Chapter 19
Unlike Liu Sijun who found a topic with Zhou Chenguang as soon as he came in, Lu Chen has been observing everything in front of him quietly.
From his point of view, Zhou Chenguang's starting point for upgrading the store's image may not be bad, and he has even gone ahead of his peers. Of course, this is also because he is relatively young, so he will pursue the "sense of luxury" and "sense of excellence" in his heart. tonality".
It’s just that Zhou Chenguang also overlooked a very realistic point, that is, college students in this era don’t spend too much money on haircuts and styling. Even if they do, they don’t just pay attention to the appearance of a store. It's a deeper experience.
This kind of experience not only includes the beautiful decoration and comfortable seats mentioned by Liu Sijun, but also whether the haircutting skills are good enough and whether the service is in place, so that I can feel comfortable throughout the process.
The next level is the psychological level, such as making me and the people around me feel that the people who come to this store are the most eye-catching fashion trendsetters, and even this matter is a kind of high-end and relatively high-end in this university town. A symbol of the superiority of others.
Internet celebrity stores ten years later will have this idea, but Zhou Chenguang only pays attention to the superficial high-end, and does not know how to market other than decorating the store, so at first glance, it seems nothing special except that it is expensive.
"Yes, the experience of this store is indeed better than other places."
After washing his hair, Lu Chen sat up and looked at Zhou Chenguang.
He has never paid too much attention to his appearance, so when he was in college, his haircut was to find a shop closest to the dormitory for a quick trim.
Zhou Chenguang had never seen him before, but he had to admit that although the boy in front of him was wearing the simplest short-sleeved shorts, he was more eye-catching than those "college town hipster boys" with necklaces on their chests and AJs on their feet.
Handsome guys and beautiful women have always made people want to get closer, so besides admiring in his heart, he also continued Lu Chen's topic and said:
"Yeah, my experience in this store is definitely in place, and I can even pat my chest and say that it is better than those nearby barber shops that win 10 yuan a time.
It’s just that most of the juniors feel that the store is expensive and dare not approach it, or they come in and look at the price list and hesitate for a while before leaving.
So there are really very few people who can sit down and experience it like you. I also thought about whether the price should be reduced, but if it is really reduced to theirs, then even if there are people, I will still lose money. "
Zhou Chenguang said "Oh", his tone full of helplessness:
"Sometimes I regret that I shouldn't have taken such a big step, but I didn't expect that the competition among peers would be so fierce all of a sudden, and they all like to fight price wars, which made me have no room for survival at all."
Lu Chen and Liu Sijun sat side by side in front of the mirror. Although they sighed, Zhou Chenguang's hands kept moving:
"Brother, can you trim the length a little?"
"Cut it short."
"How short should it be cut? Are the bangs moving?"
"short hair."
When Lu Chen gave the answer, even Liu Sijun was a little shocked:
"No...Brother Shen, do you want to shave your head?"
Looking at himself in the mirror, Lu Chen nodded calmly.
After confirming that he was not joking, Zhou Chenguang also raised the fader and started to work.
"Brother, you look good with a shorter hairstyle. Why do you suddenly think of cutting your hair short?"
Zhou Chenguang couldn't help but asked curiously while pushing Lu Shen's hair on both sides.
"I haven't stayed, so I want to try."
Lu Chen answered simply.
When he was in college, he always had this slightly thicker look with bangs on his forehead. After he started starting a business, as his social status improved and he grew older, it turned into a slicked back unique to mature men.
After thinking about it, I only experienced a clean flat head briefly when I had no hair when I was a child. From the perspective of saving time, it is indeed more convenient than other styles except bald heads.
It took about half an hour for Zhou Chenguang to complete the final pruning.
In fact, with Lu Chen's hair length, it can be done in 20 minutes, but on the one hand, there are few customers in the store recently, and it is rare to have a chance to practice; on the other hand, Lu Chen is a handsome guy, and Zhou Chenguang inevitably pays more attention.
So when Lu Chen opened his eyes again, he found that the other party was appreciating his "work" with great satisfaction, and he had to admit that Zhou Chenguang's haircutting skills were really good, and he could easily manage the extremely difficult hairstyle of the crew cut.
He virtually completed a test of Zhou Chenguang's professionalism.
"Hey, this crew cut is really good!"
Liu Sijun praised two people in one sentence, but he did mean it from the bottom of his heart.
At first, he was worried that a crew cut would affect Lu Chen's appearance, but now he realized that a crew cut is the only criterion for testing a handsome guy.
"That's not true, my technology is definitely worth the price!"
Zhou Chenguang was a little complacent, but soon, he fell into deep anxiety again:
"Oh, but there are too few people who can see my skills."
The time is ripe.
Lu Chen thought in his heart, looked at Zhou Chenguang in the mirror, and said with a smile:
"Then why don't you use my hairstyle to advertise you?"
"advertise?"
Zhou Chenguang was slightly startled and hesitated.
Without being a secret, Lu Chen confessed his thoughts:
"You are a professional and you should know better than me. Cutting a flat head is definitely much more difficult than adjusting the hair length. Similarly, you just said that there are still too few people who can see your skills at this stage.
So advertising with this hairstyle is enough to show that you are better than others, but it is not enough to show your level. You also need to make people around the university town believe from the bottom of their hearts that this store is worthy of it. The decoration, and the price you hang behind the counter. "
Lu Chen paused for a while and guided Zhou Chenguang to think. Sure enough, Zhou Chenguang quickly accepted his words and asked:
"Then what aspects should I show, and in what ways can I show it?"
"Show the experience you can bring to consumers, through a platform that can reach potential customers."
Lu Chen's answer was concise and to the point, and at the same time he took out the phone from his pocket very calmly:
“For example, this public account’s audience is mainly students in this university town, which is also your most important customer group.”
Without restraint, Lu Chen handed over the phone directly. Zhou Chenguang took a closer look and found that not only did each article have hundreds of readings, but even the number of likes remained at a relatively high level.
"I think I've seen this official account."
Zhou Chenguang frowned and thought for a while, and seemed to have come to his senses.
He has added a lot of college students who have entered the store to consume in his WeChat, so in the past two days, he has indeed seen someone repost the push on this official account in the circle of friends.
"Brothers, you guys didn't make this number, did you?"
(End of this chapter)
Unlike Liu Sijun who found a topic with Zhou Chenguang as soon as he came in, Lu Chen has been observing everything in front of him quietly.
From his point of view, Zhou Chenguang's starting point for upgrading the store's image may not be bad, and he has even gone ahead of his peers. Of course, this is also because he is relatively young, so he will pursue the "sense of luxury" and "sense of excellence" in his heart. tonality".
It’s just that Zhou Chenguang also overlooked a very realistic point, that is, college students in this era don’t spend too much money on haircuts and styling. Even if they do, they don’t just pay attention to the appearance of a store. It's a deeper experience.
This kind of experience not only includes the beautiful decoration and comfortable seats mentioned by Liu Sijun, but also whether the haircutting skills are good enough and whether the service is in place, so that I can feel comfortable throughout the process.
The next level is the psychological level, such as making me and the people around me feel that the people who come to this store are the most eye-catching fashion trendsetters, and even this matter is a kind of high-end and relatively high-end in this university town. A symbol of the superiority of others.
Internet celebrity stores ten years later will have this idea, but Zhou Chenguang only pays attention to the superficial high-end, and does not know how to market other than decorating the store, so at first glance, it seems nothing special except that it is expensive.
"Yes, the experience of this store is indeed better than other places."
After washing his hair, Lu Chen sat up and looked at Zhou Chenguang.
He has never paid too much attention to his appearance, so when he was in college, his haircut was to find a shop closest to the dormitory for a quick trim.
Zhou Chenguang had never seen him before, but he had to admit that although the boy in front of him was wearing the simplest short-sleeved shorts, he was more eye-catching than those "college town hipster boys" with necklaces on their chests and AJs on their feet.
Handsome guys and beautiful women have always made people want to get closer, so besides admiring in his heart, he also continued Lu Chen's topic and said:
"Yeah, my experience in this store is definitely in place, and I can even pat my chest and say that it is better than those nearby barber shops that win 10 yuan a time.
It’s just that most of the juniors feel that the store is expensive and dare not approach it, or they come in and look at the price list and hesitate for a while before leaving.
So there are really very few people who can sit down and experience it like you. I also thought about whether the price should be reduced, but if it is really reduced to theirs, then even if there are people, I will still lose money. "
Zhou Chenguang said "Oh", his tone full of helplessness:
"Sometimes I regret that I shouldn't have taken such a big step, but I didn't expect that the competition among peers would be so fierce all of a sudden, and they all like to fight price wars, which made me have no room for survival at all."
Lu Chen and Liu Sijun sat side by side in front of the mirror. Although they sighed, Zhou Chenguang's hands kept moving:
"Brother, can you trim the length a little?"
"Cut it short."
"How short should it be cut? Are the bangs moving?"
"short hair."
When Lu Chen gave the answer, even Liu Sijun was a little shocked:
"No...Brother Shen, do you want to shave your head?"
Looking at himself in the mirror, Lu Chen nodded calmly.
After confirming that he was not joking, Zhou Chenguang also raised the fader and started to work.
"Brother, you look good with a shorter hairstyle. Why do you suddenly think of cutting your hair short?"
Zhou Chenguang couldn't help but asked curiously while pushing Lu Shen's hair on both sides.
"I haven't stayed, so I want to try."
Lu Chen answered simply.
When he was in college, he always had this slightly thicker look with bangs on his forehead. After he started starting a business, as his social status improved and he grew older, it turned into a slicked back unique to mature men.
After thinking about it, I only experienced a clean flat head briefly when I had no hair when I was a child. From the perspective of saving time, it is indeed more convenient than other styles except bald heads.
It took about half an hour for Zhou Chenguang to complete the final pruning.
In fact, with Lu Chen's hair length, it can be done in 20 minutes, but on the one hand, there are few customers in the store recently, and it is rare to have a chance to practice; on the other hand, Lu Chen is a handsome guy, and Zhou Chenguang inevitably pays more attention.
So when Lu Chen opened his eyes again, he found that the other party was appreciating his "work" with great satisfaction, and he had to admit that Zhou Chenguang's haircutting skills were really good, and he could easily manage the extremely difficult hairstyle of the crew cut.
He virtually completed a test of Zhou Chenguang's professionalism.
"Hey, this crew cut is really good!"
Liu Sijun praised two people in one sentence, but he did mean it from the bottom of his heart.
At first, he was worried that a crew cut would affect Lu Chen's appearance, but now he realized that a crew cut is the only criterion for testing a handsome guy.
"That's not true, my technology is definitely worth the price!"
Zhou Chenguang was a little complacent, but soon, he fell into deep anxiety again:
"Oh, but there are too few people who can see my skills."
The time is ripe.
Lu Chen thought in his heart, looked at Zhou Chenguang in the mirror, and said with a smile:
"Then why don't you use my hairstyle to advertise you?"
"advertise?"
Zhou Chenguang was slightly startled and hesitated.
Without being a secret, Lu Chen confessed his thoughts:
"You are a professional and you should know better than me. Cutting a flat head is definitely much more difficult than adjusting the hair length. Similarly, you just said that there are still too few people who can see your skills at this stage.
So advertising with this hairstyle is enough to show that you are better than others, but it is not enough to show your level. You also need to make people around the university town believe from the bottom of their hearts that this store is worthy of it. The decoration, and the price you hang behind the counter. "
Lu Chen paused for a while and guided Zhou Chenguang to think. Sure enough, Zhou Chenguang quickly accepted his words and asked:
"Then what aspects should I show, and in what ways can I show it?"
"Show the experience you can bring to consumers, through a platform that can reach potential customers."
Lu Chen's answer was concise and to the point, and at the same time he took out the phone from his pocket very calmly:
“For example, this public account’s audience is mainly students in this university town, which is also your most important customer group.”
Without restraint, Lu Chen handed over the phone directly. Zhou Chenguang took a closer look and found that not only did each article have hundreds of readings, but even the number of likes remained at a relatively high level.
"I think I've seen this official account."
Zhou Chenguang frowned and thought for a while, and seemed to have come to his senses.
He has added a lot of college students who have entered the store to consume in his WeChat, so in the past two days, he has indeed seen someone repost the push on this official account in the circle of friends.
"Brothers, you guys didn't make this number, did you?"
(End of this chapter)
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