Reboot 2003
Chapter 84 Chapter 084: Housework
Chapter 84 Chapter 084: Housework
Old Xu has a fairly accurate grasp of the current external environment. He knows what happened outside, and of course he also knows how dangerous this series of public relations incidents have caused Sandia and Kuaikan Media. In a sense, these incidents are all caused by him.
But now Chen Qin and Gu Wenjie are engaged in public relations and quarreling with people all day long. In fact, they are going in a big circle. The essence of crisis public relations is to wipe the ass of emergencies. On this issue, although Lao Xu himself is just an ordinary person with no strength, he does have a way to solve the problem in a more direct way.
From the perspective of straightforward group thinking logic, as long as the matter is made public; he himself did beat someone, which is the main reason why the photo caused an uproar, and if he made public the cause and effect of his grievances with Boss Hao, the beating may become emotionally excusable, and Lao Xu, as an honest man whose family has been destroyed, can also get the sympathy of the public. More importantly, the San Diego company can get rid of this matter.
"You'd better rest on your own!"
But in the end, Chen Qin just brought a message to Lao Xu, telling him not to worry about it.
Perhaps it would be useful to say what Lao Xu said, but how should I put it?
As far as Lao Xu himself is concerned, he may have made a lot of determination before he decided to tell this matter to help the company out of the siege, and his understanding of the guidance of public sentiment is actually not wrong.
But even in terms of efficiency, this idea is a bit too naive.
First of all, it is not easy to tell a story to the public - the process of information dissemination itself is accompanied by an inevitable loss of proportion. Maybe 100% of what is wanted to be said, 80% of what is said is likely to be reduced to 60% of what is heard, and only 40% of what is effective. This principle is called the "funnel effect".
The second is that it is very difficult to operate. After all, in the process of handling public relations, it is usually not very effective to use complex defenses to fight against a crisis event.
And Lao Xu certainly can’t directly refute the rumors. He himself is the one who made the mistake, so he can only actively speak out through interviews and personal apologies. This neither conforms to the nature of authoritative evidence, nor does it meet the conditions for self-dissemination of information. In the end, although it cannot be said that it is completely useless, it is certainly not as effective as imagined.
of course……
Personal dignity and feelings are insignificant in the face of public opinion and capital competition. For individuals, this is a disaster that tore a family apart, and it is a sigh that cannot sleep for countless nights. But if it is placed in a public environment, what is it?
If it was someone else, maybe Chen Qin had nothing to do with it.
But after all, this is an acquaintance in reality, and for Lao Xu, this incident itself is a disaster that he has to flee from his hometown. It is somewhat too cruel for him to make this kind of sacrifice for the slight benefit of the company.
So... You'd better take a rest wherever you are cool!
Chen Qin asked Xiao Sundai, the remaining intern in San Diego, to pass on this decision, and directly vetoed Lao Xu's passionate and reckless decision. However, the "funnel effect" is not only important in crisis public relations, but also a problem worthy of attention in corporate management.
On weekdays, it’s actually fine. After all, Chen Qin himself doesn’t need to make many complicated decisions. It’s basically enough to solve many problems by communicating on the phone and letting Lao Xu and Kuaikan Media implement it on his behalf.
But this time it was different, Lao Xu was locked up.
Chen Qin still remembered that the old Xu's family was questioned by the big unit a few days ago. This time, he would not dare to directly call the old Xu in the bureau this time.
So the intern's little grandson could only convey it to Xu Lingling's little uncle, and then let him convey it on his behalf... It seems that Old Xu didn't fully understand what he meant.
First of all, Chen Qin asked him to stay alone. Old Xu seemed to understand that Chen Qin felt that it was not the time to talk about this matter, so he directly asked him what to do next. Chen Qin said that you should not try to solve the problem outside the framework of the law. Old Xu said that he understood and I went to collect evidence.
Then the next day, Xu Lingling's little uncle flew back from Yanjing.
That day Xu Lingling was gloomy and preoccupied, but she didn't know what was going on when asked her.
When I went to her house, I only saw the adults frowning.
However, during dinner that afternoon, Chen Qin heard the exact information from his father——
"Xu Lingling's uncle just came back from Yanjing and said that old Xu is fine, and paid more than 1 yuan. Although the person hasn't come out yet, there should be no problem."
During the meal, Lao Chen and Lou Xuemei talked about the latest developments they learned today.
Chen Qin added something in his heart... Lao Xu didn't ask him to pay for it himself, the company paid for the lawyer's fee, so he just paid that person for medical expenses and it was over, just over 8000 yuan.
Old Chen didn't hear Chen Qin's voice, but he continued, "But their boss is really nice. It was obvious that Lao Xu beat someone at work, but their boss hired a lawyer for him, and it is said that he also spoke out on the Internet to help him speak."
Lou Xuemei was curious: "What's the use of talking on the Internet? Does it expose a short story?"
Lao Chen explained to her: "Probably, the main reason is that the third party is quite powerful, and you can't beat him without relying on the Internet."
"It seems that the Internet is still powerful..."
"The Internet is a channel to transmit information, and the boss of Lao Xu is the most powerful." Lao Chen held a bowl and explained to Lou Xuemei, "I read in the news that this matter was quite a big deal, but his boss took action and suppressed a big website and bowed its head."
Lou Xuemei nodded: "Then this boss is really good."
Chen Jianyun blew along the topic: "The main thing is that people are good. In fact, this matter has nothing to do with him. It is purely because he acted out of righteousness and helped Lao Xu to deal with the aftermath. If it weren't for him, maybe what would happen to Lao Xu!"
Chen Qin squinted at Chen Jianyun, who still had rice grains hanging from his mouth, and he was very happy with him, even though he had nothing to do with him, as if the boss he was talking about was his son.
What's the matter, do you want to come too?
Lou Xuemei seemed to have thought of this too, and hesitated: "But it's not very formal after all, Lao Xu said last time that the company belongs to Xiangjiang, and there are only two people, and they haven't been officially registered yet."
Old Chen said: "Hey, few people don't mean low energy. Old Xu is a foreigner, and he is not familiar with the place. If he doesn't rely on this boss, how can he fight against that kind of local snake?"
Lou Xuemei suggested, "Then can you rely on this boss to solve a small problem by the way?"
When Lao Chen heard this, he put the bowl down angrily: "What's the solution? That woman doesn't know what's good and what's wrong. Even if Lao Xu goes to find someone else, he won't be able to turn around like this!"
Lou Xuemei quickly explained: "No, I mean Xiao Duan ran away with others without saying a word, and ignored the child, so she can use the law to teach him a lesson!"
Lao Chen thought for a while, then picked up the bowl again: "This is Lao Xu's own family business."
After thinking for a while, she said, "Then what else can I do now? Duan Wenxuan doesn't want to have a child, and she didn't take Lao Xu's money. Even if she sues the government, she can't be arrested like this. Cheating doesn't violate the criminal law."
But Lou Xuemei said: "I saw Xu Lingling's little uncle come back this afternoon, saying that he was looking for evidence, it was a paper bag, and he needed to use it in court. I think old Xu might want to make a fuss about this matter, and it can be regarded as an end to this matter..."
Old Chen was surprised: "The paper bag? Isn't it the information that Lao Bai's friend found that time?"
"Maybe," Lou Xuemei said, "Maybe it's the idea of the old Xu's boss. We Shengdou Xiaomin have no choice but to let Lao Xu suffer from being dumb. But if that kind of big boss helps, Lao Xu might have a chance..."
(End of this chapter)
Old Xu has a fairly accurate grasp of the current external environment. He knows what happened outside, and of course he also knows how dangerous this series of public relations incidents have caused Sandia and Kuaikan Media. In a sense, these incidents are all caused by him.
But now Chen Qin and Gu Wenjie are engaged in public relations and quarreling with people all day long. In fact, they are going in a big circle. The essence of crisis public relations is to wipe the ass of emergencies. On this issue, although Lao Xu himself is just an ordinary person with no strength, he does have a way to solve the problem in a more direct way.
From the perspective of straightforward group thinking logic, as long as the matter is made public; he himself did beat someone, which is the main reason why the photo caused an uproar, and if he made public the cause and effect of his grievances with Boss Hao, the beating may become emotionally excusable, and Lao Xu, as an honest man whose family has been destroyed, can also get the sympathy of the public. More importantly, the San Diego company can get rid of this matter.
"You'd better rest on your own!"
But in the end, Chen Qin just brought a message to Lao Xu, telling him not to worry about it.
Perhaps it would be useful to say what Lao Xu said, but how should I put it?
As far as Lao Xu himself is concerned, he may have made a lot of determination before he decided to tell this matter to help the company out of the siege, and his understanding of the guidance of public sentiment is actually not wrong.
But even in terms of efficiency, this idea is a bit too naive.
First of all, it is not easy to tell a story to the public - the process of information dissemination itself is accompanied by an inevitable loss of proportion. Maybe 100% of what is wanted to be said, 80% of what is said is likely to be reduced to 60% of what is heard, and only 40% of what is effective. This principle is called the "funnel effect".
The second is that it is very difficult to operate. After all, in the process of handling public relations, it is usually not very effective to use complex defenses to fight against a crisis event.
And Lao Xu certainly can’t directly refute the rumors. He himself is the one who made the mistake, so he can only actively speak out through interviews and personal apologies. This neither conforms to the nature of authoritative evidence, nor does it meet the conditions for self-dissemination of information. In the end, although it cannot be said that it is completely useless, it is certainly not as effective as imagined.
of course……
Personal dignity and feelings are insignificant in the face of public opinion and capital competition. For individuals, this is a disaster that tore a family apart, and it is a sigh that cannot sleep for countless nights. But if it is placed in a public environment, what is it?
If it was someone else, maybe Chen Qin had nothing to do with it.
But after all, this is an acquaintance in reality, and for Lao Xu, this incident itself is a disaster that he has to flee from his hometown. It is somewhat too cruel for him to make this kind of sacrifice for the slight benefit of the company.
So... You'd better take a rest wherever you are cool!
Chen Qin asked Xiao Sundai, the remaining intern in San Diego, to pass on this decision, and directly vetoed Lao Xu's passionate and reckless decision. However, the "funnel effect" is not only important in crisis public relations, but also a problem worthy of attention in corporate management.
On weekdays, it’s actually fine. After all, Chen Qin himself doesn’t need to make many complicated decisions. It’s basically enough to solve many problems by communicating on the phone and letting Lao Xu and Kuaikan Media implement it on his behalf.
But this time it was different, Lao Xu was locked up.
Chen Qin still remembered that the old Xu's family was questioned by the big unit a few days ago. This time, he would not dare to directly call the old Xu in the bureau this time.
So the intern's little grandson could only convey it to Xu Lingling's little uncle, and then let him convey it on his behalf... It seems that Old Xu didn't fully understand what he meant.
First of all, Chen Qin asked him to stay alone. Old Xu seemed to understand that Chen Qin felt that it was not the time to talk about this matter, so he directly asked him what to do next. Chen Qin said that you should not try to solve the problem outside the framework of the law. Old Xu said that he understood and I went to collect evidence.
Then the next day, Xu Lingling's little uncle flew back from Yanjing.
That day Xu Lingling was gloomy and preoccupied, but she didn't know what was going on when asked her.
When I went to her house, I only saw the adults frowning.
However, during dinner that afternoon, Chen Qin heard the exact information from his father——
"Xu Lingling's uncle just came back from Yanjing and said that old Xu is fine, and paid more than 1 yuan. Although the person hasn't come out yet, there should be no problem."
During the meal, Lao Chen and Lou Xuemei talked about the latest developments they learned today.
Chen Qin added something in his heart... Lao Xu didn't ask him to pay for it himself, the company paid for the lawyer's fee, so he just paid that person for medical expenses and it was over, just over 8000 yuan.
Old Chen didn't hear Chen Qin's voice, but he continued, "But their boss is really nice. It was obvious that Lao Xu beat someone at work, but their boss hired a lawyer for him, and it is said that he also spoke out on the Internet to help him speak."
Lou Xuemei was curious: "What's the use of talking on the Internet? Does it expose a short story?"
Lao Chen explained to her: "Probably, the main reason is that the third party is quite powerful, and you can't beat him without relying on the Internet."
"It seems that the Internet is still powerful..."
"The Internet is a channel to transmit information, and the boss of Lao Xu is the most powerful." Lao Chen held a bowl and explained to Lou Xuemei, "I read in the news that this matter was quite a big deal, but his boss took action and suppressed a big website and bowed its head."
Lou Xuemei nodded: "Then this boss is really good."
Chen Jianyun blew along the topic: "The main thing is that people are good. In fact, this matter has nothing to do with him. It is purely because he acted out of righteousness and helped Lao Xu to deal with the aftermath. If it weren't for him, maybe what would happen to Lao Xu!"
Chen Qin squinted at Chen Jianyun, who still had rice grains hanging from his mouth, and he was very happy with him, even though he had nothing to do with him, as if the boss he was talking about was his son.
What's the matter, do you want to come too?
Lou Xuemei seemed to have thought of this too, and hesitated: "But it's not very formal after all, Lao Xu said last time that the company belongs to Xiangjiang, and there are only two people, and they haven't been officially registered yet."
Old Chen said: "Hey, few people don't mean low energy. Old Xu is a foreigner, and he is not familiar with the place. If he doesn't rely on this boss, how can he fight against that kind of local snake?"
Lou Xuemei suggested, "Then can you rely on this boss to solve a small problem by the way?"
When Lao Chen heard this, he put the bowl down angrily: "What's the solution? That woman doesn't know what's good and what's wrong. Even if Lao Xu goes to find someone else, he won't be able to turn around like this!"
Lou Xuemei quickly explained: "No, I mean Xiao Duan ran away with others without saying a word, and ignored the child, so she can use the law to teach him a lesson!"
Lao Chen thought for a while, then picked up the bowl again: "This is Lao Xu's own family business."
After thinking for a while, she said, "Then what else can I do now? Duan Wenxuan doesn't want to have a child, and she didn't take Lao Xu's money. Even if she sues the government, she can't be arrested like this. Cheating doesn't violate the criminal law."
But Lou Xuemei said: "I saw Xu Lingling's little uncle come back this afternoon, saying that he was looking for evidence, it was a paper bag, and he needed to use it in court. I think old Xu might want to make a fuss about this matter, and it can be regarded as an end to this matter..."
Old Chen was surprised: "The paper bag? Isn't it the information that Lao Bai's friend found that time?"
"Maybe," Lou Xuemei said, "Maybe it's the idea of the old Xu's boss. We Shengdou Xiaomin have no choice but to let Lao Xu suffer from being dumb. But if that kind of big boss helps, Lao Xu might have a chance..."
(End of this chapter)
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