Chapter 598 Give away two thousand at the beginning

Regarding the cost of delivery subsidies, Xu Yu quickly made an estimate of 30 million.

That is to say, based on the current order volume, Hungry Bu, which currently ranks first in business volume in Shanghai, will increase costs by nearly 30 million per month.

And with the influx of a large number of riders, this cost price is actually rising.

In fact, these 30 million yuan may not last more than 20 days.

Then Jiang Qin held a conference call to understand the business volume of each branch in the four major cities. Finally, he made a summary and formulated a plan for rider bonuses in units of 100 million.

Are You Hungry, Baidu Takeout, and Word of Mouth Takeout all offer an extra RMB 2 to 5 subsidy per order.

And Jiang Qin decided to directly take out one month's subsidy and give it to the riders at the beginning, just for a heartbeat!
However, specific activity rules also require a rigorous data calculation.

But when it comes to mathematics, Jiang Qin has always been ignorant.

So after sorting out the information, Jiang Qin found Feng Nanshu and asked her to help with a bunch of data calculations.

If you have limited time and are unable to dispatch orders on the platform due to various force majeure, you can also get a leave card by recruiting new riders to register.

Jiang Qin took out his hand like a gentleman: "I didn't mean it."

"How to say?"

If you run for three days, you can withdraw one hundred. If you run for one week, you can withdraw three hundred. If you run for half a month, you can withdraw six hundred. If you run for twenty days, you can withdraw one thousand.

"Jiang Qin, stop rubbing me. I made a mistake again."

Soon, the event time for group takeout will be officially launched.

Posters offering takeaway bonuses have also begun to be distributed offline.

Jiang Qin put his arms around her waist and leaned against her back. He watched the amounts being calculated one by one and couldn't help but bite her ear.

"Why don't you seem to believe it?"

The reason why Feng Nanshu is asked to do the calculation is because Jiang Qin not only wants to see the results of the data calculation, but also the process of the data calculation.

"This group activity is average."

"Ow."

Feng Nanshu's pen crooked and he miscalculated again.

You can even count...

Xiao Wu waved his hand and prepared to withdraw cash, but the system prompt jumped to the full version of the reward rules.

Feng Nanshu shrank her delicate body and her eyelashes trembled slightly.

"Wo Ri, you really gave away your money for free!"

The slogan that if you become a group delivery rider, you will get a cash bonus of 2,000 yuan when you log in, it is gradually becoming more and more widely known.

"withdraw!"

Moreover, you can withdraw the bonus at any time after receiving the bonus at each stage, and it will be credited to your account on the same day.

Rider Xiao Wu is a Baidu takeaway rider. When he saw the advertisement, he was stunned for a moment and thought to himself, is there such a good thing? Doesn't that block the muzzle of my gun?
So he quickly downloaded the group riding app, logged in and registered and found that there were two thousand yuan in his account balance.

"Judging from the current situation, the number of part-time riders is actually the largest. It may be possible to run for three days, but there are very few people who can run for a full week, let alone a full 20 days."

Guo Liang, the person in charge of word-of-mouth takeaway, saw the problem in an instant.

Luo Ping thought for a while: "That's true, but...if you don't get enough, you won't lose anything by joining the group, right? You won't be given any money either."

"?"

"Moreover, if I ran for four days, I originally wanted to continue running and get another three hundred points in the next stage, but because of something unexpected, I had to give up and get one hundred points. Then I would even make money by joining the group. And like this There may be many situations.”

Guo Ming was silent for a moment: "Wouldn't that be better? Three days later, the riders who had flown over would flow back again? After all, they can still get our subsidies."

Luo Ping pursed his lips: "But they have another option, which is to get three riders to exchange for leave cards, and a steady stream of riders will enter this event."

"..."

"Mr. Guo, I have a hunch that the number of riders will surge in the early stages of the group activity."

The market is messy, the information is confusing, and everyone has different concerns.

Persons in charge like Guo Ming care most about costs, while Luo Ping, the marketing manager, cares more about results, so they see different things.

But judging from the conclusion, both people's calculations are correct.

As soon as the group-buying activity came out, the number of riders suddenly surged, and many riders quickly cashed out up to 100 yuan, which was much better than the subsidy, and it was like getting it for free!
Then some part-time riders returned to the previous platform to earn order subsidies.

The remaining riders looked at the reward money remaining in their accounts, and quickly made a decision.

Damn it, keep doing it.

Because after you get the cash withdrawal of that one hundred, you really don’t want to let go of the one thousand nineteen.

It's like playing a game to level up, it's really addictive.

Chen Jiaxin stares at the data of the entire market every day, and has a vague premonition about the group activity. "Obviously if we don't work hard when we are hungry, we can get an extra 2,000 yuan in subsidies a month, but after changing the activity mode, the effect is so strong?"

"This man is very knowledgeable about the human heart. One hundred dollars will lure people into the game, and one thousand nineteen dollars will keep seducing people."

Zhang Xuhao pushed up his glasses: "He is a good opponent."

Chen Jiaxin looked at Zhang Xuhao: "What should we do now?"

"Don't worry, he has recruited so many riders, but the order volume cannot keep up with the growth of the riders. If this continues, each rider will not receive too many orders, and he will lose money. Riders, orders, this If the two cannot maintain a balance, the end will definitely be miserable.”

The fact is just as Zhang Xuhao expected, because the number of riders has grown too fast, resulting in a serious shortage of orders.

Riders who deliver food in groups have clearly experienced a decrease in the number of orders delivered in the past few days.

Rider Xiao Wu delivered forty orders on the first day, thirty orders on the second day, and even fewer on the third day. But on the fourth day, a large number of orders suddenly came in.

However, the order Xiao Wu received was not a food delivery order, but an ingredient delivery order from a company called Mr. Xianhui.

He rushed over on a battery car and found that the store had specially arranged packagers to pack the takeaways and deliver them to them one by one.

Then he turned around and went back, placed an order, and found that it was an order from a snack convenience store, two boxes of small burp bags for children, delivered to a hotel near the airport.

The gentleman looked anxious and even added an extra five yuan for delivery fee.

The bow is on the string and I have to shoot!
Xiao Wu has been a rider for half a year. In the past, most of his delivery was takeout, but this is the first time he has delivered food and condoms like this.

“If you join a group takeout, do you also get food delivered?”

"Yes, in addition to delivering food, we also provide beer, drinks, mineral water, and even hardware, fresh food, and small household appliances."

“Where do these orders come from?”

"Pin Tuan has a community group buying project called Daily Specials. It used to be centralized delivery in the morning, lunch and evening, but now it has been changed to real-time delivery. All large batches of external orders are funneled to the takeout end."

Zhang Xuhao held his chin and was silent for a long time: "I didn't expect the number of riders to grow so fast, so is this a temporary remedy?"

Chen Jiaxin glanced at him and somewhat disagreed with his point of view.

Temporary remedy?

No, she didn't think so.

Chen Jiaxin reached out to open the drawer and took out the group takeout bag left behind when she was investigating the market.

[Group takeout, get everything delivered quickly], this advertising slogan has been widely circulated now, even people who don’t order takeout know it, because there are too many such plastic bags.

But Chen Jiaxin once thought about it, why not call it [group takeout, food delivery is fast]?
Until this moment, she finally knew, because nowadays, group takeout really has everything.

While other food delivery platforms are still only focusing on the catering field, Jiang Qin took advantage of this wave of activities and successfully crossed over.

Jiang Qin rarely spends money in the market. He used to do group buying in this style. If he can do it for free, he will try his best to do it for free.

But this time he suddenly started burning money, which seemed quite surprising to everyone.

Some people think that now that the group has grown in size and has sufficient funds, it is not surprising that they can use tricks to make money.

But they still didn't expect that Jiang Qin spent a penny to do two things, so that takeout was not limited to catering.

This seems to be a wake-up call to other platforms, why can’t food delivery only be done? As long as the rider can carry it and the electric car can pull it, cannons can also be sold!

As a result, the business department phone numbers of Carrefour, Yonghui, RT-Mart, and Wal-Mart were almost blocked during this period.

Look, the market has expanded again, and the valuation of the food delivery market is higher!

Jiang Qin looked at the battle report fed back by the sub-station and instantly felt the joy of winning four times.

After spending more than 30 million, the number of riders has increased, daily specials have been transformed into an instant delivery business model extremely smoothly, and the takeout market has reached a new level of popularity. This is a win-win-win-win situation.

So what is the fourth win?
This is the current quality of group delivery riders.

This is a question that will be ignored by many people.

Indeed, in the current rider industry, most are part-time and not full-time.

But in terms of proficiency, efficiency and service capabilities, those full-time riders are better and stronger.

When his activity reaches a later stage, part-time riders will not be able to get the next reward because they are short of time, and will soon return to other platforms.

And those who can get the full two thousand yuan will definitely be riders who are efficient, have enough working hours, and whose mobile phones are not laggy.

As a result, although the scale of riders on the market has not changed too drastically, the number of high-quality riders joining groups is increasing rapidly.

This market is huge, but both money and resources are fixed.

So why do some people make money while others don't?
It is because among the same resources and wealth, what others integrate into their hands is the best.

Jiang Qin does not intend to let these high-quality riders who can earn more than 2,000 yuan go back. He wants to buy insurance and sign contracts for them. This is called screening.

In fact, Baidu Waimai is also screening riders and giving generous bonuses to many high-quality riders so that they will not go to other platforms.

But their selection was based on the 10,000 to 20,000 people on their own platform, while Jiang Qin made a selection in the entire food delivery industry.

(or2, please vote for me, gentlemen, please use your strength, I can bear it.)
(End of this chapter)

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