The world's richest man started by developing gutter oil

Chapter 391 381: BMW's crazy price cut

At this time, the dark blue Coupe 2014 and GLS 2014 have spread all over the world.

Although these two cars only support basic autonomous driving, they are the world's first cars to support basic autonomous driving technology. Such technology is definitely at the world's leading level.

"The latest car released by Deep Blue is really crazy. It even supports elementary mission driving. Although it cannot run on the road yet, it can already help the owner park. The speed of technological advancement of Deep Blue Group is really too fast."

"Why is the 2014 Coupe priced at US$2.9 in China, but US$5.9 here? This pricing is really unfair."

"Deep Blue Cars is represented by Lithia in Europe. The price should be set by Lithia. Lithia is really too cruel. They doubled the price to sell Deep Blue Cars."

"You have to know that cars imported from China need to pay a 25% tariff, and you also have to take into account shipping costs, management fees, operating costs, labor costs and other expenses. It is normal for the price to rise so much, unless the Coupe 2014 is produced in our European and American countries."

"The price of $5.9 is very reasonable. Look at the price of the 2014 GLS, which is priced at $2014. The price of the 20.88 GLS is also doubled."

"Although the GLS2014 car is a bit more expensive, the GLS series is still very comfortable. No other car in the same price range is more comfortable than the Deep Blue."

San Antonio, Texas.

After canceling his Model S order, Cosi Galindo went to the Deep Blue European and American official website and ordered a Coupe 2014.

Just after he made the order and paid the deposit, a prompt popped up on the system, asking him whether he wanted to purchase an integrated photovoltaic energy storage system. Out of curiosity, Cosi Garindo clicked on it.

The words "green" and "environmentally friendly" are very obvious on the advertising page. According to the introduction on the advertising page, in addition to generating electricity, this equipment can also store excess electricity.

Such a set of equipment can produce 7 kWh of electricity per hour. This set of equipment is equipped with a 20 kWh battery, which is enough to store a family's electricity for a day. In addition to being used at home, it can also be used to charge electric vehicles.

With this set of things, the daily electricity use of the whole family can become environmentally friendly.

The price of such a set of things is 2 US dollars, and the user can get his investment back in about 7 years. After that, it will be pure profit for the customer.

Cosi Galindo thought that if he bought a Coupe 2014 and then bought this set of things, he would not have to pay any fees for the car except for maintenance, and he could also save a lot of electricity bills for his family.

After some consideration, Cosi Galindo placed an order for another integrated photovoltaic energy storage system.

In fact, none of the items in this system are produced by Deep Blue. All of them are purchased and assembled by Deep Blue. Such a set of things costs less than 7000 US dollars. The price that Deep Blue wholesales to Lithia Auto is 1 US dollars. Lithia Auto can make 3000 US dollars for each set sold.

at the same time.

Many European and American netizens have also seen the integrated photovoltaic storage system launched by DeepBlue.

This integrated photovoltaic storage system has also attracted discussion among netizens.

“Has anyone placed an order for Deep Blue’s integrated photovoltaic storage system?”

"2 US dollars is a bit expensive, so I haven't placed an order yet. However, this set of equipment looks very good and can save a lot of money every month. If you buy it with a credit card, I don't recommend it because the interest on the credit card is enough to pay for the electricity bill. If you buy it in full, it is still worth buying. The most important thing is that this equipment is very environmentally friendly. According to the official website, an average family can get their money back in 7 years, and a family that uses a lot of electricity can get their money back in 5 years."

"I just looked at other brands' integrated photovoltaic energy storage systems. The same products from other brands cost 30,000 to 40,000 US dollars. Deep Blue's price is still very cost-effective."

"Deep Blue Group really does everything, but the prices of their products are pretty good."

"I have a processing workshop in the garage. My house uses a lot of electricity. This thing is very cost-effective for me. However, I did not buy the dark blue car."

"I have placed an order for the integrated photovoltaic storage system. The staff said they would come to help me install it this weekend. I didn't expect that my Coupe 2014 has not been delivered yet, but this integrated photovoltaic storage system can be installed."

In a blink of an eye, it was 7:16 a.m. on July 1th, China time.

In just 10 seconds, the orders for Coupe 2014 reached 12. This number of reservations exceeded the initial sales of any car, and this sales volume is even the sales volume of some brands of cars in an entire month.

It has been several months since GLS2013 stopped accepting reservations, and its launch has received nearly 2013 orders.

Competitors were stunned by the sales volume; they did not expect the car to sell so well.

Many executives and bosses of car companies feel that this generation of consumers has gone crazy. This is a product worth 20 yuan, not a toy, and Deep Blue will not be able to deliver it until October.

Don’t these consumers need to test drive the car before deciding whether to buy it?
After the government subsidy, the Coupe2014 is only 14.4 RMB. They don't know that customers who need to buy a car need to consider this at all. Not to mention that the government gives a subsidy of 5.5 RMB for a car, in addition to the subsidy, the Coupe2014 does not need to pay purchase tax.

If the purchase tax exemption is taken into account, the Coupe 2014 can be purchased for around 12.7 yuan.

Later, Coupe2014 can save so much tax that fuel vehicles need to pay. Compared with fuel vehicles, Coupe2014 has no cost-effectiveness at all.

What's more, the quality of Deep Blue's products has always been top-notch, and the reputation of Deep Blue cars has long been spread in the automotive circle. Why shouldn't consumers choose Deep Blue's electric cars but instead choose old fuel cars?

2 points in the early hours.

Beijing Hilton Hotel.

Brian DeBoer couldn't sleep at all when looking at the backstage sales data of Coupe 2014 and GLS 2014.

In just 2 hours, the reservations for these two cars in Europe reached 8 and 3 respectively.

"I guess Elon Musk can't sleep tonight?" Brian DeBoer said with a smile while looking at the tablet in his hand.

As Brian DeBoer said, Musk couldn't sleep at all in the hotel.

Since the Deep Blue Automotive Conference ended, the Tesla Model S order cancellation rate has reached 97%, and all users who placed orders for the Model S two days ago have returned the orders.

Compared with Deep Blue Auto, Model S has no cost-effectiveness at all. For the same price, they can buy the high-end version of Coupe 2014, which has a range of 2014 kilometers, while the range of Tesla Model S is only 880 kilometers.

In addition, the parameters of Tesla Model S are far inferior to those of Deep Blue Automobile.

In addition to receiving a large number of customer order cancellations, Tesla's stock price has also been falling wildly, from US$149 directly to US$35 last year. Musk's net worth has also shrunk significantly as a result.

at the same time.

Major car companies in Europe and the United States held emergency meetings at 9 a.m. to deal with this crisis. However, the only solution they came up with was to reduce prices. They could not think of any other solution. Without reducing prices, fuel vehicles could not compete with Deep Blue. Reducing prices was only a temporary solution.

The real solution is to follow Deep Blue's footsteps and increase research and development and investment in electric vehicles.

If Deep Blue had not developed the semi-solid-state battery, they might not have entered the electric vehicle market so quickly. The semi-solid-state battery forced them to speed up research and development. The characteristics of the semi-solid-state battery make electric vehicles the mainstream in the future.

In a blink of an eye, it was 9: in the morning.

In just one night, the booking volume of Coupe2014 reached 121 million, of which 43 orders were from China, 69 orders were from the Middle East, 12 were from the neighboring Panda, and the remaining 77 were from Europe and the United States.

The sales volume of the new GLS2014 has reached 127 million units, of which 13 units are from China, 68 units are from the Middle East, 9 units are from our neighboring country, and the remaining orders are all from Europe and the United States.

A total of 19 integrated photovoltaic storage systems were sold, which also brought them considerable profits.

Brian DeBoer was also very proud after seeing the sales volume.

The profits brought by the Deep Blue Car in just 9 hours were equivalent to Lithia's profits for a quarter.

Hilton Hotel Beijing restaurant.

Musk sat in the box with dark circles under his eyes, enjoying a delicious but tasteless breakfast.

Just at this moment the door of the box was pushed open.

"Good morning, Mr. Musk." Zhu Xiaotong greeted with a smile.

"Good morning, Zhu, I'm glad you're here," Musk said.

Originally, Musk wanted to meet Zhu Xiaotong last night, but Zhu Xiaotong refused on the grounds that she was too tired. Musk had no choice but to make an appointment with her this morning.

"I wonder what Mr. Musk wants to meet me about?" Zhu Xiaotong asked after sitting down.

"Zhu, Tesla hopes to obtain authorization for some products and technologies from Deep Blue Automotive," Musk said.

"I wonder what products and technology licenses Tesla wants to obtain?" Zhu Xiaotong asked again.

"Technology licensing for 48V platform, 900V high-voltage charging, and permanent magnet synchronous reluctance motor, and I also hope to purchase semi-solid-state batteries from your company," Musk said.

Musk knew that Deep Blue would not license its driverless technology to them, so he did not mention the driverless technology. However, the first three technologies and the solid-state battery at the back are extremely important to Tesla.

The 48V platform can reduce the use of wires in electric vehicles. Although wires account for a small proportion of the cost of electric vehicles, any savings are appreciated, and costs are saved step by step.

As for the 900V high-voltage charging platform, it is used to solve the charging problem and can address customers' concerns about long charging times.

There is no need to say much about semi-solid-state batteries, which are the core of electric vehicles.

"Mr. Musk, we do not authorize the three technologies you mentioned to outsiders, but we can provide finished accessories. You can purchase finished accessories directly from us, and we will sell them to you according to the market price. As for the batteries, you have to consult Deep Blue Battery. The battery company and our Deep Blue Automobile are not the same company. They are already selling batteries to the outside world in small quantities." Zhu Xiaotong said.

Han Chen told him that it was impossible to get the technology, but we could sell finished products. If the other party could not accept it, then there was no need to discuss the rest.

Musk fell silent after hearing Zhu Xiaotong's words. In fact, he had thought about such a result.

Such a result is not unacceptable to him. With the technology, he can launch new products. After making money, he can do research while earning money, and then use his own technology after it is available.

After half an hour of negotiation, Zhu Xiaotong and Musk reached a supply agreement. Musk also called America on the spot and asked their engineers to design a new platform plan as soon as possible.

It's eleven o'clock in the morning.

A piece of news related to BMW became the second most popular topic on Weibo, just after the new Deep Blue car.

【就在刚才记者收到一条消息,宝马对旗下车型进行降价,宝马120i直降12万来到10.8万软妹币,宝马320直降15万来到14.8万软妹币,宝马530直降10万来到19.8万软妹币。】

"Fuck, BMW is killing people like crazy?"

"If BMW doesn't lower its prices, its cars won't sell. I believe other brands are already planning to lower their prices. Compared with the Coupe 2014, none of the 1 Series, 3 Series, and 5 Series are cost-effective."

"It's a different era now, why are you still buying BBA cars? I declare that we are entering the Deep Blue Era from today. Coupe2014 is the real YYDS."

"Our boss just received news that Audi is also going to cut prices. The pricing of Deep Blue is really too high. If we don't cut prices, we won't be able to compete with Deep Blue."

"Deep Blue has single-handedly challenged the entire automotive industry and forced other brands to lower their prices."

"Don't you think about it? There are no cars that can compete with Deep Blue at the same price. Even at the price of 20 to 50 yuan, no one can compete. What's more, new energy vehicles can receive government subsidies. I can't think of any reason not to choose Deep Blue."

"The reason I can think of for not choosing the Deep Blue car is that it will not be delivered until October. However, I will order it even if it is delivered in October next year. After all, the Coupe 10 is too cost-effective."

“I wonder if those friends who bought the GLS2013 regretted placing their orders too early?”

"No one should regret it. After all, the GLS2014 is an extended-range vehicle, while the GLS2013 is a true fuel vehicle. Not everyone likes electric vehicles, and there are still many people who like fuel vehicles."

"I don't know how the Coupe 2014 drives?"

"I just called customer service to ask. There are sample cars available for experience at the experience store, but trial production requires an appointment. You can log in to the Deep Blue Auto applet to make an appointment. I have already made an appointment. The test drive will be scheduled for a week later."

"You don't need to try out Deep Blue cars before buying them. There is absolutely no problem with Deep Blue's quality. If you check Deep Blue's official website, you will see that the waiting list is already 12 months later."

"Didn't they say that the production capacity of the new Deep Blue factory would be increased to 1.7 vehicles? Why are we still waiting until December to pick up the cars?"

"Deep Blue not only supplies domestically but also supplies overseas. Isn't it normal to wait in line for such a long time?" (End of this chapter)

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