Taking over the electronics factory, you actually created an industrial empire

Chapter 66 "Shangsha Electronics Opening a New Era of Mobile Phones" Product Launch Event!

Everyone present was so shocked that they didn't come back to their senses.

All in, this is the real all in, this 1000 million is probably the last property of Shangsha Electronics!
Not crazy, not live.

Boss Sheng, are you pushing your limits?
There is only one word to describe it, bull!
It is difficult to bomb 1000 million people in a month without hearing a sound!

You know, in 06, there was no such thing as marketing dynamic explosion, and all the marketing expenses for the whole year were spent within one month, and they were only concentrated in first- and second-tier cities. Lin Zhengde was born in marketing, and he never dared Played like this.

The more he thought about it, the more he felt that this idea was awesome.

Buying a mobile phone, which is considered a medium-sized item, is very important to word of mouth. An unknown small brand will squeeze out the market of big brands such as Nokia and Motorola, especially in the era when fans of foreign brands believe in it. Without the cooperation of strong product strength and explosive publicity, it is difficult to tear apart a line of defense. The final result may be to settle in the other, and finally submerged in the sea of ​​involutional machines in Huaguo.

Therefore, under the premise that the marketing budget is insufficient, now we should focus on opening up the situation in the first- and second-tier markets, and then let the first batch of customers carry out the secondary dissemination of product information, which is the so-called tap water. This is the Mate 1 mobile phone. The way to go.

"Okay, Mr. Sheng, the budget for our navy can be more adequate." Lin Zhengde hesitated for a while and said.

"Subgroups are targeted for watering, don't let people see that it's a troll, that's too low-end. It's like the jokes and jokes in cross talk. Some people have to play the positive side, and some have to play the negative side. When the two parties are together, something happens. Conflict, so that people who eat melons can be brought in, just like watching a movie, with relish. Some things should not be too hard, but softer to be easy to use. And, very important, it is necessary to play roles on various forums at the same time, so that we can Hot topic..."

Lin Zhengde's mind was almost overwhelmed by the shocking news that poured in instantly, and he was shocked and paralyzed today.

In his experience, Shui Jun just sent a few sentences to the people below, and then let them copy and paste. Sometimes, if they are not professional, they may forget to delete (5 cents for copying and pasting this article).

This is a headless chicken.

Compared with what Sheng Huainan said, these actions are simply the difference between the regular army and the imperial association army, and the gap is too big!
Open your eyes, really open your eyes!
"Unexpectedly, Mr. Sheng's insights in marketing are no worse than those in technology." Shi Yongxin who was on the side also listened with gusto. Technology and marketing basically belong to two different types of work. Sheng Huainan can do so much. It really surprised him.

"Finally, what I want to say is that after 10 days, we will launch our Shanghai Mate 1 mobile phone brand conference, and the technology must cooperate with all the marketing work!" When the meeting was about to end, Sheng Huainan stood up and said seriously.

It's time for the decisive battle!
Can Shangsha please forgive this crisis, and just tremble like that!

"Yes!"

"Yes!"

"Roger that!"

Everyone stood up and quickly said yes.

. . . . . .

At noon on May 5th, Shangsha Electronics officially announced that it will hold a product launch conference of "Shangsha Electronics Opening a New Era of Mobile Phones" in the 15 Art Zone of the Imperial Capital on June 6. At that time, Sheng Huainan, the founder of Shangsha Electronics, will host the conference Meeting.

After the news spread, it immediately aroused discussions among many technology media.

First of all, the location of the press conference. Shangsha Electronics is the first mobile phone manufacturer to rent the 798 Art Zone as a product launch event, which is really high-profile.

This place is the cultural and creative industry gathering area of ​​the imperial capital. It was the most trendy place in the entire Huaguo in 06. It is very literary and artistic. It can’t be said to be completely compatible with Shangsha Electronics, an electronic brand in the southwest region. It doesn't match at all, you are not holding an art exhibition.

The second is the slogan "opening a new era of mobile phones". Neither Nokia nor Motorola dared to use it. A domestic electronics manufacturer actually shouted it out, and controversy and praise slowly fermented;
Finally, there is "Sheng Huainan, the founder of Shangsha Electronics". These technology media couldn't help but ask the philosophical trifecta: Who is he?where is he from?Where is he going? .

Of course, one of the reasons why these media discussions can be aroused is that Lianxiang and Kupai’s entry into the narrow market of tablet computers earlier caused a negative outlook on Shanghai Sand Electronics.The second is the miraculous rise of Shangsha Electronics, which made the media very curious about its boss and what kind of person he is, who can lead this small brand of Shangsha to where it is today.

In addition, the online troop in Shangsha is coordinating with the publicity release, and they have faintly pulled out their battles on the Internet. The purpose is also to add fire to this product launch.

This press conference also aroused heated discussions in a small area.

However, the comments under the relevant information are mixed.

[Now any pheasant company can make mobile phones. Is the threshold for mobile phone manufacturing so low? 】

[I don’t know upstairs, Huabei Qiang is looking for brother Qiang, the whole industry chain of mobile phones, one-stop service, and discounts for large quantities! 】

[This company is really good, and it has ushered in a new era of mobile phones. It can go to the sky with such bragging! 】

[Gossip, this is a rich second generation entrepreneurship, don't make it into a negative second generation in the end. 】

However, under the turmoil of the navy, some people praised it.

[This company is really good, dare to enter the mobile phone industry and stir up the muddy water, like it! 】

[This domineering president can deal with it, and he really does it if something happens. 】

[Buggy man, I can imagine how he was ridiculed by those media, what a tragedy! 】

[If you want to hate those foreign brands like this, what happened to our Huaguo brand?Is the performance of our Huaguo brand worse than that of foreign brands?Now all mid-to-low-end products are dominated by the Huaguo brand, and high-end brands will definitely be born in the future to beat the world! 】

[Upstairs said it well! 】

[Upstairs said it well!But there is one thing that does not include Huaguo football. 】

[Upstairs, you are wrong to say that. Maybe in the 2022 World Cup more than ten years later, Hua Guo Football will win the World Cup. 】

[Upstairs is just a dream, just like Huaguo football, it won't be able to enter the World Cup again in 800 years. 】

. . . . . .

At 2006:5 am on May 30, 9, a message suddenly popped up on everyone's QQ.

(End of this chapter)