China Entertainment: Starting from 07 Kuainan

Chapter 557 A new era is about to begin

8 month 21 number.

"The Wandering Earth" has a cumulative box office of 20.7 billion in the mainland, officially surpassing "Transformers 4" and ranking first in mainland film history.

On the same day, Star Media held a celebration banquet at the company headquarters.

The entire creative team is here, except for Lu Yuan, who is far away from home. However, since he is not here, it doesn't matter.

It's the same with Pears present.

Although Lu Yuan was away, he watched the live broadcast.

For this celebration banquet, Xingchen Media did not hold a low-key event, but made a big deal.

It is no exaggeration to say that the "Wandering Earth" series is the benchmark for domestic science fiction films, or the benchmark film for domestic film and television.

Although Star Media has made many blockbusters before, "The Wandering Earth" is the first blockbuster with a purely Chinese core.

[Take the essence and discard the dross. The industrialization of domestic films is an important foundation for a culturally powerful country]

The next day.

What more bikes do you want?

Not surprisingly, the coverage of Star Media’s celebration banquet occupied the headlines of all major sectors. Not only the entertainment media, but also some official media also reported on the results of "The Wandering Earth".

Mainland box office: 20.7 billion.

The box office gross of US$1.97 million has far exceeded his expectations.

"The Wandering Earth" is different. It is an adaptation of a Chinese story, and Chinese people can empathize more. This can also be seen from the box office.

The 35% share is basically all profits.

It’s not a serious localization.

North American box office: $1.97 million.

What it means is self-evident.

However, it doesn't matter if the box office is a little short. At the beginning of its release, Lu Yuan was prepared for a failure at the North American box office.

Although Star Media is rarely mentioned in the entire report, most of the movies mentioned are produced by Star Media.

……

The previous ones were just imitations of Hollywood.

The mainland box office is 1.68 times that of North America. The gap should not be too obvious.

[What is film industrialization? Why industrialize film? 】

Xingchen Media can avoid getting involved in those who have and don’t have it, by doing practical things.

[Don’t forget the original intention, the development path of domestic film industrialization]

In this world, someone has to do something practical.

Isn't there a saying that Jane is here or something.

Shouting slogans is useless.

Doing things down-to-earth is the right path.

Not the 'my wife is pure and pure' Zheng Tu!
That is self-deception.

same day.

Billboard released the new singles chart rankings. After the list was released, it caused quite a shock in the American pop music industry.

First place: "Despacito"——Lucas·LU
……

Third place: "Shape of You"——Lucas·LU
……

Seventh place: "closer"——Lucas·LU
……

On the Hot 100 Singles Chart, Lu Yuan alone has three songs, the top three, and the second, and the first number one single was born.

Lu Yuan's winning single won't surprise them.

Since his debut, Lu Yuan's four albums have produced 12 number one singles, one album has four crowns and one album has five crowns.

The bulletin board looks like it was opened by his family.

However, this championship single is different from the previous ones and has a different nature.

Since the album was released, has Lu Yuan promoted it?

No!

If tweeting counts.

It was such an unannounced album, but thanks to the fans, it suddenly became the number one single.

what does this mean?
No less than a slap in the face to some people.

I worked hard to publish the news and was busy from beginning to end, but I didn't do anything at all. Hot.

After the list was updated, domestic self-media forwarded and reported the news, and Boss Lu was pleased to mention it as the number one hot search.

Basic practice.

But the impact of this incident goes far beyond that.

European and American record companies are analyzing Lu Yuan's path to winning the championship. In fact, someone had done this as early as "Despacito" broke into the top five.

At that time, the results given by the investigation agency were streaming media data.

The performance of these songs on streaming media is very strong. "Despacito" is the fastest MV to exceed 100 million on YouTube.

The data performance of several other songs is also very good.

Similarly, on iTunes, Spotify and other platforms, these songs continue to dominate the charts.

When it was first released, it went directly to number one.

If the radio station's performance hadn't been too great, it wouldn't have been impossible for him to land the No. 1 spot.

As for why the radio performance is not good.

People in the industry know everything.

There is no large-scale promotion of orders.

Radio stations also have to earn money, and no matter how big a singer they are, they can’t hope to get large-scale promotion if they don’t pay them.

Just relying on DJ fan promotion is not enough.

The larger the coverage area of ​​a radio station, the higher the degree of commercialization. They have their own internal song promotion system.

Seeing the newly released number one single, Universal Music Group was happy and at the same time feeling increasingly sad.

A violent thing!
What a waste!

There are so many hot single seedlings, but Guandan is just half a year late.

These three songs that broke into the top ten all have the potential to be number one singles. Unfortunately, their singers are too willful.

If Lu Yuan was just an ordinary big-name singer, Universal Music would definitely take a good look at him.

But Lu Yuan, they couldn't control it.

The side job (business) is more successful than the main job (singing), how do you handle it?

In a different place, if it were them who had earned so much money, they probably wouldn't have that much motivation.

And this is also the 'destiny' of most pop singers.

Pop singers are time-sensitive. Aside from some exceptions, the life cycle of most pop singers is only ten years.

Ten years have passed, the world has changed, and a new generation has replaced the old.

Because after a singer becomes famous, his concept will change dramatically. Many talented singers are not unable to write beautiful melodies.

They just don't want to embrace the market.

I have money!
After so many years of hard work and finally becoming famous, what’s wrong with playing some music you like?
Anyway, I’ve made enough money.

The market doesn’t like it?
who cares?
I just want to play the music I like, and I don’t care about those songs.

A typical case is Michael Jackson. His album "Invincible" released in 2001 did not sell well.

The concept is a little ahead of its time.

of course.

Some singers really can’t write new-age songs.

The remnants of the old era, there is no ship capable of carrying them in the new era.

In the eyes of Universal Music Group, perhaps this is the reason why Lu Yuan chose to quit the music scene, because most of these "discarded" songs have the characteristics of weakening the melody.

Time has entered 14, and the European and American pop music scene has undergone considerable changes.

Producers are paying less and less attention to melody, and rhythm has become the mainstream of songs.

As we all know, there are only so many good melodies.

Just like classical music, classical music in the 20th century was the age of performers.

Because good works have been written by predecessors, it is difficult for future generations to write works comparable to their predecessors.

The same goes for pop music.

There are infinite melodies, but good-sounding melodies are limited. If you pay attention to melody, you will inevitably run the risk of crashing the song.

After all, the development of technology has greatly lowered the threshold for song creation. Tens of thousands, or even hundreds of thousands of new songs are born every day around the world.

The road of melody has almost come to an end.

(End of this chapter)