Cultivate a male god: After listening to persuasion, I became a top-notch

Chapter 550: Without you, it is very important to Zhige!

Greens is really going crazy!
As the vice chairman of this year's Oscar organizing committee, he has been following up on several licensing projects including TKTK.

According to the original expectations of the organizing committee, the licensing fee for the online live broadcast of this year's Oscars is actually around US$650 million.

The reason for this expectation is that in the past three years, TKTK has invested continuously to raise the original online live broadcast license of only about 300 million US dollars to this level. It can be said that without the participation of TKTK, the online live broadcast license of the Oscars would not have reached the current level.

The current development trend of mobile Internet in the United States is indeed good, but the obvious difference from users in other parts of the world is that most American audiences still rely on traditional screens to pay attention to major cultural and sports events.

For example, for major NBA games, generally speaking, American audiences prefer to watch them on TV. Firstly, the satellite signal of TV is relatively stable, and there will be no bad viewing experience due to network lag. Secondly, family or friends can watch the game together and witness the results.

The same is true for cultural award ceremonies such as the Oscars. A considerable number of fans and fans will hold various gatherings on the day of the awards ceremony. The proportion of American fans who actually wait for awards online is actually not that large.

Knowing this, Instagram and Facebook, which have a large number of users in the US market, are not that interested in the live broadcast of the Oscars ceremony every year. It was not until TKTK entered the US market that it raised the Oscars live broadcast authorization to such a high level in order to attract as many new users as possible.

Now that TKTK has suddenly given up on the pursuit of the live broadcast license for the Oscars without any warning, Greens can already foresee how dismal this year's Oscar sponsorship revenue will be!
This is not simply a matter of TKTK withdrawing from the competition and failing to make 650 million.

But without the high authorization ceiling of the sponsor who is willing to spend a lot of money on the Olympic Awards, it will have a fatal chain reaction on the sponsorship and investment of this year's Olympic Awards ceremony!

Take the live broadcast authorization of this award ceremony for example; if there was no offer from TKTK, the 3 million and 4.5 million currently offered by INS and Facebook would definitely not exist. Without the high bar of TKTK, the two companies might even offer million or million!
Once the reduction of online live broadcast rights becomes an established fact, the related TV broadcast authorizations, advertising sponsorship fees... will inevitably be affected.

All of this stems from the arrogance and arrogance of this fat guy in front of me!

Inside the Oscar organizing committee office.

Looking at the tablet computer that Greens slapped on the table and the Rotten Tomatoes Award launch advertisement typed out on the computer screen, Orleans' brain completely shut down...

Under Greens' questioning, it took more than ten seconds for Orlean, who realized that he might have caused a big disaster, to come back to his senses. He pointed at the tablet in front of him with trembling hands, his face full of resentment and anger;

"How is this possible? How is this possible? I mean... this shouldn't be possible at all! They should know that the Oscars are the most prestigious film award in the world, and we have tens of millions of fans around the world. How could they refuse? Who gave them the confidence to think that they could create a film award that could rival the Oscars in terms of popularity!"

"Who does he think they are?!"

Raising his thick fingers, Orlean pointed hard at the entrance of the Rotten Tomatoes Awards event on the screen.

As he clicked, the feedback page of the selection activity was clicked by him.

"Woohoo! I like the mechanism of this award! It looks so interesting! I mean, the quality of a movie should be left to the audience, not those arrogant Oscar judges who talk about art all the time!"

"To hell with the lobbyists! To select movies that the audience really likes and give a shining recognition to the people who made the movie, this is the real meaning of film awards! In this respect, this Rotten Tomatoes award satisfies all my fantasies about film awards! Well done!"

“I thought this year TKTK would still broadcast the boring Oscars, which are boring because many of the movies nominated for the Oscars in recent years are movies that mainstream audiences have never heard of. You will never see a movie like Spider-Man: No Homecoming win a major award like Best Picture, even though it is very popular among fans... So let's do a big job and choose movies that real audiences love to watch!”

“I agree with most of the people on this page! In the past, there was a more level playing field for excellent Hollywood mid-budget and high-budget films, but now, the Oscars are either global blockbusters that appeal to the masses or low-budget independent films, with almost no crossover. This makes many good movies buried, and there is no channel to cheer for these good movies! I think if the Rotten Tomatoes Award is really established, it will be a good thing for these movies! Support!”

"Imagine that at the highest awards ceremony in the industry, all you see are films, creators, and cast members that you know little or nothing about. Would you be interested in this award ceremony? This is how the Oscars are now. It even seems that the more the audience dislikes something, the more it will award it. Anyway... Thanks to TKTK for an interesting attempt! Now, I'm going to go to my movie list and give a fresh tomato to the movies I like!"

"A few years ago, the themes of Oscar-nominated films were diverse, including war, sports, marriage... Look at the themes of this year's nominated films, LGBT, deaf-mute families, black themes... Of course, the theme is not the essential problem, as long as it is good; however, these films are basically slow-paced, unique art films, and are extremely picky to the audience. Some people may think it is normal for Oscars to nominate art films, but if six or seven out of ten nominees are art films, it is too much anyway... For me, who is fed up with this, it is obviously more fun to smash rotten tomatoes on movie posters that I don't like! Haha!"

"..."

Looking at the Rotten Tomatoes Award feedback page, which was almost entirely filled with positive comments from netizens, Orleans shuddered violently.

By the way, his eyes became clear.

These most direct comments from movie fans made him realize a very scary fact.

What fact?
The Rotten Tomatoes Award, which is based on the short video platform, may have more impact on the Oscars than just a matter of reduced sponsorship fees this year.

This selection mechanism that leaves the criteria for evaluating film art to the general public of moviegoers is a real disaster for the Oscars, which have always kept the award criteria secret!

When the opinions and views of the public are displayed more, the "talent" that big stars and directors on the award ceremony stage are proud of can no longer be used as capital to look down on the audience from a high position.

When everyone becomes their own opinion leader through the Internet and no longer obsessed with artistic orientation and believes in the so-called academic authority of film... the existence of the Oscars and even the Hollywood Academy will be subverted and changed!
This is something that the Oscars and even the entire American film art world cannot accept!
"No, this is not right. TKTK has no reason to come up with such a ridiculous award. Even if they think our offer is too high, they won't take such a big risk to create an award themselves. There must be someone behind this. With the nature of TKTK's short video platform, they will not come up with this kind of award. They don't have the soil for film dissemination, and this is incompatible with the interactive nature of their platform!"

Seeing that Orlean finally realized the seriousness of the problem, Greens suppressed his anger and clicked on the detailed information of the Rotten Tomatoes Awards in front of him.

"You are finally awake, my friend! Look at this... The Rotten Tomatoes Award is indeed not TKTK's idea. From the information currently available, although the main platform for this film award is TKTK, the website called Heguang Audiovisual initiated and provided technical support and film copyright support. As far as I know, this website is an online streaming platform from China that has just emerged this year.

As far as I know, in order to establish the Rotten Tomatoes Award, this company has negotiated a large number of movie streaming rights in the past week. According to the preview on the award page, next, Heguang Audiovisual will put some popular movies on the website and link them with the Rotten Tomatoes Award. If that is the case, an unprecedented storm will smash the award mechanism that the Oscars are proud of! Orian, maybe you should prepare... someone should be responsible for this. "

Hearing Greens' warning, Orlean's face darkened.

He knew that Greens was shirking responsibility and wanted to take the blame for all the losses.

But at the same time, a trace of doubt arose in his heart...

Heguang Audiovisual... Heguang Audiovisual... Why do I feel like I've heard this name somewhere before?

Where did it come from?

"What is the background of this Wako Audiovisual?"

"I haven't had time to check the details, but it seems that they have reached a cooperative relationship with TKTK and opened up user data channels. Just a few days ago, they released a movie called "Buried" for free in North America. It is said that it was directed and starred by their president, a young man named Li Youzhi. This caused dissatisfaction among many streaming platforms, who believed that this was unfair competition and a monopolistic competition behavior. For this reason, Dishini and several other online streaming platforms protested."

"Buried Alive...? Damn it, I remember now! Isn't that the work of the Chinese director and actor who was rejected by the selection committee a few days ago and caused Chinese movie fans to make trouble?"

Upon hearing the title of "Buried Alive", Orlean's eyes widened.

"Li Youzhi... yes, that's the man! This is not a coincidence, Greens, this is not my fault! This is a premeditated revenge, an attack against Oscar! I need to hold a meeting and ask the president of the Academy to attend. I need to explain this situation to the Academy!"

As if he had grabbed a life-saving straw, Orlean became excited.

Don't even think about it...

Don't even think about letting me bear all the responsibility alone! ! ! !
……

Beep!
Received an additional [Thanks] from Orlean, 89 points, 89 points, 89 points!
Beep!
Received amazing points, 2012829 points!
The filming of "Parasite" has started.

Wearing a director's vest and a breathable and comfortable sun cap, Li Youzhi, who was sitting steadily behind the monitor, raised his eyebrows.

Hey,

What's going on?

How come there is suddenly such a huge amount of surprise value coming in?
While the actors on the set were still trying to get their groove back, Li Youzhi quietly opened the system panel.

When he saw that this wave of medium-sized surprise values ​​actually came from the TKTK Rotten Tomatoes Award portal, he couldn't help but laugh.

Wow, Xu Haonian is pretty quick.

I was thinking that I would have to wait for at least a few days before TKTK could launch the Rotten Tomatoes Award event, but I didn’t expect that in just a few days, they had already worked overtime to launch the award event!

Sure enough, once this person becomes rebellious, the destructive power will surge up!
Giving a big thumbs up to the traitor Mr. Xu in his heart, Li Youzhi smiled and took out his mobile phone and opened the TKTK event page.

Li Youzhi was overjoyed when he saw the full comments at the bottom of the event page about the Rotten Tomatoes Awards selection mechanism.

What is the voice of the masses?

It seems that the American people have been suffering from the Oscars for a long time!

In fact, in Li Youzhi's opinion, the decline of the Academy Awards is inevitable in today's era.

Under the impact of the Internet wave, it is actually quite surprising that the show has been able to maintain its current level of attention and ratings for so many years.

There really is no one who came out to kick Oscar in the hips. If someone like me had stood up earlier, Oscar would have fallen a long time ago.

Why do you say that?
The basis for an awards ceremony to exist and expand its influence is to recognize truly excellent film works to the greatest extent possible. This credibility continues to create opportunities for creators and practitioners in the industry to enter the global pop culture market share.

For more than half a century, this is the responsibility that the Oscars have shouldered.

It is precisely because of this credibility that movie fans and audiences around the world can endure more than three or even four hours of long time to watch a group of film practitioners talking nonsense on the stage, waiting for the nominations and announcement of major awards such as Best Actor, Best Actress, Best Supporting Actor, Best Director and Best Film.

However, in recent years, the overall Hollywood film industry has shown a downward trend along with the decline of the American industry.

The effective narrative of creating the American Dream has been broken within their own country, and the Oscars, which represent the greatest common denominator of the core values ​​of mainstream American society, have now become a competition between big companies, big capital, financial resources and influence. Even this award that once represented the art of film has begun to lean towards social opinion. Why has it compromised with social factors such as Black Lives Matter and LGBT, and is getting further and further away from the film itself?

Such an award...how can it have any persuasiveness or credibility?

In the past, the Oscars were a film award where “laymen can enjoy the excitement, while experts can see the tricks.” “Saving Private Ryan,” nominated for Best Picture in 1998, is still a benchmark for war films. “Lord of the Rings,” the 2003 Best Picture, is the final chapter of the Western fantasy epic. The three films in the series grossed a total of $29.2 billion worldwide, which shows how popular it is. Even “Shock Wave,” which was selected as Best Picture in 2009 because of political correctness, and whose protagonist makes people nervous every time he defuses a bomb, is still a film that audiences can enjoy and professionals also like.

But in recent years, this type of film has almost disappeared from the Oscars. What the hell are the ones that are selected?

No wonder Rotten Tomatoes has just come out and it has been hyped up like this by netizens in the United States.

"Brother Zhi, the actors are ready. When do we start? Do we need to worship Guan Gong or something, or have a whole opening ceremony?"

Just as Li Youzhi was thinking this, a rough voice came into Li Youzhi's ears.

Putting down his phone, Li Youzhi was happy to see Liu Meng, who was straighter than straight men but whose outward gender had become 055D.

After several rounds of screening, the crew has finalized the actors and various preparations. In fact, the requirements for actors in the movie "Parasite" are not particularly high, and the main thing is the story.

So in terms of actors, he selected several Korean-Americans in Hollywood according to the actor standards of the original "Parasite".

The pay is cheap, and the work is good. Most importantly... Korean actors are a very marginalized group in Hollywood, and they are very grateful to get the leading role, and they are very efficient in their work.

Li Youzhi waved to Liu Meng and was happy;
"We never had any opening ceremony in China, let alone here. Now that we are ready, let's start. The sooner we finish shooting, the sooner..."

Before he could finish his sentence, Li Youzhi felt a tingling sensation in his hand.

Seeing the incoming call on the phone screen, which was from Xu Haonian, he directly handed the director's bucket to Liu Meng, indicating Liu Meng to shoot the first scene for him.

He walked to the side of the set and answered the phone.

"Brother Xu, what instructions?"

On the other side of the phone, Xu Haonian laughed when he heard Liu Meng's ear-tugging voice, "Parasite, the first scene, the first act, Ike God."

"Xiaozhi, has your film started shooting?"

"Yes, today is the first day of filming. What's wrong, Brother Xu? Is there something wrong? If so, please tell me. If not, I will go to film now."

"Haha, kid, I know you're busy. Can I call you if I'm free? Have you seen the Rotten Tomatoes Award event page on the TKTK platform?"

When Xu Haonian asked this, Li Youzhi said happily:
"Of course, I was just watching it. I feel that the users of TKKT should be quite involved in this award. There are a lot of good comments on the comment page! What's up, Brother Xu, is there something wrong with Rotten Tomatoes?"

"That's not the case, it's Oscar's side...hahahaha..."

Faced with Li Youzhi's curiosity, Xu Haonian on the other end of the phone couldn't hold it back. With a chuckle that was difficult to conceal, he said:
"Just now, the Oscars called me. They said they were willing to lower the licensing fee for the live broadcast of this year's Oscars ceremony. Guess...how much they gave?"

what!
Hearing Xu Haonian say this, Li Youzhi couldn't help but laugh out loud again.

Look, he is anxious. Isn’t he anxious?
"Brother Xu, don't keep us in suspense. Tell me, what price did they offer?"

"Six hundred million! Hahahaha..."

Hearing the latest price Oscar offered to Xu Haonian, Li Youzhi could no longer hold back;
"Hey, this is a huge discount! More than 300 million in one go! What's wrong, Brother Xu? Are you going to take advantage of this great bargain?"

"How is it possible!?" Facing Li Youzhi's deliberate ridicule, Xu Haonian laughed even louder: "This group of self-righteous guys, even at this point, still want me to buy their copyright for 600 million. Damn, do they really think that Oscar is a hot commodity! If it was before the Rotten Tomatoes event was launched, I might have hesitated if they gave 600 million. But now the Rotten Tomatoes selection event has been online for only more than four hours, and the topic has exceeded 5 million. If this trend continues, in three months, the popularity of Rotten Tomatoes may be no different from that of Oscar. Only a fool would spend 600 million to buy the copyright of Oscar! This step is the right one. You kid, if you have such an idea in the future, you should come up with it earlier, so as not to add more sin money to the world! Haha..."

puff,

Faced with Xu Haonian's arrogant laughter, Li Youzhi couldn't help but burst out laughing.

God, what a sin money is,

I was forced into this situation. It was really hard to watch you guys throwing money and dollars around, so I racked my brains to come up with this method.

"Okay, I won't say any more. You just go ahead and do your work. If you have time in the next few days, call me. For this matter, I have to treat you to a good meal. Oh, by the way..."

While Li Youzhi was laughing foolishly, Xu Haonian's tone became mysterious;

"You have to be mentally prepared, I feel like the Oscars are a little panicked now. Otherwise, with their usual arrogant attitude, they would never bend over and take the initiative to ask me to lower the price. I feel like, maybe they have already studied the Rotten Tomatoes award thoroughly, and they might contact you later. In any case, you have to be more careful. TKTK is a platform after all, and no matter what the Oscars do, they can't do anything to us. But you are different, you are still filming in Hollywood, and you may be restricted by them in all aspects, not to mention that the Rotten Tomatoes will have an impact on your current film."

Influence?

Hearing Xu Haonian say this, Li Youzhi raised his eyebrows.

Silently, he turned his gaze towards the crew who were conducting a trial run and filming the first scene.

Looking at those weird-looking friends who have armed themselves to the teeth with political correctness, Li Youzhi snorted and laughed.

Damn it, in order to prevent this situation this time when I came to the United States, I put my nails on my teeth!
It is no exaggeration to say that what is the current situation of the "Parasite" crew?
The entire crew, including the 124 contracted actors, includes 48 genders, Chinese, Korean, and three ethnic minorities: black temporary workers...

Even with this team, Zhi Ge was terrified when he ordered them around, fearing that they would backfire if something went wrong.

Anyone in Hollywood who dares to mess with Brother Zhi...then I tell you, they will hit a brick wall!

Jingle bell bell bell bell…

However, just as Li Youzhi was thinking this with his eyes narrowed, his phone suddenly rang again.

Looking at an unfamiliar local American number, Li Youzhi raised his eyebrows.

After saying hello to Xu Haonian and hanging up the phone, he answered the call from this stranger.

"Hello, who is it?"

"Hello, Mr. Li Youzhi. This is the Hollywood Preparatory Committee. I am Lindeman, the chairman of the Preparatory Committee. I believe you should have an impression of me."

Wuhu?

Hearing the visitor introduce himself, Li Youzhi couldn't help but smile.

Wow, this is really good.

Where in life do we not meet!

“Mr. Li, let’s be frank. We have noticed the Rotten Tomatoes Movie Awards jointly organized by your streaming platform and TKTK. To be honest, our film academy is very interested in this award and its unique and interesting mechanism.

As you know, the Academy of Motion Picture Arts and Sciences has always been committed to promoting the healthy development of the film industry. We are also very happy to support some new elements and new revolutionary things as long as they can promote the film industry. So we have a proposal here, that is, if Mr. Li is interested, the Academy of Motion Picture Arts and Sciences can become a partner and participate in the operation of the Rotten Tomatoes Awards.

Of course, we know that this award must be the result of Mr. Li's wisdom and hard work. In return, we are willing to provide you with both monetary and honorary feedback. In terms of monetary support, the Academy of Film is willing to provide $60 million in financial support, which we can deposit into the accounts of Heguang Audiovisual and Mr. Li in any form.

As for the honor... If Mr. Li doesn't mind, we can nominate Mr. Li to be the vice chairman of the first Rotten Tomatoes Awards organizing committee. In addition, we also very solemnly and sincerely invite Mr. Li to participate in this year's Oscar selection with "Buried". We have reserved a place for you in the list of nominees for the Foreign Language Film Award. Mr. Li, do you think this condition... can you accept it?"

This is the phone.

Hearing Lindman's somewhat awkward and seemingly embarrassing condition, Li Youzhi laughed.

Minato,

You Oscars have such beautiful ideas!

60 million US dollars, a nomination for the Best Foreign Language Film Oscar, is enough to buy off your brother Zhi...

late!

A dozen days ago, if you had offered me this condition, Zhige might have considered it reluctantly.

But now... after looking at the positive reviews from netizens on the Rotten Tomatoes Award interactive page, Li Youzhi snorted and laughed.

Money is not important to Zhige, and Oscar nominations are not that important to Zhige either.

Zhi Ge can only tell you that even without Oscar, for Zhi Ge... it's very fucking important!

(End of this chapter)