Rebirth 99 to become a car giant.

Chapter 543: Electric taxis are on the market, but it’s not just taxis that are unexpectedly popular
There is such a profession that civil servants once envied, and they could even marry a flight attendant.

In the 70s and [-]s, there were some jingles like this: One has power, two has money, three has a stethoscope, and four has a steering wheel.

Even if you turn the steering wheel, even the county magistrate won't do it.

It can be seen that in those days, drivers were comparable to officials, wealthy people and doctors, and were one of the four golden rice bowls.

In the 80s, taxi drivers in the imperial capital wore suits and ties, wore crowns, and were gold-collared people. Many of them even married stewardesses as their wives.

In the 90s, the average monthly income per person in Magic City was only about 1000 yuan, while taxi drivers generally earned several thousand yuan a month. Many people bought houses in the center of Magic City with full payment.

But today, how many people still want to be a taxi driver?

If it weren't for nothing, few people would be willing to engage in this profession.

Due to reasons such as high salary, too little money, fierce competition, and poor health, more and more drivers are quitting their leases, and the number of taxis has begun to decrease.

Taxis are on the road every day, and they can use up more than a tank of gas in a day, and the gas bill alone costs hundreds of dollars.

If you can save this part of the cost, you can earn a lot more money every month.

Yangcheng Trumpchi cooperated with Nanshan Battery and first launched electric taxis because they took a fancy to this market.

SUPER EV!
This is the slogan of Yangcheng Trumpchi.

Along with this slogan, the taxi version of Trumpchi S electric vehicle is officially launched.

Since it is mainly focused on the taxi market, Trumpchi S does not have any launch ceremony or test drive activities like traditional cars.

Instead, we directly invited a group of taxi company managers and drivers to experience a Trumpchi S.

Needless to say, it is environmentally friendly. Pure electric taxis use batteries as energy and do not directly emit waste gas, effectively reducing air pollution and greenhouse gas emissions.

Although this is not something taxi drivers care about, nor is it something passengers care about, it is a good publicity point for promoting electric taxis.

The most important thing is energy saving.

Compared with traditional fuel vehicles, pure electric taxis can use electric energy more efficiently, reducing energy waste and costs.

This is the main reason why taxi companies and drivers are willing to choose.

Li Dabao is a new driver at Yangcheng Baiyun Taxi Company. He has also become the first batch of Trumpchi S electric taxi drivers.

Although Yangcheng Trumpchi talked about many benefits of electric taxis during promotion, some people who are used to driving fuel vehicles always feel that charging is inconvenient and unsafe after switching to electric vehicles.

So I thought I would let others try it before replacing it myself.

Li Dabao shares this Trumpchi S with another taxi driver. Basically, each of them drives it for 12 hours and is on the road all day long.

His partner Wang Fugui previously drove an Elantra for another taxi company, and he is considered a newcomer after joining Baiyun Taxi.

As newcomers, they started the legendary road of Trumpchi S.

"Old Wang, I did some calculations. Based on the average speed of 50 kilometers per hour, I have to run 1200 kilometers in one day."

"At a discount, I still have to run about 1000 kilometers a day."

"Even if the Elantra you drove before was more fuel-efficient, if you run in the city every day, the fuel consumption per 8 kilometers will be more than [-] fuel."

"In this way, more than 80 liters of oil will be used a day, and the oil cost will reach 500 yuan."

"But when it comes to charging electric vehicles, the company now provides it directly for free, which is equivalent to not spending a penny."

"Even if there are charges in the future, the electricity bill for a day is estimated to be less than 100 yuan, which is equivalent to directly saving 80% of gas costs."

"In this way, we can save 1 yuan a month, and each of us can increase our income by 6000 yuan."

Although Li Dabao is a newcomer, he is actually not young.

At thirty years old, he naturally wants to figure everything out.

If you don't have enough clothes to wear, you don't have enough food to eat, you will definitely suffer poverty if you don't calculate it.

This is what Li Dabao likes the most.

"It can't be calculated this way. If someone's fuel truck is out of gas, they can just drive to the gas station and it will be over in a few minutes."

"But if our electric car runs out of power, we need to find a charging station to charge it, which is much slower than refueling."

"Basically, it won't be possible to run on the road all day long."

Wang Fugui is not so optimistic.

After all, electric vehicle taxis are a new thing, and few people are exposed to them.

Therefore, he had no idea what situation he would encounter later.

However, soon, after a few days, he really felt that his expenses and gains began to change, and his attitude also changed.

In this industry, everyone calculates costs more accurately.

An electric car can save more than 1 yuan in gas expenses a month, which is more than [-] yuan a year.

This is enough to buy a new car.

And after buying an electric car, maintenance costs are basically gone.

Purchase tax is also exempted when purchasing.

As for Yangcheng Trumpchi's electric taxis, the three-electric products have a three-year or 10-kilometer warranty.

And for the first batch of cooperative taxis this year, Yangcheng Trumpchi and Nanshan Battery have jointly made an additional two-year warranty with no limit on kilometers for the special part of the battery.

In this way, the concerns of taxi companies and taxi drivers can be relieved to the greatest extent.

Even after driving an electric taxi for a week, Li Dabao directly asked his younger brother Li Erbao to buy a Trumpchi S to use as a black car.

In this way, there is no need to pay a share to the taxi company, and the monthly income is your own.

In 2009, there was still a market for black cars near various bus terminals.

If a person goes to drive a black car alone, he can charge the electric car during the break. This time, the driver of a black car can also see the benefits of the Trumpchi S.

Whether they are taxi drivers or illegal taxi drivers, there is a lot of information exchange in their circles.

After a person enjoys the benefits, what he tells others will not directly affect his own benefits.

So it spread quickly among relatives, friends, and fellow villagers.

Sales of Yangcheng Trumpchi's Trumpchi S began to increase rapidly.

This increase even surprised Zhang Jiaqi and Zeng Guangda.

"Old Zeng, the sales volume of Trumpchi S reached 1000 units last week. Is the sales department going crazy for inventory?"

"Our relationship with dealers is relatively harmonious now, and Trumpchi S is mainly positioned in the electric taxi market, so there is no need to deliberately push the product to dealers."

"Otherwise, dealers' cash flow problems will have an impact on our overall product sales."

In the automobile industry, it is almost a common practice among peers in the industry to press inventory for dealers at the end of each month and the end of the year.

Yangcheng Trumpchi has naturally done similar things.

It's just that car sales are relatively good now, so it's generally not necessary to press down on inventory very hard.

However, for some car companies whose sales are not that good, at the end of the month or the end of the year, in order to achieve internal goals, they often force dealers to pay for delivery of cars.

Zhang Jiaqi is also a person who has been here before, so he is naturally very aware of this situation.

So when he saw that the sales volume of Trumpchi S in one week had reached the planned number in the previous month, his first reaction was that the sales department had pressed the dealers for better performance.

However, Zeng Guangda's answer surprised him a little.

"Mr. Zhang, I thought so when I first started, so I went to several 4S stores for on-site research."

"As a result, Trumpchi S is in short supply in 4S stores. Not only taxi companies are actively buying them, but many individual consumers have also chosen to buy them."

"A Trumpchi S can be purchased for only 15 yuan after receiving subsidies from the country, Lingnan Province and Yangcheng City."

"Although the price is still more expensive than other taxis, as long as the taxi is driven for less than a year, the price difference can be earned back, so taxi companies are still very motivated now."

Zeng Guangda's face was full of smiles.

The result was obviously better than he imagined.

No matter which company's executives they are, they definitely hope that their company's products will be in short supply.

China began to encourage the development of electric vehicles last year, and Yangcheng Trumpchi was the first to make achievements in this regard.

This is definitely something worth writing about.

Sales exceeded 1000 units a week!
Although it may not be able to continue forever in the future, there is definitely no problem in maintaining more than 2000 vehicles per month.

That means that the sales volume of Trumpchi S can reach more than 2 units per year, or even more than 3 units!

Judging from this time in 2009, if an electric vehicle could achieve this sales volume, it would definitely be the best-selling vehicle in the country.

Even all other car companies’ electric vehicles combined do not have this number.

"Is it really selling so well?"

“What are the proportions of taxi companies and individual consumers?”

Zhang Jiaqi was a little skeptical.

Naturally, he hopes that Trumpchi S will really sell well.

But if the result is too different from what you imagined, it is inevitable to have doubts in your mind.

Fortunately, Zeng Guangda had already confirmed all this information, so he could immediately answer: "At the beginning, there were more taxi companies. In recent days, the amount purchased by taxi companies and individuals have become closer."

Zeng Guangda once again gave a reply that surprised Zhang Jiaqi.

The proportion of individual consumers buying Trumpchi S is actually almost half?

This is something I never thought of before.

"Mr. Zhang, I also asked people to investigate this situation. After these individual consumers bought Trumpchi S, most of them used it to run illegal cars."

"These people are the best at calculating. As long as you do the calculation carefully, you will find that electric vehicles are really cost-effective when used as operating vehicles."

"Even if the vehicle is scrapped sooner or the vehicle depreciates faster in the future, it will still be worth it."

"Basically, I made up all the difference in one year, and the rest is extra money." "Next step, I think the company can pay proper attention to the needs of these consumers who are running illegal cars. If they can fully grasp it, , maybe this is a huge market with a scale of hundreds of thousands.”

Zeng Guangda seems to have found the password for the rapid increase in sales of Trumpchi S.

In terms of traditional fuel vehicles, although Trumpchi continues to work hard, it still lags behind Chery, Geely, Great Wall, Changan, BYD and other car companies.

It is expected to be difficult to surpass them in the short term.

But in terms of electric vehicles, Yangcheng Trumpchi is now clearly ahead of all competitors.

Electric taxis are really a good thing.

Not to mention that other products such as electric buses will also be launched simultaneously.

Although the sales volume of that segment is probably not comparable to that of the Trumpchi S, it is still worth looking forward to.

In particular, Nanshan Battery dares to make some special warranty commitments for its own products, which is an important guarantee that can fully alleviate users' concerns about electric vehicles.

Even these promises are the most important reason why electric vehicle sales can increase rapidly.

"Anyone who buys our products is our customer."

"As for what these cars will be used for, we don't need any special intervention."

"Existence is reasonable. The fact that these black cars can always be active in the market shows that the market needs them."

"However, the sales volume has increased so fast, which is far from what we expected before. Is there any problem with the production capacity of Nanshan Battery?"

The automobile industry is different from some ordinary products.

The production capacity of a production line is basically relatively fixed.

Once you pass it, there is no way to lift it up immediately.

There are even some production lines, after you exceed the production capacity, it will take more than a year to rearrange the production line to expand production.

Parts such as batteries often fall into this category.

"I have also confirmed this. Nanshan Battery not only provides battery packs for us, but also for future cars, and even provides battery packs for BMW cars."

"Their production capacity planning was quite radical from the beginning. Even doubling our production will be enough."

"Invisibly, they helped us avoid a huge risk."

"Otherwise, seeing so many orders on the market, we are unable to deliver them due to production capacity issues. It is really a pity."

Zeng Guangda couldn't help but secretly rejoice.

Trumpchi S will have such a hot sales scene today, which is definitely beyond everyone's expectation.

This is better than the best-case scenario expected.

Based on this achievement alone, Yangcheng Automobile Group's life will be much easier in the next few years.

After all, Yangcheng Toyota and Yangcheng Honda make money, and Yangcheng Trumpchi makes political achievements.

It's just that you have to grab it with both hands, both hands have to be hard.

We also realized that the increase in orders from Yangcheng Trumpchi was a bit unusual, and naturally there were also Nanshan Batteries and Nanshan Auto Parts.

Important components such as the battery pack, three-in-one motor, and three-in-one charging used in Trumpchi S are all provided by Nanshan Group.

Although this car bears the logo of Yangcheng Trumpchi, it actually looks more like a product of Nanshan Group.

Therefore, people within Nanshan Group are naturally looking forward to the sales of Trumpchi S.

It's just that Yangcheng Trumpchi is responsible for the sales of the models. Nanshan Group can only passively wait for the other party to provide some information, or make assumptions based on changes in parts orders.

Of course, if a strategic supplier like Nanshan Battery had any questions, Lin Cheng would definitely call the other party directly.

After making the call, Lin Cheng immediately went to report to Cao Yang.

"You are saying that Yangcheng Trumpchi's electric taxi project is a bit popular?"

Although Cao Yang had previously liked Yangcheng Trumpchi's electric taxi project, otherwise he would not have cooperated with it.

But he still felt a little surprised that it was about to become popular so soon.

"Yes, although it was just launched this month, sales in the past week have exceeded 1000 units."

"For an electric car, this sales volume is absolutely remarkable."

"The 'Ten Cities Thousand Vehicles' electric vehicle plan mentioned in the promotion policy released by China last year, Yangcheng Trumpchi completed the task within a week."

"After this achievement spreads, it will definitely have a huge impact on the electric vehicle market."

"I feel that China's electric vehicle market may be activated in advance."

"It is estimated that more and more car companies will begin to officially enter the electric vehicle market in the future, and even some companies in other industries will begin to enter the production and manufacturing of electric vehicles."

"This is very good news for Nanshan Battery and Nanshan Auto Parts."

Lin Cheng is in a good mood now.

Nanshan Battery has been in the business for many years, but its results have never been particularly outstanding.

Especially against the backdrop of Nanshan engines, Nanshan gearboxes and Nanshan auto parts, Nanshan batteries have no particularly big presence at all.

However, in terms of capital investment, whether it is research and development or the construction of new factories, Nanshan Battery will not spend less money than other business units.

Therefore, within Nanshan Group, there is actually no opinion at all about Nanshan Batteries.

Lin Cheng has quietly endured these pressures in recent years.

After all, facts speak louder than words.

Without results as a basis, even if he wanted to refute, he lacked the confidence.

"Sold 1000 cars in one week?"

"This result is very good."

"Are the taxi companies in Yangcheng so awesome?"

Obviously, Cao Yang was also a little surprised by this sales volume.

This is 2009, not 2023.

The era when electric vehicle sales are often measured in units of [-] units is not coming so soon.

Other companies are producing dozens of electric vehicles as a demonstration.

Now a company suddenly pops up with weekly sales of over a thousand, it is definitely like a wolf breaking into the sheep flock, it is eye-catching.

"I called and communicated with Yangcheng Trumpchi. In addition to taxi companies in Yangcheng and some taxi companies in other cities in Lingnan Province, nearly half of them were purchased by ordinary consumers."

"It is said that these consumers are basically running illegal cars."

"This is something we didn't predict before."

When Lin Cheng said this, Cao Yang couldn't help but ask again, "Ordinary consumers bought it? Impossible, right?"

Obviously, Cao Yang, like Zhang Jiaqi, did not take the driver of the illegal car into consideration.

This is actually a very large group.

Before the advent of online ride-hailing, apart from regular taxis, most of the remaining travel market was occupied by black taxi drivers.

And taxis are not that plentiful in many places, which leaves room for the development of black taxis.

Cao Yang, who had never dealt with illegal cars, had never thought about this market.

So there is the unexpected surprise now.

"A black driver?"

Upon hearing this, Cao Yang immediately thought of HONOR 3G and online ride-hailing.

Since the Trumpchi S is so popular with unlicensed car drivers, if a taxi-hailing software is properly developed, can the era of online taxi-hailing arrive earlier?
Trumpchi S can also be fully introduced into the online ride-hailing market.

This market is a blue ocean.

More rich and practical apps are also very beneficial to promoting the sales of smartphones.

Nanshan Group has invested a lot of manpower and material resources in Honor mobile phones, and naturally hopes that the sales of Honor mobile phones will continue to rise.

Even for a better user experience, Cao Yang has set up a separate project team in the intelligent network center to develop mobile operating systems and car systems.

This is a big project that lasts for many years and takes up a lot of human resources.

When the time comes, let these people develop a taxi-hailing software, and if this software is independently launched in the future, it can be regarded as greatly easing the tight situation of research and development funds.

Lin Cheng on the side fell into silence after seeing Cao Yang's retort. He thought that Cao Yang didn't want Trumpchi S to become a black car, so he couldn't help but persuaded: "Mr. Cao, in fact, the driver of the black car did not have any merit. None. In some remote places, you generally can’t get a taxi. If you don’t take a black taxi, you can only take a motorcycle, which is even more unsafe.”

"Trumpchi S is a normally developed car, and its safety performance is no worse than other cars."

"As long as passengers pay a little attention, be vigilant and don't get ripped off, there is no need to worry."

"The market for this segment is probably larger than that of electric taxis."

In Lin Cheng's view, as long as Trumpchi S can sell well, that's enough.

Nanshan Group’s batteries, motors and other parts can also be installed in a large number of vehicles.

Otherwise, when you introduce it to other manufacturers in the future, no matter how good the performance is on paper, many customers will still be worried if there is not much actual installation performance.

After all, these parts are considered core parts of electric vehicles. If there is a problem, it will directly affect the sales of the model.

When everyone produces electric vehicles, they naturally hope to do well in this industry.

If your reputation is ruined right from the start, you'll be in trouble.

"What you said makes sense. Whether it is an electric taxi or a black car, as long as the sales of electric vehicles can increase, it is a good thing for us and for the development of the entire electric vehicle industry."

"When the time comes, you should keep in touch with Yangcheng Trumpchi to see if there are any after-sales problems after Trumpchi S goes on sale. We will do our best to help solve them."

Cao Yang didn't worry about anything anymore.

This start is better than expected, what's there to be dissatisfied about?
(End of this chapter)