Rekindle 2003

Chapter 788 I can't beat you, so I can only kill you
Qing Yun shook his head. "Mr. Wu, there is no absolute or standard answer to these questions. Everyone looks at these questions differently."

Upon hearing this, Wu Lujun turned his gaze towards him and said with a determined look,

"But different understandings of these issues have led to completely different outlooks on life and business. This is the difference between you and me. You might as well tell me what you think."

After hearing this, Qing Yun smiled freely and said, "In my opinion, the company is a wonderful work of art.

Building a valuable business is like conceiving and painting a picture. If you put your heart into it, have a delicate concept and a skillful hand, your work will be unique.

As time passed, the work became more and more valuable, and was eventually collected, passed down, and cherished.

But if you cut corners, try superficially, and do things just to get by, it's just a scribble on a piece of ordinary paper.

It may seem like it sells for money, but it will eventually turn into dust in the course of time.”

Wu Lujun smiled bitterly when he heard this and pointed his finger at him, "You are not a nice guy. I asked you to give me your opinion, but you pointed at me!"

In fact, he had walked the same path that Qingyun was walking on now.

I have also worked hard for this.

Otherwise, he would not be the only one among many brands to have independent motherboard technology.

Although this technology is very marginal, it can be said to be more of a process improvement and is not core or critical.

But this technology is enough to make him stand out among the assemblers who only do processing trade.

However, he does not have the courage to continue to increase investment in technology.

Because technology research and development does not necessarily bring profits, but...

In fact, when a company is small in size, most of its research and development will eventually become sunk costs.

The company is not big, so don’t talk about R&D.

Not worth talking about.

This is not a question of profit margin, but a question of the absolute value of revenue and profit.

Wu Lujun sees it very clearly that only a company like the Yanhuang Group, which will have huge revenue and huge gross profit in the future, will be qualified to spend this money.

It's time, luck, and fate. No one can escape it.

All I can say is that Qing Yun has better luck than him, has a better vision than him, has a bigger picture than him, and has better skills than him.

People who come to watch the fun will marvel at Xiaoqing’s arrogance in taking over TOP.

But only he who is well versed in the theory of "mistress" knew that the cards Qingyun originally drew were all mistresses.

TOP, in fact, cannot be worse. It has even been laughed at as a "real estate developer" in the IT industry. All its licenses are empty, and most of the technologies it has are outdated.

But Qingyun had the foresight to put all of this together into a bomb.

Wu Lujun shook his head, laughed at himself, and continued, "Some people only use the company as a tool to realize their own 'selfish desires' throughout their lives.

The ultimate pursuit of some people is to make their company a work of art that can be passed down from generation to generation, thereby creating more value and historical heritage and achieving "public benefit."

At this point, he pointed at himself, then pointed his finger at the young man in front of him, and said calmly, "The former is like me, and the latter is like you."

Seeing Qing Yun scratching his head again to show humility, he rolled his eyes and said, "Stop pretending."

Qing Yun regained his composure, imitated his method just now, made a cup of tea, handed it over, and said lightly,

"Mr. Wu, thank you for your compliment. It's just that I have a strong desire to leave my name in history."

Wu Lujun took a sip of tea and shrugged his shoulders. "In my opinion, many things in this world are judged by deeds rather than intentions."

After that, he smiled and said, "You kid... dare to go to this industry. No matter what you think in your heart, in my opinion, you are a hero."

Then he waved his hand and said, "Let's get back to the point. To be honest, for me, the company is just a tool, it's just a business.

Rather than resisting to the end and then being defeated by you, I'd rather surrender voluntarily. I can get back at least something.

To be honest, I feel like I have fulfilled my life ambitions. I am too tired to carry the life ambitions of others. "

Qing Yun nodded and extended her hand to him, "Director Wu, let's have a good chat."

Wu Lujun smiled and shook hands with him, "Then Mr. Xiaoqing, can you give us some rules?"

Qing Yun pondered for a while, then said with a pained look on his face, "How about you make an offer yourself? You know that the proposal you mentioned before was obviously too high.

Your proposal is equivalent to a 7% discount on the net assets. It's not that I can't afford this price, but it will increase the cost of my overall acquisition.

Since you have asked other people, I will tell you the truth. The offers I offer so far are all 20% or 70% off.

For Star Computer, I offered a valuation of 6000% off its net assets in exchange for shares, plus million in cash.

This is still taking into account the shell resource value and land value of the listed company SETA Computer.

If Xingtianxia Group offers a 7% discount, do you think Mr. Hu Gang will come back to trouble me?

The negotiations with subsequent brand owners will basically also increase accordingly.

If that's the case...I might as well just keep beating you to death."

Wu Lujun did not rush to propose a new plan after hearing this.

He lit a cigarette, pondered for a moment, then looked at Qing Yun with a hint of inquiry in his eyes and asked a seemingly irrelevant question.

"Boss Xiaoqing, I can tell from the project loans from Minsheng Bank that you were setting a trap for me in July, even before the acquisition of TOP."

Wu Lujun's brows were furrowed, and his expression was full of confusion. "I can't understand why you would attack me? We had no grudges before, and we didn't even know each other."

Qing Yun did not answer directly. He picked up the teacup, blew on it gently, and then took small sips, as if he was savoring the various aspects of life.

There was a mysterious smile on his face, which made Wu Lujun a little confused.

Faced with this question, Qing Yun did not deny it, nor did he say anything like there was no trap for him.

He just smiled and asked Wu Lujun: "Mr. Wu, you said that Song Ruhua and I have no grudges, and we even had a good relationship in Putuo Mountain, but I also plotted to kill TOP. Can you guess why?"

When Wu Lujun heard this, a hint of understanding flashed across his eyes, but then he became confused again: "Am I blocking your way?"

Qing Yun killed Song Ruhua, he could understand. In fact, TOP Group is just a bunch of elite ribs that fell into the soil.

The reason is very simple. When Qin lost its power, the whole world was chasing it, so those with great talent and quick feet got it first.

And Qingyun is that person with great talent and quick steps.

But he……

Wu Lujun still can't figure out what Qing Yun wanted from him. Did he start planning to kill him so long ago?

To be honest, Xingtianxia Group is actually very small.

But at this moment, Qing Yun nodded and said seriously, "Yes, you are blocking my way."

This kid actually admitted it so openly before they met, and Wu Lujun looked a little puzzled and curious.

It's a bit fresh.

Blocking the hair line?!
He didn't understand what else about Xingtianxia Group he hadn't seen, but Qingyun had.

There was a hint of inquiry in his voice: "Mr. Xiaoqing, what do you mean?"

Qing Yun smiled and began to explain, "Mr. Wu, do you know the 'price-performance trap'?"

Wu Lujun frowned. He seemed to have heard this word somewhere before, but he was not sure.

Qing Yun continued, his voice carrying a hint of seriousness, “Price/performance ratio may seem like an advantage, but in reality, it can ruin an industry.

Because all price-performance competition will eventually lead to bad money driving out good money, leading to the decline of the entire industry."

While talking, he poured another round of tea, "Mr. Wu, if you are thirsty while walking on the road, which brand of mineral water would you buy?"

Although he didn't understand what the boy was trying to say, Wu Lujun still shook his head.
“There is no fixed brand. I think they are all similar.”

After hearing this, Qing Yun laughed, "Then do you have a brand of mineral water that you would never buy?"

Wu Lujun frowned and thought for a while, "Coca-Cola Ice Dew."

The corners of Qingyun's mouth curled up, "Why?"

Wu Lujun suddenly understood what was going on, and then a mocking smile appeared on his lips. "That's not bottled water, it's water in a plastic bag. The bottle is so thin that if you're not careful when unscrewing the lid, your clothes will get soaked."

Qingyun nodded, “No matter what product you design, there is user experience.

But sometimes, user experience has to give way.

For example, when you drink a bottle of water, it doesn’t matter what kind of water you drink. You cannot feel whether the water is good or bad. However, using a bottle of water is not just about drinking it. It also includes the experience of the packaging, the experience of unscrewing the bottle cap, and the experience of where you put the water when you haven’t finished drinking it.

In order to save costs, Binglu made the bottle extremely thin, so thin that it doesn't look like a bottle of water but more like a plastic bag of water. The experience is very poor.

The bottle cap was only half the height of an ordinary bottle cap, so when I unscrewed it, it felt very uncomfortable and almost like it was cutting my hand.

You and I know this user experience is terrible, and consumers know it too.

But why can Binglu break through the fierce competition in the red ocean market and occupy the top five positions in the entire market with a market share of 6%? "

Without waiting for Wu Lujun to answer, he spoke up, "Because of the price.

It only costs 1 yuan in convenience stores, and it’s even cheaper if you buy it in bulk or online, with prices ranging from to cents.

After staggering the price of around 2 yuan from Nongfu Spring and Yibibao, there is no competitor that can compete with it. "

Qing Yun looked at Wu Lujun steadily, "The existence of Binglu makes Nongfu Spring and Wahaha dare not raise prices. This is Coca-Cola's strategy.

But if we look at the computer market from the other side, Mr. Wu, the price of Shenzhou computers produced by Xingtianxia Group is at the bottom of the entire industry.

Once I complete the integration of the entire industry, the only one that will benefit is Xingtianxia Group.”

At this point, Qing Yun's mouth curled up into a mocking smile, "Director Wu, I can't compete with you in terms of cost performance. Even if I have the advantage of scale, I can't compete with you. You know."

Qing Yun's words made Wu Lujun's face turn red.

Obviously, this is not a compliment to him.

The reason why Xingtianxia Group's product prices are lower than normal products is not just because of its cost control strategy.

It’s also about…

"Director Wu, to be honest, sometimes I have to admire you. What's so smart about you? You even came up with the full electrolytic capacitor solution for the board."

When Wu Lujun heard this, he immediately understood that Qing Yun also knew the secret of his costs.

The capacitors on the board are divided into tantalum capacitors, solid capacitors, and electrolytic capacitors.

The price of electrolytic capacitors generally ranges from 5 to 9 yuan, depending on whether they are domestically produced or imported, and based on quality.

The unit price of tantalum capacitors is as high as dozens.

It can be simply said that tantalum capacitors have the best performance and are the most expensive, while electrolytic capacitors have the worst performance and are the cheapest.

Generally, all three types of capacitors are used on the board to control costs. The proportions used vary depending on the product positioning.

Wu Lujun realized the all-electrolytic capacitor board through optimized power supply design, which is a solution full of Chinese wisdom.

but……

It just so happened that this plan was created by Wu Lujun. Due to extreme cost considerations, Wu Lujun used bulk capacitors, which cost only a few cents.

Because Wu Lujun felt that the warranty period of the motherboard was only three years, and it was highly likely that the bulk capacitors would last more than three years.

Even if it doesn't hold up and explodes, it's just a matter of repairing it or offering a discount on a new motherboard and making another profit.

Qing Yun shrugged his shoulders. "I can't beat you in this way, so keeping you is not in my interest. I have no choice but to kill you."

Wu Lujun was also helpless when he heard this, "I thought you were going to tell me something like 'the ultimate cost-effectiveness is garbage'."

The boy's frankness made him feel much better. He took a puff of cigarette and smiled bitterly, "What am I doing? An innocent man is guilty of possessing a treasure?"

……

(End of this chapter)