People in Hong Kong create super chaebols

Chapter 974: The Great Success of Harbour City

Su Cheng's stay in Harbour City was not long. He just spent the lunch time there and then left in a hurry.

To him, the success or failure of Harbour City seems to be an issue that does not need to be worried about too much and seems quite redundant.

Sure enough, the next morning, the person in charge of Harbour City took the initiative to contact Su Cheng and reported in detail the operating data of the first day of opening.

These data are both somewhat unexpected and reveal a calmness that everything is under control, making people feel both surprised and reasonable.

On the first day of opening, Harbour City made a stunning debut with an astonishing 39.86 visitors and a turnover of HK$3.86 million.

This result significantly surpasses the best performance of Hutchison Plaza during its heyday, demonstrating Harbour City's incomparable advantages in terms of both traffic and turnover.

Limited by its suburban location, Hutchison Plaza has always found it difficult to become a core player in the high-end commercial sector, and its positioning has long been focused on the mid- and low-end markets.

Harbour City is completely different. Its unique geographical location gives it strong competitiveness, making it easy to win the favor of the market whether it focuses on mid-range, low-end or high-end products.

It is based on this understanding that last year Su Cheng and Charter King conducted in-depth discussions on the future development path of Harbour City.

After in-depth analysis and discussion, the two parties finally reached a consensus: Harbour City should focus on mid-to-high-end sales, supplemented by low-end products, to meet the diverse needs of different consumers, thereby further consolidating and expanding its leading position in the market.

Therefore, as Harbour City is positioned as a high-end store, the prices of its many products are naturally high, which has directly led to a significant increase in sales.

According to the detailed report from the person in charge of Harbour City, if it were not for the surge in traffic that caused some stores to fail to keep up with the service, resulting in some potential transactions not being successfully concluded, the final sales volume would have been likely to have increased by more than 50%.

Admittedly, this does make people feel a little regretful, but considering that this is the first day of Harbour City's opening, many employees have not yet fully adapted to such a large flow of customers, and there are inevitably shortcomings in the service, which has led to the loss of some trading opportunities.

However, even under such circumstances, the achievements made yesterday still made everyone feel sincerely satisfied and proud.

After all, this is a brand new beginning, heralding infinite possibilities and glory for Harbour City in the future.

As time goes by, Harbour City's rental level will inevitably rise due to its huge passenger flow.

By then, as a company whose main profit model is to collect rent, the Wharf Group will be able to accumulate substantial annual profits just from the Harbour City project, which can be said to be a huge source of wealth.

Harbour City, a commercial giant that has been planned since the 1960s and carefully constructed over more than a decade, finally ushered in its harvest season today in the 1980s.

Unfortunately, however, those pioneers who initially decided to build and promoted this grand project are no longer able to witness and enjoy the brilliant achievements and rich rewards it has brought.

This honor and benefit has now been shared by Su Cheng and Charter King, two outstanding leaders of Hong Kong's business community. With their wisdom and courage, they have successfully taken over the baton of Harbour City's development and are enjoying the rewards it brings.

Compared with the charter king, Su Cheng felt that as the second largest shareholder of Harbour City, his situation was much more comfortable.

It is true that the charter king’s profits were correspondingly higher because he held slightly more shares, but behind this was the huge amount of effort and energy he put into the management of Hutchison Whampoa.

Su Cheng, on the other hand, seemed more relaxed. He could sit back and enjoy the fruits of his labor without having to work too hard.

Su Cheng had no fear that the charter king might have hidden motives and damage the interests of his second largest shareholder. He had a professional financial team in Wharf Holdings, which was like a pair of sharp eyes, always keeping a close eye on every account and movement of the company to ensure that his rights and interests were not violated.

Furthermore, with Su Cheng's current strong financial resources and status, the charter king did not dare to offend him easily, but often chose to show goodwill to him.

After all, if you really become an enemy of Su Cheng, it would be tantamount to asking for trouble. After all, Su Cheng represents a powerful force that is enough to make any opponent feel fearful.

Therefore, Sucheng maintains a nonchalant attitude towards various possible threats and risks.

In his opinion, excessive worry is unnecessary.

He believes that with the charter king's business wisdom and strength over the years, he will be able to steer the ship steadily in the business world and lead Harbour City and the entire Wharf Group to become stronger.

And he is satisfied with the huge dividends every year and enjoys the steady growth of wealth.

The brilliant performance of Hutchison Whampoa, like the shining stars, attracted the fanatical attention and intensive coverage of all the media in Hong Kong.

This dazzling achievement has made many Hong Kong businessmen envious and salivate.

Against this backdrop, Niu Bijian of Jardine Matheson and Bao Fuda, general manager of Hutchison Whampoa, responded quickly to the market enthusiasm and urgently convened a meeting of board members.

During the meeting, they reached a consensus and decided to speed up the progress of the Sheung Wan Commercial Plaza project.

The temptation of this commercial land with unlimited potential is so great that they can no longer contain their excitement. They are eager to get involved as soon as possible and share this mouth-watering big cake.

Their eyes sparkled with a desire for success, and they were eager for the Sheung Wan commercial plaza project to be completed and opened for business as soon as possible.

Indeed, with the success of projects such as Wharf Holdings, Hong Kong's commercial real estate market has become the focus of everyone's attention overnight, and major real estate businessmen have also turned their attention to this tempting big cake.

However, reality is always cruel. The market capacity is limited, but the competition is increasingly fierce.

In such a context, the vast majority of real estate projects are destined to face severe challenges.

As more and more commercial plazas are built, the choices for consumers and merchants are becoming more diverse, but it also means that the market will be further segmented and diverted.

Ultimately, only a few commercial plazas with unique advantages, precise positioning and proper operations can stand out, attract and retain large numbers of people.

There is no need to say much about Harbour City. With its excellent geographical location, rich business layout and years of brand influence, it will undoubtedly become the shopping mall with the most concentrated traffic in Hong Kong.

When talking about Hutchison Plaza, its unique charm cannot be ignored.

As Hong Kong's first commercial complex with advanced service management concepts, it not only created a new model for the industry, but also successfully attracted the attention of a large number of consumers by relying on Suzhou's abundant resources and profound heritage.

With its high-quality services, innovative experience and precise market positioning, Hutchison Plaza has effectively retained a considerable portion of its customer traffic, ensuring its leading position in commercial competition. It will surely continue to dominate the market in the future. (End of this chapter)

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