China Entertainment: Starting from 07 Kuainan

Chapter 181 Frenzy and preparation

9 month 4 number.

After beer + barbecue became popular, a home decoration post on Tianya sparked another decoration craze.

[After four months, the new home was finally renovated. Let me show you a one-to-one replica of Professor Lu’s home]

The author of this post is from Shanghai. As early as when "Star You" premiered on the ground station, she followed it every day without missing an episode.

At that time, her new home was being renovated.

As soon as she saw the decoration style of Professor Lu's home, she fell in love immediately. In order to replicate it one by one, she recorded and took photos.

It took a lot of effort.

The decoration style of Professor Lu's residence in "Star You" was personally decided by Lu Yuan.

The popular decoration styles at the moment are either modern and simple, European luxury, or heavy Chinese style.

In "Star You", the male protagonist's residence is mainly in the new Chinese style.

The biggest difference between new Chinese style and traditional Chinese style is that complexity is simplified, which not only has modern simplicity, but also throws away the complexity of traditional Chinese style.

The main colors are black, white and gray. When building the shed, Lu Yuan found a well-known design company and customized several sets of simple solid wood furniture.

The final effect has both Chinese beauty and modern simplicity, and is more popular among young people.

This poster is not the first to decorate in a new Chinese style.

But she is the first to expose the decoration process in detail, including early design communication, mid-term construction, and later furniture selection. It is a very qualified and detailed guide post.

This post was like a bait, and many users in the Magic City area posted photos of their new home decorations.

Among them, some have been completed, some have just started, and some are half-way through construction. Of course, there are definitely cases of overturning.

However, even if it overturned, no one would blame the style for not looking good. They would only complain about the designer and construction team.

Suddenly, designers all over the country knew about a TV series called "My Love from the Star", and many customers asked by name to decorate their homes in the same style.

The circle of top interior designers is not big to begin with, and soon the designer responsible for the design was exposed.

Shancheng designer Lai Xudong instantly became popular with "Star You".

Lu Yuan found him entirely because he had watched "Dream Transformer" in his previous life. He was deeply impressed by Lai Xudong, and then he found him.

Immediately afterwards, various decoration brand manufacturers quickly followed up and launched the same furniture and ceramic tiles as Professor Lu.

The linkage effect of "Star You" quickly alarmed the official media.

News related to "Star You" is no longer in the entertainment section. There are also more discussions in the financial section and social news section.

China Business News, a newspaper owned by Modu Media, even proposed a new term - "Star You Effect"

According to interviews conducted by reporters from China Business News, the impact of "Star You" is not limited to the plot itself.

Luxury goods, clothing, home decoration, catering, food, beauty salons, daily necessities, etc., all have a linkage effect.

Everything that appears in the drama, even if it is a small bracelet, there are many 'copycat' products.

This is unprecedented in the country.

Even "Huan Zhuge Ge", which was popular all over the country, did not trigger such a huge social linkage.

Although "My Star" is an idol drama and is naturally not favored by the mainstream media, the radiation effect caused by "My Star" involves too many industries.

In disguise, it boosts the GDP of many industries.

Therefore, even the official media came out to discuss it, and experts and professors from all walks of life also came out.

It is said that the School of Communication of a certain university has set up a research group on "Star You".

Taking "Star You" as a case study, the practical application of media communication is analyzed.Fire!

It’s all on fire!
Nongfu Spring, BMW, China Unicom, Holiland, Qingyang, Xiangpiaopiao, etc., all the sponsors of "Star You" have become popular.

Mengniu Chairman Niu Gensheng has been at work these days, and his face is full of spring breeze every day.

In the second quarter of 2008, Mengniu's market share increased significantly, and he was certainly happy.

'Although I didn't catch up with the Olympics, it's not bad to have Lu Yuan. '(Yili is the designated dairy supplier for the Olympic Games)
hum!
hum!
Just when Niu Gensheng was considering whether to renew Lu Yuan's contract at a high price in advance, his cell phone rang and he looked down.

Said Cao Cao, Cao Cao.

Lu Yuan called.

The two exchanged pleasantries until Lu Yuan asked a question, and the smile on Niu Gensheng's face suddenly disappeared.

"Director Niu, I saw in the news recently that there are illegal additives in Sanlu milk powder. Is this true?"

Niu Gensheng was silent for a few seconds and said slowly: "I'm not sure about this matter either. Xiaoyuan, are you concerned about it? How about I ask you later?"

"Then I'd like to trouble Mr. Niu. In my fan group, there are fans who keep buying their milk powder. I found out about this and asked about it. Those additives are quite harmful, so I wanted to find you, an industry insider. Ask for advice.”

"Xiaoyuan, please wait a moment. I will tell you as soon as there is news."

"Okay, thank you, Director Niu."

"You're welcome."

Just when the phone was about to hang up, Lu Yuan on the other end of the phone suddenly asked.

"By the way, Director Niu, your company's products should be fine, right?"

"Of course, Xiaoyuan, don't worry, our company's products have been strictly inspected and there will never be any problems."

the other side.

After hanging up the phone, Lu Yuan looked at several test reports at hand.

A simplified version.

One traditional Chinese version.

The simplified Chinese part is the product report of Mengniu sold in China, and the traditional Chinese part is the export product report of Xiangjiang.

Domestic testing here randomly inspected 100 batches, and 8 batches were found to contain illegal additives, with detection values ​​of 0.8-7mg/KG.

In addition, the test results of the liquid milk of Yili and Guangming are similar to those of Mengniu, and both have illegal batches.

(PS: This was reported back then, and it is not a rumor. Additives have been detected in the liquid milk of the three giants, but the proportion is not that high, they are all between a few milligrams.

To explain a little bit, milk powder has higher quality requirements for milk than liquid milk, and liquid milk does not need to be added to meet the purchase standards)

Products exported to Xiangjiang must all pass inspection.

In the milk powder testing, since Guangming does not have a milk powder production line, there is no data from their company.

Mengniu and Yili both have milk powder production lines, and illegal additives were also detected in some batches of the products submitted for inspection.

The detection value ranges from about 10mg to 60mg/KG.

Compared with the crazy deer, they can be regarded as having a "conscience", and the content of a certain substance did not reach 2563mg/KG.

What is the concept of this number?
According to internationally accepted standards, the standard daily intake of a certain substance for a 50KG adult is 31.5mg/KG.

If an adult weighing 50kg drinks two kilograms of milk from a certain deer, the intake will directly exceed the standard by 81 times!
And this is the adult standard!
Even adults exceed the standard by 81 times, let alone children.

(End of this chapter)