Rebirth 98, the rise started from ripping off Microsoft

Chapter 592 Optimistic about Skyworth [135]

Soon, the employees who went out to inquire about the news sent the information back to the company: "Mr. Huang, I found out that it is the future fund that bought Chuangwei stock in a big way."

"Future Fund?"

Huang Hongsheng was stunned for a moment, and then realized: "Wait, isn't this company owned by Lu's richest man? Good guy, I only asked him for help, and he came here to steal the house and want to destroy my foundation." Have you been planed? Isn’t this too ruthless?”

Huang Hongsheng, who was afraid that the power would be left behind, realized that the matter was more serious than he had imagined, and he didn't dare to be negligent. After finding out the exact news that Lu Yiming happened to be in the future fund account, he decisively visited the door.

In the office, Lu Yiming met Huang Hongsheng.

What appeared in front of his eyes was a middle-aged man with an unremarkable appearance. His appearance was so strange that he was comparable to Jack Ma, and even had a bit more rustic flavor than Jack Ma--the soil was too dregs.

However, knowing the truth that one should not judge a person by appearance, Lu Yiming greeted Huang Hongsheng with a smile on his face: "Hi, Mr. Huang, we met again. Why do you have time to come and sit with me today?"

Now is the time when Chuangwei's brows are imminent, so Huang Hongsheng didn't hold back, and asked directly: "Mr. Lu, I noticed today that your future fund has bought a lot of Chuangwei stocks. I don't understand, you Can you tell me something?"

After he finished speaking, Huang Hongsheng fixed his gaze on Lu Yiming's face, with a bit of anxiety and uneasiness, wanting to get the answer from Lu Yiming's expression.

There is an example of Wang Zhidong being kicked out of the board of directors by Lu Yiming. Huang Hongsheng is really a little panicked at this time. Although he is different from Wang Zhidong and has never offended Lu Yiming, who dares to gamble with his own career in the business world? What about other people's moral bottom line?

Naturally, Lu Yiming saw Huang Hongsheng's panic at a glance, and knew that he must have misunderstood something, so he smiled and comforted him immediately: "Boss Huang, I just want to invest in the future, and I don't mean to seize power. "

Having said that, Huang Hongsheng is still skeptical.

However, in view of Lu Yiming's current reputation and the fact that he had never heard of Lu Yiming's strong buying and selling business with anyone, Huang Hongsheng planned to believe Lu Yiming's statement for the time being.

Lu Yiming immediately continued: "Actually, I am very optimistic about the future development of Chuangwei, so I bought the stock of your company. Of course, I have no ambitions for management rights, not to mention that I have invested in too many companies. I can't manage it. So Mr. Huang doesn't have to worry too much, it's just a normal business investment."

Although there are many shares, shares and equity are two different things, and even the company's command power is two different things.

What Lu Yiming wanted was shares, which were the basis for dividends after making money.

As for the day-to-day management of the company, he is rarely involved.Therefore, there have been no conflicts in the companies with [-]-[-] shares in his hands.

After talking for a while, Huang Hongsheng felt Lu Yiming's sincerity.

And when Lu Yiming said he was optimistic about Chuangwei, he was really serious.

In the era of liquid crystal displays in the future, although there is a gap between Chuangwei Display and the first-line big names such as Samsung and LG, as a domestic brand, Chuangwei Display can still firmly occupy a place in the highly competitive display market.

This alone is enough to show the strength of Chuangwei Display
Moreover, as a display device manufacturer, Chuangwei Display has always had a good reputation. It may not be well-known, but there are really low-key and capable factions who are making products with heart.

And the most important point is that the price of Chuangwei products is not outrageous, there is no brand premium, and many cost-effective products have been launched.In Lu Yiming's view, this company is worth investing in, and it can also form a strategic alliance with Jianlai Technology to launch more affordable products and expand Xiaguo's Internet user base.

Although the shipment volume of Jianlai Technology is very large now, technology is not something that can be broken in a short time, especially the display is not the development direction of Jianlai Technology.

However, there is a huge demand for computer display products, and high-quality LCD panels and other things are not low in technology, so there is an urgent need for an excellent partner, and Chuangwei is just such a potential stock.

Facing Huang Hongsheng, Lu Yiming did not hide anything, but expressed his thoughts: "I now own a computer company, Jianlai Technology. I think Chuangwei's screen is very good, and I intend to form an alliance with each other Mr. Huang, to be honest, the TV industry is so turbulent now, instead of continuing to succumb to the TV industry, it is better to try to make efforts on the new track of computer screens, such as LCD screens, which have great potential."

After listening to Lu Yiming's words, Huang Hongsheng also fell into deep thought.

In fact, as early as [-], liquid crystal display technology had entered the application field of desktop computer monitors, and reflective TFT-LCD production began.On the basis of the rapid development of active matrix liquid crystal display, LCD technology has entered the stage of high-quality liquid crystal display.

However, LCD screens are still a novelty, and the related technology is very advanced. Huang Hongsheng was worried that he would not be able to play with it.

What's more, there is still controversy about the route of the display, and many manufacturers are still hesitant to choose LCD screens or plasma screens.

Huang Hongsheng expressed his worries, and Lu Yiming naturally knew who was the final winner between the LCD screen and the plasma screen, so he said bluntly: "I choose the LCD screen."

Of course, Lu Yiming didn't understand the technical principles, but the market had already helped him make a choice. The penetration rate of LCD screens in the later generations was not a little bit higher, while the plasma screens were completely defeated and almost disappeared.

Huang Hongsheng thought that Lu Yiming didn't understand, but when he heard Lu Yiming said that he chose the LCD screen, he was immediately surprised.Because he felt that if Lu Yiming could make a choice without hesitation, he must first understand this aspect, otherwise he would definitely ask the difference between the two.

"I didn't expect Mr. Lu to understand this. I've heard that Mr. Lu is a man of great talent, and you've been involved in a wide range of industries. Now it seems that you really deserve your reputation."

Lu Yiming said modestly: "Where, I just understand a little."

Huang Hongsheng asked humbly: "Mr. Lu, why are you so optimistic about LCD monitors? The Panasonic Group in the island country is pushing plasma screens, and I have seen their product demonstrations with my own eyes. The picture quality is really first-class. No comparison."

With regard to technical issues, Lu Yiming's eyes were darkened, so how could he make any sense?

He thought for a while, and analyzed directly from a commercial point of view: "I think the picture quality can be continuously made up for through technical means in the future, not to mention that for most ordinary people, the product functions are actually enough, so Value for money is the key. Plasma displays are good for everything, but they are too expensive and consume electricity, so they will never be widely adopted in my opinion.”

After hearing Lu Yiming's words, Huang Hongsheng was astonished.

Undoubtedly, Lu Yiming's perspective on the problem can be said to hit the nail on the head, and he pointed out the key point.

The technical characteristics of the plasma screen are destined to be cheap anyway.However, the picture quality of LCD monitors can be solved through the development of technology, at least there is hope.

As a consumer electronics product, price is always the key link that cannot be avoided.

Now the per capita job is only more than 1000 yuan. It is good to have a TV worth thousands of yuan or even tens of thousands of yuan. The key is how many people can afford it?
For ordinary people, cheap and easy to use is king.

I can't even afford it, how useful are you bragging to me about it?If I don't scold you to death, it's my good deeds.

Thinking about it this way, Huang Hongsheng admired Lu Yiming extremely: "Boss Lu talks a lot. Cost performance is the key! Ordinary people watch TV, don't they just ask for picture quality? No one will study display technology, as long as we can use algorithms Work hard on optimization, give full play to the potential of the LCD screen, and improve the image quality, wouldn’t that be enough?”

"Mr. Lu, today I can really say that listening to what you say is better than reading ten years of books. I won't compete with them on TV. Anyway, we can't win at the beginning. Starting today, the company's key research direction Just put it on the liquid crystal display technology."

These words seemed to be a little flattering, but Lu Yiming didn't take it too seriously.

However, he still promised Huang Hongsheng: "I will buy Chuangwei's stock in the name of the Future Fund, and provide sufficient financial support for Chuangwei to develop new products, and we can take the lead in carrying the products developed by you on the Jianlai computer. .So you only need to develop a good display screen, and I will help you solve the problem of sales."

Why do domestic components lag behind?It is because the product cannot be shipped after production, and if it cannot be shipped, there will be no money to invest in continuous research and development, and it will fall into a vicious circle.

Referring to the example of a certain company, even if the quality of domestic screens is not as good as that of foreign top screens, after a few years of support, they can catch up immediately.

Now Lu Yiming is doing the same thing, using the computer from the keypad to drive Chuangwei, and let Chuangwei make the display screen well.

Of course, Huang Hongsheng knows how popular Jianlai computers are. There are many high-performance computers in Chuangwei Company that are of Jianlai brand.

Although the current key computer can still be said to be "made by all countries", as time goes by, some components have gradually realized independent production, such as chassis, monitor base, cooling fan, power supply, etc., as long as Chuangwei's Technological breakthroughs have been made, at least in terms of monitors, keys and computers can be completely controlled.

The interests of the two sides are the same, and the ideas are the same, so naturally they have a very happy conversation.

As for such a trivial matter as exporting Chuangwei's TV sets to Mexico, it is even more out of the question.

As a listed company, changes in shareholding naturally have to be announced to the market, and Huang Hongsheng also urgently needs a strong positive message to prevent Chuangwei's stock price from continuing to fall.

Therefore, the news was released soon, saying that the richest man in Lu already holds 17% of Chuangwei's shares, and has entered the company's board of directors and has a seat.

This move immediately ignited public opinion. Many people were very curious. Why did Lu's richest man, who has never been in a loss-making business, suddenly invest in shares and make a fortune?

Chuangwei at this time, no matter how you look at it, is a loser.

After being caught by reporters again, Lu Yiming said very simply: "The reason why I invested in Chuangwei is very simple. This is a company that attaches great importance to technology research and development and is very creative. As we all know, I have always been interested in technology-oriented companies. Very much preferred."

"Then Mr. Lu, do you know about the dispute between Chuangwei Company and the Yellow Continent?"

Undoubtedly, this angle is very tricky. The so-called Huanglu dispute is ultimately a dispute between the marketing route and the technical route. What needs to be proved is whether the advertisement is greater than the product or the product is greater than the advertisement for a company.

Lu Yiming has seen this route many times in later generations, and there is also a template, that is, XX and XX.Moumi is a typical case where the advertisement is bigger than the product, and the quality of the product that the customer can buy depends entirely on the character.

Under this preset condition, if Lu Yiming said that marketing is not important, he would be hyped as chuangwei is now such a rubbish because he doesn't know how to advertise, and the wine smells afraid of deep alleys.And if Lu Yiming said that marketing is important, it would be contradictory to what he said just now, "he prefers technology-oriented companies".

Therefore, Lu Yiming pondered for a while, and then said: "I don't deny that Manager Lu contributed a lot to Chuangwei's remarkable achievements today. But times have changed. In the future Xia Kingdom, a technology company wants to To rise and survive, we must rely on technology, and even the best marketing is just icing on the cake.”

This is a clear statement. In fact, Lu Qianghua's ability is indeed very strong, and his set of marketing methods can indeed help many companies in trouble to come back to life.

Even after the job-hopping this time, Lu Qianghua will directly bring the color TV brand Feigao Luhua, proving that he is by no means a vain name in the color TV industry.

But at the same time, Lu Qianghua himself is a double-edged sword. In Lu Yiming's opinion, the routines he engages in are completely "wild ways" style of play.

If you take a slanted sword, you may be able to win once or ten times, but you will never become a regular army.

Therefore, regarding the contradictions and conflicts between Lu Qianghua and Huang Hongsheng, Lu Yiming did not intend to get involved at all, nor did he intend to keep Lu Qianghua in Chuangwei.

The reporter asked again: "I heard that Mr. Chen from Xiaokang also came to see you, but you only bought shares in Chuangwei and not shares in Xiaokang. Is it because you are not optimistic about Xiaokang's future?"

This question made Lu Yiming unexpected, and he couldn't help complaining about the integrity of Xiangjiang reporters. They came here to sow discord.

Although Lu Yiming is indeed not optimistic about Xiaokang, he is more optimistic about Chuangwei, but can this kind of truth be said to the outside world?
Isn't this offending people for nothing?

But if you don't answer, you may not know what will be written in tomorrow's newspaper.

For this reason, Lu Yiming organized his language a little bit, and then deliberately said in a teasing tone: "Maybe Xiaokang's stocks are too expensive and I can't afford them."

This self-deprecation is just right, not only stating that he will not buy Xiaokang stocks, but also trying not to offend anyone.

And when Lu Yiming, a billionaire and the richest man in the mainland, said that he "can't afford it", even the reporters who wanted to find fault couldn't help laughing.

After finally getting the topic out of the way, Lu Yiming turned around and ran away. If he stayed where he was, he wouldn't know how outrageous questions these paparazzi would ask.

On the way back to the car, Li Yiwen asked: "It's really yours to win 17% of Chuangwei's shares. Isn't this beyond the scope of bottom-buying? Are you so optimistic about Chuangwei?"

Lu Yiming said: "If it's just for making money, the profit of investing in venture capital is actually not high, at most it can be multiplied by five or six times. If I buy a piece of land and stock it in my hand, it is better than this."

Because it is listed on the Xiangjiang stock market, Chuangwei and many companies listed in Xiangjiang have an obvious characteristic, that is, the valuation is extremely low, and they do not pay dividends to shareholders all the year round, which is ridiculously stingy.

At present, Chuangwei has a market value of about 60 billion.

And 20 years later, what will Chuangwei's market value be?
There is only a mere 120 billion, which has doubled in 20 years. This income is almost lost to grandma's family, and even inflation can't beat it.

However, in many cases, the market value does not necessarily reflect the strength of a company. This is the case with Chuangwei. A bunch of companies with impossibly low valuations of less than 1 PB.

The market value of many companies is even significantly lower than that of their A-share subsidiaries, such as AviChina.

The market value of the wholly-owned subsidiary is higher than the market value of the head office. Such an outrageous thing will only happen in the Hong Kong stock market.

Lu Yiming explained to Li Yiwen: "Investing in the future is mainly due to the layout of the industrial strategy, and secondly, this company attaches great importance to research and development. I appreciate this kind of business philosophy and hope that there will be more and more companies like this in Xiaguo in the future. The better."

"Are you sure you're not talking nonsense?"

"Absolutely not. Do you think I look like a nonsense?"

Li Yiwen said without hesitation: "Like. Hey, I can say that I watched you grow up step by step. Your current structure is getting bigger and bigger."

Lu Yiming said: "The money earned by speculation comes and goes quickly. If you want to stand tall, you still have to go deep into the industry. The real economy is the cornerstone of a country."

Many people think that having money means being able to do whatever they want.

This is neither right nor wrong.

No matter how much money there is, if it’s just lying in the bank, then the money is not yours, but the bank’s. Even in many cases, everyone is innocent and pregnant.

If you don't have a big enough property, you can't keep your wealth.

On the contrary, if you invest money and have the right to speak in key areas, then your influence on society will become so great that some dirty methods cannot be used on you at all.

Looking at the bustling sea of ​​people outside the car window, Lu Yiming looked far away, but the thoughts in his heart were extremely clear.

At his stage, he still has to make money, but some low-level interests can no longer bring him satisfaction. Instead, he longs to be like a sage, leaving his own traces in the history of Xia Kingdom, and will last forever. go down in history.

(End of this chapter)