Rekindle 2003

Chapter 1000 Dilemma
'Ignoring them is the real discrimination against them!'

Everyone fell into deep thought and self-blame. They began to reflect on the naivety of their original ideas, and even the complete injustice of not eating meat.

Li Yali's face was slightly flushed, and she was blaming herself for doubting Qingyun.

At this moment, she realized that Qing Yun's thinking was far more profound and comprehensive than she had imagined.

His business ethics and care for consumers far exceeded her initial understanding.

very nice.

The youngest is still the youngest, always with a childlike heart.

Perhaps, this is the true business ethics.

Everyone present, whether it was Gou Dan, Zuo Wangdao or Huang Yingbin, their eyes revealed a gleam of rediscovery of Qing Yun.

Qing Yun sneered, "Have you ever thought that if I don't sell this kind of computer, no one in the world will sell it?"

Qing Yun looked at their micro-expressions and a smile unconsciously appeared on the corner of her mouth.

He knew that his words had touched everyone present, causing them to re-examine their values ​​and understanding of business.

Andy Lau's classic lines from a movie came to his mind.

As a human being, if you don’t let others know the truth about life, that is deceiving!

What is the greatest evil? Deception is the greatest evil.

What he did was great love.

However, the people who were familiar with Qing Yun's bedside, Qin Manyan, Tang Qianying and Chen Yue, quietly rolled their eyes.

Especially Chen Yue, she knew very well that this guy was using the art of the head of state's speech again!

After building up layer by layer, it suddenly drops, and then quickly increases in momentum, making people feel chilled and excited.

Qin Manyan shook her head gently with a helpless smile on her lips.

She knew that this kind of speaking skill of the stinky brother could make people's emotions fluctuate with his guidance, but at the same time she also knew that the bad man was not manipulating people, but awakening their awareness and attention to certain important things.

Gou Dan felt that his three perspectives were about to be shattered. He murmured unconsciously, "So, if you don't sell it, someone else will naturally sell it?!"

Upon hearing this, Emperor Yun wanted to beat him up.

What is for sale?
Could you please make your words clear?

He nodded helplessly, "You all learned it in high school. The economic base determines the superstructure."

At this point, his voice lowered, "Do you remember the scene when we first met? What was I wearing at that time?
The most popular sailor shirts, green military pants, and Feiyue white mesh shoes in the 80s were my best clothes at the time..."

Li Yali and a group of boys felt even more upset after hearing this.

Qing Yun’s appearance at that time is still vivid in my mind.

Many of them had never experienced the kind of life that Qing Yun described, a life so simple that it was almost shabby.

Qin Manyan and the other two girls standing beside them could no longer conceal their speechless expressions.

You're reminiscing about the good old days again, aren't you?

I will never be able to get over this scene in my life!

On the other side, Emperor Yun's voice became even deeper, "I think I understand their psychology better than you do..."

His words revealed a deep understanding and resonance, "I understand that desire, I understand that longing..."

He raised his head and glanced at everyone, "We can't ignore those who are less fortunate just because we are lucky."

"Old Lord, I...I really haven't thought about these things before."

Gou Dan's self-blaming and guilty look almost made Emperor Yun feel guilty.

But at this time he just waved his hand gently, and then smiled generously.

"It's okay, Lao Gou. It's good that you realize it now. We all have the responsibility to do something for those who need help."

Hearing this, Gou Dan looked at him with a constipated expression, "I say, can you please stop calling me Old Gou?"

Everyone laughed.

"What's wrong with Lao Gou? Lao Gou is a very stable guy."

"I'm really upset!"

Such clamor will naturally be suppressed by the brothers.

"Yohoo, little Gou has grown up!" Zuo Wangdao, who was sitting next to him, pressed forward and rode on Gou Dan's body, "Come on, flip one over for me to see!"

After laughing and joking for a while, Qing Yun concluded, "Brothers, we can't just stand on our high ground and point fingers.

What we need to do is not to simply criticize or give up, but to truly enter their lives, understand their needs, and help them realize their dreams.

I think I have a conscience, so if I do it, it will be better than others, it's that simple.

What we need to do now is to think about how to optimize on the existing basis and how to provide better products and services while ensuring that their basic dignity needs are met.”

"Youngest, we believe in you." Li Yali's voice was soft but firm. "No matter what decision you make, we will support you."

Qin Manyan and the other two girls quietly covered their foreheads and didn't want to talk anymore.

Another person who was fooled. The essence of this matter is that if Qing Yun does not occupy this market, it will give those companies that are currently being suppressed by his de facto monopoly a chance to survive.

Unfortunately, this market is actually not small, enough for many companies to survive well.

Previously, Shenzhou Computer’s biggest role for players in the entire market was as the gatekeeper of computers, setting the bottom line for computer prices.

Given the inward-looking nature of the Chinese people, Qing Yun was worried that if he killed a Wu Army, a Si Army or a Li Army or a Wang Army would emerge.

Qin Manyan suddenly had an idea and her eyes were full of understanding.

She understood it completely.

The essence of involution is a competition on cost.

If a brand can save a lot of marketing expenses, this is a cost leadership strategy.

Qing Yun's voice echoed in the box, "Now let's get back to the topic of issuing cards. The reason why I still need to issue cards is because of the company's overall brand strategy."

As he spoke, he returned the PPT to the original page, which clearly showed the positioning and characteristics of the eight sub-brands.

"As you can see and as we just discussed," Qing Yun pointed to the content on the PPT.

“From the perspective of ordinary consumers, these eight sub-brands do overlap in some aspects.

If I push them all to the market at once, it will not only confuse consumers, but also cause immeasurable damage to the brand image of our Yanhuang Group.”

His expression became serious and earnest, “Brand building is not something that can be done overnight.

Every brand takes time to cultivate and gradually establish its own unique image and position in the market.

If we rush for quick results, we will not only lose the trust of consumers, but also make all our previous efforts go to waste.”

Emperor Yun knew very well that most of his friends in front of him would not understand what he was saying.

Things like brand strategy are too far away for them.

But just as the Chinese teacher Li Xiaobo, in a long gown, talked about Chinese education at high school graduation, he did not expect them to understand it now.

Instead, we hope to form a simple cognition in their minds, a stored interval, and one day in the future, they will open this treasure trove of memory because of something that happens.

He has plenty of capable subordinates and people willing to do the job.

But there are not many people who can give him the greatest support no matter whether he is right or wrong, in good times or bad.

This kind of people are called a team.

Maybe these people don't have much ability, but there are idiots everywhere who try to challenge this group of people.

The team is not strong and there are too many idiots. The company will change its name.

There are too many absurd things like the company becoming big but the founder being purged out.

In the face of this issue, development has to take a back seat.

After seeing that Tang Qianying and Chen Yue had asked someone for two air purifiers, Qing Yun smoked a cigarette, flicked the filter on the cigarette box, and continued,

“In this process, we have to be cautious. I need to give each of my brands a certain period of development before launching them, and the timing needs to be staggered to avoid confusion.

This usually takes 1-2 years.”

He lit up a cigarette, took a puff, and looked at everyone with a determined gaze, “And no matter how I plan to match the launch time of these eight brands, it will take at least two rounds.

The fundamental problem lies in the overlapping sectors that Lao Wu just mentioned, which is the low-end market we just discussed. "

"If I focus on the low-end market first, I will lose the young people," Qing Yun explained, "because young people are divided into two groups, those who are relatively rich like you and those who are relatively poor like me back then.

This is the Breton shirt I mentioned before. It met my needs back then, but you definitely won’t like it.

So if we focus on the low-end first, we may lose some young consumers because they have higher demands for quality and personalization.

But on the other hand, if I start with young fashion brands, then the low-end market will be occupied by other competitors, and their methods may be even more ruthless than Wu Lujun’s.”

When everyone heard this, they immediately felt embarrassed.

Based on the ideals and aspirations of young people, these college students who read the books of sages are born with a simple desire to save all living beings.

But they also know very well that there is no money in the low-end market, and they cannot ask their brothers to do so.

But giving up the low-end first is completely in conflict with their values ​​​​and conscience.

At this point, Emperor Yun paused, and seeing the confusion in everyone's eyes, he continued speaking.

“You may have heard in the media or forums that the current situation is that I am launching a monopoly-style merger in this industry.

I can say clearly that there will definitely be some brands that will survive.

Because I can’t eat state-owned enterprises, I can only let them slowly decline. You should understand this principle.”

After all, Shishi Middle School is a government school.

At least 40% of the students come from families that receive government funding.

Having been exposed to the world since childhood, they know very well that the hammer and sickle are not just for decoration.

……

(End of this chapter)