camps will also enter these markets, these regions will become the main battlegrounds of the three camps.

Stardust 1 will be the main player in the market competition. Of course, if there is a chance, Stardust 2, Stardust Tablet and other products will also be arranged. Wang Jinli has sent people abroad to investigate the specific cooperation matters.

India, the country with the second largest population in the world, was the first to be abandoned. There was no way, this place was too poor, but Wang Jinli had his own considerations. He thought that he could use the resources of Stardust Technology to support a new brand.

Specializing in low-cost smart phones, while occupying the Indian market, it can also attack the markets of some underdeveloped regions, but this idea was quickly rejected by Chen Zifan, because the profit of low-end models is too low.

In fact, although some models are low-end models, offline stores not only have high profits but also sell them at a higher price, such as XX smart selection, xx ecological mobile phones...

Earning hardware profits is fine, as are software profits. Some mobile phone manufacturers even classify users into three or six grades.

Chen Zifan doesn't know how to whitewash mobile phone manufacturers that can even carry advertisements on calendars, cameras, and file folders, but most of the people who buy these low-end mobile phones are middle-aged and elderly people who don't understand anything.

Don't these mobile phone manufacturers understand the purpose of producing these products?Don't know what kind of consumers it will sell to?They are very clear, but they will still choose to do so without hesitation.

Chen Zifan asked himself that he could not do this, because he is not a pure businessman, and Stardust Technology is not a commercial company whose ultimate goal is to obtain profits. Profit is indeed important, but it is not enough to make everything.

Stardust Technology will actively invest in some brands, but will not take the initiative to participate in the subsequent development, and Chen Zifan will not make low-end models, because the suppliers of the Stardust ecological chain have provided him with enough profits.

You can make profits without taking the risk of being the top one, so why fight to the death?
But he will use actions to tell other mobile phone manufacturers what industry benchmarks are. With high-end mobile phone benchmarks and Stardust ecological chain accessory suppliers, no matter how bad the low-end models are, they will not be so bad.

Another reason is that an overly complicated product line will weaken the strength of Stardust Factory, and limit Stardust Technology to the competition in the mobile phone market. It will be much more difficult to develop other products beyond the mobile phone circle.

In Chen Zifan's view, Stardust Technology only needs to maintain two generations of products, such as Stardust 1, Stardust 2, or Stardust 2, Stardust 3, and Stardust 3+, and then develop other types of products horizontally, such as Stardust tablets, etc. .

After entering the preheating publicity stage, the restrictions of some confidentiality agreements are not so strict. From mid-April, almost every few days, suppliers, digital posters, and Koukou group will disclose new product information.

From time to time, Stardust Technology officials also release concept maps of Stardust 2, Stardust Tablet, and price adjustment information of Stardust 1. Even if the price of Stardust 1 is lowered, it still can’t resist the decline in overall sales.

Some people who can afford models in this price range don't care about the discount of several hundred yuan.

We all know the truth about buying new and not old, but if you really want to wait for a discount, it is better to wait for the new machine to come out first, the old model at that time will be the cheapest, and then compare to see which product is more cost-effective.

However, most consumers are blind. Seeing that the price of the strong Stardust 1 has finally been reduced, driven by various media, they hesitated for a long time. After all, they couldn’t hold back and bought the Stardust 1 directly.

On the way, I kept comforting myself: "It's okay...the old model is cost-effective...and it's not bad. The money saved is enough to add a Stardust Bluetooth headset..."

If nothing else, such people will definitely regret after seeing Stardust 2. In order to deal with this situation and stimulate consumption, Chen Zifan also prepared an old-for-new policy, where Stardust 1 can be used to replace Stardust 2.

But you have to pay more.

The returned Stardust 1 will go through the special recycling process of the Stardust factory, and then be processed into a new machine before being exported to overseas markets...and earn a difference in the replacement price.

At 5 a.m. on May 5th, the Stardust official website opened the on-site reservation channel for the Stardust press conference. There are a total of 10 on-site audience seats. It used to be quite a lot, but now there are tens of millions of Stardust users. …

It's not enough to watch.

In the major digital button groups, there are countless groups of friends who are ready to sprint before the appointment channel is opened:
"Brothers! The appointment channel opens at 10:3000 am! Hurry up! [-] places are available on a first-come, first-served basis!"

"If you think about it too much, you won't be able to grab it. There are millions of Stardust users in Guanghai City. What if those of us who are far away from Haicheng grab it?"

"If I catch it, I will drive there. Let's think of it as a self-driving tour. I haven't been to the beach yet. Let's also experience the charm of rough waves and ships!"

"The locals advise you not to come here. There is nothing interesting on the beach, but the consumption is high!"

"Actually, there are fun and free places. It's best to find a familiar local to guide you."

"For a press conference, I don't have to travel so far, leave the opportunity to us Haicheng people..."

"Stardust Technology has officially announced the news, and it will broadcast live on the official website and the Stardust Mall development conference!"

"Yes, it's more comfortable to lie at home and watch..."

In order to prepare for this press conference, Chen Zifan also specially asked Stardust Network to provide a live video function on the Stardust official website and the mall, but apart from watching the online live broadcast, there are no other functions.

Under the current conditions, it is already very good to be able to add an online live broadcast function to the website and APP.

Later, some Internet companies specializing in live broadcast software only established their projects after 10 years, and they did not officially operate until 12 or 14 years later. Of course, part of the reason is that the improvement of software and hardware has promoted the development of the live broadcast industry.

Other aspects of marketing promotion... For example, the large LCD screen promoted in cooperation with Huaya Group, this time will be mainly in the form of advertisements, and the main position of the press conference will be transferred to the TV station, which will be broadcast on the official technology channel.

There are official channels to attract traffic, and it will be replayed twice a week in non-prime time for a month.

There are also local TV stations in Haicheng, local TV stations in other major cities, Stardust directly-operated stores, authorized stores... and some large personal mobile phone dealers will broadcast live broadcasts of press conferences in their stores.

In addition, after Stardust 2 and Stardust Tablet are launched, there will be a large number of advertisements, and some popular film and television dramas, movies, comics and other works will be invested, and Stardust products will be arranged in them.

Taken together, Stardust Technology's publicity channels are not only wide-ranging, but also very influential.

With marketing and publicity channels, the rest is naturally the product. The most likely problem with Stardust 2 and Stardust Tablet is the Dimensity 200, but after repeated tests, this chip is really not a scam.

That's why Chen Zifan dared to put Stardust 2 and Stardust Tablet into full mass production after the Spring Festival, and the rest of the configuration... As long as he is there, there will be no Stardust Technology products with low configuration.

With marketing channels and strong enough products, it is already foreseeable that the sales of Stardust 2 and Stardust Tablet will not be bad. According to the estimation of the marketing department, the final sales of Stardust 2 will be 2500-3500 million units.

The final sales volume of Stardust 1 is estimated to be 3500-4500 million units. Stardust 1 is too successful, coupled with its relatively long lifespan and the upcoming overseas market, so the estimated sales volume is much higher.

But why is the lifespan of Stardust 2 relatively short?Obviously it can follow the path of Stardust 1!This involves the third-generation product Stardust 3. The cadres and high-level executives of Stardust Technology know that Stardust 3 is the real pinnacle.

Some new technologies used in Stardust 2 will have a very obvious improvement on Stardust 3, and in addition to Stardust 3, there is also Stardust 3+ with stronger overall configuration, technological content, and appearance design.

This is also the reason why the marketing department's assessment of the sales of Stardust 2 will be relatively low. The cadres and high-level circles of Stardust Technology have reached a consensus that 08 will be the first peak period of Stardust Technology.

At that time, there will not only be more powerful Stardust 3 and Stardust 3+, but also some products that open up new prospects. Of course, each generation of products needs continuous development and accumulation, and Stardust 2 is such an existence.

Maybe Stardust 2 is not as important as Stardust 3 series in Chen Zifan's plan, but Stardust 2 and Stardust Tablet are still the best electronic products in China at present...

none of them.

At the same time, the results of the on-site reservation for the Stardust press conference came out. After filling in the personal information and harvesting address, they will receive a seat number plate issued by Stardust Technology within a week to enter the venue.

At this time, the Koukou group has been frying:

"I didn't get it."

"Damn it, there are scalpers selling tickets in the group next door! You can't even get rid of this goddamn thing!"

"I saw that person. It's a personal act. Stardust's official website has a special program to prevent scalpers from grabbing tickets."

"Yes, Stardust Technology can't make any money from this thing, and it's all free, so why send a few scalpers to smash the signboards, and also specialize in anti-hacking programs?"

"Hey, I'm really convinced! Those who want to go can't get it, but those who don't want to go can grab it!"

"Brother, accept the reality, life is like this, wanting but not getting is normal!"

"It just saves time and gas money..."

Increase the price to buy a ticket to the conference site?They're not idiots, they can still watch it if they grab it for free, but it costs money...then why don't they watch the live broadcast?

No matter who came in the end, the 3000 viewers of the Stardust press conference were confirmed, and there would definitely be some absent on the day of the press conference. There was no need to delve into this point, as Chen Zifan was used to similar things.

The theme of the second Stardust conference is called "The Age of Speed". From "The Beginning of the Era of Smartphones" → "The Age of Speed", we can see what they contain. Speed ​​does not only refer to the USB interface, but also the literal meaning.

Originally, Chen Zifan planned to adopt the same form as the first Stardust press conference, but Zhao Wushang refused to go up to host the press conference. Chen Zifan also understood Zhao Wushang's thoughts, and he wanted to leave all opportunities to him.

So this Stardust press conference will be Chen Zifan's stage alone. In this way, it is very likely to take Chen Zifan and Stardust Technology to a new level. Of course, there will be some risks...

Before the press conference, another incident happened. Wang Jinli brought back good news. An honest guy with a lot of money and a white turban made clear his intention to cooperate with Stardust Technology, hoping to get Stardust Technology products.

"Hiss~ I see, after the press conference of Stardust 2 is over, I will go to arrange cooperation..."

The big dog who delivered it to your door, is there such a good thing?

It's a pity that the population on their side is a bit too small... But it can also become a new opportunity if the arrangements are made.

Entering June, the major domestic mobile phone manufacturers have completely died down, and there are not even a few product promotions, including some international brands, all of which are staring at Stardust Technology and the "Speed ​​​​Time" press conference.

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(End of this chapter)