Super Copy of Great Power Technology

Chapter 98 Year-End Promotion
"Wang Minxue, you have done a good job with the directly-operated stores. In addition, the expansion of directly-operated stores cannot be stopped. The company must provide good support, give money when it is needed, and give people when it is needed. All I ask of you is One is to open physical stores of Reda Mall in all first- and second-tier cities across the country within one year. Can it be done?"

"No problem, boss, I promise to complete the task." Wang Minxue has many years of military experience and still maintains the style of many soldiers. He stands as tall as a pine and speaks with confidence, giving people strong confidence.

The last person to speak was the purchasing department.To this day, Qiao Ruida still serves as the manager of the purchasing department, so the only one who reports is a female deputy manager named Gong Kexin.In fact, Qiao Ruida now rarely interferes with the purchasing department except for the purchase of mobile phones. Gong Kexin has essentially assumed all the affairs of a department manager.

"In the past three months, our purchasing department has visited almost all domestic electrical and electronic product manufacturers above designated size and included their products in the purchasing scope. This has been fully reflected on the sales side. Now our Ruida Mall Within the mall, you can already buy almost all categories of electronic products and electrical products. We are currently in contact with domestic cosmetics and daily chemical product manufacturers to purchase their products in bulk, and plan to open these two categories in the mall before the year promotion of."

Qiao Ruida nodded and affirmed their achievements, "You are doing a good job, but it is not fast enough. Although our Ruida Mall started by selling mobile phones, I still have high expectations for it. A full range of categories like Taobao and JD.com The sales platform is the development goal of Ruida Mall. I have only two requirements for the purchasing department. One is to continue to expand the types of purchased goods and strive to complete all product types within half a year. The other is to strictly control the quality. Guaranteed, no defective products must enter our warehouse, or even flow into the hands of customers. If a quality incident occurs, I will deal with whoever has the problem."

"Okay, boss, after I get back, I will supervise the employees to do a good job in quality control and speed up the expansion of purchased product categories."

After listening to the work reports from various departments of the company, Qiao Ruida began to speak and revealed the real theme of today.

"There are three things to talk about today. The first and most important one is that I plan to hold a year-end promotion in Ruida Mall. The scale of this promotion is relatively large and involves all types of goods we are currently selling. The promotion model is based on The mall mainly subsidizes sales, lowering the price of goods to [-]% or even [-]% off the current selling price. Our promotional slogan for this time is 'tens of billions of subsidies, breaking through the bottom line of prices'. By then, the Ruida Mall homepage On the Internet, we need to create a special entry for tens of billions of subsidies. What are the special offers and how much are they discounted? All these must be clearly marked. Let consumers see the benefits and see the strength of the subsidy."

Since Ruida Mall wants to learn from Pinduoduo, how can it not learn the famous tens of billions subsidy strategy.Pull it out now and use it to continue to expand the user base of Ruida Mall.

At this time, Shu Yutong, the sales manager in charge of Ruida Mall affairs, raised his hand to express that he had something to say.After Qiao Ruida nodded, Shu Yutong said: "Boss, some of the products sold in our Ruida Mall have very slim profits. Such as electric shavers, power strips, power banks, and even some large electrical products. The sales profit is less than [-]%. If these products are sold at [-]% off or even [-]% off, they will definitely lose money."

"Let it be a loss if it is a loss. It is said to be a tens of billions subsidy. If there is no loss at all, where does this tens of billions of quota come from, and how can the majority of customers see the sincerity of our Ruida Technology. We are here To put it bluntly, these activities are just giving money to attract people. Making money is not the main purpose, and sales are not our pursuit. Attracting more new people to register in Ruida Mall and become our customers is the ultimate goal. Besides, What I am saying is that all product categories must participate in this year-end promotion, but not all products must participate. Those products whose profits are really too low should not be included in the category of tens of billions of subsidies, and those brand products with huge profits should be included Go up. Those products are more famous, the prices are more transparent, and people like them more."

"Okay boss, I understand. This is what you called the strategy of spreading money before. Spending money to expand the scale of users and seize the market. Then rely on the scale of users to negotiate prices with manufacturers to make profits." Shu Yutong suddenly realized. But the expression was a little exaggerated, which caused a burst of laughter in the conference room. "Have I said it before? Forget it, it's not important. What's important is that I plan to push the number of registered users of Ruida Mall to more than 1000 million through this big promotion before the year, so the sales department and customer service department , after-sales department, as well as colleagues in the purchasing department and publicity department, all have to work hard."

When Qiao Ruida said this, the pressure on everyone suddenly became much heavier.With such a large-scale promotion, the number of orders will inevitably explode. By then, whether those responsible for purchasing goods, responsible for pre-sales and after-sales services, or responsible for packaging and shipping, the workload will double.In the next half month or so, working overtime may become the norm in the company.

"It's over. Don't even think about having a good night's sleep for the next month. My scalp goes numb when I think about the influx of orders."

"Those of us who are doing after-sales work are fine, but the ones who are really stressed are the people in the warehouse park who are responsible for packaging and shipping. Once this promotion is launched, it is estimated that they will not sleep 24 hours a day, and they will not be able to ship this order. Come."

"I estimate that our company will need to recruit people again. With the slogan of tens of billions of subsidies, it is possible that orders will increase several times. With the current employees of our company, we simply cannot cope with it."

"That's right. It's really difficult to deal with such a large-scale order impact without recruiting people. I have several best friends who went to school together. They have long heard that our company has high wages and good benefits. They want to join, but they have never had the chance. , maybe we can let them submit their resumes and give it a try this time.”

"Then hurry up. I heard from Mr. Liu that at this year's annual meeting, Mr. Qiao will distribute a year-end bonus of 5000 million yuan. When this news spreads, I guess people who want to join our Reda Technology can learn from our The line in front of the company goes to Yongding Gate."

"The 5000 million year-end bonus is real or fake. There are only more than 300 people in our company. On average, not everyone can get a year-end bonus of 10,000+."

(End of this chapter)