Rebirth 98, the rise started from ripping off Microsoft

Chapter 467 The homophonic stalk has to be deducted!

With the help of Lu Yiming, Wang Dazhuang and Ni Cong solved one problem after another before opening the store.

Looking at the thick business plan in front of him, Wang Dazhuang suddenly felt a sense of accomplishment spontaneously.

"I never thought that starting a business is such a thing. It looks like a small lunch box, but there are so many ways in it."

Lu Yiming smiled and said: "That's natural. The secret of success is nothing more than being bold, careful and thick-skinned. These are all part of carefulness. With this thing, we can open a store now. The store will be run by the two of you. For management, I am responsible for paying money and providing guidance, and you will use the labor force as a share, and the three of us will be partners."

"Well, I have no problem."

"I have no opinion either."

No matter whether it is Wang Dazhuang or Ni Cong, it is impossible for the two of them to spend tens of thousands or even hundreds of thousands of dollars to open a store. The money can only be paid by Lu Yiming.In addition, the preparations before opening the store were all completed under the guidance of Lu Yiming, so it can be said that the two of them provided no value at all.

Lu Yiming was supporting them.

Both of them are very clear in their hearts,

No matter who owns this plan, if you follow it, there is a high probability that you will not fail.

For this, the two were grateful to Lu Yiming.

Lu Yiming said: "What about the name of the brand? Do you have any ideas? According to our plan, what we want to do is a high-end restaurant brand, so we must have a plausible signboard name."

Wang Dazhuang thought for a while and said, "How about calling 'No Hunger, No Sit'?"

Lu Yi understood him with a glance, and said, "The homophonic stalks have to be deducted!"

Ni Cong thought for a while and said, "How about that Zhenxiang box lunch?"

Lu Yiming smiled and said: "This name is good, simple and straightforward, and more elegant."

Wang Dazhuang's proposal was not approved, so he complained dissatisfiedly: "How elegant is this? It's not as good as my homophonic stalk."

Ni Cong said proudly: "The homophonic stalk has to be deducted."

Wang Dazhuang was even more depressed.

Lu Yiming said: "Okay, okay, the signboard is confirmed. The next step is to find the storefront and then decorate it. You two can do this, and I won't run away with you."

Ni Cong asked: "After the store opens, how to solve the problem of publicity? The wine is also afraid of deep alleys. The publicity is not in place, and no one comes to buy our boxed lunches."

"Well, you're right, so after the store is done, we have to advertise."

Wang Dazhuang said worriedly: "Advertising? It will cost a lot of money, right?"

In his impression, the advertisements of TV stations are calculated according to tens of thousands of dollars per second. If a mere box lunch seller runs to advertise, it will take years and months to earn back the advertising fee?
Lu Yiming said: "Advertising does not necessarily cost a lot of money, and you are talking about TV advertising, right? There are so many forms of advertising, and we don't advertise on TV stations. Catering actually has a big limitation. , that is the scope of service. In fact, your store can only affect a few hundred meters in radius, and your advertisement only needs to be known to people in this circle.”

"I don't know if you have noticed that the elevators in these buildings are bare. We only need to spend some money to put our promotional posters in the elevators, which is completely enough. Because our potential users will take these elevators every day. Going in and out, under the influence of their ears and eyes, it's hard for them not to remember us."

Wang Dazhuang gave a thumbs up and said with admiration: "It has to be you, Lu Yiming. Why do you seem to be able to solve any problems very easily? This solution is really great."

Lu Yiming smiled and said, "Then what are you waiting for? Follow the plan and implement it step by step. A better tomorrow is waiting for you."

With Lu Yiming's financial support and the lack of dine-in, the decoration is minimalist. In just half a month, Zhenxiang Fast Food was fully renovated and opened for business.

Wang Dazhuang and Ni Cong are responsible for the daily management, and the cooks are chefs hired from other hotels at high prices. They are veteran chefs who have been in the business for more than ten years. They have rich experience and the taste of the food they cook is very good.

The newly renovated storefront is located in an alley in Lujiazui. Back then, Lu Yiming took a fancy to this 100-square-meter storefront and bought it directly.Now it is divided into three parts, one part is the production area, one part is the storage area, and the other part is the packaging area.The three areas are strictly separated to ensure no cross-contamination.

At the door of the store, the three of Lu Yiming looked side by side at the brand new store.

Wang Dazhuang and Ni Cong were both very excited when they thought that they were going to be bosses soon.

Wang Dazhuang said: "I never dreamed that I would still be the boss one day."

Ni Cong looked at the menu hanging on the wall, but complained to Lu Yiming: "Isn't the minimum price of six yuan too high? The boxed lunch outside is usually two or three yuan, and five yuan can be eaten very well. We The starting price is [-] yuan, and they are all vegetarian dishes. If you want meat dishes, you have to start at [-] yuan. Does anyone really come to eat at this price?"

Lu Yiming smiled and said: "Of course, my product must not be set at a low price, otherwise the grade will go down, and we want to do business to make money. Do you still want to compare the cost and price with the cheap boxed lunches on the street? ?"

"As for the high price, worrying about not being able to sell it? That's easy to handle, we can help customers make decisions."

Both Wang Dazhuang and Ni Cong had question marks on their faces: "Help the client make a decision? How do you make the decision?"

Lu Yiming didn't answer his question directly, but decided to keep it a secret.

"You look at it."

While talking, Lu Yiming took out his mobile phone and dialed a number.

"Reporter Li Da, what are you doing recently? Please help me."

Li Zixian, who was far away in Baiyun City, suddenly received a call from Lu Yiming, and immediately joked: "Mr. Lu, you are a billionaire, and you still need help from me, a little TV guy?"

Lu Yiming smiled and said: "Don't be modest, I dare not underestimate you uncrowned kings. Let me just say it, I want to report some social chaos, and I hope the TV station can pay more attention to such important social and people's livelihood issues."

Hearing that Lu Yiming was going to send the materials, Li Zixian immediately became serious: "Oh? What social chaos does Boss Lu plan to report?"

Lu Yiming said: "I bought a box lunch in the restaurant last night. After eating it, I had diarrhea all night. The next day I took it for a test for our food major student. He told me it was because the box lunch was made of Waste oil, Escherichia coli and so on exceeded the standard. Didn’t the news about waste oil just broke out in Guangdong Province last year? There was still a lot of trouble, and now I still see many businesses using waste oil. I hope you will investigate this chaos exposure."

Li Zixian was very surprised after hearing Lu Yiming's words, and said, "There are still people using waste oil now? This is a crime against the wind."

Lu Yiming sighed, and said: "In this world, there are people who do the business of beheading, and no one does the business of losing money. What is this thing? Reporter Li, you know that with my identity and financial resources, this kind of ordinary What kind of oil is used for the lunch box actually has something to do with my purchase, but I can’t rub sand in my eyes, I just can’t understand this kind of thing, so I will report it when I see it.”

Upon hearing this, Li Zixian immediately praised: "Mr. Lu is really an entrepreneur with a sense of social responsibility! Don't worry, I will definitely report this matter to the station and ask them to send a team of reporters to follow up and report."

Lu Yiming said righteously: "Okay, these illegal acts must be severely exposed!"

Li Zixian said: "I should thank Mr. Lu on behalf of ordinary people for your willingness to speak out."

"Well, well, that's it, you are busy, I'm hanging up."

"Goodbye, Mr. Lu."

"Goodbye."

After hanging up the phone, Lu Yiming noticed that Wang Dazhuang and Ni Cong were looking at him with strange eyes, and immediately asked, "What's the matter? I have flowers on my face?"

Ni Cong said with emotion: "How on earth did you manage to tell lies with your eyes open? You reported the gutter oil so that the box lunches of Zhenxiang Fast Food could sell better, right? If I hadn't known in advance that you were an investor of Zhenxiang Fast Food , I’m afraid that even I will be moved by your noble moral sentiment.”

Lu Yiming waved his hand and said: "Business is like this. To attack competitors, of course we can do everything we can. And I didn't break the law. On the contrary, it was the competitors who didn't abide by the law first. I just helped They're just correcting mistakes."

Ni Cong gave a thumbs up and said, "I now know why you are so rich. Trees without bark will surely die, and people are shameless and invincible."

A few days later, the Guangdong Provincial TV Station issued a report and found that unscrupulous merchants used gutter oil for cooking again, and the problem of food safety was still serious.

Subsequently, Guangdong Province dispatched a task force to crack down on this kind of phenomenon, and the incident was full of uproar.

Afterwards, the people here in Zhonghai quickly became overwhelmed. For those dual-career families, both husband and wife have to go to work, so they don’t have much time to cook, especially at noon, they basically choose to eat outside.

It turns out that it is good now, the fast food outside uses waste oil!
What is gutter oil?

Experts on TV have said that waste oil is hogwash plus sulfuric acid. Are these two things eaten by humans?
In order to save a little money, the result is a serious illness, which is not worthwhile.

Zhonghai is known as the magic capital, and it is the wealthiest city in the Xia Kingdom, so the locals have always had their eyes above the top, and it is the city with the most petty bourgeois sentiment in the country.

Originally, many people in Zhonghai felt that their quality of life was not bad. Although it was still a level behind Xiangjiang, which had just returned, compared with other places in China, it was completely crushed.

It's a pity that their self-confidence and pride have been shattered, and the culprit is the notorious waste oil!

I am a dignified Chinese, what I want is face and style, you actually let me eat waste oil?

This is unbearable!
Under the pressure, the government also had to make great efforts to start rectification. Many restaurants were forced to close down, and those with lesser punishments were closed for rectification.

After all, the matter is too big, if it is not dealt with seriously, it is not easy to explain to the public.

It’s okay if we don’t check, but after checking, we found that there are too many problems. Waste oil is everywhere and penetrates into every hole. Even some enterprises and institutions use this kind of oil!

No way, the price is cheap.

Even Lu Yiming didn't expect that the wildfire would reach Furi University.

One of the school’s cafeterias was exposed to using waste oil for cooking. Now many students quit and immediately protested to the school, and there was even a tendency to strike.

On this day, when Lu Yiming came to Long Qiquan's house to discuss the technical details of cloud storage, he was left behind for dinner.

During the meeting, several people chatted about the use of waste oil in schools.

Long Qiquan's wife, Jiang Meifan, couldn't help but said: "Old Zhao from the purchasing department of the cafeteria usually looks at a kind and friendly person, but he didn't expect such a dark heart to let the students eat waste oil."

Long Qiquan also had a headache on his face, and said: "Principal Wang has held meetings for several days in a row about this matter, and his face is all black. He must be very angry."

As the instigator, Lu Yiming did not dare to tell the truth at the moment. After all, there are some things that only depend on the result, not right or wrong.

Lu Yiming said: "Gutter oil was used in the school cafeteria. Maybe someone from the procurement department took black money and poked it out, but people outside would not believe it. They would only wonder if there was something shady about it, or even I wonder if the school really doesn’t know about it.”

Upon hearing this, Long Qiquan immediately nodded and said, "That's right, that's what happened!"

Afterwards, he said humbly: "Lu Yiming, you actually thought of this. So, do you have any good suggestions?"

Lu Yiming pretended to ponder, and after a while, he said, "It's simple, just choose a positive teaching material and focus on publicizing it."

Long Qiquan's eyes lit up, he patted his thigh and said, "Haha, it makes sense."

But then he ran into a problem again: "Then what kind of positive teaching material should I find? It has to be related to the school."

Lu Yiming smiled slightly and said, "Recently, a Zhenxiang Fast Food opened in Lujiazui. It is a business project of my two roommates and I. As long as we use the media's publicity channels to make Zhenxiang Fast Food a star company, the popularity will increase by then. , who will pay attention to Fuda’s cafeteria? They will only see the radiant Zhenxiang fast food and the excellent style of study of our Furi University.”

After Long Qiquan heard it, he was so excited that he slapped his thigh straight: "Wonderful! Wonderful!"

Junzi Interactive Entertainment Network Technology Co., Ltd.

Although the location of the company has not changed, the entire floor now belongs to Junzi Huyu.After all, with Lu Yiming's investment, and Lu Yiming also issued a task.Jiang Rongfa naturally wanted to expand his territory and recruit more people.

Early in the morning, people entered the company one after another.

Pan Chunhui and Yue Hongwei were former employees of Junzi Interactive Entertainment Network Technology Co., Ltd.—ex-employees to be precise. The two of them ran away long ago because the company couldn't pay their wages.

But just yesterday, Jiang Rongfa called them back.

Pan Chunhui said with a puzzled face, "Mr. Jiang won the lottery, did he? He actually wants to pay us back wages, and even said that bonuses will start next month."

Yue Hongwei said indifferently: "How would I know? Anyway, he is still at home during this period of time. Since he called to come over and do it, let's continue to do it."

Pan Chunhui said with emotion: "Mr. Jiang is a good person, and it is not easy for people in our line of work to find a job. Forget it, let's see what happens. If Mr. Jiang can really fulfill his promise, it is better to stay in this company." fine."

The two walked into the elevator while chatting.

Suddenly, Yue Hongwei saw a huge poster pasted inside the elevator. In the center of the poster was a bowl with food in it, surrounded by smoke, as if the food had just been cooked.

On the upper part of the poster, there are the words "Zhenxiang Fast Food".

In the lower part of the poster are the names and posters of more than a dozen dishes.

Next to the rice bowl, there is a line of eye-catching characters: Our store promises: never use waste oil, and never use all ingredients again!
The painters on this poster are amazing, and these paintings look very appetizing.Especially this line of eye-catching big characters looks reassuring.

"Old Pan, when was this post posted? It seems like we've never seen it yesterday, right? It's definitely a talent to think of putting the advertisement in the elevator!"

These days, domestic advertising companies have not focused on the advertising resources of indoor platforms such as elevators, and the fierce competition is generally for street billboards with higher exposure.It was not until a few years later that Focus Media would set off a huge storm that swept the entire industry in the field of elevator advertising.

In fact, it is definitely a genius idea to advertise in the elevator.

Now more and more high-rise buildings, especially office buildings, often have dozens of floors, and it often takes several minutes for the elevator to go from the bottom to the top.During these few minutes, people have nothing to do.The current mobile phone has a single function, only making calls and sending text messages.If you are alone in the elevator, chatting is also impossible.People can only stare blankly at the elevator car.

Under such circumstances, if some text appears in the elevator, people will involuntarily read it to pass the time.

It's like you can read the shampoo manual with gusto after you forgot to bring your mobile phone to the toilet.

Looking at the poster, Yue Hongwei couldn't help licking his lips, and said, "The dishes look delicious, why don't you try them at noon today?"

Pan Chunhui glanced at it, sighed and said, "The lowest price is six yuan a piece? Isn't that too expensive?"

Yue Hongwei complained: "Is it expensive? Not expensive at all? Didn't you read the news? Recently, the problem of waste oil broke out in Guangdong Province. I guess our side is not much better. Hey, we Office workers, how can you go back to cook for yourself at noon? Why don’t you buy fast food? Others have fast food for three or four yuan, so there is obviously a problem with the price. This delicious fast food costs six yuan, you see, it’s not a promise Don’t use gutter oil, don’t the ingredients be used again? There’s a reason why it’s expensive, you get what you pay for.”

　I recently saw a new book "Overtime Entertainment", it is said that the screenwriter changed careers, you can go and have fun

　　
　
(End of this chapter)