Game Design: How did I become the richest man?

Chapter 125 Just buy him!
"Broken window effect, sunk costs, and player struggles, these are the three essential elements for game profitability."

"But I would say that the most important thing is the promotion method in the early stage of the game. A good game cannot be separated from the overwhelming publicity!"

After Li Xiang finished speaking, the conference room burst into applause.

But most of the people from Dimei Studio were applauding, while Wang Ning and others looked puzzled. They still didn't understand what Li Xiang meant.

But then, Wang Ning and the others no longer needed to understand, because Liu Wei applauded!

Liu Wei stood up, applauded and looked at Li Xiang with encouraging eyes: "Well said, these points are well summarized and very useful!"

Li Xiang couldn't help but smile proudly, and even Ji Jicong cast admiring glances.

Did you see that what I said was so good? Even the boss of Ultimate Technology praised me. This shows that my krypton gold concept is indeed very advanced!

But in fact, Liu Wei only got the result he wanted from Li Xiang's sharing - how to make players quit the game!
Next, Ultimate Technology took the stage to share its successful experience.

Sun Lin coughed twice, got up slowly, and walked slowly to the podium, dressed like a high-quality human male.

Logically speaking, the person who takes the stage to speak should be Zhen Xing or Wang Ning. After all, these two are the designers of the hit game.

But Ji Jicong named Ultimate Technology to share the successful experience of "Simulation Mountain".

Although "Simulating Mountain" was developed by Liu Wei, Liu Wei did not want to take part in it. Instead, he turned around and left this arduous task to Sun Lin.

First of all, Ji Jicong did not play in person, and Liu Wei naturally could not play in person. This is the rule of home and away games.

Secondly, Liu Wei couldn’t understand how this crappy game could be successful...

Sun Lin, on the other hand, was fooled by Wei Ge's words: "Who else in the company understands me besides you?"

"First of all, let me tell you that I did not participate in the design of this game. The entire game was produced by Vigo alone. However, we lived together and had many spiritual collisions with each other, so I also understood some of Vigo's original work. Today I will give a brief analysis of this game.”

"If there's anything wrong, Vigo can bring it up."

"In my opinion, there are three main reasons why this game can be successful!"

"First, low game costs."

“As Planner Li just said, in the early stages of free games, a low upper limit of krypton gold is first set to lure players to spend krypton gold and achieve the broken window effect for players... Although there is a gap between the two in terms of profit models, They are consistent in designing krypton gold goals!”

"Second, special promotion methods."

"At first glance, "Mountain Simulator" is a rubbish game with no interactivity at all. There is no numerical stimulation, no mainline rewards, and even no ending. But it is precisely this kind of game content that is easily lost in today's cookie-cutter game market. It blooms out and attracts players’ attention.”

"Third, players fight against each other."

"As we all know, for a game to be profitable, the most fundamental and core idea is to let players fight each other and spend money to defeat each other. "Simulator Mountain" also adopts this method, using players' self-interpretation of the game to divide players into multiple Factions quarreled with each other, and the heat lingered for a long time.”

"I think this is a very good marketing model, and we will even adopt similar plans in the future."

Sun Lin scolded Fang Qiu on the stage and talked eloquently.

In fact, he didn't know what he should say until he arrived at Xunqi Building.

But just now, he was inspired by the experience Li Xiang shared, and a slight change of subject became the key to the success of "Simulating Mountain".

After all, they are all successful experiences, and they won’t be the same over and over again.

Sun Lin took the opportunity to glance at Liu Wei, feeling a little uneasy.

After all, he made this up all by himself. Although he summarized some of Li Xiang's theories, it was still nonsense. What if Vigo doesn't agree with it.

But to Sun Lin's surprise, Liu Wei nodded slightly with a smile on his face, as if recognizing and admiring his ability. "That's really good. It turns out that I succeeded because of these reasons? I must change this time!"

On the other side, Ji Jicong and Li Xiang looked at each other with expressions of sudden realization.

It was so!
Although at first glance this 'high-quality man' statement sounds unreliable, upon listening carefully, it makes sense.

Besides, didn’t you see Mr. Liu’s face filled with admiration and recognition?

What could be wrong?
The two looked at each other, communicated with each other, and decided that the new agent's game could also be tried directly in this way.

After Sun Lin finished speaking, there was a roar of applause.

Immediately afterwards, Ji Jicong came on stage and tightened his suit.

Next is the main task of this 'learning exchange meeting' - game agency rights.

Before coming here, Zhang Li once gave Liu Wei a report about Xunqi Group's behavior style.

Although Xunqi Group has three major studios, it basically never creates original games. It basically imitates whichever game type is popular on the market.

At the same time, it implements the tactics of raising Gu, imports a large number of high-quality games from overseas, and starts an internal struggle with the games developed by its own studio.

All resources will be allocated to whichever game becomes popular.

At this 'Hangzhou Game Exchange Conference', Xunqi Group won the agency rights for eight overseas games.

The offer was so generous that even some overseas companies couldn't bear it and gave away a few additional junk games.

And Liu Wei's goal is those 'gifts'.

Ji Jicong turned on the projector, and a slide appeared on the screen:

"This is the "Assault Order" from the United States. Although it is not as good as the 3A masterpiece in terms of screen performance, it has a magnificent story line..."

Liu Wei shook his head, this story line is too good, don’t want it!

Ji Jicong had to change another one: "Mao Xiong's "Steel Alliance", the cruel environment and exquisite team cooperation are the main selling points!"

Liu Wei shook his head again. Domestic players like this kind of team cooperation games very much, especially games that can reflect personal strength in dozens of games, and are even more popular among anchors.

PASS again!

Ji Jicong changed another slide without changing his expression.

It's normal for Mr. Liu not to accept it. Don't look at these games he talked about when he introduced them, but in fact they all have various fatal flaws.

Ji Jicong kept talking about several games like this, but Liu Wei was never satisfied.

Until the last one, Ji Jicong said casually: "This game is a bonus from the opposite company when purchasing the agency rights of "God of Battlefield"."

"The picture quality of this game is extremely poor, the character movements are stiff, there are many bugs, and the feel is sloppy..."

Ji Jicong had no exaggerated ideas at all.

Because this game is just a demo, it is completely a bonus and has no operational value at all.

But Liu Wei's eyes lit up after hearing this.

"Just buy this!"

(End of this chapter)