Ancient Imperial Examination Daily
Chapter 709 Banks and Newspapers
Chapter 709 Banks and Newspapers
Du Jinning opened the memorial and read it.
It turned out that this was a memorial written by Guan Lehe, who was new to Cantonese. He reported the local situation to the emperor and asked some questions.
Seeing that Du Jinning had finished reading the memorial, Zhao He asked, "What do you think about this matter?"
Guan Lehe wrote in the memorial that when Lu Yin was released, commercial activities in the whole province immediately prospered.But their worst fears did not materialize.
At the beginning, everyone was worried that after Luyin was released, those farmers would put down their agricultural tools and start doing business because of the huge profits of trading, leaving the farmland barren.
But the facts show that although some farmers have started to do business, most of them make more straw hats and other handicrafts to sell during the slack season, and they will not let the farmland go barren.And because of the activity of small traders, farmers sell their food and handicrafts to small traders, and no longer allow big merchants to use the few sales channels to suppress prices. Life is much easier than before.
"Congratulations, Your Majesty, the first step was successful." Du Jinning congratulated Zhao He.
Zhao Wei was naturally very happy.
"What about the question raised in the memorial?" Zhao Huo asked again.
The flow of people and the prosperity of business have naturally brought many new problems.For example, the law and order is not as good as before, and there are many large and small cases all of a sudden; and the price of goods also seems to have an upward trend.
"Severe codes are used in troubled times, so in terms of law and order, we must crack down severely, and those who are caught will be severely punished. After some punishment, those who are just about to make trouble will die down. And the rise in prices should be temporary. This is because people put their private money on the market As a result, there will be too much currency in circulation, and prices will fluctuate to a certain extent. However, as long as the government controls it well, the price increase should not be very large.”
"However, because silver and copper coins are inconvenient to carry, bank notes will inevitably replace silver in circulation in the market. Once the bank is greedy for profits and the stored silver and bank notes are not official, it will inevitably cause panic in the market, and that is the real truth. Prices are rising. Therefore, Wei Chen suggested that the court should set up an official bank, uniformly print silver bills instead of the circulation of silver and copper coins, and strictly control the ratio of silver bills to stored silver. Through the official bank, the court can macroscopically control and adjust Prices. In addition, through some means of micro-control to stabilize prices. In this way, there will be no substantial inflation." Du Jinning suggested.
Thinking that I might not have the chance to talk to Zhao Mou again in the future, Du Jinning no longer hid it, and told Zhao Mou all the economic concepts and methods that he knew and understood, and Zhao Mou's eyes were heard. shine.
After getting the memorial, he was also thinking of a way.In terms of law and order, he treats Du Jinning the same way, that is, severe punishment.But for how to curb the rise in prices, he has no good idea.Several ministers were convened to discuss, but no one seemed to come up with any good ideas.
After all, the Song Dynasty has always been a self-sufficient small-scale peasant economy. Except for some fluctuations in famine and disaster years, prices are very stable in other times.Everyone has very little experience in how to curb prices. Looking through the classics, there is no similar situation that can be used for reference.
However, Du Jinning suddenly gave him many solutions and instilled many ideas in him, as if opening a new door for him.He still doesn't understand some things, but this doesn't prevent him from thinking that Du Jinning is very powerful.
Originally, the emperor kept his word and kept his promises, and Zhao Yu was also used to thinking carefully before making any decisions, and never regretting his decisions.
But at this moment, he couldn't help but want to keep Du Jinning: "Why don't you stay in Beijing and don't go to other places. You want to study rice seeds, and I will find a way to get you some fields. The royal family still has a large area of sacrifice land. As for Tian, it should be enough for you to toss about."
"Well, Your Majesty, commercial prosperity is based on the abundance of food. There is not enough food, and the foundation is not stable, so there is nothing to talk about." Du Jinning said, "As for whether it is in Runzhou or in the capital, I have discussed with you, Your Majesty. over this issue."
Zhao He sighed: "Okay, let's proceed as planned."
He looked at Du Jinning: "When you get there, if there is anything wrong, send someone to contact me in time."
This is the end of the conversation.
Du Jinning still had something to say, so he hurriedly said, "Your Majesty, I have something to report."
"Oh, what else?" Zhao Wei asked curiously.
"I want to run a newspaper among the people. This kind of newspaper is similar to the mansion newspaper run by the imperial court."
There was an official newspaper in the Song Dynasty, and the content published on it was political information such as Ming's decree, minister's memorial, and Yiyi's court affairs.
In order to avoid Zhao Hui's misunderstanding, Du Jinning explained the content of the newspaper in detail: "This newspaper is mainly for ordinary people. It publishes some academic articles, serialized novels, street anecdotes, etc. Big event. Of course, if the emperor wants to publicize some policy and guide some direction, he can also order it to be published. For example, the opening of Guangdong Province’s road guide has been successful. We can definitely report it in the newspaper to arouse the interest of the people in Beijing and China. , and then carry out promotion and proper guidance. In this way, the implementation will be much easier.”
Zhao He was very interested when he heard it, asked a few more questions, and finally said: "You can do it if you want."
Anyway, it was in the capital, under his nose, if he felt that this matter was not good for the court or him, he could stop it immediately.And with Du Jinning's intelligence, he would never do anything that would be detrimental to him and the court.
Du Jinning gave him a lot of good advice just now, and now that he makes such a small request, wouldn't it appear that he is too stingy if he refuses to agree?
Furthermore, he was also very curious about running newspapers among the people, and wanted to know whether the effect was really as good as Du Jinning said.
With Zhao Yu's permission, Du Jinning resigned and left contentedly.
When she got home, she called Zhuang Yuelai, told him about the matter, and told him in detail the benefits of running a newspaper: "Not only can you make money, but you can also control the mouthpiece and guide public opinion..."
Fearing that Zhuang Yue didn't understand how to make money, she said: "For example, if a restaurant in Beijing opens, they can spend money to advertise in our newspaper; for example, if a scholar wants to publicize his academic theory, he can also spend money to publish it .As long as our circulation is large, the money is easy to earn. So don’t price each newspaper too high, just a small profit. The main money to be made is in advertising and other aspects.”
"Ah, this is really a good thing." Zhuang Yue has been with Du Jinning for a long time, and he accepts new ideas faster than ordinary people.After Du Jinning said this, he immediately realized the benefits of this newspaper.
"Young master, don't worry, I will finish the newspaper."
"You don't need to do it yourself, just find a shopkeeper to do it, and you can control the overall situation." Du Jinning urged.
The third one arrives.Goodnight everybody
(End of this chapter)
Du Jinning opened the memorial and read it.
It turned out that this was a memorial written by Guan Lehe, who was new to Cantonese. He reported the local situation to the emperor and asked some questions.
Seeing that Du Jinning had finished reading the memorial, Zhao He asked, "What do you think about this matter?"
Guan Lehe wrote in the memorial that when Lu Yin was released, commercial activities in the whole province immediately prospered.But their worst fears did not materialize.
At the beginning, everyone was worried that after Luyin was released, those farmers would put down their agricultural tools and start doing business because of the huge profits of trading, leaving the farmland barren.
But the facts show that although some farmers have started to do business, most of them make more straw hats and other handicrafts to sell during the slack season, and they will not let the farmland go barren.And because of the activity of small traders, farmers sell their food and handicrafts to small traders, and no longer allow big merchants to use the few sales channels to suppress prices. Life is much easier than before.
"Congratulations, Your Majesty, the first step was successful." Du Jinning congratulated Zhao He.
Zhao Wei was naturally very happy.
"What about the question raised in the memorial?" Zhao Huo asked again.
The flow of people and the prosperity of business have naturally brought many new problems.For example, the law and order is not as good as before, and there are many large and small cases all of a sudden; and the price of goods also seems to have an upward trend.
"Severe codes are used in troubled times, so in terms of law and order, we must crack down severely, and those who are caught will be severely punished. After some punishment, those who are just about to make trouble will die down. And the rise in prices should be temporary. This is because people put their private money on the market As a result, there will be too much currency in circulation, and prices will fluctuate to a certain extent. However, as long as the government controls it well, the price increase should not be very large.”
"However, because silver and copper coins are inconvenient to carry, bank notes will inevitably replace silver in circulation in the market. Once the bank is greedy for profits and the stored silver and bank notes are not official, it will inevitably cause panic in the market, and that is the real truth. Prices are rising. Therefore, Wei Chen suggested that the court should set up an official bank, uniformly print silver bills instead of the circulation of silver and copper coins, and strictly control the ratio of silver bills to stored silver. Through the official bank, the court can macroscopically control and adjust Prices. In addition, through some means of micro-control to stabilize prices. In this way, there will be no substantial inflation." Du Jinning suggested.
Thinking that I might not have the chance to talk to Zhao Mou again in the future, Du Jinning no longer hid it, and told Zhao Mou all the economic concepts and methods that he knew and understood, and Zhao Mou's eyes were heard. shine.
After getting the memorial, he was also thinking of a way.In terms of law and order, he treats Du Jinning the same way, that is, severe punishment.But for how to curb the rise in prices, he has no good idea.Several ministers were convened to discuss, but no one seemed to come up with any good ideas.
After all, the Song Dynasty has always been a self-sufficient small-scale peasant economy. Except for some fluctuations in famine and disaster years, prices are very stable in other times.Everyone has very little experience in how to curb prices. Looking through the classics, there is no similar situation that can be used for reference.
However, Du Jinning suddenly gave him many solutions and instilled many ideas in him, as if opening a new door for him.He still doesn't understand some things, but this doesn't prevent him from thinking that Du Jinning is very powerful.
Originally, the emperor kept his word and kept his promises, and Zhao Yu was also used to thinking carefully before making any decisions, and never regretting his decisions.
But at this moment, he couldn't help but want to keep Du Jinning: "Why don't you stay in Beijing and don't go to other places. You want to study rice seeds, and I will find a way to get you some fields. The royal family still has a large area of sacrifice land. As for Tian, it should be enough for you to toss about."
"Well, Your Majesty, commercial prosperity is based on the abundance of food. There is not enough food, and the foundation is not stable, so there is nothing to talk about." Du Jinning said, "As for whether it is in Runzhou or in the capital, I have discussed with you, Your Majesty. over this issue."
Zhao He sighed: "Okay, let's proceed as planned."
He looked at Du Jinning: "When you get there, if there is anything wrong, send someone to contact me in time."
This is the end of the conversation.
Du Jinning still had something to say, so he hurriedly said, "Your Majesty, I have something to report."
"Oh, what else?" Zhao Wei asked curiously.
"I want to run a newspaper among the people. This kind of newspaper is similar to the mansion newspaper run by the imperial court."
There was an official newspaper in the Song Dynasty, and the content published on it was political information such as Ming's decree, minister's memorial, and Yiyi's court affairs.
In order to avoid Zhao Hui's misunderstanding, Du Jinning explained the content of the newspaper in detail: "This newspaper is mainly for ordinary people. It publishes some academic articles, serialized novels, street anecdotes, etc. Big event. Of course, if the emperor wants to publicize some policy and guide some direction, he can also order it to be published. For example, the opening of Guangdong Province’s road guide has been successful. We can definitely report it in the newspaper to arouse the interest of the people in Beijing and China. , and then carry out promotion and proper guidance. In this way, the implementation will be much easier.”
Zhao He was very interested when he heard it, asked a few more questions, and finally said: "You can do it if you want."
Anyway, it was in the capital, under his nose, if he felt that this matter was not good for the court or him, he could stop it immediately.And with Du Jinning's intelligence, he would never do anything that would be detrimental to him and the court.
Du Jinning gave him a lot of good advice just now, and now that he makes such a small request, wouldn't it appear that he is too stingy if he refuses to agree?
Furthermore, he was also very curious about running newspapers among the people, and wanted to know whether the effect was really as good as Du Jinning said.
With Zhao Yu's permission, Du Jinning resigned and left contentedly.
When she got home, she called Zhuang Yuelai, told him about the matter, and told him in detail the benefits of running a newspaper: "Not only can you make money, but you can also control the mouthpiece and guide public opinion..."
Fearing that Zhuang Yue didn't understand how to make money, she said: "For example, if a restaurant in Beijing opens, they can spend money to advertise in our newspaper; for example, if a scholar wants to publicize his academic theory, he can also spend money to publish it .As long as our circulation is large, the money is easy to earn. So don’t price each newspaper too high, just a small profit. The main money to be made is in advertising and other aspects.”
"Ah, this is really a good thing." Zhuang Yue has been with Du Jinning for a long time, and he accepts new ideas faster than ordinary people.After Du Jinning said this, he immediately realized the benefits of this newspaper.
"Young master, don't worry, I will finish the newspaper."
"You don't need to do it yourself, just find a shopkeeper to do it, and you can control the overall situation." Du Jinning urged.
The third one arrives.Goodnight everybody
(End of this chapter)
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