China Entertainment started from Nortel 2002

Chapter 709: Making Money on the Internet is Really Fast
"Wolf Warrior 2, directed and starred by Wu Jing, has released its latest Africa action trailer.

In the film, Leng Feng launched an 18-hour rescue mission for Chinese compatriots trapped in the war in Africa.

"On the topic of 'martial arts' at the 'New Wave' forum, Lu Yang, the director of 'Blade of Assassin', said: There is no shortage of martial arts films for domestic audiences, but any type of film has its cycle.

From the initial shock of watching Hong Kong martial arts films to the later dance-like and even mystical martial arts films, the aesthetic has become fatigued.

The charm of "Blade of the Assassin" lies in the relationship between the individual and the whole, the individual and the environment of the times. It is connected with the present, and this proposition is introduced into martial arts movies, which is very fresh and modern.

The film will be released in major theaters across the country on July 7, and everyone is welcome to go watch it."

It is now the end of June, and "Blade Identity: Shura Battlefield" has begun its most intensive publicity campaign, while "Wolf Warrior 2", which was scheduled for the National Day, has also frequently released trailers to warm up for the National Day schedule after the summer vacation.

The industry is also keeping a close eye on the performance of this year’s summer vacation period.

However, as summer vacation approaches, a large number of youth films have begun to be released.

Last Friday, "Li Lei and Han Meimei" and "My Heart Leaps with Joy" were released. The next day, the main creators of "That Youth That Whizzed By" and "Qinghe Boys High School" made their debut.

Several films are either adapted from IP or linked to online movies, all trying to break through the previous youth film routines.

However, some people in the industry have discovered that these youth films starring young actors and big IPs are no longer effective.

The youth film "Portrait of a 19-Year-Old in Summer", adapted from the novel of the same name by Soji Shimada, starring young actors like Huang Zitao and Du Tianhao, failed again.

The box office was less than 1 million in two weeks after its release, and its Douban score was 5.1, which wrote a new footnote for the decline of youth films.

"Damn it, why don't teen movies work here?"

"Mengying Media's two or several youth films all achieved high box office results, especially in those years."

"."

Many bosses in the industry are puzzled. They are all making youth films, but others are making huge profits, while their own films, which are adapted from big IPs and have invited popular stars, still fail.

"Director Li, everyone wants to learn from you, would you like to participate in the industry forum at the Shanghai Film Festival?
I heard from them that the youth movies that are being prepared for the summer vacation are now expected to lose about 50% of their revenue.”

Wang Changtian happily walked into the Maoyan Building with Li Mu.

"Youth themes will not end, it's just that their scripts have problems, the stories are not strong and cannot resonate, so it's useless to find me.
However, in terms of trends, youth films are not in the mainstream stage at the moment. "

Li Mu walked at a leisurely pace and smiled faintly.

"Oh? Director Li, what is the mainstream at this stage?" Wang Changtian had some guesses in his mind when he heard this.

“I think it will be the main theme of business.”

"The main theme of business?"

Wang Changtian grumbled, isn't this similar to "Operation Red Sea", but this type of movie is not easy to make.

"Director Li, Director Wang."

When Li Mu and Wang Changtian came in, Zheng Zhihao quickly stood up. The PPT was already playing in full screen.

Nowadays, the reporting method has begun to move towards the era of PPT being popular.

It is no wonder that people in later generations joked that people who can work cannot be as good as those who can write PPT.

Zheng Zhihao reported on the current progress of negotiations on the merger between Weying Times and Maoyan.

"Forget it, stop with all this nonsense. Let's ask our subordinates to prepare PPTs less in the future. Just tell us directly, what is the current valuation of Microfilm Times?"

Maoyan's style is indeed different from that of film and television companies such as Mengying Media. It is more inclined towards the Internet. Li Mu was not very impressed and said directly.

"Mr. Li, Weying Times is currently being merged into Maoyan at a valuation of 50 billion, and Maoyan is now valued at 125 billion."

"Five billion? I remember that at the beginning of this year, Microfilm Times was valued at 50 billion US dollars!"

Wang Changtian smiled lightly.

He now knows that these valuations are the most unreliable. A market value might have been over 10 billion yesterday, but it has become only tens of billions today.

"It's all yesterday's news. The valuation is still too high." Li Mu shook his head, not satisfied. "The valuation of Weying Times was negotiated to be around 40 billion, and Maoyan's valuation was raised to 125 billion. They are dreaming."

After hearing what Li Mu said, Zheng Zhihao naturally could not show an expression of being unable to complete the task. After all, the only option for the task assigned by his superiors was to complete it.

"Okay, Mr. Li."

"How is the negotiation for WeChat's traffic entry going? What's the estimated price?"

Li Mu thought of this extremely important matter. The merger was only the first step, but WeChat’s huge traffic entrance was an extremely critical link.

“WeChat offered 125 billion, which will be converted into corresponding shares based on Maoyan’s billion valuation.”

"We'll have to work on them slowly. Tao Piao Piao's market share seems to have grown very rapidly, and Alibaba Pictures has invested another 13 billion yuan in it. I don't believe Tencent can hold on any longer.

One billion is a bit high, maybe eight or nine hundred million, depending on the final valuation."

Li Mu has been paying close attention to the issues of several major platforms recently. This is the top priority at the moment. After resolving it, basically what remains is the expansion of the cinema chain.

As for cinema chains, we just need to wait for the natural conditions to mature.

If several sectors can be completed according to Li Mu's plan, Mengying Media will be completely invincible in the film and television industry, and its ability to resist risks will increase linearly.

"The Internet business worth tens of billions or hundreds of billions seems impressive, but it also feels quite imaginary." Wang Changtian chatted with Li Mu in the cafeteria.

“It’s a little bit vain, but it’s really fast to make money, isn’t it?
When we took over Maoyan, how much was its market value? It was just over 125 billion. Now its valuation is definitely not less than billion. The difference is several billion.

How many movies would it take to make that much money? "

Li Mu picked up a piece of fried beef that was delicious in color, aroma and taste, put it in his mouth, chewed it, and spoke slowly.

With this efficiency in making money, even for a movie like "Operation Red Sea", you have to make several films. After all, it's impossible for one company to take up all the share of the movie. The box office has to be divided up, and the actual revenue is really not as scary as it looks.

"But we still have to make money. In a year, there are more movies that lose money, so we rely on the few hit movies to make up the difference. Only when there are more can we say it's profitable."

Wang Changtian was filled with emotion.

"It's still capital operation." Li Mu smiled and pointed at the pot of stir-fried beef. "This tastes good. The chef in the canteen is pretty good."

"Yes, it is indeed possible." Wang Changtian also picked up a piece, then looked around, "Director Li, if the merger is successful, I'm afraid the cat's eye will have to move to another place. This place may not be big enough."

"Indeed, Cat's Eye should also have its own independent building."

Li Mu nodded.

In late June, the Shanghai Film Festival also opened. This "Asia's No. 400 red carpet" welcomed more than Chinese and foreign stars including Feng Xiaogang, Qin Yi, Wallace Huo, Cucinotta, and Stephen Marbury.

The crew of "Dying to Survive" undoubtedly also received an invitation, but Li Mu asked Ning Hao and Wen Muye to take Xu Zheng and others on a trip, as a promotion.

However, the most eye-catching one is the war epic "The Founding of an Army", which brought together most of the entertainment industry.

Director Andrew Lau, producer Huang Jianxin, and actors Liu Ye, Zhu Yawen and others chose to hold the press conference at the Shanghai Film Festival.

As the third film in China Film's "Founding of a Nation Trilogy" series, the movie "The Founding of an Army" is a tribute to the grand historical chapter of the founding of the Chinese People's Liberation Army, and it has attracted much attention.

Almost all the headlines of the day were given to this movie.

"Of course, it has been featured in several media outlets." Li Mu joked with Zhu Yawen in the WeChat group.

"That's right. Yawen is the star of the Shanghai Film Festival this time. He must come back and treat us to a meal."

Luo Jin was also stirring up trouble in the group, and several people still often chatted in the group.

"Okay, okay, you pick the location, I'll pay."

"Okay, Jinzi, let's find a place to eat and have Yawen scan the QR code."

Li Mu was typing on his mobile phone at home, while the little bun was grabbing Li Mu with his hands, then grabbing Liu Yifei with his hands, crawling between the two.

"Okay, Brother Mu, I'll do it right away."

"Damn it, I'm treating you to dinner and you guys aren't waiting for me."

"Nonsense, you're just a payer, why are you waiting for me?"

"."

Messages in the group kept beeping.

The little bun climbed onto Li Mu's thighs at this time, and looked intently at the screen of Li Mu's mobile phone with his big eyes like black grapes. Then his curious little hands couldn't help but tap on it and accidentally pressed the send button.

A bunch of incomprehensible English and text appeared in the group chat.

Li Mu laughed, but did not stop the little bun from doing that.

"I feel like this must be a mistake by Brother Mu."

Luo Jin was speaking in the group, but unexpectedly Zhu Yawen refuted.

"I can tell from the looks of it that you have no experience. It's obvious that the little brat must have accidentally pressed the key on the phone. Do you believe it?"

The two started speculating in the group.

As the only international A-level film festival in China, the Shanghai Film Festival is quite popular.

Zhang Yi also released the stills of "Shadow" for the first time at the Shanghai Film Festival!

In the stills, Deng Chao is dressed in tattered clothes and holding a sword. He and Sun Li are both dressed in white and dancing with umbrellas. Zheng Kai dances wildly with his sleeves and looks unruly. Guan Xiaotong frowns and stands alone.

This work is different from Zhang Yimou's previous works with rich color style. The images are more inclined to the style of traditional Chinese ink painting, with bright black and white tones, which has led to endless speculation in the industry.

"I feel that Director Zhang's work this time has artistic conception."

When Liu Yifei saw this set of stills, she was truly mesmerized by the ink painting style.

When it comes to the application of aesthetics, Zhang Yimou is indeed a professional.

“I love this picture, I love it!”

"I hope the plot is not bad. This traditional Chinese ink painting style is really powerful. Give it a thumbs up."

"As long as it's not another 'The Great Wall', everything is fine."

Netizens also discussed it.
(End of this chapter)