China Entertainment’s rescue plan is hard to come by

Chapter 132: The word-of-mouth explodes (additional update for the leader "I'm stuck at the starting point and can't get out") [[-]-in-[-]]

Beijing, China Film Group.

"Benedict", "Benedict", "Benedict"

Along with the knock on the door, a loud "come in" sound came out.

A young man dressed as a secretary opened the door and walked in.

"Boss Han."

Han Sanping, who was reading documents, raised his head and glanced, smiled when he saw the person coming, and then pointed to the chair opposite the desk.

"Oh, Xiao Wang, sit down."

The young man slowly took his seat.

"Mr. Han, this is the box office report of all movies in the past week."

Hearing this, Han Sanping straightened his back and leaned on the boss's chair behind him.

"Tell me, how are your grades?"

"Mr. Han, "Yun Shui Yao" was released on the 1st and has been in theaters for 9 days. The total box office so far is around 2300 million. The distribution department estimates that the total box office should reach around 3500 million by the time it is released."

"I remember their cost was around 3000 million."

"Yes, Mr. Han, the real cost is 2400 million."

Han Sanping frowned slightly and did the math in his mind.

"That means the loss is not big?"

"Yes, Mr. Han, it is estimated that half of the production cost can be recovered from the screening. If we include some other copyright broadcast income, the overall recovery of the production cost of 2000 million is still about the same."

"Well, it's pretty good. Among the main theme films in recent years, it has achieved relatively good results.",

"Well, yes, Mr. Han."

Han Sanping suddenly thought of something and asked:
"What about "Those Years"? How were the results?"

Hearing Han Sanping ask about "Those Years", the young secretary was a little excited.

"The results are very good. I think it is possible, no, it will definitely surpass "Crazy Stone" which was released in the first half of the year."

"It was released on the 4th, with a box office of 360 million on the first day, and has steadily increased since then. As of now, it has been in theaters for 5 days, and the box office has reached more than 2600 million. Our distribution department estimates that its final box office is likely to exceed 5000 million."

Han Sanping was in a good mood when he heard the news.

"Yes, I remember their cost was less than 500 million."

"Yes, Mr. Han, this is the most shocking thing. A film with a total cost of around 450 million has doubled its revenue within five days of its release. It is definitely a typical case of making a big difference with a small amount."

Han Sanping patted the armrest of the chair and said with emotion:

"Well, it's really good. The future is formidable."

Then he asked:
"Does your distribution department have any adjustments?"

"That's it, Mr. Han, we are going to adjust the filming rate by 5 points from the two films "Yun Shui Yao" and "Dance My Life" and add it to "Those Years"."

Hearing this, Han Sanping squinted his eyes and thought for a moment.

"Well, conservatively, just double it. Add 10% to it."

The young man was a little embarrassed.

"Here, Mr. Han, after all, "The Ballad of Clouds and Waters" is a film with the main theme, and "Dance of My Life" is a Hollywood film. It has not been released for 10 days. Isn't it inappropriate to cut so many of them?"

Han Sanping waved his hand and said with a smile:

"There is nothing inappropriate. In market economy, it is up to the audience to choose. We, China Film Group, must also keep pace with the times. We can make sense wherever we go."

The young man laughed along and nodded in agreement.

"Okay, Mr. Han, I'll let you know as soon as I get back. "Those Years" is a digital movie. It's very convenient to copy. It can be adjusted in place tomorrow."

"Well, China Film Group has given us the opportunity. It just depends on what goals these young people can achieve."

"Mr. Han, is the young man you are talking about named Sun Yi?"

"Oh? Did you see it too?"

"Yes, Mr. Han, the current performance of "Those Years" is too outstanding. This is a project that our office will focus on in the near future. As long as you look carefully, it is not difficult to see the role of the young man Sun Yi in this movie. ."

"The original author, screenwriter, leading actor, first assistant director, and one of the investors. It can be said that without Sun Yi, this movie would never exist."

After the young man finished speaking, he paused and asked:
"So, Mr. Han, you are very optimistic about him and want to train him?"

"Tsk, it's not about training, it should be considered support and guidance."

After saying that, Han Sanping's face turned solemn.

"Xiao Wang, your father and I have known each other for a long time. You are going to follow this path in the future. I have to remind you that as a state-owned enterprise within the system, we should not interfere too much and do our best to protect you. , just play the role of Dinghai Shenzhen. What we control is the average line of the industry."

"I understand, Uncle Han."

"I'm really hungry for talent right now. Our Chinese film industry only produces enough films every year, but it's not enough."

"It's enough to say that the number of films produced every year is really overwhelming. It's not enough to say that the absolute majority of the films are not qualified to be released at all. They are either shoddy or have sensitive themes."

"Look at those sixth-generation directors. They all have great skills, but what they are making every day is either underground movies or sensitive subjects. Can these films be released? Can they be watched casually by ordinary people? What kind of bad things will happen? Influence!"

"Therefore, among these young directors, those whose subject matter complies with the law and who can make outstanding films are really rare, just like Ning Hao. For such young directors, we, China Film Group, must provide certain support and of course guidance, so as not to Letting them go astray will be good for China's film industry in the future."

The young man nodded to express his understanding, and then told an anecdote.

"Uncle Han, I heard that Sun Yi intercepted Huayi's investment in "Soldier Assault" before, and then refused Huayi's solicitation. Now there are rumors that Huayi is banning him internally, but if Huayi None of the films invested by Yi have anything to do with him.”

After hearing this, Han Sanping smiled jokingly.

"Huh, young man, he doesn't know the heights of the world. It's good to be tempered a little and let him suffer a little loss. This will save him from developing arrogance at a young age. Don't worry, it's nothing serious."

After hearing the last sentence, the young secretary thought for a moment, then came to his senses and asked:
"So, Uncle Han, what you just said about doubling the production of "Those Years" also means to express our attitude at China Film Corporation?"

Han Sanping was very pleased.

"Well, yes, there are considerations in this regard. The kings and kings of Huayi are all good people. They will understand it and won't go too far."

The young man nodded secretly in his heart. Sure enough, old age is still hotter than old age. As expected, many things cannot be taken at face value.

Seeing that Han Sanping was obviously in a good mood, the young man asked another question that had been buried deep in his heart for a long time.

"Uncle Han, have you heard about some of Huayi's actions in the entertainment industry? It is said that the impact is very bad."

Han Sanping glanced at the young man opposite and smiled disdainfully:
"What deed. What else is there besides these?"

The young man was stunned.

"You, you know all this? Do we, China Film Academy, not care about it, but still want to support it?"

"Hmph, naive."

"First, this matter has nothing to do with us at China Film Group. This is the management power of our superiors."

"Second, do you know what it means to put the overall situation first? We have joined the WTO. Americans are clamoring for us to open up the film market every day. Nowadays, domestic films have no power to fight back. As the leader of private film and television companies, Huayi , must be supported to fight against the invasion of Hollywood movies, and preserving the domestic film industry is the overall situation."

"Just like China's industry, we must first solve the problem of availability, and then rectify standards and improve quality. This requires a process, and in the entire process of industrial development, the so-called banner, that is, the leading enterprise must be established."

"Leading companies and the entire industry chain are complementary to each other. During the development process, as long as they do not violate laws and disciplines, we can lower the standards appropriately and do not stick to trivial matters."

"It's like a person walking in the desert without drinking water for several days. There is a pool of turbid sewage in front of him. At this time, don't think about health and sequelae. Drink it first and survive later."

"I understand." On the first weekend of the screening of "Those Years", the film's scheduling rate was suddenly increased by a full 10% by China Film Group, reaching the level of domestic blockbusters.

And with Sun Yi and Liu Yifei's promotion, the movie channel's Light and Movie Star Podcast and various entertainment media reported one after another. "Those Years" is becoming more and more famous among Chinese movie fans.

Where there is publicity, there is popularity. People in later generations will know that when there is popularity, there is traffic, and traffic is the code for cashing out wealth.

And not only the box office, but also the reputation of the movie can be said to be explosive. The score was refreshed at 8.5 on Douban the next day. After 5 days of playback, the number of comments reached tens of thousands. The score did not drop much and remained at 8.3.

Some well-known film critics also commented one after another, attracting reports from major entertainment media.

For example, Zhang Li, a full-time film critic of China Film Report, published a professional film review of "Those Years".

"The movie tells an ordinary story from the No. 1 perspective.

The male protagonist Sun Yi and his gay friends also like the beautiful and well-behaved girl in the class (played by the fairy sister Liu Yifei).Each of them had different purposes and used various methods that they thought were effective to express their love.

They are ignorant, ignorant, full of yearning for love, and hope to be with the person they like.However, time flew by and years passed by, and until the end, no one among them could catch her.

Many years later, this group of old friends gathered together and watched with their own eyes as the best heroine in their minds married an ugly-looking uncle who was much older than them, and their youth ended.

The last shot of the movie also falls on the thick red envelope, with the words "Happy Wedding, My Youth" written on it.

It is precisely because of this simple ordinaryness that makes people feel more cordial.

It is the same when we are young. We always tend to like the girl in the class who is good-looking and has good grades. However, it often ends in the same way.

Every scene in the movie can remind people of their own memories. Classes, exams, handing notes, whispering, the frivolous publicity of youth, and the joy of knowing the results. Everything is so real, like Very happy with my yesterday.

Therefore, this is a sincere movie and an excellent movie worth watching. I see the future of Chinese movies.
-
China Film Report, Zhang Li. "

There were also quite a lot of comments from netizens. Everyone expressed their deep remembrance based on their own experiences.

"When watching it in the cinema, I think what the audience misses the same as me is not necessarily a specific person, but myself in it.

In the past, desks and chairs were filled with someone who was always making mischief, someone who was always immersed in studying, parents who worked hard to make money, and someone who may not be able to remember his face now, but who still smiles knowingly when he thinks of it. . "

The regrettable sentence in the movie got the most likes from netizens:
"I really feel that the cruelest part of growing up is that girls are always more mature than boys of the same age. No boy can resist the maturity of girls."

Many netizens were infected by the beautiful love in the film.

"There is a dialogue in the movie that left a deep impression on me. Five boys who all liked the heroine said at the girl's wedding: 'If you really like a girl, you must sincerely wish them happiness forever. , this is absolutely impossible. People like us who act maliciously behind the scenes are true love.'

However, when the girl held her husband's shoulders and walked on the red carpet with a smile full of sweetness and satisfaction, the boy said to himself: 'I was wrong - it turns out that when you really, really like a girl, when She is cared for and loved by others, and you will sincerely wish her happiness and joy forever. '

I believe this is probably true love.Even in this materialistic, false and dirty world, this kind of love must exist.

——At least, we are willing to long for its existence. "

There are also those who are more angry and complain about the injustice in reality through the nostalgic youth time in the movie.

"Childish people can't find girlfriends, innocent people can't be understood, and kind people feel like idiots. Men who wear jeans and T-shirts after work must have no ability. After work, they still wear student clothes and tie ponytails. The girl with braids is pretending to be innocent, and the girl who pretends to be innocent is definitely not pure.

If you speak too deeply, people will scold you for pretending to be a grandson. If you speak without depth, people will ignore you. If you speak with just enough depth, it means you have no personality. If you simply don’t speak, you will grow old alone.

When you see a 30-year-old man or a 40-year-old woman who is still grieving for the past, reminiscing about memories, and feeling nostalgic about their youth, everyone seems to think that they have no future.

However, isn’t our lost youth worth mourning? It is precisely because of the ruthless comparison with reality that we have such incomparable nostalgia for youth.

So this movie is very good, even though it is not high-end.But we need him, this is everyone's youth, gone forever. "

Since the beginning of the new century, Chinese films have been able to count on their hands the number of domestic films with scores above 8.0.

Over the two weekends, the box office data of the movie "Those Years" directly hit a high curve, with box office revenue of more than 1200 million.

In its first week of release, the film's overall box office revenue reached nearly 4 million.

The night the first week's box office came out was destined to be a sleepless night for everyone on the "Those Years" crew.

In fact, according to the estimates made by the staff of Qingying Film Studio, the box office of this film should be around 2000 million. Unexpectedly, the reality was such a slap in the face. In just the first week, it doubled and went straight to 4000 million.

"Those Years" was a complete hit and became a dark horse in the Chinese film industry in the second half of 2006.

Early the next morning, when people from Qingying Film Studio sent the first-week box office data to major websites, and saw that the box office of "Those Years" in the first week reached nearly 4000 million, the entire industry was shocked. Another one with a small The broad "Crazy Stone" appeared.

The film's production costs have long been disclosed.

The production cost plus post-production publicity is less than 500 million yuan.

According to the principle of three times the income from movie screenings, excluding post-production DVD and other copyright income.The first week's domestic box office alone allowed the film to achieve revenue of nearly 1300 million yuan, netting out costs, it made a direct profit of 800 million yuan.

Employees in the entire Chinese film industry shouted loudly because of this movie that the Chinese film market has risen.

The boss of New Picture, Zhang Weiping, was full of confidence and made bold predictions when being interviewed by reporters.

The upcoming movie "The Golden Armor" is sure to detonate the market and break new box office records for domestic films.

He didn't even bother to ride on the popularity of "Those Years".

The words have the meaning of "if there are no tigers in the mountains, monkeys will dominate".

Sun Yi had no time to pay attention to him now, and the text messages on his mobile phone began to be flooded with congratulations.

Even Zhang Jizhong, who had not been in contact for a long time, deigned to send a congratulatory message.

There is also the director Feng Xiaogang. He is regretting it now. If Sun Yi had starred in "Assembly Number", what a selling point it would be. It's a pity that he missed it like this.

It can be seen how influential this movie is.

Many film and television companies reacted quickly and held emergency meetings to discuss the launch of youth-themed movies.

As for the direct calls to Sun Yi's studio, the number of film appointments and scripts sent to Sun Yi were enough to fill a filing cabinet.

At this time, Sun Yi truly felt what his senior said.

"When you are popular, you are surrounded by good people."

Not only himself, but also director Xue Xiaolu was directly evaluated by the media as a leader among the new generation of female directors.

She also made a special call to Sun Yi and mocked herself by saying that she was "taking advantage of Sun Yi."

As well as the entire school leadership of Beijing Film Academy, they are overjoyed and have now begun to study Sun Yi's various good student certificates.

Besides Sun Yi, the biggest beneficiary is the fairy sister Liu Yifei.

A successful classic screen image can last an actor a lifetime.

Why is there a chain of contempt in the film and television industry?

Just because TV drama actors want to cross the gap to film actors, there is an insurmountable gap and it is quite difficult. It requires the company or sponsor behind them to constantly feed them with movies in order to be promoted.

Movies are a high-risk investment, and there are only a few people in the entire history of the Chinese film and television industry who wantonly use movies to praise people.

As for Liu Yifei, a small campus production directly completed the leap from a TV drama actor to a movie actor, creating her classic screen image.

As long as she solidifies her foundation with another film of similar quality, her status can be said to be immediately stable.

The movie was shown for three more days, which was lower during the weekdays, but still took in 1100 million at the box office.

On the tenth day after the movie was released, the total box office revenue of "Those Years" exceeded 5000 million.

China Film Group directly arranged a celebration party for the 5000 million box office.

　Added updates for the alliance leader "I've fallen into the starting point and can't get out"

　　5000+ words, [-] words have been added. I am late for the original update today and I really can’t do it anymore.

　　Let me catch my breath.

　　Ask for a recommendation, ask for a monthly pass, ask for a subscription!
　　Thank you for vomiting blood!

　　
　
(End of this chapter)