China Entertainment started from Nortel 2002

Chapter 719: Merger, the pattern is set

Chapter 719: Merger, the pattern is set
"After consultation with the Film Bureau and relevant parties, Youth intends to accept the suggestions put forward by all parties to change the screening schedule. The specific new release schedule will be announced at a later date! We also apologize for the inconvenience caused to the theaters and audiences!"

"I would like to say sorry to all the cinema chains, media friends, the publicity and marketing teams working on the front line, and the most lovely audience friends. I am really sorry. "Youth" will not be released during the National Day holiday this year!"

"."

Feng Xiaogang and Wang Zhonglei both publicly refuted the rumors, and Feng Xiaogang and the entire crew even shed tears at the press conference.

The audience is really confused at this moment. What is going on here?
Because of this set of operations, it seems to tell everyone that the crew has unspeakable secrets and difficulties, but they didn't say anything.

"It's just a change of schedule, but you're acting like you're being bullied. If you really have a hardship, just speak up. If you can't, then don't do this. I really don't have time to care about your "unspeakable secrets". I can't see anything but your hypocrisy."

"With Feng Xiaogang's temper, he would have exploded if he was bullied by others. I'm afraid he would not dare to explode if he met someone like him."

"."

Netizens also have bad tempers and every word they say hits the nail on the head.

“What’s the problem with Feng Xiaogang’s Youth?”

Mother Li asked Li Mu who was playing with the little kid on the plane.

The benefits of a private jet and the convenience it provides during travel are truly unmatched by passenger planes.

For Li's mother, who has experienced that era, movies like Feng Xiaogang's are attractive to her. After all, Li's mother was also an educated youth back then.

"Youth" is used to commemorate the youth and life that were lost in that era.

"What could possibly happen? Feng Xiaogang's films are about very sensitive subjects. There is a high probability that they touch on taboos."

Li Peng sees things very clearly. They know exactly how high the risks are for movies of this era.

"Almost. The General Administration has taken it down and it needs to be re-edited."

Li Mu smiled and said, what Li Peng said was actually quite close to the real reason.

He played with the little bun for a while and then closed his eyes. He came back this time to participate in the merger of Maoyan and Weying.

For this purpose, he specially rushed the progress of the crew. The rest needed to go to Sicily in Italy, Newfoundland in Canada, and Tunisia in northern Africa, which gave the crew just a few days to transfer.

Just one day before the merger news of Maoyan and Weying Times was released, Alibaba Entertainment was not to be outdone and took the lead in launching the Damai.com strategic conference.

Chairman and CEO Yu Yongfu announced that he would expand the basic business of the original Damai.com, establish a live entertainment business group, divide the three main businesses into Damai.com, MaiLive, and Maizuo, and enhance Alibaba's offline strength in big entertainment.

"In the future, big entertainment will become the norm in an industry, and Damai is the key link for Alibaba to connect the online and offline entertainment industry.

Tao Piao Piao and Damai will fully leverage Alibaba's resources to open up the entry channels of Taobao, Alipay, and offline life of word-of-mouth, and have 5 million consumers, truly becoming the entry application of live entertainment with full channel coverage."

"."

Obviously, Tao Piaopiao + Damai are preparing to integrate all ticketing services into one.

"It seems like we're going to have to compete against Weying, Tao Piao Piao and Damai in the end."

In the Maoyan Building, Wang Changtian felt that the intensity of competition after the merger would not be much lower.

"Not necessarily. The two companies can just take up the national market share. As long as there is no third company, it will be fine."

It is highly likely that a tough battle will not be fought. After all, the situation has been determined. Alibaba probably knows that it is impossible to determine the winner. At most, it will be a matter of who has a slightly larger market share.

Wang Changtian was stunned: "Two, what about Baidu's Nuomi?"

"Knock them out. There's no room for a third family here."

Li Mu smiled faintly and said that Nuomi was already on the edge, and even the two companies didn't need to pay attention to it. There was a high probability that it would be eliminated directly.

On the morning of September 9, Maoyan’s official website released the following news:

"Maoyan and Weying Times announced today that they will jointly establish a new company, Maoyan Weying.

The new company will cooperate with Maoyan as the main body in the relevant businesses of both parties, and Maoyan will inject all its businesses, including movie and performance ticketing business, industry professional services, film investment and promotion, etc.

Weying Times will merge its movie ticketing, performance business and related assets into the new company. Mengying, Guangguang, Weying, Tencent and Meituan Dianping will become the company's major direct shareholders, and the shares of Weying's original shareholders in the new company will be held through Weying."

Mengying Media, Weying Times and Maoyan Culture also released the news on their official websites.

Because Guangxian is a listed company, it not only released the information on its official website, but also issued a special announcement to supplement various details.

“Weying Times used its 100.00% equity interest in Weige Times for RMB 39.74 billion, and Linzhi Lixin used its 100.00% equity interest in Ruihai Fangyuan for RMB 8.97 million to increase its capital in Maoyan Culture.

According to the agreement, Weying Times' ticketing business was merged into Maoyan, thereby acquiring a 27.59% stake in Maoyan.

Mengying Media and Guangguang Media, as persons acting in concert, hold 57.39% of the shares and are still the absolute majority shareholders of Maoyan; Lin Zhilixin, whose legal representative is Tencent COO Ren Yuxin, obtained 6.56% of Maoyan's shares, and Meituan's shares dropped to 8.46%."

The news caused an uproar in the industry and the Internet circle.

The merger between Maoyan and Weying Times, which has been rumored for months, has finally been finalized.

"The domestic movie ticketing industry has officially entered the era of duopoly - Maoyan Weiying versus Tao Piaopiao!"

"The merger of Maoyan and Weying has already determined the battle for ticket sales."

"The two-horse race has been determined, and Baidu Nuomi may become the biggest loser!"

"Why was Microfilm Times sold at a low price of 40 billion? What is the magic of Maoyan, which is controlled by film and television industry tycoons Li Mu and Wang Changtian?"

For a moment, these articles seemed to have been written in advance, and were posted on major newspapers the moment the news was announced.

At the same time, in the Maoyan Building, the press conference had finished discussing the contents of the agreement, and the major shareholders had gathered in front of the building to take pictures.

"Mr. Li, move a little closer to the middle, right."

The photographer is taking a group photo of Maoyan’s board members and executives.

With the sound of the camera clicking and the lights coming on, this meeting that set the pattern for Internet ticketing was frozen in light and shadow.

At this time, Zheng Zhihao was the one who was smiling the happiest, because he still served as the CEO of the newly established Maoyan Microfilm, while Lin Ning, the former CEO of Microfilm Times, served as one of the vice chairmen of the new company, and Gu Sibin, president of Microfilm Times, served as the president of the new company.

In contrast, Lin Ningke seemed much more lonely.

His position is very awkward, and he has actually been sidelined. Even if he has some say, what good is that? The company no longer belongs to him.

“Maybe it’s time to start a new business.”

Lin Ning looked toward the distant horizon, already having a plan in mind.

Gu Sibin couldn't help but feel emotional when looking at his former boss.

The fate of Weying is similar to that of Guevara, a long-established ticketing company under Weying.

Guevara has no user advantage and no upstream and downstream resource barriers. It is weak and it is difficult to develop content and industrial chains in a situation where people compete with money and traffic. It also faces the risk of becoming a ticket-selling tool. Moreover, in the fierce competition among capital, the brand value that focuses on feelings cannot gain a firm foothold in the market and can only compromise and sell at a low price.

Of course, the ones who were in high spirits were naturally Li Mu and Wang Changtian.

At this moment, Li Mu was communicating with Tencent COO Ren Yuxin about the WeChat entrance.

After all, for Maoyan, the acquisition of Weying Times' online ticketing business means more than eliminating a competitor and gaining market share after integration, but more importantly, it means gaining a WeChat entrance.

"Don't worry, Mr. Li, the WeChat portal will be open this month, and we have already made the WeChat search function. You can directly enter the movie name + movie ticket, or search for the name of the popular movie, and you can buy tickets directly. Ticket purchase is also through Maoyan Movie's WeChat applet.
Moreover, Mr. Ma said that in the future, Maoyan Microfilm will also become an important strategic partner of Tencent in the pan-entertainment field. In addition to supporting the new company's business on platforms such as WeChat and QQ, Tencent will also carry out deeper and more comprehensive cooperation with the new company in the fields of film, performance, video, technology, etc."

"Okay, we feel relieved with President Ma and President Ren's words."

Li Mu naturally wanted to solve this problem as soon as possible, as Meituan’s original traffic entrance was no longer sufficient.

However, after joining WeChat, I’m afraid I’ve reached the ceiling, and perhaps the only one left is Douyin.

Li Mu had just thought for a moment when he was interrupted by Wang Xing.

"Director Li, Director Wang, congratulations!"

"Haha, congratulations! Mr. Wang's shares have appreciated a lot in value." Li Mu came back to his senses and smiled.

The intention of his words is very clear. Meituan’s shares have been getting smaller and smaller, and for Meituan, they are dispensable.

In that case, Li Mu naturally wanted to eat some.

"I understand what Mr. Li said, but there isn't much left in Meituan. Let's talk again after the follow-up issues of this merger are resolved."

Wang Xing is not stupid. It would still be a small loss if he sells now. Maoyan’s valuation has not actually reached its peak yet. Even if there are not many shares left, it is still good to sell at a high point.

After all, after the merger of Maoyan and Weying, it has once again become the industry leader in terms of scale, and with the traffic entrances of Meituan and WeChat, this will definitely be an effect of 1+1>2.

"Okay." Li Mu nodded without hesitation. As long as Meituan is willing to sell, it will be fine.

"Fortunately, Mengying Media Cinema Line is not among the top three in the industry, otherwise we would all be constrained by it!"

"Unconsciously, Mengying Media has already included four major systems: content production, online distribution, content marketing, and offline theaters. There are almost no shortcomings."

"."

Looking back, people in the film and television industry have finally woken up from their dreams.

Although it was a merger of Internet companies, in the end, it seemed to have become a complete piece of the puzzle of the Mengying Media film and television empire.

Suddenly, Mengying Media seemed to have become a giant in the industry.
Huayi.

At this time, Wang Zhonglei and Wang Zhongjun were silent.

"My skills are inferior to others."

Wang Zhongjun finally sighed slowly, how big was Mengying Media back then, while Huayi was already at its peak in the industry, but now the two are indeed in very different situations.

Who would have thought that when the Internet was hot, only a few of the investments made money in the end.

Wang Zhongjun couldn't help feeling a little lonely.

Not far from Wang Zhongjun's office, Ye Ning was also sitting in his office chair, silent for a long time, and finally muttered to himself:

"It's a pity that Mengying Media's cinema chain is still not large enough."

However, Ye Ning also knew that without real estate and official support, the expansion scale of Mengying Media Cinema Chain would be limited, unlike Wanda and China Film.

(End of this chapter)

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