Reboot 2003

Chapter 188 096: Flash Empire (Three in One)

Enter the door and go up to the tenth floor.

There was someone in Mr. Sun's office, who said that he had to wait first, and that the reception lady wanted to lead people into the lounge. At this moment, Xiao Chen was about to go into the office area.

"Xiao Chen, wait a minute, we can't run around, be careful not to get lost! Come and sit in the lounge with sister and wait!"

Recently, the company has grown, and the people who come and go have become more and more complicated. Although Yao Nabei knew that the family background of this junior was very complicated and she didn't need to take care of her, but for safety reasons, she still caught Xiao Chen... She came from the military art troupe, she was very skilled, she quickly grabbed Xiao Chen to her side, put her arms around his shoulders, and Xiao Chen became honest all of a sudden.

But when he entered the lounge, the reception lady remembered something, and told Yao Nabei that the person who was talking to Mr. Sun was Lei Jun from Jinshan, who happened to come to ChinaJoy.

Yao Beina became interested as soon as she heard it: "Hey, is this Mr. Lei from Jinshan? Mr. Lei is always from my hometown. I have to meet him too. Can you show me the way?"

"Ah... oh, okay, I'll take you there right now, Ms. Chen, please wait a moment, I'll have someone bring over the souvenirs I left here last time..."

The two of them went out in a hurry, and they seemed to have forgotten something when they went out. After that, Xiao Chen, who looked a bit bearish, really got up from his seat...

Visiting the company is a fixed matter, and the lady at the front desk called someone along, but Jiang Dayong probably did have some misunderstanding when all this fell into his eyes—this kind of workplace in a big company is not something that ordinary people can do. Although it has nothing to do with him, don't cause trouble for these two children who look a bit bearish.

So he took the initiative to strike up a conversation with the two brats who seemed to be messing around...

"Hey, Xiao Chen, what are you two doing?"

Xiao Chen was not afraid of strangers, so he said, "Let's go and see if the uncles in the office area are playing games!"

Jiang Dayong asked: "Do you like games very much?"

Xiao Chen immediately replied: "I like it."

Jiang Dayong deliberately put the computer bag behind him on the table: "What game are you playing? Big brother has a game here."

Xiao Chen seemed indifferent: "Absolute goddess!"

"Absolute goddess... that one is really popular recently, do you know about flash games? Brother, I'm making flash games."

Xiao Chen became interested: "Yes, yes, many brothers are playing flash games when they go to work..."

As he spoke, he leaned over: "Show us what you did!"

The little girl followed him and looked over, Lou Xuemei covered her mouth and started laughing.

Jiang Dayong opened the computer bag, and there was a bound printed document in the bag. Jiang Dayong stuffed the file back, then turned on the computer, and introduced it to the two children: "We are a website specializing in flash games. Now you see Most of the flash games are related to our website, do you two usually watch the flash website?"

Chen Qin turned his head and asked Xu Lingling: "Look, Lingling, can you see?"

Xu Lingling said: "I often watch Getai.com, and there are flash videos on it."

Jiang Dayong said with a smile: "Getai.com is very good now, how could there be such a good website for you to look at before? Our website is dedicated to showing flash animations, and it was quite popular back then! Xiao Chen, guess what our website is called ?”

Chen Qin turned to Xu Lingling again: "Lingling, guess what's her name?"

Xu Lingling guessed: "4399!"

Jiang Dayong laughed loudly: "Hahahaha, children nowadays see 4399 in flash, no wonder! But we are not 4399."

Xu Lingling had never heard of this, so she tried to guess: "There seems to be something else recently, one called 7K7K, but I haven't seen it..."

Jiang Dayong said: "We are not 7K7K either!"

Xu Lingling guessed again: "Is that newground?"

Jiang Dayong was surprised: "Do you know newground? I remember that this website is not in Chinese yet."

Xu Lingling pointed to Chen Qin: "Ah Chin often goes there to read things, but I can't read English."

During the talk, the computer had started, and Jiang Dayong opened a folder called 'Exhibition Files' from the messy desktop, which contained a lot of swf files.

The names are different, what is "Flasher Kombat", what is "Rock and Roll on the New Long March Road", and there are subfolders, what is the small series, what is the Q version of Liu Guanzhang...

It was originally intended to coax the children, but because of the newground, Jiang Dayong became a little concerned: "Xiao Chen, do you know us?"

Speaking of this, the tone became a little expectant, and Xiao Chen guessed: "Is it Shanba or Shanke Empire?"

Jiang Dayong said happily: "Yes, it's 'Flasher Empire'! You have been to our website, so it's easy to say, which flasher do you like best on our website?"

Xiao Chen said politely: "It's been too long, I haven't looked at your website for a long time."

Jiang Dayong laughed loudly: "Hahaha, you little one has been online for quite a long time! But now children don't read our website anymore, and it's really almost impossible to manage it!"

Speaking of which, she opened a "Little Broken Kid" animation suitable for children, and showed it to the two children. Xu Lingling looked at the screen carefully. Inside, a little girl in a red bellyband and a little boy in a straw hat were chasing and fighting in an open field. Noisy, Jiang Dayong took out the things from his own website and seemed to be very interested, and introduced the author's situation, saying that the author is from Shencheng, and he is from Shencheng Art Studio, and the flash animation he made is just like cartoons. There is also the one named Xiao Xiao, who came from a printing factory, so the animation he made was fighting with a group of ink bastards...

As a result, Xu Lingling said, "I saw this on 4399!"

But she immediately asked: "Then uncle, is it because 4399 copied your work that the website can't be opened anymore?"

Generally, children don't have this kind of awareness of copyright. Jiang Dayong just casually said that the management is not good. I didn't expect her to come here, but I don't know how to answer it. In a sense, I was right. , as the first pioneer in the Chinese Internet industry, he started his business in Zhongguancun seven or eight years ago. As one of the earliest flash websites, 'Shanke Empire' has indeed been brilliant...

But now it's 'unable to continue', of course the reason is not just 4399. Before the rise of new technologies, flash vectorized video was the only transmission method for network streaming media, and even songs from the previous era used flash as their mv.

This year's award-winning "Titanium Friends Culture" Xiao Ke just came out of the hospital. He didn't understand that the current video environment has changed a lot. His new song was a MV specially made by someone in Shanke Empire, and he won the award in the end. .

But even so, flash as a streaming media tool has already become a thing of the past, and it is not as good as it used to be...

However, Jiang Dayong himself was feeling emotional, but for some reason, Xiao Chen became united with the enemy: "Of course, isn't it the fault of 4399? One of their bosses is a portal, and the other is a domain name. The works are all stolen from everywhere, and they only copy domestic ready-made ones when they are stolen. There is not even a stable Chinese translation team abroad, and although the works are originally free, they are not even willing to add the name of the author. Channels crushed peers, and in the end only children could watch flash..."

Xu Lingling nodded repeatedly, and Jiang Dayong quickly explained: "Actually, it's not just 4399. After all, everyone did it on their own, and didn't want to collect money from the Internet. Now it can't be opened. It's mainly our own problem... "

Just as he was saying that, footsteps sounded outside the door, and a group of people came to the lounge. President Sun of Galaxy Media was the first to walk in, wearing formal attire.

Jiang Dayong got up quickly, but Sun Xiaomei directly talked to Lou Xuemei who was sitting next to him: "Sister Lou, you are here! Old Xu said that you are going to come here to play today. I was talking to Uncle Lei just now. Here we come, why didn't we say something in advance?"

After that, Sun Xiaomei asked the two children whether they had gone to ChinaJoy, whether it was fun or not, and didn't pay attention to Jiang Dayong who was hanging aside. He also muttered in his heart, thinking about the role of this family. The president of Galaxy Software even came to the office to receive him. Just now he thought it was just a brat running around.

And Sun Xiaomei asked the two children, seeing Jiang Dayong standing beside him stupidly, finally asked him: "Are you..."

The lady at the front desk at the door was startled, as if she forgot to tell the boss about it, but Jiang Dayong is from the same era as Zhang Chaoyang, and although he is a little out of touch now, he will not be stage fright when facing these young people who are coming from behind. He introduced himself, and Yao Nabei came up to introduce him just as soon as he came in: "Mr. Sun, he is the person introduced by Xiao Ke from Titanium Friends. I would like to ask you to learn more about their products..."

Sun Xiaomei smiled and nodded and said disrespect and disrespect, but I know that this person is here to attract investment. Seven or eight people like this come to her every day. I planned to talk about it later, but Lei Jun also came in with Yao Nabei , saw Jiang Dayong, and asked him with a smile: "Hey, Mr. Jiang is also here to participate in ChinaJoy this time? I heard that you are also on the wireless channel. Your content is really good. It is said that the official Flash company has taken a fancy to it." Yes, the future is limitless."

But Jiang Dayong said awkwardly: "Hey, don't mention it, the deal has already been blown. Macromedia was recently acquired by Adobe, and Adobe didn't want to acquire us. Now the company is full of debts and can only solicit investment everywhere."

Lei Jun was stunned: "I haven't heard of this. How did Macromedia get acquired?"

Jiang Dayong said: "The industry is in a downturn, there's nothing we can do about it. We look for investors everywhere, and investors are not optimistic about us. In fact, the company has already made some progress in the mobile field..."

"Then you have to vote, Mr. Jiang and his content are quite good... I think." Lei Jun asked Sun Xiaomei, "Mr. Sun, do you vote?"

It was time to get to the point, and Jiang Dayong quickly took out the business plan in his computer bag and handed it to the two big bosses.

Sun Xiaomei took it over with a smile, but she didn't open it, she just said: "Actually, I have already learned about the products of Shanke Empire. I personally think that your company is quite good in terms of talents and technology, and Shanke should be Is it the first batch of websites in China that adapt to our browser standards?"

Jiang Dayong said with a smile: "It's better to do a good job with your galaxy's browser. Flash is more performance-hungry, and the new HTML standard is more suitable for us. Your browser is the most advanced now, and we are just following the times. .”

However, after exchanging pleasantries, the air turned cold, and Sun Xiaomei said, "It's a pity that our company has also been financially stressed recently. To tell you the truth, the window for foreign investment has been closed recently."

Jiang Dayong said quickly: "We don't need to invest too much, and we are now on the mobile channel. As long as we can turn around the cash, we can negotiate with the debtor for an extension."

Sun Xiaomei thought about her words: "It's okay to go to the channel, but we mainly focus on the PC channel. I can personally make the decision and give you free promotion on our navigation, just like 4399... But the financing window is closed now. It's an internal decision of the group, if you can wait, you can wait a month later, maybe there will be changes at that time, but I really can't give you an answer now..."

For some reason, Xiao Chen also interjected: "That's right, let's wait for a month first, there will definitely be changes in August."

Sun Xiaomei nodded, but she didn't think what Xiao Chen said to her was the same thing. After all, as a senior executive of the group, she already knew that the boss had just made [-] million US dollars, and the investment department would probably be rich soon. .

But after all, this is the highest-level secret within the group, and it cannot be disclosed in advance before the transaction is completed.

On the contrary, Lei Jun who was listening at the door felt a little regretful: "Shanke Empire is now mainly engaged in content, and it is indeed a bit behind the times. Why don't we do this, Jinshan will pay for it, and Galaxy will give them some support and promotion, and our shares will be divided into half... ...Dayong, how much more do you want?"

Jiang Dayong said: "Some time ago, I spent a lot of money on mobile channels, and the debt has already exceeded 100 million..."

"That's easy to say, why don't I help you pay off your debts now, and Galaxy Software helps them build an ecology... What do you think, Mr. Sun?"

Mr. Lei did not have any bad intentions. Jinshan also had a hard time as a content supplier for a long time, and now it happens to be rich. In the second half of last year, Jinshan sold Joyo.com, and made some hard money. In the field of digital music, Venus Music is the leader in the digital music market. Now people in the world call him Rebs, so he has a lot of money. Seeing the hopeless look of the old acquaintance Shanke Empire, it is really kind to give him a hand. of.

Sun Xiaomei also nodded—after all, although she is rich, investment still needs to investigate various issues, and the future of flash itself is uncertain. , but if you want to invest money in such a lucrative market, it's a little hard to say. It's better if Lei Jun is willing to pay.

After that, she didn't read the business plan, and politely returned the things to Jiang Dayong, and took Lao Xu's daughter to visit the company.

But for some reason, Xiao Chen, who seemed very interested just now, did not go. After Lou Xuemei followed him out, he turned around and returned to the reception room. Jiang Dayong was packing up, but Xiao Chen picked up the business on the table. The plan turned over...

It is indeed a pity to say that this is an era of online piracy, and content creators are suffering everywhere. Of course, the camp of Google and online advertisers has a progressive side, but these content creators are also really unlucky. From this perspective Judging from it, it is time for these flash websites to be eliminated by the times.

But... At this time, it is inevitable that I will think of the previous reveries.

The content ecology of the Internet is not worthless in itself - when the mobile era is saturated with traffic, it will naturally rejuvenate and upgrade, and when that happens, content creators will naturally come back to life, and of course they will come back to life after that time It is no longer the same group of people, and there is no way to do it.

However, in the age of traffic, in specific places, content can also play a role.

Chen Qin wasn't thinking about this issue before - he was thinking about social networks, what kind of messy strategies social networks have, in the final analysis, to allow users to interact, but isn't this an excellent opportunity right now?

"Hey, Xiao Chen, why don't you go to visit?"

Jiang Dayong asked him while packing his bag, but Xiao Chen picked up his business plan and asked him:

"Brother Jiang, are you really going to sell your website to Boss Na Lei?"

"It's not for sale, but we want to sell it!" Jiang Dayong's mood has improved, and he started to talk about this child, "Some time ago, a foreign company wanted to buy us. At that time, the price was tens of millions, but it disappeared in a blink of an eye. Now Mr. Lei supports us in repaying our debts, so I am very happy that our website can continue.”

While watching carefully, Xiao Chen asked as if casually: "What should I do if I owe debts later?"

Jiang Dayong froze, put down his bag, and explained to him earnestly: "We are now selling these works on mobile channels. That's what Galaxy Software's music platform does. Their platform uses flash animations through If it is sold through mobile channels, we can use the same platform to sell flash animations to mobile users. If we can make it, we will be able to make money by then, and those flash producers themselves will also be able to make money..."

Xiao Chen asked back: "I know, Lingling uses that Getai website every day, and she has made money on Getai.com, but the things sold on Getai.com are CRBT, so are you also selling CRBT? ?”

Jiang Dayong felt some pressure inexplicably: "We are MMS, which is indeed different from CRBT, but I think it is definitely worth trying. If it can be done, it will be an explanation to investors."

Xiao Chen shook his head: "But they didn't ask you this at all just now! Sister Sun wants your website to replace 4399, so she is willing to add you to that navigation website for free. Boss Lei thinks your product is good, so I am willing to give you money, but your products are also made by the studio after all, and they are not your employees."

On a hot day, Jiang Dayong began to sweat.

He wiped his forehead, and explained subconsciously: "When Macromedia bought us, it was because of our content prospects. It was originally agreed that when the investment came, we would use the money to recruit content parties to specialize in mobile channels, but now there is no Investment, we can also be a small platform, after all, many flashers are part-time creators..."

"But you are selling animations, not ringtones. If you can't sell the content, why are you still on mobile?"

Jiang Dayong didn't know how to answer.

The Flash Empire...Although it is plagued by a series of problems of piracy and market decline, the problem should be in their own line in the final analysis.

Compared with those personal webmasters who generate electricity for love, Jiang Dayong, as a technical geek in his early years, actually has a greater ambition, that is, to develop the flash market, so that everyone can have greater room for development.

After several years of development, the Flash Empire has now reached a bottleneck. Although the quality of content is improving, the requirements for creators are increasing. Maybe plagiarists like 4399 don’t care, but as a content community, they must provide The entire industry has found a suitable commercialization route to provide some creators with an industry environment to produce flash games, and advertising alone is obviously not enough to support a content platform, so they have to find another way.

At this time, it is natural to think of the mobile route - it is not a secret that East Asians love communication networks. Now there are some commercial precedents such as rogue rabbits and pucca dolls in South Korea, so the flash market is optimistic about the capital side. Macromedia They are also willing to invest money directly in them.

But who knew the whole industry would collapse?
Xiao Chen’s question is indeed very serious. After all, flash MMS is indeed not popular in China, and now let alone the prospect of the industry after testing the waters, the popularity and market position of flash itself also collapsed overnight. He just said 'Everything will be better when the mobile market rises', that's what he himself didn't want to believe.

"Otherwise, what else can we do? With so many people behind us now, we can only do flash." Jiang Dayong sighed, "We can only wait for the bosses to say what to do. Now there is no hope for the United States. Listen It is said that Galaxy Software also needs flash for advertising, so we can recruit some people..."

As he spoke, he suddenly realized: "Hey, what did I tell you, you little Chen, are you just trying to trick us into continuing to make games for you? We would like to continue making flash, but those talented authors have to make a living. Oh... well, don't touch my business plan."

Although this little guy knows quite a lot, he is still a primary school student, and he is still full of plausible professional vocabulary. His motive must be to trick him into continuing to play games.

That's right, who doesn't want to make content when they have money?But the current world is like this, it is thankless to support content creators, and the channel is lying down to collect money, and he still has to attract investment.

Then Xiao Chen took out a pen and wrote on the cover of the proposal. Jiang Dayong quickly snatched the thing, but saw that Xiao Chen had already written a string of numbers on it, which seemed to be a phone number?
This little Chen didn't take it seriously at all, and said to him: "You know, I...I mean Lingling who was with me just now, her father is a big shot in this company, even more powerful than Sister Sun."

Jiang Dayong had already seen it, so he could only take the proposal and said awkwardly: "I know, I didn't recognize it at first."

"As for who I am, do you know?"

"Your family also belongs to this company?"

"That's not... but it's not important." Xiao Chen said to him furtively, "This phone is the uncle in charge of investment in the company. If you hold it, say you are... forget it, just say you It was introduced by Lina, they must know."

Jiang Dayong was a little confused: "Oh, and then?"

"Then you go talk to them about investment. Most people don't know about this phone number. I only found out after a lot of effort. Don't tell others."

"Would it be bad? ... But anyway, thank you ..."

Jiang Dayong felt that something was wrong, but after Xiao Chen finished speaking, he went out with a pen and a small notebook, and he didn't ask why.

The next day after that, Lei Jun did invest 100 million as promised, but it was only an investment where favors outweighed commercial interests, and he didn’t even send anyone to connect with him, and Galaxy Software was even more indifferent—he also went to 82 Navigation to check it out. , only to find that my website has been hung on the index page of the navigation.

But that's all - website traffic has begun to increase, but mobile sales are stagnant. If we continue to do it, there is no hope. If we want to withdraw, what should we do next?

Jiang Dayong stayed in Shencheng not knowing what to do. At this time, he took out the business plan again, thinking of something in his mind, and called the phone number Xiao Chen left behind.

After getting through, it turned out that the opposite person was a Galaxy investor, but he didn't know about him, and he wasn't in charge of the investment—Jiang Dayong only found out about it later.

It's just that the man heard his name and asked him instead: "Are you the prodigal son of the border town? The one from Chinabyte."

"Ah, yes, I was in Chinabyte before..."

"I, Yang Zhengjian, used to have a personal website in 98, and we even exchanged friendship links."

"Oh... I remember you, are you Uncle Zheng? I remember you work in Sitong, we often visit..."

"We resigned a long time ago to do some database maintenance work in the galaxy, but you? I remember that we were a group of personal websites at the time, and you were the most skilled among them. Later, you also started a studio with the rabbit. We are so envious A bunch of bachelors, how are you doing now?"

"When did that happen? I broke up with her long ago..."

"Hey, let's not talk about it, who hasn't been young yet? Where are you now, we finally met, find a chance to drink together!"

"I'm also in Shencheng..."

"Then let's have a good get-together. There are still a few old buddies here...By the way, you just said you were looking for financing?..."

(End of this chapter)