Chapter 472
In the dormitory, Lu Yiming was using the latest top-end keys to surf the Internet on the computer, browsing foreign news and inquiries.

At this time, it was the turn of the century, and the Internet was full of excitement, with demons dancing wildly, and major events happening both at home and abroad.

Although Lu Yiming is a reborn person, he is not omniscient and omnipotent. With an understanding of the general trend of the era, many things must be based on the materials he has collected and the information he has obtained before he can make accurate judgments.

After all, details determine success or failure.

If you think that you are omnipotent because you are reborn, you really don't know how to die.

Just as Lu Yiming was watching the news with great interest, Wang Dazhuang rushed in angrily and said angrily: "Lu Yiming, it's bad, someone copied our business model of Zhenxiang Fast Food, and even changed the name to 'Fan Zhenxiang Fast Food' , isn't this a clear sign that you want to touch us?"

"The rice is delicious? Is it such a high imitation?"

Lu Yiming was not too surprised, he had already expected that some of his colleagues would do this.

After all, this thing is not complicated to operate, and it is profitable. Those who are interested only need to study it for two days, and it is very easy to copy it.It's just that he didn't expect that the other party did such a great job, not only copying the model, but even copying the name, which is a bit too shameless.

Zhenxiang fast food and fan Zhenxiang fast food, as long as a little publicity technique is used, ordinary people can't distinguish so clearly.

Ni Cong then walked in, and said angrily: "Ask me clearly, the founders of this fanzhenxiang fast food are Xiao Longbo and Ji Feiyang, and they are actually the vice president and president of our school's student union. As for the investors, it is Gao Yousi, who was rejected by you Lu Yiming before, is the guy who wanted to invest in our Zhenxiang fast food."

Lu Yiming was very speechless: "You mean, the people who copy our Zhenxiang fast food are the two seniors?"

Ni Cong waved his fists filled with righteous indignation, his lungs were about to explode, and his face was full of murderous intent: "We must ask the principal to give us justice for this matter. They are really too much, and they did such a shameless thing."

Wang Dazhuang also said: "I knew that this Gao Yousi would definitely not let it go, but I didn't expect him to use such shameless means to mess with us."

Lu Yiming seemed very calm. After thinking for a while, he shook his head at the two of them: "It's useless to find the principal. They are just shameless and haven't violated the law. No one can do anything to them."

"Besides, we are students of Furi University, they are also students of Furi University, and they are also the leaders of the student union. Who can the school speak for?"

"Ah? Why is this happening? Obviously they are shameless!"

Ni Cong and Wang Dazhuang couldn't believe it. They expected the school to stand up and uphold justice.

However, Lu Yiming did not have such illusions: "For the school, is there any harm in having two more students who succeed in entrepreneurship? Moreover, there is competition among various colleges. Even the principal cannot be too biased. On one side, a bowl of water has to be leveled."

Ni Cong said unwillingly, "Is there nothing we can do?"

Lu Yiming joked with a smile: "Haven't you guys heard of 'If you don't want the bark, you will surely die, but if you don't have shame, the world is invincible'?"

Wang Dazhuang was even more depressed: "Wait, you just said that there is support from other departments?"

Lu Yiming spread his hands together and said, "Isn't this a matter of course? Now that we have succeeded in starting a business, although Furi University has a bright future, it is the Department of Computer Science that has really benefited the most. After all, we are all students of the Department of Computer Science. You said, don't other colleges have any ideas?"

Although Furi University is a whole, it is divided into so many departments, and each department is treated differently in Furi University, and even has a different reputation to the outside world.

For example, the civil engineering major of Shuimu University is very famous, and the salary is naturally better than other departments.For example, the liberal arts at Capital University are quite famous...

Therefore, when sensible students apply for the university, they will not only look at the overall strength of the school, but also the strength of the major they are applying for.

Perhaps a certain major of a second college is more famous and popular in the industry than the same major of the first college, and the admission threshold of the second major is higher than that of the first.

Now, a few freshmen in the Department of Computer Science are making a big splash and have succeeded in starting a business. What do you make others think when the news spreads?
Do finance and accounting departments that seem to be more in line with the behavior of "entrepreneurship" feel that they have been PUAed?
The entanglement of interests is very complicated.

Ni Cong slapped his forehead and sighed, "Hey, now that you say that, I feel that things are getting more and more difficult. Xiao Longbo is from the Department of Chinese, and Ji Feiyang is from the Department of Business Administration. This matter is too fucked up. Aren't you fighting among yourself?"

Wang Dazhuang felt helpless, so he had to ask Lu Yiming for help: "Tell me, what should we do now? We can't just watch them rob business, can we?"

Lu Yiming looked at it very openly, and comforted him, saying: "It's just normal business competition, why panic? In this world, any profitable business is impossible without people vying for it, so you don't need to be too anxious. Besides, there is actually competition. It's a good thing too."

Wang Dazhuang puffed up his eyes in confusion, and said angrily, "Is this still a good thing?"

Obviously, the money should be earned by yourself, but now someone else is robbing it, what kind of good thing is this?
Lu Yiming smiled casually, and analyzed the way for the two of them: "The more intense the competition, the more attention the public opinion pays. I was worrying about how to lead the topic, and then someone automatically ran over to be a target. Isn't that right? Is it a good thing?"

Standing at the intersection of Quyang Road, Xiao Longbo was in high spirits, and this was the "battlefield" he chose.

He enthusiastically introduced to Ji Feiyang: "The construction of Quyang Road began in the 50s. In the 80s, it extended and widened to the north and south ends. There are high-rise and multi-storey residences along the road. At the north end, there are the Shanghai Office Building and the Silk Road Building. Hotels, etc., have a prosperous economy and strong consumption power. The key is that it is very close to Furi University, which is convenient for us to control the situation at any time."

Ji Feiyang nodded slightly and said, "Yes, this last point is very important."

They got the angel round investment from Gao Yousi. Although the valuation is only 300 million, far lower than Zhenxiang Fast Food, they also managed to get 100 million start-up capital, so they are very ambitious and plan to do a big job.

Not only is the name of the brand compared to Zhenxiang fast food, but a high imitation version of Fan Zhenxiang, even the promotional strategy is similar, that is to learn from Lu Yiming's trick of posting advertisements in the elevators of buildings and high-end residential areas.

I have to say that this trick is really killing people in this era.

Not long after the decoration opened, the single-day sales volume of Fan Zhenxiang's box lunch successfully exceeded [-] copies, which made the two of them more confident.

The news that Xiao Longbo and Ji Feiyang joined forces to start a business also spread like wildfire in the school. Although their actions caused many people to secretly despise them, more people felt envious.

In the era of laughing at the poor and not laughing at the prostitutes, the greatest tragedy is lack of money. What moral sentiments, the poor are sinful even to live, and moral sentiments are nothing.

in the bedroom.

Knowing that Xiao Longbo and Ji Feiyang's Fanzhenxiang fast food business is also very good, and they have made a lot of money, Wang Dazhuang and Ni Cong were so angry that they couldn't eat, and kept cursing and cursing in the dormitory—this is really true, Watching them make money is worse than losing it yourself.

"Shameless, shameless, really shameless, even the vice president and president of the student union, to do such shameless things."

"Relying on our ideas to make a lot of money, and don't even share the money with us, it's despicable and shameless..."

Listening to the two of them cursing Fanzhenxiang fast food one after another, Lu Yiming also got a general idea.He was not angry at all, instead he said cheerfully: "This Xiao Longbo is a bit interesting, he knows to set up another battlefield to avoid direct competition with our Zhenxiang Fast Food."

Wang Dazhuang stared at Lu Yiming angrily, thinking that there was a nerve in Lu Yiming's brain that was miswired: "Isn't it Lu Yiming, you actually help Xiao Longbo and the others to speak? Are you still our close comrade-in-arms?"

Ni Cong muttered, "You paid for this delicious fast food."

Lu Yiming laughed loudly and said: "I just said that he is smart and didn't open the store opposite our Zhenxiang Fast Food. But since he doesn't open opposite us, we can open opposite him. Isn't our second store Haven’t decided yet? Then we’ll just drive across from him or next to him, and I’d like to see how much this person has learned from us.”

When Ni Cong and Wang Dazhuang heard this, they immediately became excited.

"Lu Yiming, you have finally made a move. You are still ruthless."

"I thought you could bear it so much, but now I can't bear it anymore, haha."

Both of them were looking forward to what Xiao Longbo's expression would be when he saw the authentic Zhenxiang fast food on the opposite side when he opened the door for business.

On the weekend, in the afternoon, Xiao Longbo and Ji Feiyang, who had been busy all day, returned to school with their exhausted bodies.After the two washed up, they came to the student union.

Seeing the arrival of the two, the students in the student union, whether they were busy or not, put down their work one after another and surrounded the two of them.

"President Xiao."

"Vice President Ji."

"You guys are really amazing. You have succeeded in starting a business."

"They're all millionaires, I'm envious."

Facing everyone's compliments, Xiao Longbo was very proud of himself, but he said modestly: "It's hard for me everywhere. This money is all borrowed from financing, and I'm almost a millionaire."

"President Xiao is humble, even if we want to borrow it, we are not qualified."

"That's right. How about President Xiao being able to lead the student union? It's easy to use your brain."

"President Xiao, I will work for you in the future."

"I heard that Zhenxiang Fast Food is going to open a new store, President Xiao, how about you? Will it open?"

Xiao Longbo said in high spirits: "Of course, now that Fanzhenxiang Fast Food has established a firm foothold on Quyang Road, it will soon attack from all directions, attack the city and occupy more territories."

He was about to give an impassioned speech when the new cell phone in his pocket rang deafeningly.He took out his mobile phone, connected the phone, and said loudly, "Hello? Who is it?"

The call was made by an employee in the store. He said, "Boss, something is not good. Zhenxiang Fast Food has opened across the street from us, and the sign has just been replaced!"

"I rely on?"

"Just across the street from us?"

"I'll go right now!"

With such a sudden change, Xiao Longbo didn't care about bragging. After hanging up the phone, he said to Ji Feiyang in a hasty tone: "Go to the store, there is an emergency."

Ji Feiyang was taken aback and asked, "What's wrong?"

Xiao Longbo said: "Zhenxiang Fast Food has opened a new branch opposite our store, and it has just been listed."

When Ji Feiyang heard it, his face changed slightly, and he snorted softly: "Are you trying to fight us? When I passed by there these days, I saw a storefront being renovated. I thought it was a storefront, but I didn't expect It turned out to be really fragrant fast food. What do they mean? Leave so many blank blocks and don’t grab them, and let this fight with us?"

That store was originally a small restaurant, but it was announced to close due to poor management. Just a few days ago, the store suddenly started to renovate. Xiao Longbo and Ji Feiyang both saw it, and they discussed it enthusiastically. The newly renovated store will sell something, but the result is good. If you don't pay attention, the genuine one will kill you directly.

This is tantamount to Zhenxiang Fast Food announcing a direct confrontation with Fan Zhenxiang Fast Food.

Xiao Longbo was also in a bad mood, his brows were full of gloom.

It is said that when two tigers fight, there must be an injury. He has to hand over a beautiful report card after taking the investor's money. Only in this way can he hope to get follow-up investment and support, so he never thought about it. It is in direct conflict with Zhenxiang fast food.

Don't talk about whether you can win, even if you win, it is thankless.

After all, everyone does business for making money, not for fighting spirit.

It turned out to be good now, he deliberately avoided Zhenxiang Fast Food, but in the end, Zhenxiang Fast Food came to his door on his own initiative, and he had to share life and death with himself!
If it were an ordinary person, I'm afraid they would be so angry that they would scold their mothers at this time.

After the two of them arrived at the store, they saw that there were workers listing signs, and the decoration inside the store was almost done, and it seemed that it could open anytime.

According to Lu Yiming's strategy, the decoration of the store is almost in the so-called minimalist style. Putty is hung on the walls to make it look cleaner, and then the water, electricity and gas are connected, and the operating table is installed, and it can be opened for business.From the start of the decoration to the opening of the business, it can be done in two or three days at a faster speed, highlighting a high efficiency.

The two walked around the door of the new store, and Ji Feiyang's face immediately darkened, he turned his head and gritted his teeth and asked, "What should I do? Do you want to avoid the war?"

Xiao Longbo snorted softly, with a displeased expression on his face: "How to avoid it? Quyang Road was taken down with great difficulty. Are we going to give up this well-developed market? Besides, now they are the ones looking for us to make trouble, we Wouldn't they follow if they changed places?"

Ji Feiyang thought, if the business was robbed by Zhenxiang Fast Food, Gao Yousi would definitely not be happy.Immediately, the more he thought about it, the more depressed he became, and he slammed his fist on the wall: "What's the matter!"

Xiao Longbo was also very upset, but he still comforted Ji Feiyang and said: "Now we have an advantage. After all, we entered the venue early and the site has already been occupied first. It is not so easy for Zhenxiang Fast Food to steal the market share from us."

The two wandered around the door to discuss, but they didn't know that there were three pairs of eyes staring at them not far away.

Of course, these people are the three shareholders of Zhenxiang Fast Food - Lu Yiming, Wang Dazhuang and Ni Cong.

Ni Cong asked: "Lu Yiming, opening a new store here, we are latecomers, and we are at a disadvantage at the beginning."

Wang Dazhuang is also a little worried about this; "I have investigated the situation on Quyang Road, and it is very bad. Almost all the elevators in office buildings are full of advertisements for Fanzhenxiang fast food. We have only started to promote it now. Is it too late?"

Both Fanzhenxiang Fast Food and Zhenxiang Fast Food are said to be pirated and plagiarized by their own people. For users, it doesn't matter at all.As long as the fast food is delicious and healthy, and the price is reasonable, they won't let anyone copy you.

Lu Yi was obviously very calm, and he said, "I am most afraid of comparison in everything. I have confidence in our products, and I haven't done nothing these few days. I have prepared a trump card for this."

Wang Dazhuang's eyes lit up, and he couldn't wait to ask: "The trump card? What is it?"

"The two of them are gone, let's go to the store."

Not long after the three of them entered the store, a truck approached from a distance. Lu Yiming smiled and said, "Look, my trump card is here."

The truck stopped, and the cardboard boxes were transported to the store one by one. After seeing them, Ni Cong and Wang Dazhuang were puzzled: Is this your trump card?Why don't you just change the box?

Both Wang Dazhuang and Ni Cong were puzzled.

"This is the killer feature you mentioned? Isn't it just a different packing box?"

Lu Yiming said: "Packaging is very important. After all, human beings are visual animals. Let's put it this way, two girls stand in front of you, one looks ordinary, and the other is beautiful and charming, who do you choose?"

"Ah..."

Although many chicken soup articles these days emphasize inner beauty, the more they emphasize and advocate, the more they prove the value of outer beauty.

Lu Yiming picked up a packing box and said, "This is a packing box specially designed by me. Not only is the red and white base color bright and eye-catching, the key point is that the brand logo is very eye-catching, and it looks very high-end and elegant."

Ni Cong was also amazed: "Indeed, there are two boxed lunches in front of me. I haven't eaten them, so I don't necessarily know whether they are good or not, but the gap on the outer packaging can be seen at a glance."

He was more and more impressed by Lu Yiming's methods. It was not difficult to change the packing box, but no one thought of it, only Lu Yiming thought of it!
With this trump card in hand, Ni Cong and Wang Dazhuang immediately became confident.

Lu Yiming walked around the store and saw that the decoration was basically completed, so he said, "Let's go, go back to school, in a few days, choose an auspicious day, and the new store will open!"

(End of this chapter)

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