Rekindle 2003

Chapter 699: One of the God’s Finger to Resolve Harem Fights

Master Qianying said that she has spent a lot of money on QQ. If she changes to another communication software, these things...

Huh?
A pair of comic eyes twitched twice, and she raised her hands happily, "The migration cost is too high, and users will not accept it."

After hearing this, Qin Manman turned around and looked at Lord Qianying with a surprised look on his face.

She never expected that her childhood best friend, who had always had zero brain capacity for serious matters and a big brain for weird things, would actually see this level.

Seeing the silly big man's shocked expression, Tang Qianying even narrowed her eyes with a smile.

I was just too lazy to use my brain before, okay?

Faced with her question, Teacher Xiao Su just chuckled and said calmly,

"It's very simple. Our computers can only use our software. After QQ is installed, blue screens will continue."

Lord Qianying heard the words "Aba" and "Aba" and kept silent. He could only curse in his heart this evil capitalist behavior.

He opened his eyes and glanced at her, then looked at Qin Manman and others in the office, curled his lips,

If the user experience of Weiruan's office software is 90 points, and the price experience is 50 points, multiplying the two items, the old experience that Weiruan's office software brings to users counts as 45 points. "

Su Caiwei swallowed quietly when she heard this.

In my opinion, user value = new product experience - old product experience - replacement cost. "

But this is not enough. "

emmm, okay, she was in his arms, her breathing was a little rough, but he could still hear her.

Teacher Xiao Su, whose face was slightly red, pinched him quietly.

“You guys remember, if you want to make a product with a large number of users, you must see that ‘human desires are natural principles’, respect human desires, respect users, and accept other people’s worldviews.

But where is the Yongzhong office now? "

Special administrators have to use Yanhuang's communication software, which means that customers can only use it for their finances.

Teacher Xiao Su, who had a fever in his ears, became so angry that he wanted to pinch his ears after hearing this.

Whose experience is the user experience of enterprise-level software? It’s the business owner’s experience.

Therefore, at this moment, she could only look at her smelly brother with a constipated face, waiting for his decision.

In fact, she has completely passed the novice stage. This is the fundamental reason why Qing Yun and Qin Manman dared to hand over a business plan to her and let her practice.

Although she also knew that he was right, saying it in front of so many people now would not give her any face at all.

This status allows her to ask questions about her bratty brother, stupid big guys, and even boss-level 'imperial ministers' like Guo Jing and Dai Lihui.

It can only be said that the old witch spent little time with him, and she didn't understand the problems that this guy sometimes had, especially when he was working, the straight male patients with advanced cancer.

He retracted his hand and hugged Teacher Xiao Su's slender waist in his arm. Emperor Yun ignored the empress' gaze that wanted to kill someone, pulled out a piece of paper, and slowly spoke while writing,

In fact, what ultimately determines whether a user migrates is the value he can get, rather than being forced to make a choice.

"If you want to get a user, it depends on whether you provide sufficient user value for the user. If it involves substitution, then this value must also refer to the old product.

Having said this, Qing Yun took a deep look at Su Daji, who was gradually blushing, "The idea you proposed has really hit the core pain points of business owners.

Yongzhong, disappeared.

If you want to fight, fight openly, and use less off-the-table moves! "

From this point of view, this software has market demand.

Even Tang Qianying and Zhang Li also wandered over at this time, gathered around the desk, and while listening, they cast their eyes on the A4 paper.

At this time, Qing Yun slowly spoke, "The cost of migration is a multi-dimensional issue.

“Let’s take Yongzhong Office as an example to do the math.

If you are making a product for a specific group, then you should actually fully study the collective personality, common memory and core concepts of this group. "

Brand recognition, acquisition cost, learning cost, usage cost, replacement cost and other factors constitute the migration cost.

"We have passed the survival stage. We can no longer use Weiruan's trick. If we use it again, we will be criticized."

Having said this, he spread his hands, "After Yongzhong Office was developed, it was mandated by the state to be installed on tens of thousands of office computers in government agencies and higher education institutions.

Seeing that Su Caiwei was still a little unconvinced, Qing Yun smiled, "Let me ask you, Teacher Xiao Su, why do you think the Yongzhong Office promoted by Mr. Li failed?"

In the past few months, she didn't just act cute and behave like a beloved concubine in a vase every day.

Didn't you see those little bitches all burst into laughter? !

How long can a vase be pampered?
She has been working as 'Secretary Tang' next to her bratty brother. In fact, she has a unique advantage compared to others. She can ask questions immediately if she doesn't understand something.

It's very simple. The tax machine plus the enterprise government machine, plus the customized machines with various functions and shapes, allow Yanhuang Group to quickly enter the customer group with a strong voice.

It turns out you still know how to talk, right?
It turns out you still know how to express your meaning euphemistically, right?
Opposite them, Qin Manman, Tang Qianying and Chen Yue almost couldn't hold back their laughter.

Qin Manman snorted inwardly and decided to go back at night to deal with this bitch, and then his attention was drawn to him.

The customer has adopted Yanhuang's financial machine, but the finance department can only use Yanhuang's communication software. This means that the business department that needs to be reimbursed can also only use Yanhuang's communication software.

This forms a relatively large application group, and then users vote with their feet based on experience.

At this moment, Qingyun seemed to hear her thoughts...

Su Caiwei, who was sitting on his lap and enjoying the special treatment, was originally depressed because her plan was approved by him, but now she felt happy in his arms.

"And the experience of using Yongzhong Office...according to those who have actually used it on the forum...is not as good as Weiruan at all. We calculated it as 70 points!"

Chen Yue next to her curled her lips. She wanted to say that 7 points was too high for her.

She has used it on her father's computer, but she is not used to it. The key problem is that the document format is incompatible. When opening documents produced by WPS and Weiruan Office in Yongzhong, garbled characters often appear, and she has to modify them by hand.

"We calculate the price experience as 90 points, multiply the two items by one, and the new experience of Yongzhong office is 63 points. So can Yongzhong unilaterally say that the value it brings to users is better than Weiruan?"

Teacher Xiao Su shook her head proactively, pointed to the formula above and said, "No, there are replacement costs." She also used Yongzhong Office, but after three days, she abandoned it.

Qing Yun nodded, "Replacement costs include brand recognition, acquisition costs, learning costs, and usage costs. The usage costs include a series of invisible and intangible soft experiences such as getting timely help when encountering problems during use.

The user replacement cost is actually quite high, but here, let’s count on the low end, and the user replacement cost is probably 20 cents. "

After that, he wrote a 20 on the paper.

"Then user value = 63 points for new product experience - 45 points for old product experience - 20 points for user replacement cost = -2 points."

Qing Yun moved his buttocks, and the chair moved about ten centimeters toward the table.

At this time, Teacher Xiao Su's body seemed to be stuck with no gap between his body and the table.

Su Caiwei thought it was convenient for him to take paper and pen. Although she felt a little uncomfortable being squeezed, she didn't take it to heart. Instead, she moved cooperatively to get him closer to the table.

Unexpectedly, at this moment, Qing Yun's hand holding her slender waist began to act strangely under the table. He grabbed two pieces of her skirt, and then placed it directly on her thigh.

Teacher Xiao Su suddenly felt like she was dead.

At this moment, Qin Manman and others were at the table. She was so stiff that she didn't dare to move for fear of being seen.

Just when she slid her little hand down to teach this daring little man a lesson, Emperor Yun's voice rang in her ears again.

"In other words, we tried our best to give high scores to Yongzhong Office and low scores to Weiruan, ignoring the cost of user migration, and users received almost no new value, which did not constitute users' willingness to migrate at all.

At the same time, we also need to note that government procurement is paid by the unit, so actual users have no perception of the price experience.

so……"

Qing Yun took a pen and re-wrote a line of numbers, "If we score based on the user experience of actual users, the user value of Yongzhong Office = 70-90-20 = -40 points.

In fact, it's even lower than that.

You use 'patriotism' as a hijacking and the value of users has dropped so much. Why don't users complain? They will find various reasons to return to their previous comfortable environment. "

All the people looked thoughtful.

Except Teacher Xiao Su and Qin Manman.

Teacher Xiao Su felt that the little man was tapping her!

Various points!
Bright spots, dark spots!
Crazy point!

It’s not just about her taking product promotion strategies for granted…

Let’s take a closer look at what happened between her and Qin Manman.

Glancing at the way the corners of Qin Manman's mouth turned up, Su Daji's breathing became a little thicker.

She knew that Qin Manman also understood.

The little man is giving this little bitch reassurance, right?

Of course, the deepest level...

It's that mean paw under his desk!

At this time, I am substantively clicking on her!

If you get caught, you won’t be able to survive, right?
But at this moment, Teacher Xiao Su didn't dare to move, so she could only grit her teeth to prevent herself from making any weird noises.

However, Qin Manman's eyes lit up with such a blushing, sullen face and heavy breathing.

Emmm...

These words touched her heart, and they were like directly warning the old witch not to think about eating glutinous rice balls.

You stinky brother, you escaped a disaster!
I need to reward him well tonight!
Thinking of the attack speed suit he bought in Yanjing, Qin Manman's face slowly turned red.

Emperor Yun, who was playing with the one-of-a-kind finger trick, tapped his finger gently, and then continued,

"To make this software good, we must carefully analyze the reasons for Yongzhong's failure, because it is most similar to our software."

From the confused look in Su Caiwei's eyes when she looked back, Emperor Yun knew that he couldn't beat her any more.

If the beating continues, Teacher Xiao Su will not be able to help but bite.

After realizing that the hateful ghost claws had left, Su Daji immediately breathed a sigh of relief, and her stiff waist slumped involuntarily, and she could barely maintain her straight shape by leaning on the little man's chest.

Qin Manman, who didn't notice the situation over there, nodded in agreement, "Actually, this is also the reason why Mr. Li doesn't think favorably of us."

Qing Yun played with Su Daji's little hand under the table, with a mocking smile on her lips.

"Yongzhong and Fangzhou are not only typical cases of Mr. Li's failure, but also the biggest pain in the hearts of the Chinese people in the replacement of localized computer software and hardware.

Ark's failure was a fundamental conflict of organizational principles.

Top organizations are passionate and passionate,
First-class organizations share the same beliefs,
The common interests of second-rate organizations,

Common rules for third-rate organizations.

From the perspective of organizational principles, Li Delei and Ni Guangnan definitely do not have true affection, common beliefs, or common interests.

As a businessman, Li Delei regarded Ark as just a business, and what he wanted was to maximize his personal income.

The benefit Mr. Li wants is to condense Ark's talent reserves and proprietary technology reserves into a sustainable IT system bottom layer.

Therefore, the basis for their cooperation is that if Mr. Li can continue to meet Li Delei's interests, everyone can "share the rules."

In other words, Li Delei was not satisfied with the benefits provided to him by Mr. Li, and the rules immediately became inconsistent.

Therefore, when the NC thin client market failed to take off, Li Delei immediately defaulted on 863 and turned to other businesses to make money, such as real estate. "

……

(End of this chapter)