China Entertainment Mythology 2004

Chapter 243 Possession of domination

Chapter 243 Possession of domination
On the second day after the 84th Academy Awards ceremony, the news media in China were all overwhelmed.To say that the result of the award is not too difficult to guess, many netizens and related organizations have already accurately predicted the result in advance, but when the result was really in front of them, it still caused a great sensation.

"The Revenant" has always been the most popular film in this year's Oscars. From the awards of various outposts before the official awards to the analysis of relevant forecasting agencies, "The Revenant" won Best Picture, Best Director, Best Actor, Most The probability of awards such as best photography is always high, but - Li Mu is from China!
A Chinese director, or a Chinese director who just won a series of Oscars such as Best Picture, Best Director, Best Actor, and Best Actress the year before last, and swept the Oscars again after only two years?

is it possible?

That's right, in theory, the probability of "The Revenant" winning the award is indeed very high, but don't you think it's too outrageous?

"Impossible! To be nominated for twelve awards this time is already very good!"

"I also think it's impossible. If it's about the same in ten years, the 82nd class has already been swept once, and it's only two years later?"

"Theoretically possible, but only in theory!"

The results and other awards are officially announced: Best Director, Best Actor, Best Cinematography!
Li Mu won another Oscar!

How could this not cause a stir?
Netizens:

"I said a long time ago that Li Mu will definitely win an award this time. Maybe he won't win the best picture, but there is a high probability that he will get one of the best director and best actor. At that time, everyone didn't believe it. How is it now? I got it right! And I was a bit conservative, and as a result, I lost an important award for Best Picture!"

"I said before that Li Mu would definitely win the award, but no one believed it. What happened? These people still haven't seen through Li Mu's status in Hollywood!"

"Have you noticed the scene of Tom Hanks embracing Li Mu before accepting the award? Forrest Gump's eyes are red, unprecedented, and he is crowned Oscar winner for the fourth time!"

"I feel sorry for Xiao Lizi for ten seconds. I heard that Li Mu invited him at first, but unfortunately he didn't like it."

……

After the Oscars ceremony, Li Mu shifted his energy to filming, and "The Hunger Games 2" officially launched in the United States.

In China, I don't know when it will start. Netizens are suddenly discussing Huashang Media's big moves throughout the first half of the year.

First of all, it must be the national release of "Not Embarrassed" on the first day of the Lunar New Year. Huashang Media and Li Mu directly used this film to break the ceiling of the domestic box office. The final box office of the film was 22.35 billion yuan. .

Then on Valentine's Day, "Time and Space Love Traveler" starring Chen Xiao and Bai Bing was officially released.

A low-cost love movie with a production cost of only more than 1000 million yuan not only won a super-high box office of 10.13 billion yuan in China, but also scored a box office of 1.7 million US dollars in overseas markets, 1000 million yuan and 3.2 million worldwide. At the total box office, the huge success of "Time and Space Traveler" shocked the entire Chinese film and television industry.

This is not over yet. Also on Valentine's Day, Huashang Media released another TV series called "You Who Came from the Stars" to the market. What happened?The ratings of the first broadcast broke 3, the average ratings broke 4, the highest ratings broke 4.5, and the Baidu index soared from the previous highest of more than 300 million to Star You's 500 million!It can be said that throughout February, the streets and alleys of the country were basically discussing this "You Who Came from the Star".

Huashang Media did not release any new films in March.

Then came April, on the 4th of this month, another film by Huashang Media officially met with audiences across the country. Acted in the film "Search".

The storyline of "Search" is actually very simple. It tells a story about cyber violence. This is one of the few films with a good reputation except "Farewell My Concubine" directed by the original director Chen Kai. The film is owned by Li Mu's Huashang Media.

The production cost of the film was also more than 1000 million yuan, but in the end it won a total box office of 2.63 million yuan for Huashang Media.The quality of the film is not bad, but at the same time it lacks a certain explosive point, so the box office is not too good.

To be honest, the total box office of 2.63 million yuan is undoubtedly the bottom of Huashang films, but looking at the national average, the box office of "Search" is enough to rank among the top 30 box office in the country for the whole year.If the film's cost of more than 1000 million yuan is also taken into account, then this Huashang series' lowest-grossing work also brought Huashang Media a gross profit of more than 1 million yuan.

Movies that can bring in more than [-] million yuan in revenue for the company are extremely rare even in the whole country.

But such a film is actually only Huashang Media's bottom-performing work.

"Non-囧" in January, "Time and Space Traveler" and "My Love from the Star" in February, "Search" in April, what's next?

On May 5, another masterpiece of Huashang Media, "Back to 20" starring Bai Bing, one of the Four Little Stars, was also officially released nationwide.

This is another low-cost romantic comedy movie, and at the same time it is also a dark horse movie of the Huashang series.

The shooting cost of the film was less than 2000 million yuan, but it finally won a box office of 7.3 million yuan nationwide. The box office of more than 7 million yuan is indeed at a fairly satisfactory level among Huashang movies.

How many films has the Huashang series produced with more than 10 billion yuan?Even a film like "On the Journey, It's Not Embarrassing" was born with a box office of more than 20 billion yuan, and the box office of 7 million yuan was placed in Huashang Media, which is really not very conspicuous.

But if the film is compared with other non-Hua Shang films, 7 million is actually considered to be the same as the ceiling in domestic films.

As of now, which domestic films have a total box office of over 7 million?
"Tangshan Earthquake" and "Let the Bullets Fly" seem to be gone. If you count the imported films, there are "Avatar", "Transformers 2", "Kung Fu Panda 2", and then they seem to be gone.

The rest of the films with a box office of over 7 million are basically Huashang movies. How many are there in total? 15!
There are more than 7 Huashang films with a box office of more than 15 million yuan, which is more than the combination of non-Huashang series domestic films and imported blockbusters.

To be more specific, since 2012 alone, Huashang Media has released three films with a box office of over 3 million yuan.

Therefore, there is actually nothing to brag about in Huashang with a box office of more than 7 million, but it is already a ceiling-level movie when it is taken outside Huashang.

Then in June, "Beijing Love Story", funded by Huashang Media, directed by Chen Sicheng, starring Chen Sicheng and Tong Liya, also met with fans across the country.

The investment of the film was less than 2000 million yuan, but it won a box office of 6.3 million yuan in one fell swoop, so Huashang Media's fourth box office dark horse movie in 2012 was officially born.

Throughout the first half of 2012, Huaxia's entertainment industry has been stunned by Huashang Media. From January to June, this year's Huashang has basically never stopped.

"Non-囧" broke the 20 billion box office ceiling, "The Revenant" swept the Oscars, "Time and Space Traveler", "Search", "Back to 20", "Beijing Love Story", a total of 5 films were released in the first half of the year, The domestic box office is 48.6 billion yuan. If the overseas box office of "Time and Space Traveler" of 1.7 million US dollars is included, the Huashang series in the first half of the year alone has won nearly 60 billion box office.

This is only the box office results in the first half of the year. It is said that Huashang Media will release no fewer films in the second half of the year than in the first half of the year. Is this worth it?
As far as this achievement is concerned, which domestic company can see it without envy or shock?

From January to June, Huashang Media released movies almost every month, and almost every movie was a hit. Even the worst "Search" had a box office of 1 million.

It is extremely difficult for other people's movies to get a box office of three to five billion yuan. How come it is here with Huashang Media, and it is like a routine when it comes to Li Mu?

Strictly speaking, the box office of [-] billion yuan that no one else can ask for can be regarded as a blockbuster when it comes to Huashang Media.

It's really unreasonable!

It's okay if Huashang Media is only strong in the field of movies, the key is that it also has a ceiling-like existence in the field of TV dramas.

Let’s not talk about “You Who Came from the Star”, which premiered nationwide on February 2 this year, but let’s just talk about “Shanshan is Coming”, which has just sold its copyright!

This TV series is not a very popular IP. As for the cast, it is not too big or too small.

The male protagonist, Chen Xiao, is considered a newcomer to Huashang Media, and the female protagonist is Zhao Liying, one of Li Muqin's new four female roles. Both male and female protagonists are well-known.But if you look at the market price, at this stage, the price of an online version of a TV series with this cast level is about 40 per episode.

That's right, at this stage, the latest single episode price of TV series with this cast is about 40, which is indeed a price cut. Previously, the online copyright of TV series of the same level once reached 200 million per episode. Huashang Media The unit price of "My Love from the Star" sold to Tencent Video was as high as 300 million per episode.

But just a few months ago, "The Secret History of Princess Taiping", which iQiyi spent a lot of money to buy the copyright, officially met with TV audiences across the country.

This time, iQiyi spent a lot of money to buy this show, but what happened?Both the ratings and the popularity of the Internet were in a terrible mess. In the end, the copyright price of domestic TV dramas was stunned by a bad drama from 200 million per episode to 40 million per episode.

The previous 200 million episodes of the show, after this show, 40 may not necessarily be sold.

The person in charge of Search Arc Video even publicly announced that there are no more million-episode dramas on the market, and there will be no more in the future!
As a result, almost as soon as the words were spoken, Huashang Media's new drama "Shan Shan Is Coming" came.

Then, one moment ago, there were no more million-episode dramas on the market, and the next moment, major video sites immediately scrambled for it.

The last time iQiyi bought "The Secret History of Princess Taiping" at a high price, it was a blood loss. This time, Gong Yu learned from the pain and decided to be conservative. The most important thing next is to control risks.

Expensive TV dramas are not a risk, the biggest risk is that they are expensive but have low ratings, poor hits, and lack of popularity.

So even if iQiyi bought "Shanshan Is Coming" at a sky-high price this time, it is actually a relatively safe strategy.

Because at least so far, Huashang Media's drama has never been overturned.

This time Gong Yu almost gave a death order: No matter how much the price is, he must win the latest Huashang Media's masterpiece "Shanshan Is Coming"!
In the end, the online copyright of "Shanshan Is Coming" was sold to iQiyi at a price of 250 million per episode. Compared with the 300 million episodes of "My Love from the Star" last year, the copyright of "Shanshan is Coming" is actually Also reduced the price.

Two reasons, one is that the market is indeed bad at present, other dramas have dropped from 200 million to 40 an episode, and no one cares about it, even if the market has confidence in Huashang's drama, the price is still low. It is impossible to be completely immune to the influence of the market environment.

The second is that the quality of "Shanshan Is Coming" is indeed not as good as "You Who Came from the Star", which can be clearly felt by many people who have watched the two TV series at the same time.

The price of 250 million an episode, how to say?Compared to "You Who Came from the Star", a single episode is indeed low, but there are more episodes that can't hold up to "Shanshan is Coming"!
The former has only 22 episodes in total, but the latter has 33 episodes. The total price of the former’s online copyright is 6600 million yuan, while the latter’s unit price is lower, but the total price is as high as 8250 million yuan.

In addition, this drama was still sold to four provincial satellite TVs, and the copyright price of the first round of the four-star network was 60 yuan per episode, so the total unit price of the first round of this drama was 240 million yuan per episode .

Adding the 120 million episodes sold to eight terrestrial stations and four satellite TVs in the second round and the third round, the total copyright unit price of "Shan Shan Lai Lai" is 610 million episodes.

Multiplying 610 million per episode by 33 of the total number of episodes, the total copyright price of "Shan Shan Lai Lai" actually broke through the 2 million yuan mark, reaching 2.013 million yuan.

Well!After "The Secret History of Princess Taiping" destroyed the copyright prices of domestic TV dramas, Huashang Media only used "Shanshan Is Coming" to restore the market's confidence in TV dramas.

Last year's "You Who Came from the Stars" claimed sky-high copyrights, so what is its total selling price?
1.65 billion!
As a result, only half a year later, Huashang Media pushed up the online copyright of domestic dramas to more than 2 million yuan with a piece of "Shan Shan Is Coming".

There was a lot of discussion in the circle: Another sky-high price copyright was born!

……

In June, "The Hunger Games 6" has been officially completed, and Li Mu took Liu Yifei to visit his company in the United States, which is Manwu Animation Studio.

At this time, Manwu Animation has basically completed most of the production work of "Frozen". From the official project approval to the basic completion of the production, it took about two and a half years. This efficiency is already quite high.

When Li Mu and Liu Yifei walked into Manwu Animation Studio, many studio staff came to watch them, mainly Liu Yifei.

As mentioned earlier, Li Mu's version of "Frozen" did not completely copy the original version, and the biggest change is that Li Mu incorporated part of Liu Yifei's shadow into the image of the Ice Queen Elsa.

Although the ratio is only about [-]%, anyone can tell at a glance that Queen Aisha and Liu Yifei look alike.

The staff of the studio have devoted all their energy to this animated film for the past two and a half years. Now that the prototype of the heroine of the film has arrived, everyone will of course be very curious.

"Like, it is indeed very similar!"

"I'm prettier than in the movie, Mr. Li is so lucky."

"With an investment of 1.5 million U.S. dollars, such a big investment is not just to produce an animated film based on the appearance of a girlfriend, right?"

……

Li Mu and Liu Yifei couldn't hear the whispers of these employees, so he just leaned into Liu Yifei's ear and whispered: "The image of the heroine Aisha in this "Frozen" refers to your appearance, do you think I want it? Give you some pay?"

Liu Yifei smiled and said: "Didn't you want to take me to see it first? I said let's talk about it after watching the movie. If the movie is not good, then you can give me some salary. If the movie is good, then I will promote it for you. fee."

Li Mu said with a smile: "Then let's make a deal!"

(End of this chapter)

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