Reboot 2003

Chapter 187 095: One Last Thing (Two in One)

I almost forgot the most important thing... among other things, the company of Getaien still has Lao Xu's name on it.Although Uncle Xu is of course a very reliable business partner, but when he went out the next morning and saw Xu Lingling, Chen Qin was too embarrassed to say that I almost sold your father by accident.

But Xu Lingling still remembered what happened last night, and asked him during breakfast, "Did you have any money this morning?"

"Yes, yes!" Boss Chen agreed, "What do you want to eat? I invite you!"

"I want to eat that..." Pointing to the roadside cone.

Boss Chen touched his trouser pocket and forgot to bring his credit card. "Mom, give me some money!"

"You child!"

Lou Xuemei cursed with a smile, but she still gave the money. Afterwards, the two children ate cones, walked around the exhibition, and watched Showgirl...

The exhibition is still the same as yesterday, but the mood is different.

After all... Although it hasn't been finalized yet, Getaien has a buyer, and they are planning their lives carefully from bottom to top. The boss even needs to rely on songwriting to support his family, but overnight, Santiago seems to have money again.

It's really a bit of a surprise, after all, I didn't expect Google to be unstoppable at this node.

But thinking about it is normal.

The so-called prospect theory is of course true. In theory, the valuation of a company is the sum of all the profits it will create in the future, but ordinary people cannot fully understand everything in the future after all.

As a reborn person, Chen Qin knew that the CRBT business had no prospects in Meilijian. Of course, he had to sell it at the time when expectations were highest. When he opened Getai en, he was almost planning to do so.

Of course, from another perspective, Meilijian's situation is indeed different from that of the Celestial Dynasty.

Although the CRBT here is not very popular, Meijian is a media country - in Meijian, the media industry is the end of all business fields, fierce business competition will involve a lot of money into media channels, and the judiciary is closely related to culture and media , Even the election of the president requires a large amount of election funds to be invested in media channels, which involves too complicated interests.

From this point of view, maybe [-] million is not an exaggeration, and because of this, this industry is probably too early for primary school students.

Thinking so, Chen Qin took a sip of the cone, walked to the Jinshan booth with Xu Lingling to buy a fan, then went to the galaxy to grab some snacks, and then lined up to play racing cars at the Sony booth. At noon, Meeting Yao Nabei again, she insisted on inviting the junior to eat barbecue together.

While eating, the two celebrities held hands and talked opposite each other. Xu Lingling was familiar with Zeng Yi and Linghua, and Yao Nabei was relatively unfamiliar, but anyway, they had talked on the Internet before, so they were considered acquaintances...

Sitting opposite, Chen Qin took out his mobile phone and used a calculator to do the math.

2 million U.S. dollars... Although it may not be a lot of money on Wall Street, it is 16 billion in China, which is almost a month's GDP of Longshan City.

Such a large sum of money...

Of course, the first thing to think about is not how to spend, or how to do auditing, nor is it about booking a luxury house or yacht, but doing tax planning first.

However, the tax planning of this transaction is actually very good——

Getai en is indirectly held by a company in Luxembourg, above which is Xiangjiang Santiago. Of course, Xiangjiang Santiago involves a large number of entities whose intellectual property rights cannot be changed, but Luxembourg itself is a tax depression, and there are no transaction regulations and restrictions.

Coincidentally, Google has recently learned from other big brothers and played a double-layer Irish and Dutch tax avoidance structure.

So as long as a split is made, the Luxembourg company holding Facebook and Santiago will be dismantled, the entire holding company holding Getai en will be transferred to Google, and then the transaction will be completed through the bvi company. The federal government pays one cent of capital gains tax.

And then... the 16 billion is all Chen Qin's own money.

It is not the money of Galaxy Software, and there is no need for a symbolic directional dividend. It is probably hard to imagine changing to a company like Google and Ali. After all, the government does not have many management tools for associational companies, but the company’s assets have shareholders. Look at it, even if you are the chairman and CEO, you can't get as much money as you earn.

For these companies with dispersed equity, because the management does not hold many shares, they can only continue to use the money to continue to invest in operations and expand the scale, while executives gain benefits through operating the company, but for companies with relatively concentrated equity There is no such problem.

In a sense, this is also a bad thing. The more obvious example is Shanda——Although the boss Chen is hard to describe in running the company, he still has a set of skills and vision. Back then, he held more than 60% of Shanda’s shares, and he ran away with cash. whatever you want.

But for our Boss Chen... Santiago's sale of the company is actually selling the company himself, and the benefits of not accepting investment will be reflected at this time.

But now with this 16 billion, the idea that there may be no need to continue to start a business by myself is fleeting.

Of course, there is probably no need to wash your hands in this golden basin. After all, as a promising young man with great ambitions in the second grade, he is idle when he is idle. He has to earn the richest man no matter what, and everything about Getaiwang is just a whimsical fantasy during the journey. It was just a small accident, and now his galaxy software has just started, and now is certainly not the time to stop.

As for a purely money-making business... billions is still a little far from being the richest man, but it's not too far away, especially for a reborn person.If he wanted to make money, maybe he should have sold the entire company to Google for 16 billion before, and then became an investor himself to do something simpler.

The development of modern society is based on a mature financial system. If it is only for money, holding cash, and then continuing to participate in transactions through the secondary market, perhaps this is a more suitable route for a primary school student.

but……

The meat slices on the barbecue stove smelled fragrant. Lou Xuemei turned over the meat slices and listened to the two singers opposite, one big and one young, talking about the recent interesting stories of Getaiwang. Last year's online song awards, and this year's Supergirl audition started again, Galaxy Music is a partner, and invited last year's Supergirl to be a judge...

I vaguely can’t remember what the online music industry was like in my previous life—maybe it’s the endless quarrels about the sp business concealing the number of downloads, or maybe it’s a bunch of content providers spending investors’ money from a bunch of low-priced Among the signed singers, they are looking for the next popular song in the market, and then they are ruthlessly abandoned by the market, or maybe it is the industry that is becoming more and more depressed behind the sudden wealth of individual Internet singers...

Although all of this has not been deliberately changed, the correct business logic may indeed have the ability to make the world more correct. The future of the Chinese music scene has nothing to do with our Boss Chen. He is just a hunter who comes to make money. But now it seems that he has indeed done something good.

As for how to make a lot of money... Perhaps these places that neither the ancestors nor the descendants have reached are the places where subversive profits and power are hidden.

Thinking of this, Chen Qin looked at the people coming and going outside the window, and vaguely remembered the myth when he saw the window in a western restaurant last year, and his thoughts on the money that had not yet arrived on the other side of the ocean were almost transparent. And now, although he has obtained another windfall, what he can do has almost been done.

After replying to the news last night, Gu Wenjie and the development team still decided to launch the game in advance, which is also impossible.

As for Galaxy Software, it will continue to operate normally in the future. Although we know that the boss is getting rich again, and there are ways to live with money, Galaxy Software has no further expansion plans, and even investment does not have to continue. Spread out.

After hearing the news, Galaxy Software seems to have only come up with a plan to recruit more engineers. On the one hand, it will continue to increase the research and development of existing projects, and on the other hand, it will send some people to do some research-MySQL and Discuz!Both need more R&D investment, and several key programmers have also started to engage in big data research and development. Recently, MapReduce and GFS among Google’s troikas have come out. These technologies are the foundation for future Galaxy software. There are no shortcuts, but it really doesn't cost much either.

So the $2 million... could probably do one last thing.

The Internet boom is in full swing, but Chen Qin has already reached the time to hand in the paper.

In the era of the PC Internet, a company can survive as long as it can master an Internet portal. Winning, or even becoming an Internet giant that no one else can shake, boils down to two points——

One point is the upstream traffic portal, which is the foundation of Galaxy Software. With the traffic portal, there is a foundation for monetizing content.

One point is to provide a convenient platform for more people, and now Galaxy Software has three platforms——

Shuixiegetai can be regarded as a platform. It has already taken root in the field of online music and has already defeated a round of competitors.

The other is Galaxy Software - although a bunch of messy software is not a platform, but recently the company copied an open source software called GeekUninstaller and renamed it 'Galaxy Software Butler'.

Not only can you easily uninstall all the software, but it will also kindly recommend all the software including Galaxy Family Bucket to users, and then download and install it with one click through P2P technology. This is the way of the original 360 software housekeeper.

The account of Galaxy Software is also a platform - the one-click login function of Galaxy Software launched last year has been very successful, this year's Discuz!This personal information management platform for webmasters has launched a one-click login module for galaxy accounts.

Although because of Discuz!Open source, but people nowadays probably don't know that free is the most expensive - recently the company has just launched a paid manual technical support service, and the advertising alliance service provided by Kuaikan Media. As a condition for joining the alliance, webmasters must give Its own website adds the one-click login function of Galaxy Software, and the companies in the ecology that were previously invested have also added this function one after another.

This is the way of Tencent in the future. In short, Chen Qin also copied it. Web2.0 has not yet arrived, and the one-click login of the galaxy software account will cover countless nameless sites from Facebook to China. It can be regarded as what he has done for the next era. The biggest preparations were made.

With these preparations, the layout of this era is almost the same.Next, let the company run smoothly, and it will probably be able to wait for the new environment of the next era.

But now that he has another sum of money, maybe he really should do something else. Considering that he can't afford too much trouble as a primary school student, he can probably start a project as the finishing touch. So what is this matter?

Thinking about it this way, it just so happened that the meal was almost over, and the two celebrities had almost talked, Yao Nabei took Xu Lingling to exchange QQ numbers, Chen Qin thought of one thing when he saw this——

And just as I thought about it last year, the root of the Internet in this era is a 'platform', and the most dazzling platform...

It's actually a social platform.

Social platforms are actually not easy to do. After all, understanding social platforms from the perspective of ordinary people and intuition are often inaccurate... This is the principle of the "third person effect", which means that media audiences tend to overestimate a public matter impact on others, but underestimates its impact on oneself.

The social platform in the web2.0 era takes advantage of this principle. Its core is to encourage users to conduct social activities on the platform and provide them with a certain content ecology to pass the time, just like the "six" advocated by Zuckerberg. degree space' theory—

Its Facebook does not actually provide people with a service to make specific contacts, but users will think that they are here to make friends with Gates, and then swipe news and pictures on Facebook for a day.

And this is the difficulty of our Boss Chen's social network. After all, the core of social network is not a website page that is not very important in fact, but the method of 'how to make users interact'.

Its difficulty is basically in terms of promotion and marketing. Although technology is essential as a tool to achieve goals, it is not a key factor in itself, just like melatonin is for melatonin.

So he can only invest in Facebook—Facebook marketing such as "six degrees of space", "Harvard scholars are using this hookup", "Sean Parker, the father of Napster, and Zuckerberg, a genius programmer, start a business again" This kind of concept and the ground push system that goes deep into the community are indeed problems that he, a primary school student, can't handle. Since he can't beat it, he can only join.

But he can also make another one himself... There is not only one choice for the social ecology of web2.0, which is full of flowers. Of course, Facebook is a bit difficult, use discuz!It's also a good idea to sell shovels to these people near this gold mine, but now you have to go out and make one yourself, and the choice is not without...

The answer is clear: Twitter.

Not only did it succeed, but it was especially successful within China—Weibo is China’s Twitter. Due to the different cultures at home and abroad, foreigners like to make phone calls and socialize face-to-face. Chinese users—or East Asian users prefer to use the Internet The social mode of being fooled by trolls, so the Twitter mode should be the correct answer for now.

And the reason why they didn't do it is also very simple... First of all, it is because of the competition agreement in the same industry.

Although the social network itself is not without other value, its most direct value comes from advertising. The more efficient advertising type of information flow advertising is the main reason why Facebook and Twitter stand out from the competitors. Now it has It became something in Chen Qin's hands, but his peer competition agreement will not expire until January 06, 1.

Besides... Chen Qin is already working on this project.

After all, Twitter is actually not as good as Facebook in terms of commercial value.

The principle is very complicated. Generally speaking, the industry experience in 2023 is summed up. It is a two-dimensional quadrant model——

That is to say, the attributes of a social network have two dimensions, one is connection...that is, communication, which represents the strength of the interpersonal connection between users.

One is content... that is, how much content the platform provides.

Broadly speaking, the higher the two dimensions, the better, but there is a limit to the efficiency of a social networking site in providing information. That is to say, if one is high, the proportion of the other will naturally become smaller. Among the trade-offs of connection, 'connection' is obviously more commercially valuable.

If the connection is full, it is qq and msn. Adding a little content as an adjustment will make the overall activity more active. Facebook is the most perfect model.

In contrast, Twitter was originally more like a bbs, which focused on content, and its connection attributes were not strong, but the 140-character limit has played a "gatekeeper effect"-that is to say, some things with more characters are forcibly cut off, and users It will naturally start to socialize, but in the final analysis, it is a kind of behavior that is counterproductive, so if you put Twitter directly, its commercial value is definitely not as good as Facebook.

As the second remedy, the model of Twitter and Weibo is called "celebrity strategy". In a community where the connection between users is not strong, the one-way connection between celebrities and users is used to strengthen social interaction. This is the success of Twitter and Weibo. Foundation.

In fact, this road is already on the way. Gu Wenjie’s Kuaikan blog is prepared for this purpose. He can first use the blog to find some celebrities, and then import the community into Weibo. This trick is directly from Sina Weibo. What I have learned - the community environment of social networks must be mastered from the very beginning. If Weibo is launched first like online games and then gradually creates a community atmosphere, then by the time the team gets their hands on it, the website may have become a troll paradise.

Everything is currently in preparation, but the community has to be set up first; even if there is no money, Weibo should start preparing to go online early next year.

But when I think of social networks at this moment, I can't help but think this way-do I want to copy Twitter myself?
Not Weibo for China, but Twitter for the world.Although there are few people in Japan and South Korea, but with anonymous social enthusiasts from other countries in the world, it should not be worthless to have your own Twitter.

It’s just that the social network itself is not entirely a thing of the Internet. It has a considerable proportion of media characteristics. Before I handed over the fast blog to Gu Wenjie, I wanted him to go around to attract people. However, the foreign market is not the same as the domestic market after all.

The most important celebrity strategy, of course, can be done slowly in China, which knows the basics. It will inevitably cost a lot of money to do it in a foreign country, but the question arises, is it worthwhile to build a Twitter with [-] million US dollars?As a reborn person, is it worthwhile to set up a Twitter with [-] million?
Thinking of this, Chen Qin followed the adults out of the store, and Yao Nabei was going to go to Galaxy Software to do business. After hearing this, Chen Qin quickly suggested: "Let's go too, anyway, we plan to go tomorrow."

The exhibition is not over yet, but it's time to visit the company.Yao Nabei drove her friend's car to the new area with the younger senior and Boss Chen's mother and son. Once again, she returned to the office building across the Huangpu River. The surroundings have changed a lot. Many low-rise buildings that I saw last year have been demolished this year. It has been replaced by a large number of construction sites.

At the door, a man in professional attire was already waiting there. It seemed that Yao Nabei was going to meet Mr. Sun of Galaxy Software, and make an introduction for him by the way.

However, when they met, Yao Nabei didn't seem to be familiar with this person.

The man waited anxiously by the door, seeing Yao Nabei coming from the parking lot, and hurried over to hand over his business card: "Hello, are you Miss Yao? I'm Jiang Dayong, and I was introduced by Ke Zhaolei..."

Yao Nabei quickly shook hands, smiled and nodded at him: "I know, your company is in the flash industry, right? Xiao Ke told me that the MV he won the championship at the beginning of this year was made by you. I think you are very talented." Oh; if you want to meet Mr. Sun of Galaxy, please come with me."

(End of this chapter)