Chapter 69 Countdown to Opening

Chapter 69 Countdown to Opening

In fact, Lin Qing did this not only to solve the problem of single items in the store, but also for another important reason.

That is, on the opening day, let these bosses see with their own eyes how popular their products are in Xinghuo's store.

In this way, they will naturally want to cooperate with Spark to officially sell their products in the store.

At that time, it was they who begged Lin Qing, instead of Lin Qing going door to door to talk like Tan Changhong.

The space in the store is limited, and the first batch of places that can enter is limited. Once they form a sense of competition with each other, Lin Qing has the qualifications to bargain with them.

That's why she specifically asked Zhang Ting to send the invitation.

Those who don't come are not forced, what matters is those who are willing to come.
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Lin Qing grabbed Wu Xiaochun who was also about to move the goods: "Come here, don't move, go to the newspaper office first."

Xiaochun passed the things in his hand to the person next to him: "Sister, do you want to post any advertisements?"

Lin Qing took out a piece of paper from the notebook in his hand: "That's right, you give this to Editor Wu, and ask him to help us deal with it according to the above content and design. Starting tomorrow, it happens to be a three-day countdown."

Xiaochun looked down and saw that there was a countdown advertisement on the paper. Starting from the countdown of 3 days, it was posted for three consecutive days.

In addition, there is the most eye-catching sentence: On the opening day, all products in the store are [-]% off.

Also: the latest products of major brands are waiting for you to experience for free!Free shipping on all items!

Xiaochun carefully folded the paper and put it in his pocket: "Sister, I'll go right away. Before, the news about our incident with Luo Hao made Editor Wu's reputation rise accordingly. Now he has a good relationship with us. Today I Buying him a drink and asking him to give us a good seat."

After finishing speaking, she walked out quickly, Lin Qing shouted: "Hey, why panic, come back."

Xiaochun fell back again.

Lin Qing saw that the people who moved the goods had all gone to the front store and there was no one in the backyard, so he whispered: "Sun Qiang and the others, do you know what they plan to do? Is there anyone who wants to stay?"

Now in the Security Department, apart from Wu Xiaochun, there are only Lao Ye and his seven brothers.

"Sister, don't worry, the salary in our shop is so high, it will last for a few months, and they will follow us wholeheartedly."

Lin Qing nodded, and said: "But you should plan well. If the delivery volume is too large, you will have to find another person. Be careful."

"Don't worry, sister, I will remember."

"Let's go."

After the discussion, the two left the backyard together.
-
The next day, when Lin Qing arrived at the office, she found that today's Shencheng Daily had been placed on the desk.

Moreover, it seems that the wine that Xiaochun invited Editor Wu to drink yesterday was also good, and the advertisement was in the most eye-catching position in the citizen life section of the fifth page.

At this time, the Shencheng Daily is the most influential media in the city. Even if it is not on the front page or the second page, this advertisement has attracted a lot of attention and discussion.

"Good guy, just give it a 30.00% discount, that is [-]% lower than the market price?"

"Those who can afford electrical goods are rich people, and they all deduct. Whoever is so generous is willing to discount, and there will be a few dollars less throughout the year."

"Ah, I've always wanted to buy a color TV. It's so much less, I found it cheap."

"I can't afford the expensive ones, why don't I grab two electric fans?"

"Those who have wanted to buy an air conditioner for a long time are just too lazy to stare at the three rounds so far away, and they can deliver them to their door for free, so they don't have to wait."

The advertisement has aroused considerable public attention in Shencheng.

Although the location is not the most conspicuous, the best, but the content is really attractive.

It's just that, the same content, when citizens see it, they are thinking about how to save money, but when businessmen see it, they are thinking about how Xinghuo can make money.

"Earn? Sell it with a [-]% discount on the whole site, with free home delivery, labor, installation, and after-sales service. It's hard to make a profit."

"Why does Xinghuo love to engage in price wars like Changhong?"

"Keeping the profit down so low is purely not making money."

"Unless the opening day is extremely hot and can guarantee small profits but quick turnover, I don't think so."

"Let's have an experience, what do you mean, just try it but not sell it? What do you think, are you kidding? Do you have business?"

After this advertisement came out, almost all the manufacturers were suspicious of Spark's strategy.

Based on the current development model of this industry, they are not optimistic about Lin Qing's slanted sword.

Everyone, including Ni Runfeng, frowned.

Ni Runfeng's Changhong is engaged in a price war, and there is absolutely no free home delivery, neither by the manufacturer nor by the dealer.

These personnel, vehicles and management expenses will make the price war lose its original advantages.

Not optimistic, generally speaking, not optimistic at all.

It's just that, if you don't like it or not, you will still join in if you should.
-
After seeing the advertisement, Zhang Ting wanted to chat with Lin Qing immediately.

She went out to deliver invitations yesterday, otherwise, she would definitely comment on the content of this advertisement.

From an operator's point of view, this is an unprofitable business.

In the early stage of Spark, funds are tight, and funds should be withdrawn quickly.

As a result, as soon as she entered the office, Lin Qing raised her hand to stop her.

"I don't need to guess what you are going to say, and not only you, I also know what those manufacturers think."

"But on this point, you have to listen to me."

"You just have to remember that the most important thing for Xinghuo's first store is to leave an impression on the market. It's cheap and the service is good."

"In the future, as long as you think about buying electrical appliances, you can come to Xinghuo directly without even thinking about it."

"Speaking more deeply, this is the scope of brand influence and brand equity. We are not so theoretical."

"Only one point. When doing business, you need to take a long-term view."

"If you only focus on one city and one pool, you will be eliminated soon."

Zhang Ting widened her eyes and was speechless.

Really convinced!
She majors in finance, so she can understand the key points here.

"Okay, sister, I believe you."

(End of this chapter)

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