Cultivate a male god: After listening to persuasion, I became a top-notch

Chapter 549 When I feel rebellious, I suddenly feel the world is wide!
Tu Susu naturally didn’t know what Rotten Tomatoes was.

But Li Youzhi knew exactly what was going on!

Li Youzhi once carefully compared the differences between this time and space and the time and space in his memory; most of the historical and cultural events have not changed much, the only differences are entertainment and some things related to entertainment.

But many of these differences can be replaced by similar things.

For example, the Douban in Li Youzhi's memory does not exist in this time and space, but there is a similar Douban. Although the rating mechanism is different from what he remembers, the format is basically the same.

However, what he knew was mainly about domestic movies. He had not studied foreign movies much except for some classic movie differences. This time, he found that there was no Rotten Tomatoes in this time and space, which was a complete surprise.

In fact, similar to Douban, a film and television rating website in China, there is also a similar one in the United States at this time and space. In terms of form, this website called "Film Reviews" also plays a role in replacing Rotten Tomatoes to a certain extent.

But in terms of the rating mechanism, this "Film Reviews" is far less advantageous than the Rotten Tomatoes in Li Youzhi's memory!
What happened to the Rotten Tomatoes in his memory?

When Rotten Tomatoes evaluates a film, the first step is to give a basic index score based on the evaluations of all certified film critics on the website, and then to come up with the Rotten Tomatoes Freshness Index based on the most direct feedback from the audience.

That is to say, after a movie is released, the website will track all the reviews of the movie. If the positive reviews exceed 60%, the work will be considered "fresh" and marked with a bright red tomato; if the positive reviews of a work are less than 60%, the work will be considered "rotten" and marked with a green smashed tomato.

But this score is just the critics' opinion. If you are a viewer, you can have a chance to rate the movie once you submit your ticket stub or proof of watching the movie. This rating mechanism does not let you rate the movie, but directly choose the color of the tomato for the movie!

If you feel that the movie is good, then give it a good tomato. On the contrary, if you feel like you ate shit after watching it, it’s OK to give it a Rotten Tomatoes rating!
The tomato feedback from these viewers is even more important than that from film critics.

What does this lead to?
The right to judge the quality of a movie will no longer be in the hands of professional film critics, but will be placed in the hands of the audience to the greatest extent!

From the audience's perspective, if the movie is good, then it is good. If the audience thinks it is not good and gives it too many Rotten Tomatoes, then even if the critics give it a high score, the Rotten Tomatoes index will definitely not be that high.

This mechanism actually originated from the medieval vaudeville period, when the audience would throw tomatoes and other fruits and vegetables onto the stage when the performance was not good.

It can be described as simple and crude!

Perhaps this standard for evaluating the quality of a movie is limited and crude, but it is precisely because of this crudeness that this rating mechanism has the characteristics of high audience participation and high intuitiveness.

Especially in today's world where mobile Internet is highly developed and information is highly fragmented, Li Youzhi believes that this highly interactive and intuitive award is simply a powerful tool to restrain traditional film awards like the Oscars, which are mainly based on the opinions of professional film critics!
With the ecstasy of picking up a million dollars on the street, Li Youzhi chose to give up sleep. After turning on his computer, based on the current status of the American film review industry and the current situation of TKTK, he started to work on the Rotten Tomatoes rating and award plan...

The next day, around three in the afternoon.

Just when Li Youzhi was catching up on his sleep after working on the plan all night, at TKTK's Los Angeles headquarters.

Inside the CEO's office, Xu Haonian's brows twisted into a deep pimple as he looked at the progress report on negotiations for the exclusive online live broadcast authorization for this year's Academy Awards in the United States, which was handed to him by his secretary.

Just this morning, TKTK had its second contact with the Oscar Preparatory Committee.

The two companies negotiated again about the price of the online live broadcast license for the Oscars ceremony. Similar to the first time, the result was still unsatisfactory.

Obviously, Oscar's appetite is much bigger than Xu Haonian imagined!
According to the original plan, the maximum budget that TKTK could afford was $600 million. However, through the contacts and negotiations this morning, the price offered by the Oscar Preparatory Committee...has far exceeded TKTK's budget.

How much specifically?
Eight hundred and fifty million US dollars!
Regarding this offer from the Oscar Organizing Committee, Xu Haonian was really ready to call the police... This was not just a discussion of authorization, this was clearly robbery!
You know, how much did TKTK pay for the online live broadcast rights of the NBA Finals last year?

It’s just 800 million US dollars!

In terms of influence and audience, the Oscars are actually not as good as the NBA Finals in this era. Even though the award ceremony is attended by many big-name stars, the offer of 850 million is obviously too damn high!
"Is the Oscar Organizing Committee serious about this price? We spent 600 million on last year's Oscars ceremony, and this year they are raising the price by 2.5 billion. What made them set such an outrageous price?"

Looking at the report in his hand, Xu Haonian frowned, raised his head and looked at his secretary.

Faced with his face full of dissatisfaction, the secretary also looked helpless.

"Mr. Xu, we were actually surprised by this offer. But the price offered by the Oscar Organizing Committee was very firm. They repeatedly stated that if the price is lower than this year, they will not consider cooperating with us TKTK, but will consider other social or streaming platforms. Excuse me, sir, they probably saw that we have undertaken the online live broadcast of the Oscars for three consecutive years, and they are sure that we will pay for it this year."

"What bastards! Who gave them the confidence?!"

After hearing what the secretary said, Xu Haonian, who had been holding back his anger since yesterday, could no longer bear it. He slammed the report in his hand on the table and cursed loudly.

Seeing that he was really angry, the secretary shrank his neck and stepped aside tactfully...

……

"Given TKTK's current situation, they will definitely pay the 850 million."

Just as Xu Haonian was furious, in the office of the Oscar Organizing Committee.

As the chairman of this preparatory committee, Orlean was waving a cigar, his face full of confidence and determination.

Slowly flicking the unique ash of Cuban cigars into the ashtray, he smiled at his colleagues on the organizing committee and said;
"TKTK has already been determined to be forcibly acquired. In order to recover losses to the greatest extent before the acquisition date, they will definitely spare no effort to push up their stock price so as to create the greatest acquisition value during the acquisition period. Now it is less than eleven months away from the deadline for their acquisition. In the next eleven months, there are not many opportunities to quickly push up the stock price. The Oscars, Grammys, NBA, NBL, MLB and other major cultural and sports events must be their final hype materials to push the stock price high."

Unlike Orlean's confidence, the other people in the office seemed obviously hesitant.

Not for anything else... just because of the authorization for the live broadcast of the Oscars ceremony, several of TKTK's competing platforms have already sent in quotes.

Compared to the 500 million offered by TKTK in the first round of negotiations, the offers made by the two largest competitors, INS and Facebook... are obviously incomparable.

"Orlean, I agree with you. But you should also clearly see that as a competing platform, INS only offered 350 million this time, and Facebook, which offered 500 million last year, only offered 400 million this year. It is obvious that these two platforms are not optimistic about the online ratings of this year's Oscars. If TKTK does not accept our offer, then our loss... will be irreparable."

Putting down the cigar in his hand and glancing at the vice chairman of the organizing committee, Greens, Orlean shook his index finger with a jeweled ring.

"NONONO, my dear friend Greens, I think the possibility of TKTK not accepting our offer, which you are worried about, is almost zero! Let's think about it from another angle. TKTK has hosted the online live broadcast of the Oscars for three consecutive years. If they suddenly make changes this year, they will inevitably lose some of their user audience. At this juncture, the decline in stock prices may trigger a complete avalanche of TKTK! Even if they don't want to increase their business, the stock price risk caused by this kind of business collapse is definitely not something they can accept."

Using his strong self-confidence to infect everyone present, Orian stood up by pressing on the table.

After looking around and checking everyone in the office, he picked up a dart on the table.

"So ladies and gentlemen, let's ignore the offers from INS and Facebook for now. This time, the competition for the live broadcast license of the Oscars is not a competition between TKTK, INS and Facebook, but a competition for TKTK's own survival. In other words, ladies and gentlemen, this stray dog ​​that has been forced into a corner by the government has no right to refuse our offer! Whether we offer 600 million, 800 million, or 900 million... as long as they can afford it, I swear to God, they will pay the bill!"

show!

As soon as he finished speaking, Orlean threw the dart in his hand.

Benedict!
With a graceful arc, the tail feathers of the dart trembled and pierced the wall outside the target board...

However, looking at the dart that had completely fallen off the handle, Orian was not panicked at all. He slowly picked up the cigar, walked to the wall, pulled out the dart with his strong and powerful fingers, and inserted it into the center of the target!

"That's more like it... Ladies and gentlemen, let's just wait patiently. In a week at most, the Chinese will transfer 850 million to our account!"

Nodding with satisfaction, Orian flicked the tail feathers of the dart amid the laughter of the crowd.

The feeling of having everything under control made him feel particularly refreshed.

……

"What the hell are you doing? I've already booked a restaurant, but you won't go. Why do you insist on making me come to your place? What kind of place are you looking for? It's so remote, are there any good restaurants around here?"

In Li Youzhi's hotel room, Xu Haonian, who got off work on time for the first time in more than a month since taking office, looked unhappy.

He originally wanted Li Youzhi to come over from China so that they could have a decent dinner tonight, but Li Youzhi called him in the afternoon and insisted that he come to the hotel in Hollywood.

After driving for over an hour to get there, I thought Li Youzhi knew a good place, but he was dragged upstairs without a word.

Looking at the not-so-luxurious hotel room where Li Youzhi was staying, Xu Haonian's lips almost turned up to the sky.

Looking at Xu Haonian's face full of disgust, Li Youzhi laughed.

"Brother Xu, I don't like what you said. What's so good about the restaurant you booked? Look at the name of the restaurant, Mama Fu's... It sounds like a Chinese restaurant for foreigners. If the main dish there is not General Tso's Chicken, I would kill you! Is it edible? If you want to eat well, you have to say this!"

Facing Xu Haonian's disgusted face, Li Youzhi grabbed the snack bag that Tu Susu brought from China and poured a bunch of snacks such as dried fish, squid shreds, prunes, bayberries, cashews, etc., which were allowed by regulations, onto the sofa.

By the way, I took out two dozen bottles of Heineken beer that I bought at the 711 downstairs...

Beep!
Received the surprise value of [Surprise] added by Xu Haonian, 68 points!
How pitiful God is,

The moment Xu Haonian saw Li Youzhi take out these snacks like Doraemon, he felt that his lips could hardly hold back his saliva.

After eating American food for more than a month, poor Old Xu is no different from those Chinese who think that boxed lunches in China are delicacies. His mouth is dry as a dribs and drabs!
He tore open a bag of squid shreds with his teeth and opened the beer directly.

Li Youzhi laughed as he watched this guy take a mouthful of squid shreds into his mouth, chew it for a few times, then take a gulp of beer, then close his eyes and shiver all over.

He opened a bag of flavored dried fish and put it on the tea tray. He then calmly opened a can of beer for himself. After Xu Haonian exhaled a breath of alcohol comfortably, he asked tentatively;

"Brother Xu, how is the negotiation on Oscar's live streaming authorization going?"

"Hey! Don't mention it."

Facing Li Youzhi's inquiries, Xu Haonian waved his hands in annoyance:
"The Oscar organizing committee may be crazy. In the second round of negotiations today, they gave us a licensing price of 850 million US dollars. I don't know how they calculated this licensing price. It's fucking outrageous!"

Holy shit, 850 million?

Hearing this price, Li Youzhi secretly smacked his lips for a while, and tried again;
"Brother Xu, what do you think?" "Hey..."

Under Li Youzhi's questioning, Xu Haonian took a sip of beer and shook his head. In an instant, he felt that the plate of dried fish in front of him, which was enough to make any foreigner kneel down and call him godfather, was no longer delicious...

"This price is indeed a bit high, but there is no other way. TKTK is in this situation. In order to maintain the stock price, we have no choice but to go for it. We held a special discussion meeting this afternoon and decided to contact the Oscar Organizing Committee in three days to see if the licensing fee can be controlled within 800 million. If it is really not possible... 850 million is fine. It is really a shame to spend this money in vain..."

What the hell!

You guys are really hungry!
850 million in licensing fees, this isn't just a waste of money... this is clearly a tax on your IQ!
Come on, we can’t talk about this anymore, let’s just get down to work!
Thinking of this, Li Youzhi decided not to beat around the bush and go straight for it!

While Xu Haonian was sighing, he pulled out the laptop behind him, opened the plan for the online selection of the Rotten Tomatoes Awards that he had completed last night and this morning, and pushed it directly in front of Xu Haonian.

"Brother Xu, I have something here, take a look."

"What the hell is this?"

Squinting his eyes, Xu Haonian frowned as he looked at the plan on Li Youzhi's computer screen.

"You watch it first, and we'll talk after you finish."

Ignoring Xu Haonian's resistance, Li Youzhi stuffed the notebook into Xu Haonian's arms.

With great doubt, Xu Haonian put down the beer in his hand and patiently pulled the progress bar of the plan.

hiss~
As soon as he finished reading the introduction of the plan, Xu Haonian sat up straight!

What does Xu Haonian do?
When I was in China, I was mainly responsible for the content operation of Douyin. This content operation naturally also included the formulation of promotion plans for various activities on the platform!
Therefore, the moment Xu Haonian saw Li Youzhi's proposal for the "Rotten Tomatoes Award", he was certain of one thing - this Rotten Tomatoes proposal would definitely be successful given TKTK's current user base, as well as the platform's user profile and influence!
This feeling became even stronger after Xu Haonian finished reading the entire plan.

Until the end, when he saw the plan for the "Rotten Tomatoes Award" ceremony and the settings of the various trophies for the Rotten Tomatoes Award, Xu Haonian clapped his hands and stood up!

Beep!
Received the stunning value of [Extreme Appreciation] added by Xu Haonian, 68 points, 68 points, 68 points!
"Wow, Xiaozhi, you made this? That's awesome! If you can really make this thing and try it out on the platform, it will definitely attract a wave of movie and TV fan traffic, and it will be long-term high-quality traffic!"

哎、

I just like chatting with people like you who know what they are talking about!

Sprinkle some water~
Li Youzhi laughed when Xu Haonian gave him a thumbs up.

"Brother Xu, if we use this plan to replace the Oscars live broadcast, do you think it will work?"

"This one……"

Although he greatly admired Li Youzhi's proposal for the Rotten Tomatoes Award, Xu Haonian still hesitated when faced with his question.

After pondering in his mind for a while, he grinned and said;

"How should I put it? The plan is definitely a good one. And the Rotten Tomatoes Award mechanism, which gives most of the decision-making power of the movie to the audience, is indeed in line with the user tone of the current short video platform. But... I have to say that this thing does have risks. The risk is not whether this award can be popular, but the TKTK platform itself... You know, Xiaozhi, TKTK doesn't have much time left. If it really refuses the Oscars and promotes this award, unless the Rotten Tomatoes Award has a much greater effect than the Oscars, otherwise for TKTK... it's actually not worth the loss."

Come on!
You are so interesting!
Hearing Xu Haonian's comment, Li Youzhi rolled his eyes.

"Brother Xu, what you said is... contradictory!"

"Hehe, indeed..."

After being insulted by Li Youzhi, Xu Haonian scratched his ear and grinned;

"But the fact is that if TKTK had three years... no, even two years! If the Rotten Tomatoes can be held twice, I really have full confidence that this award can have the same influence as the Oscars across the United States. But there is no way... TKTK only has less than a year left before it is acquired, and I have to consider the risks here."

Li Youzhi understood Xu Haonian's caution.

But having said that, he really wanted to make money from this huge amount of sword music!
He really wanted to cut off Oscar's beard...

"Brother Xu, I think your way of thinking is wrong. You have to think about this matter the other way around. The online live broadcast license for this year's Oscars costs you 850 million! 850 million! Think about it, what can you buy? Let's say... the streaming rights for all Hollywood movies released in theaters in the past year, 300 million dollars can buy it all in one package, right?"

Li Youzhi was not exaggerating.

The price of streaming rights in Hollywood is actually not outrageous. Although the copyright protection is good, compared with the current situation of internal competition in the domestic streaming video industry, the streaming rights of Hollywood blockbusters in the United States are actually similar to those in China.

Take Marvel's hit movies for example. After they leave theaters, the streaming rights, even for a C.S. film like "Iron Man," only cost about $5 million plus a 8- percent share from the platform.

This price is even lower than that of movies released in China's first-tier theaters - this is one of the reasons why Hollywood blockbusters are preferred to be released on Chinese online platforms after they are released.

The money is enough!
Therefore, Xu Haonian knew that the statement that Li Youzhi bought the copyrights of all Hollywood blockbusters of that year for 300 million US dollars was true.

Seeing that Xu Haonian did not deny it, Li Youzhi went a step further;
"Brother Xu, think about it. With this 850 million, if you can get the online licenses for all Hollywood movies released in the past year and broadcast them simultaneously for free on TKTK or our Heguang audio-visual platform, how much of the advertising placement fees can you recover?"

This account is not difficult to calculate.

Almost within a few breaths, Xu Haonian gave a rough estimate;

"About 300 million US dollars. Conservatively speaking, it can make back the investment."

"Right?" Li Youzhi clapped his hands. "You invested 300 million yuan and got back 300 million yuan, which is equivalent to getting the copyright for free. You use these movie copyrights to directly open online Rotten Tomatoes ratings. With the highly interactive mechanism of Rotten Tomatoes, can the number of active users on your platform increase by 5%?"

"almost."

"Can this 5% increase in monthly active users stimulate a 10% increase in the stock price? Conservatively speaking, 5% is definitely no problem, right? You can make 300 million from product placement in movies, and you can make more than 1 billion from stock prices. You can also convert the traffic brought by new users. As long as you become popular, the influence of the Rotten Tomatoes award can force those stars to participate in the interaction. You know how many Hollywood stars there are on TKTK.

Then you can hold a Rotten Tomatoes Awards ceremony, and broadcast the copyright of the TKTK platform online. You can also create a wave of traffic, sell a wave of placements, and stimulate the stock price...

All in all, this award can bring TKTK at least 1 to 2 billion dollars in revenue! Isn't this much better than your Oscars?! If this thing gets going, Brother Xu, I'm not exaggerating, who else is above you in the DouShou Group system except Mr. Yang?
Compared to the benefits, the risk you mentioned is nothing! If this thing succeeds, all the theaters in the United States will have to use TKTK as a reference for scheduling, and Hollywood will have to make a home in TKTK from now on!
Oscars? What Oscars will there be then? Your TKTK Rotten Tomatoes Awards ceremony is just a fucking online Oscars!"

! ! ≯(°.°)≮! ! !
Lying on the sofa, listening to Li Youzhi's bewitching blueprint and imagining the scene after the success of the Rotten Tomatoes Award, Xu Haonian felt that every nerve in his body began to tremble slightly.

Beep!
Received Xu Haonian’s added “Strongly Agree”, a stunning value of 88 points!
Hearing a clear notification that the stunning value had been credited to his account, Li Youzhi, who had output 10,000 tons of temptation in one breath, breathed a sigh of relief.

Then, he held out the beer in his hand.

"Brother, TKTK is already like this, if we follow the instructions, we will only fall steadily. Let's try... a bicycle may be able to turn into a motorcycle! What do you... say?"

Trembling all over, staring at the beer can that Li Youzhi stretched in front of him, Xu Haonian clenched his teeth.

Then, he suddenly stood up!
Damn it…that makes sense…that makes sense!
This is really, this is really...

An unimagined road, a thrilling wave, oh my god!
"Fuck Oscar, that's it!"

Snapped!
Li Youzhi curled the corners of his mouth as he watched Xu Haonian slap his thigh, suddenly throw the beer in his hand over and drink it all.

When I felt rebellious, I suddenly felt that the world was wide.

Xiao Deng'er... your path is now wider, isn't it? Hahaha!
……

His rebellious nature was completely aroused, and with some dried fish and beer, Xu Haonian rolled up his sleeves and went over the already quite complete plan with Li Youzhi.

It was not until after eleven o'clock in the middle of the night that Xu Haonian, full of determination, took a big step, stopped a taxi with Li Youzhi's mobile hard drive, and rushed to the TKTK headquarters.

In the next few days, Xu Haonian immediately formed a team and put the Rotten Tomatoes Award plan into the execution stage.

Just like that, nine days passed quickly.

Nine days later.

Oscar Organizing Committee.

Looking at the clock ticking on the wall, Orlean smacked his lips.

"TKTK still hasn't contacted us?"

Across Orlean's desk, his assistant groaned and responded;
"No, sir... It's strange. After the second negotiation, they seemed to have forgotten about it. They didn't even call us. Do you think they were... scared by the offer? Or is their financial situation really not allowing them to offer 850 million? Otherwise, why don't we... take the initiative to contact them and give them a symbolic reduction in the licensing price?"

"Orion! God damn it! Look what you've done!"

Just when Orian was suspicious and wanted to call Greens, the vice chairman of the organizing committee, his office door was suddenly pushed open.

Greens, whom he was about to contact, rushed in with his beard standing up and his eyes wide open.

With a bang, a tablet computer was slammed on his desk.

“[Good Tomatoes or Rotten Tomatoes, it’s up to you to decide! TKTK Rotten Tomatoes Awards selection is now open…]”

Following the finger that Greens pointed at the screen, he saw the special page advertisement pushed by the homepage of the TKTK platform on the screen, as well as the long list and review page on the advertisement that almost included all the popular Oscar movies of this year... Orian felt his head buzzing!
"They actually... organized their own film awards!?"

After understanding the real reason why TKTK hadn’t contacted the organizing committee for so many days, Orlean’s mentality... exploded!
(End of this chapter)