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Chapter 146 Sponsorship is amazing!The world is on fire!

Chapter 146 Sponsorship is amazing!The world is on fire!
11: 30.

The first group of the Star Academy Creative Food Competition has officially come to an end.

The second group match will not start until [-]pm.

But the audience in the live broadcast room did not leave.

Instead, they were still discussing enthusiastically in the live broadcast room about the innovative dishes that just made them shout incredible.

"I originally planned to just take a quick glance at it, but I didn't expect to finish watching it directly. This cooking competition is much more interesting than I thought."

"Isn't that right? I went to the gym early in the morning to work out. I glanced at it while I was changing clothes, and ended up sitting in the gym all morning. It was so fucking crazy."

"The competition group is very high-level and will create suspense through the lens, let us look forward to what the students will finally make."

"Although the commentary felt a bit awkward, it really made me remember those students, especially the dark cooking king. It's a pity that he didn't come first. I really want to see what else he can come up with. Dark cuisine.”

"The level of the competition group is really good! But I think the most important thing is that the students are really good, and the innovative dishes they came up with are really good. Just looking at it and listening to it will whet your appetite!"

"That's right, innovative dishes are the most important thing. I really didn't expect that so many ingredients that I take for granted in life can present completely different cuisines with just a slight change."

"I am eager to know if there are any dark dishes in the afternoon game. I love snail noodles the most. I want to see if there are any innovative dishes about snail noodles."

"I'd rather know what kind of work the commentary will do for us in the afternoon..."

"It feels like catching up on a show. There will be a cooking competition to watch in the next few days. I am no longer afraid of being bored."

……

The audience received rave reviews for this creative food competition.

It can be said that this event was satisfactory from all aspects, and no flaws could be found.

The director is professional, the commentary is interesting, and the host is very good at mobilizing the atmosphere.

Everyone knows about the creative food competition.

It is prepared and operated by students from the e-sports professional event operation class.

Therefore, many event officials or large event companies have become interested in students in the event operation class.

Learned e-sports operations.

But it was able to make the cooking competition so impressive.

These are definitely talents.

Of course.

The dish itself is the most important thing in a cooking competition.

Those innovative and improved dishes with high scores in the live broadcast.

It has long made netizens drool, and they just hate that their mobile phones can’t smell it.

So after the live broadcast ends.

The audience is still happy to share their desire for innovative dishes on the Internet.

It's only twelve o'clock at noon.

The top three most searched items were occupied by entries from the Star Food Competition.

The most outrageous thing is that the first three are all related to dishes.

A singer surnamed Wang, who was preparing to release a new song today and had a wave of hot searches, saw the sudden attack on the hot searches and was so angry that he smashed his guitar at home...

……

“Pineapple fried rice can actually be made this way!”

"It's dark food, but what should I do if I just want to eat it?"

"A new recipe for apple risotto."

This strange hot search naturally attracted the attention of many netizens.

At first they were confused.

I wonder if there is any new variety show coming online, so I’m pre-purchasing hot searches.

But when they saw the pictures and live clips of these dishes, they were all shocked.

These innovative dishes that look delicious are actually created by students from Star Academy?

seriously?
Instantly, their interest is drawn.

They had no interest in the cooking competition at all, so they planned to take a look in the afternoon.

Let’s see if this cooking competition is really that interesting.

And many food anchors, cooking anchors, etc. are also impressed when they look at the hot searches.

Immediately, the live broadcast was launched, announcing that they would reproduce the innovative dishes of Xingchen students.

Even many restaurant owners are excited when they see the hot search.

Immediately jot down a few innovative and easy-to-make dishes from the competition.

Then put a big-character poster on the door.

Announced that you can eat Xingchen Pineapple Fried Rice and Xingchen Crispy Barbecue at home...

That's right.

All innovative dishes at the Creative Food Competition.

Because some of the dish names are the same as the original dish names.

In order to better distinguish.

Netizens and shopkeepers spontaneously added the word "star" in front of these dishes.

To show that these dishes were invented by Xingchen students.

And it's not just ordinary people who are attracted.

Even some masters in the culinary field were amazed when they saw these new dishes.

These innovative dishes are not the kind of innovative dishes that are boasted in Internet celebrity shops.

It is an innovative dish that is genuine and made with different culinary concepts.

Even these masters would be impressed by the talent of Xingchen students after seeing it.

As a result, these masters also became interested in the food competition.

In China, where food is the paramount necessity of the people.

The popularity of the innovative dishes that appeared in the Star Gourmet Competition rose rapidly.

The popularity not only spreads online, but also spreads to reality.

And this popularity brings a large number of viewers.

Naturally, it will be fed back into the live broadcast of the Star Food Competition.

then.

in the afternoon.

After the start of the second group of games.

Just 10 minutes.

The number of viewers reached 300 million.

Anyone here to listen to the explanation of Awkward Second Class.

Some people come to see beautiful things.

Some come to join in the fun.

And to learn technology.

But with a total of 300 million viewers, the live broadcast room of the Star Gourmet Contest, without any suspense, climbed to the top of the live broadcast platform.

The heat is the same all the time.

It sounds like 300 million is not much.

Some big anchors can easily reach 500 million or 800 million hits.

But in fact, if there are [-] living people in these anchor live broadcast rooms, it is considered amazing.

Otherwise, the combined audience of those big anchors might not be enough for the entire Chinese population to watch the live broadcast, and they would have to recruit some foreigners.

and so.

It can even be said to be a miracle that the Star Creative Food Competition has 300 million viewers.

And the second group game in the afternoon.

Sure enough, another wonderful innovative dish came out.

The audience was amazed.

Easily on the hot search list again.

The top five most searched are basically covered.

And in Bilibili, video platforms like Douyin.

There are clips of competitions and videos of innovative dish reproductions everywhere.

The heat is unparalleled.

……

The Star Creative Food Competition is so popular.

Naturally, the eyes of those sponsors who were not very optimistic about the cooking competition were brightened.

The Star Creative Food Competition did not have sponsors at the beginning.

It's not that these sponsors have bad vision.

But cooking competitions have never been too popular.

Not many people looked at it at all.

Spending money is wasted and has no effect at all.

But no one thought of it.

The food competition at Star Academy is actually so popular.

Now it's just the group stage and it's so hot.

What about the subsequent bubble games, semi-finals, and finals?

Attention will only increase.

Most importantly, Star Academy is now recognized as a culinary mecca.

Advertise your own brand on the opponent's game.

For the establishment of brand image, it is simply not too high.

Immediately, various companies began to contact Star Academy without hesitation, hoping to become sponsors.

Just tonight.

The event operations teacher in charge of business led the students to carefully select and finally signed three sponsorship contracts.

The advertisement for condiments was taken down by Haitian.

All Haitian condiments must be placed on all kitchen counters.

The pot was taken by Zwilling.

All the pots and pans were replaced with Zwilling ones.

Fang Tai, on the other hand, won the advertisement for kitchen appliances.

From range hoods to steam ovens, we have them all.

For this reason, the three companies have to provide things.

Each also paid a sponsorship fee of 500 million yuan.

A total of 500 million.

While allowing Ye Chen to easily recover the cost, he also made a fortune.

However, after the creative food competition became popular, its impact is far more than that.

Previously, sponsorship from Xingchen Food Recommendation Network had not been negotiated.

It's not that everyone is not interested.

It's because Star Academy's asking price is too high.

They worry it won't be effective enough.

But now, they don't hesitate.

After all, Xingchen Academy held e-sports events before, and e-sports events became very popular.

Now even more outrageous.

Even the culinary competition, which has always been ignored by no one, can be so popular.

Really powerful.

And soon, the sophomore students of Xingchen College will go abroad for internships.

Xingchen Food Recommendation Network will definitely spread to the world with students and simultaneously spread food recommendations to the world.
Most likely it will explode.

Therefore, sponsoring the Xingchen Food Recommendation Network is of great benefit to catering companies that want to go overseas.

After all, Star Academy has a very good reputation abroad.

Their brand is tied to Xingchen Food Recommendation Network, which will surely break foreigners' prejudice against Chinese brands easily.

Thus, it is easy to establish popularity and brand image abroad.

Although it's just empty talk right now.

It may not be popular.

But it's totally worth the gamble.

So, under some competition.

In the end, Fang Tai, who was rich and powerful, won the exclusive naming right of Xingchen Food Network for one year at a price of 500 million yuan.

……

In the following days, the Star Creative Food Competition continued to be popular.

The average number of viewers per game has remained stable at 300 million.

At the same time, in various offline restaurants in Huaxia.

Many of Xingchen's innovative dishes have also appeared in the restaurant.

And not just ordinary restaurants, roadside shops.

There are even some time-honored restaurants that have added new Xingchen innovative dishes to their menus.

It is used to attract audiences who are drooling while watching the game, but can't eat it.

And the effect is really very good.

As long as the restaurant serves Xingchen's innovative dishes, it will attract a lot of customers due to this wave of popularity.

As for whether the practices of these restaurants are infringing?
Star Academy has stated clearly during the competition that all restaurants are allowed to make innovative dishes in any way.

And for everyone to learn innovative dishes conveniently.

Start on the third day.

After each game, the host will invite one or two students with high scores to come on stage.

Let them share the production methods and techniques of innovative dishes in detail, so that the audience can understand more and make it more convenient.

This move undoubtedly won the favor of countless viewers.

And the chefs and owners of various restaurants.

I was also very moved by the Star Academy's initiative to give them food.

The layout of Star Academy is simply too big.

Compared to the overall structure of Star Academy.

The gap between the few time-honored brands that made statements for replicating their dishes and Xingchen Academy is too big.

Especially Fangshan.

As a result, Fangshan was pulled out to whip the corpse again, and it became a hot search.

Fang Shan, who has been keeping a low profile these past few months, is inexplicably lying: "??? What did I do wrong again?"

In addition to domestic.

abroad.

The live broadcast of the Star Gourmet Contest is also very popular.

These results are enough to prove the success of the Star Food Competition.

Just like that, in the increasing heat.

The eighth day comes.

Countless viewers gathered in the live broadcast room, waiting with great anticipation for the start of the finals...

(End of this chapter)

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