Become a top player by challenging good voices

Chapter 31: 5 yuan to sing for 5 minutes?

This newly opened KTV is relatively large, with three floors. It is located in the city center and looks very classy from the outside as well as from the inside.

Boss Lin said that compared with the dozens of KTVs he opened before, this KTV can be regarded as a flagship store, focusing on word-of-mouth and fame.

From this, Ye Lin and Fat Brother understood that Boss Lin attached great importance to this new store.

Fat Brother asked Boss Lin if there are any activities planned for tomorrow’s opening ceremony?

"KTV is for singing. I have found several local singers and will set up a stage at the door tomorrow. I will let the singers sing for two hours. It will be lively and lively, so as to achieve the effect of publicity and attracting traffic..."

Boss Lin said that there will be a performance tomorrow and all the singers will be looking for.

In fact, it doesn't matter whether the singer sings well or not. What's important is that someone is performing on the stage and there must be movement to let people know that they are opening a new store.

Therefore, the cost of finding singers is not very high. A few thousand yuan can allow them to sing for two hours. As for inviting Ye Lin, it is entirely because of the popular video "Dinosaurs Fight Wolves" on Douyin, which happened to be I saw Fat Brother’s circle of friends, so I contacted and communicated on a whim.

"Boss Lin, you have to understand that we are not at the same level as local amateur singers, so the appearance fee is naturally higher..."

Fat Brother smiled and told Boss Lin how popular Ye Lin was on the Internet now. His fame, influence, and traffic were far beyond what amateur singers could match, so the appearance fee of [-] yuan quoted was not too outrageous.

"To be honest, with 5 yuan, I can hire a fourth- or fifth-tier star, don't you think?"

"Of course, I don't mean that I can't accept this price at all. I can still afford 5 yuan casually. What I value more is, what kind of effect can this [-] yuan spend?"

Boss Lin can have the current family fortune because he is not a stupid person with a lot of money. He is shrewd.

At this time, he looked at Fat Brother and Ye Lin with a smile, wanting to hear what kind of sweet words these two young people were going to use to impress him.

"Effect..."

The fat brother pondered for a while. He didn't know what to think and didn't dare to talk nonsense, so he looked at Ye Lin asking for help.

Ye Lin understood and said: "For 5 yuan, I can only sing for 5 minutes."

"What did you say?"

Boss Lin got excited and took out his ears. He thought he heard wrongly. The 5 yuan was not for singing for two hours, but for singing for only 5 minutes?
Are you crazy or am I crazy?
"Boss Lin, let me tell you, for the appearance fee of 5 yuan, I can only sing for 5 minutes, which is the time of one song."

Ye Lin repeated it with a serious expression, not like he was joking.

"Brother, you think of yourself as an A-list star, right? Even if you pay 5 yuan to sing for two hours, I still have to consider the effect. You told me that you can only sing for 5 minutes?"

Boss Lin laughed angrily, why is this guy so tough? Do you think you are Jay Chou or Lin Junjie?
He suddenly felt regretful. He was really stupid for having looked down upon these two young men just now.

The fat brother wiped his face, embarrassed to look into Boss Lin's eyes.

Unexpectedly, Ye Lin smiled confidently and said, "Boss Lin, based on your crude opening event planning, I can actually sing on stage for two hours, which is no different from singing for 5 minutes!"

"What...what do you mean?" Boss Lin asked with a frown.

"Boss Lin, think about it. How many people can you attract if you set up a stage at the entrance of your new store? It's just the people in the surrounding area. Generally speaking, one or two hundred people. If it's more, two or three hundred people would be great, right? "Ye Lin began to speak eloquently. He had done enough homework before coming.

"Offline traffic is very limited, so if I sing for 5 minutes and there are so many people, can it be said that if I sing for two hours, the number of people will increase? Can it increase to 1000 people, or even 2000 people?"

"Isn't it possible? Therefore, there is no difference between me singing for 5 minutes and singing for two hours. Do you understand this, Boss Lin?"

Even though the location of the new store is very good, in an unknown second-tier city like Qiong City, the flow of people is limited, and only a handful of people can attract onlookers.

It's not like people came from all over to watch Ye Lin sing on stage for two hours. He's not a real star, and he doesn't have such appeal.

"Then the 5 yuan I spent is not worth it at all!"

Boss Lin admitted that what Ye Lin said made some sense, but if you only paid 5 yuan to sing for 5 minutes, wouldn’t you treat me as someone who was taken advantage of?

"So, Boss Lin, your event planning is terrible. Whether the 5 yuan is worth it depends on how you spend it!"

Ye Lin confidently criticized Boss Lin's opening ceremony.

"Oh? Then according to your opinion, how can we plan to make the 5 yuan worthwhile?" Boss Lin raised his eyebrows. There was something in this young man's words, and he was obviously hiding something.

"Now, let me plan an event for you..."

"First of all, tomorrow's performance will go on as usual. You should invite singers. It should be two hours. Then I will sing "Dinosaurs Against Wolves" in the middle of other singers. It's okay when I sing. Ask your employees to dress up and dance behind me."

"Secondly, and most importantly, set up a Douyin like collection event to encourage the lively viewers to take videos and post Douyin, requiring that they include the location of your new store. As long as the audience posts a Douyin as required, then You can receive a small prize on site, such as a plush toy, or other pendant or other small gadgets.”

“In addition, if the Douyin video you send gets more than [-] likes within a week, you can contact the store staff to get a [-]% discount coupon. If you get [-] likes, you will get a [-]% discount coupon. If you like it If you get more than [-] likes, you can get a [-]% discount, and so on. If you get more than [-] likes, you can spend one time for free..."

Ye Lin provides a new opening event planning.

Anyone with business acumen can tell at a glance that the purpose of his proposal to receive small gifts via TikTok and the redemption of discount coupons by collecting likes on TikTok is to encourage onlookers to use TikTok to watch the excitement.

"Every time they post a TikTok, it is a publicity for your new store, Mr. Lin. Think about it, if 300 people can be mobilized to shoot a video and post a TikTok, how powerful will the publicity be?"

Ye Lin said, as for collecting likes and redeeming discount coupons, Boss Lin is sure to make a profit without losing any money.

A Douyin video with [-] likes has at least [-] views. Compared with the [-]-plus advertising exposure, I only paid a [-]% discount coupon. It is so worth it.

Moreover, discount coupons can also stimulate customers to enter the store and spend money, which is profitable for Boss Lin.

Gradually, Boss Lin's eyes brightened up, and he looked at Ye Tempan again as if he was looking at a genius.

"Boss Lin, the event planning my brother proposed is so awesome. It's equivalent to letting onlookers advertise your new store for free. It's amazing!"

Even Fat Brother was full of praises. Why couldn't he think of such an awesome way to promote it?

Snapped!Snapped!Snapped!
Boss Lin immediately clapped his hands and said: "Mr. Wang, it turns out that I underestimated this Internet celebrity brother you brought. The idea he proposed immediately made me enlightened!"

(End of this chapter)