Technology: Starting from selling mobile phones

Chapter 57 Wanglong Electrical Appliance Factory

"999 yuan?"

"Will it be lower?"

To Mo Ran's surprise, Jiang Lan quickly put forward a different opinion.

"Based on the cost, it is 850 yuan. If we sell it for 999 yuan, the gross profit will be 150 yuan."

"The 15% gross profit is reasonable if it only goes online, but Mr. Mo..."

“Have you considered offline channels?”

Offline channels?

Mo Ran frowned.

To be honest, whether it is a mobile phone or a tablet computer, Nietzsche's main business direction has always been online channels.

and.

Also because of the system, Mo Ran's thoughts were almost entirely on Pinxixi's shop.

Before he could speak, Jiang Lan continued:
"Mr. Mo, TVs are home appliances, which are different from the mobile phones and tablets that the company currently sells. Most customers prefer to buy them after seeing them in person in a physical store."

"Take Changhong and Konka as an example. More than 70% of their annual sales come from offline channels..."

“Even for Xiaomi TV, a major Internet brand, more than 40% of customers place orders in physical stores!”

"so……"

"Now that the company is preparing to enter the TV industry, offline channels must not be ignored, but such pricing dealers have no profit at all and will not sell our TVs..."

Mo Ran immediately understood what Jiang Lan meant.

Jiang Lan has worked in the television industry for many years, and his last job was Changhong, a major domestic manufacturer. Naturally, he has his own understanding of the industry.

but.

After thinking for a moment, Mo Ran shook his head.

At this time, Nietzsche TV did not care about offline channels.

"We are not considering offline channels for the time being...but what you said makes sense."

"Let's do this. 999 yuan will be the active price for the first month of our new product launch for the time being. If the market feedback is good, we will adjust the price depending on the situation."

Having said so much, Jiang Lan had no choice but to nod.

Seeing this, Mo Ran said:
"Then contact the foundry to prepare for production."

……

[Wanglong Electrical Appliance Factory].

Wanglong Electric Appliance Factory is an electrical appliance OEM factory that has been established for ten years. In recent years, its main business has been to help various companies produce OEM LCD TVs, DVDs, and LCD monitors.

of course.

The main customers are some smaller miscellaneous enterprises.

but.

As major Internet companies such as Xiaomi and LeTV have entered the TV industry in recent years, the original copycat and no-name TV companies have been squeezed out of the market.

As a result, the OEM business of Wanglong Electrical Appliance Factory has gradually shrunk. The factory has not received any decent large orders for half a year.

At 5:20 p.m., it's not time to get off work,
Luo Qiang, the leader of the production team, and his team members have finished their work for the day and started chatting when they were free.

"Well, today is earlier than yesterday. I finished work at 5:20, and I'm waiting to get off work at 6 o'clock."

"Hey, the orders in the factory are getting less and less, Brother Qiang, what do you think we can do if this continues?"

"Yeah, I haven't even been able to do basic working hours for half a month."

"If this continues, the monthly salary may not even be 3000 yuan."

Although they were free, the members of the production team looked worried.

They don't like such free days.

Like most factories, the wages of workers at Wanglong Electrical Appliance Factory are mainly based on piecework income.

The orders in the factory are not good, so their wages will naturally not go up. In the past two days, everyone has been discussing whether to leave the factory and change places.

Luo Qiang could only sigh helplessly.

At this time.

The communication phone in the workshop suddenly rang.

Team leader Luo Qiang quickly answered the phone, and it was the factory director Li Wanglong who called.

"Luo Qiang, I'm going outside right now and I can't come back for a while."

"I have been contacted by a company before. They want to 'trial produce' a few TVs today to check the quality control. Now the spare parts have been delivered to the factory gate. You can go and check it out."

"By the way, the other party is urging me to order it early tomorrow morning, so I will work overtime tonight, so I can finish it as soon as possible and hand it over to them for acceptance... It's up to you whether you can win this order."

"alright, got it."

Luo Qiang hung up the phone, expressionless, and looked at his curious and nervous colleagues.

"The good thing is...he's alive."

"The bad thing is...it's just a 'sample sheet' and you have to work overtime."

The employees in the production workshop wailed.

You should know that the sample sheet is not paid, and it is not counted as a piece.

"I won't let anyone pass..."

"I'm speechless. Which company is so annoying? It's already after 5 p.m. and I didn't even bring things here..."

"Yeah, you're in such a hurry, can't you do it tomorrow morning?"

Just at this time, the director of the factory, Li Wanglong, sent the relevant information to Luo Qiang's WeChat.

Click to take a look.

"The entrusting party is a company named 'Nietzsche'. I have never heard of it. It should be a new manufacturer."

"New manufacturer?"

Upon hearing about the new manufacturer, everyone's expressions suddenly became a little frivolous.

"Let me just say, only new manufacturers are in such a hurry. How can old manufacturers be in such a hurry?"

"That's right. I remember the last time there was a new brand called what, and we were forced to work overtime overnight to drive it out. It seemed like it was going to sell so hot, but it closed down after not producing many units."

"Stop talking nonsense and get to work."

Listening to everyone's dissatisfied discussion, Luo Qiang interrupted angrily.

To be honest, he was full of complaints in his heart.

In the past six months, the efficiency of the factory has not been good, and the wages have also shrunk a lot. My wife has already complained.

If he worked overtime and went back late, he might be scolded. He didn't make much money, but he was very busy working all day long.

"Hurry up, everyone."

"Lao Zhou, Lao Liu and I went to the door to receive the materials together, Xiaofang, please prepare."

Seeing Luo Qiang's unhappy tone, no one dared to say anything.

Not long.

A batch of [-] sets of parts was moved into the production workshop, and with the help of circuit drawings and installation materials, everyone began to enter the production process.

gradually.

The production workshop fell silent, leaving only the sound of electric screwdrivers and the crisp sound of loading and unloading.

soon.

The TV mainboard is fixed.

LCD driver board,
movement,

power module,

sound module,

backlight film,

The LCD screen was quickly assembled according to the drawings, and not long after, the originally scattered parts had a preliminary outline.

"Head."

The quiet workshop suddenly heard the voice of an employee.

"Boss, do you think the interior design of this Nietzsche TV is very good?"

"Whether it's the location of the motherboard, the audio module, or even the gap size of the screw holes, does it look like a big manufacturer?"

Before Luo Qiang could speak, the workers on the side unanimously agreed:

"You are right, Old Liu. I originally thought that Nietzsche, as a new manufacturer, would have more details, but I didn't expect that the assembly process of this TV is not complicated. It is very reasonable and scientific!"

"Yeah, it doesn't look like a TV from a new manufacturer at all."

"Yes, Brother Qiang, is this really a TV designed by a company I've never heard of, some Nietzsche company?"

Luo Qiang was also surprised.

When he first heard that Nietzsche would have to work overtime to make prototypes, he thought that Nietzsche was a new manufacturer and it might take a long time.

Unexpectedly, the Nietzsche TV design is very reasonable and the assembly is not difficult. The assembly task was completed in just one hour.

It is said that laymen watch the excitement, and experts watch the doorway. The quality of a product can be seen from the internal wiring and design.

He couldn't help laughing too.

"Old Liu, just now you said that Nietzsche is a new brand, and it might go bankrupt after only a few units are produced... What now?"

"Damn, didn't I complain, didn't Xiaofang complain too?"

"Yes, blame me for being so unobtrusive. To be honest, if our factory could take over the Nietzsche TV order and we could assemble this TV, then our life would be much better than what we are doing now."

"That is."

While talking, many employees have completed the final process, and a Nietzsche B43 TV has been assembled.

"Boss, would you like to test the screen display effect now?"

Luo Qiang nodded.

After assembly, the next step is to conduct a playback test to see if there are any problems with the screen, hardware, etc.

This is the time.

Li Wanglong, the boss of [Wanglong Electronics Factory], hurried back.

"Brothers and sisters, I'm sorry, I was delayed today because of something, so I just came back."

"Everyone is working overtime tonight to assemble the TV as soon as possible!"

"I reserved a spot at the night market next door. After working overtime, we'll go have some supper."

After finishing his words, Li Wanglong's eyes were suddenly attracted by the more than ten TVs on the test platform.

After a while, he was dumbfounded.

After a few seconds, he looked at Luo Qiang blankly.

"Ronald, whose TV is this?"

Luo Qiang smiled slightly.

"This is Nietzsche Television commissioned by the Nietzsche Company."

"Nietzsche TV?! Assembled so quickly?"

Li Wanglong was taken aback, and hurried forward.

At this moment, more than ten TVs were connected to the video signal, and the VCR dedicated to the screen color test began to play.

Bright flowers appear on the screen, and then transform into a blue sky...

Everyone present had seen the VCR test countless times, but this time as soon as the picture came out, everyone immediately realized something was wrong.

"hiss……"

Everyone couldn't help but look stunned.

Even the boss Li Wanglong was completely shocked.

"Ronaldo, do you feel that the video processing effect of this Nietzsche 43-inch TV seems to be better?!"

"Well, I do feel that the image is clearer, and the color saturation and fill light are also more comfortable..."

Suddenly.

Li Wanglong's heart skipped a beat.

According to Wang Fugui, Nietzsche Company plans to sell this TV on Pinxixi... It is said that the price will not be too high.

Although the brand of Nietzsche is not big, the picture quality, sound quality, and appearance are not bad in all aspects. It won't... it won't become a hit on Pinxixi...

Right?
……

ps: Thank you 20221020085327235 for your monthly ticket
Thanks to Erwork S for the 2 monthly tickets

Thank you book friend 201905273401616 for the monthly ticket.

(End of this chapter)