Rebirth, I want to be a prince

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Shi Lei laughed after hearing this, looked at He Cailan and said: "Lao Lan, your wife is actually more suitable for being in the officialdom, this is called a tight-knit. First of all, don't make mistakes, don't seek meritorious deeds, just pass. Okay, let me tell you about it, Lao Lan." " There was a little laughter in the meeting room, but under Ling Meng's staring eyes, these people turned their heads away one after another, avoiding laughing, judging from the shaking of their shoulders, they laughed a lot.

He Cailan also stood up reluctantly, mopped her nose and said, "Young Master Shi, you don't bring such a provocative person. You are enjoying yourself here. It's my bad luck to go home. My wife has prepared several types PU, and the recent new models tend to be smaller and smaller, and the knees can't stand it!" After saying this, the other people in the conference room couldn't hold back anymore, and they all laughed without the image of an executive , even Ling Meng had to give He Cailan a hard look, and then laughed too.

After everyone had had enough laughs, He Cailan said again: "Ling Meng's words just now were indeed a bit too thoughtful. My opinion is slightly different, but it's really just a little different. Young Master Shi asked us to It is really difficult to choose the most important condition. In different sales periods and under different sales strategies, the emphasis must be different. I will not give an example, and everyone here is familiar with it. But just now In Shi Shao's words, there is one condition that I don't agree with, and that is the release of new products. The release of new products will definitely stimulate sales, but that is for the total sales. No matter how poorly the product sells, new consumer groups will be created, and the total sales will definitely increase. But this does not mean that after the release of the new product, its sales will surpass that of the old product.

In comparison, the release of new products is not an important condition for promoting sales. In the end, it depends on marketing methods, product quality and many other factors to determine the size of sales. "Shi Lei nodded, pressed his palms to signal He Cailan to sit down: "Old Lan is really afraid of guilt, of course, fear of guilt is a good quality.Although Lao Lan is still a little bit hidden, but what he said is generally good.I personally have a more extreme answer.Product quality is not the decisive factor. Take mobile phones as an example. Our smartphones are by no means the best in terms of hardware in the market, but the price is higher than better hardware. Of course, design accounts for part of it, but design alone cannot make up for it. gap in this regard.Corporate popularity and corporate brand are a continuous process, and it is difficult to constitute a sudden increase in the sales of a single product, so it is not a decisive factor.In my opinion, the only thing that matters, or when the product already has a lot of stock, is the marketing.We have never lost to any company at this point, and we are definitely several blocks ahead of them.Preemptive release of new products is of course part of the marketing strategy. However, when our group has released the advertisements, media reports and technical details of the tablet computer to the sky, this marketing strategy has actually been completed.I'm going to say something self-proclaimed today. Of course, this is suspected of being an afterthought, but since there is such an afterthought, you can't allow me to release it.That's right, Apple's new product launch is ahead of us, but we really need to change the release date to guide consumers to think that our p product is the world's first p? When Shi Lei said this, he shook his head, and at the same time stretched out a finger, waving it in front of his eyes and emphatically emphasized: "What is the first product, it depends on who consumers prefer to remember!"In this regard, our advantage is several streets ahead of Apple.Then I will start boasting. More than a month ago, the special marketing method I proposed was to use the leaked prototype to attract the media's active publicity, and everyone has seen the effect.At that time, I simply proposed it as a marketing strategy, but now, unless Apple can turn back the time, the world's first tablet computer is still created by our Stone Group, and it is produced and put into production. It will be the tablet computer product with the first market share!Why?It's very simple. On April 4st, we will hold a global new product launch conference. At the meeting, all the media who think that we will change the design plan will be shocked, and the final product we released is the same as the one we leaked more than a month ago. There is no difference in the prototype, whether it is good in appearance, hardware or function, it is the same one.Just based on the leaked prototype, how Apple and Jobs emphasized that p is the world's first tablet computer, the mass media and even consumers will definitely believe that we are the first!However, Jobs suddenly rushed to release tablet products before us, but it would be self-defeating and become a fact that has been criticized.They obviously released it first because they were afraid of losing the battle. We only need to give some guidance in the media and lightly point out that Apple’s products of the same model are usually about half a year behind us. To prove who is the first, the media and consumers will help us prove it.Moreover, if their sales are still unsatisfactory after Apple's preemptive release, and most people are still waiting for our products, then our sales in one day will exceed all sales since Apple's release, and this will be a complete victory! "The more he said these words, the calmer he became. Shi Lei was a little impassioned when he opened his mouth, but he seemed to be talking about family matters later on. However, the calmer he was, the more convincing his reasoning was. Everyone present He is a fine person, and he immediately understood what the Stone Group should do next, and how it should be done!

However, Duan Qinglai was still a little worried after all: "Young Master Shi, I understand what you mean, and I also think it makes sense. At least this number one title will eventually return to our company. But, what if Apple After the release on the 23rd, what should I do if the sales are very good?" Shi Lei smirked: "Lao Lan is an expert in this field, so leave it to him! The press conference is to require that the single-day sales volume on April 4 exceed the total sales volume of Apple since its release on the 1rd. Ten to ten, Lao Lan, can you handle it?" He Cailan smiled naively: "Really If it doesn’t work, can I buy a batch of stocks from my own pocket?” It sounds like He Cailan is joking, but with his words, these high-level executives here seem to have taken a reassurance, basically this is He Cailan's confidence lies in that he has enough confidence to say this.Otherwise, if Apple's sales volume reached 4 million units in the first ten days, but Stone Group's sales volume in the first day was only 1 units, would he really buy 23 units of pop out of his own pocket?

For this sake, Shi Lei basically doesn't need to say anything anymore, what he has to do now is to stabilize the morale of the army.

If it was in that life, Shi Lei would definitely be as flustered as they are, but the Apple in this life has long since lost the glory of that life, and it was replaced by the Stone Group.In that lifetime, did anyone ever see Jobs get any flustered when other companies released their p?

After discussing the next sales strategy, in the end, we still need to make some changes in response to Apple's actions, that is, more than half an hour later, Shi Lei announced the end of the meeting.

Back in his office, Shi Lei tapped the pop in his hand lightly with his fingers, and said with a light smile, "Master Qiao, don't even think about being a leader in this life, no matter whether your pre-release will be successful in sales or not!" Help, at least in terms of reputation, you will definitely be at a disadvantage. Seeing the situation is not good, just play the bottom line? I want to show you what real bottom line is, don’t forget, this idiom was invented by us [Chinese] Chinese! "Of course Jobs couldn't hear Shi Lei's words, and he would probably be even more depressed if he heard them.Over the past few years, Jobs’ life has not been easy. It’s not that Apple’s board of directors has put pressure on him. In fact, after Jobs returned, he gradually transformed the original manufacturer with a relatively single product into a multi-product manufacturer. A comprehensive manufacturer, and the company's performance is also rising steadily, which is many times better than the decline of Apple in those years when he left. Apple's board of directors still gave a high degree of affirmation to Jobs' return.

But how could they know the pain in Jobs' heart.

If only a company like Stone Group suppressed Apple in all aspects, Jobs would not be so uncomfortable. After all, when Apple Computer dominated the world, it was also beaten by bn and Microsoft, and it was almost impossible to say goodbye to this market.Of course, it wasn't Jobs' fault that he was in exile.But the neet company he re-established at that time could only target the professional market under the cooperation of Microsoft and bm, and almost gave up the p market?

For failure, Jobs has the absolute ability to bear, but he can't bear the existence of a business philosophy and design ideas that are almost exactly the same as his own.When the stone group takes out ro

During the first generation of mp3, Jobs suspected that there were commercial espionage in his team, and following ouh, Jobs was sure that there was definitely a commercial espionage in his team.

He spent a long time purging the entire team, but he couldn't find any commercial espionage at all, so Jobs had to accept bitterly that in this world, there really was someone who was as close as he was in terms of design concepts and marketing strategies. exist.

If Stone Group hadn't been so successful, Jobs might have felt better, which might prove that he wasn't perfect in terms of design concepts and marketing strategies.However, the Stone Group is so successful that the global market is crazy about it, so in Jobs' view, the Stone Group, which is almost copying him, looks even more disgusting.

After two or three years of careful verification, even Jobs used all kinds of means to try to find out the spy inside the company, Jobs finally had to believe that there was no plagiarism, but he was always one step behind Shi Lei.

Over the past few years, Jobs has also had the opportunity to meet Shi Lei, but how could he take the initiative to contact a boy who is more than 20 years younger than him?He is also the one who has been hailed as a genius since he dropped out of school, and Shi Lei... Jobs doesn't know how many nights he has spent alone, looking up to the sky and sighing that there are geniuses exactly like him in this world. If he Knowing that Shi Lei is indeed plagiarizing him, it's just that what he always plagiarizes is the next step that he hasn't thought of yet, probably Jobs will directly commit suicide!

Even if the board of directors is satisfied with his performance, and even though he can almost draw a tie with the Stone Group in the North American market, Jobs is really not reconciled to losing the entire world market.

Over the past few years, Jobs has been working hard to catch up, but in addition to using the market he has obtained on m-bi computers to stabilize and strengthen the North American market share, Jobs does not seem to be doing anything in the two larger markets of Europe and Asia. Method.From less than one-tenth of Stone Group's share at the beginning to nearly one-fifth of the share, Jobs was almost exhausted. He was not in good health, and he felt that he was almost overdrawn.However, others may not know it, but he knows very well that one-fifth is already the limit, and it is impossible for him to reduce this ratio, because the only thing he can share with Stone Group is the North American market, and this is completely It is relying on the gradual increase of m's market share.

Sometimes Jobs also wondered, should he also thank Stone Group for not producing computers?If they also produced computers, it might not even be possible for Qiao Chesi, the North American market, to reach the level it is today.It's just that Jobs will never know that it's not that Shi Lei didn't want to produce computers, it's just that in terms of computers, his rebirth point is already too late.If he was not reborn in 97, but in 95, it would be a question of whether there would be m in this world, because Shi Lei would definitely snatch it.It is precisely because he knows that this market has almost been captured by Jobs, so Shi Lei did not step in, but started to challenge Apple, the overlord of the field in that life, from the digital products.Of course, it might not be called a challenge, because Shi Lei walked ahead.

Jobs, who was one step behind everywhere, finally made up his mind. He made this decision after the Stone Group released the smartphone and it was obvious that Apple was three months behind.That is to advance the m, which was originally scheduled to be released in August, ahead of Stone Group to win the title of "world's number one".

It's not that he didn't think that the Stone Group has successfully used a very special marketing strategy to let the world know that they have mass-produced the world's first tablet computer, but Jobs was betting that Shi Lei would not dare to just use the leaked tablet. The prototype is used as the object of release, but it will be strengthened in terms of hardware, appearance and system.As long as there are changes, that prototype is not considered number one, but an experimental stage product, then Apple's m will justifiably become number one in the world.

In fact, he can't wait to release m on March 23st, but he doesn't want to leave too much time for Shi Lei. He is worried that Shi Lei will have too much time. Shi Lei would rather lose the existing inventory than destroy the original products. And a machine that is exactly the same as the "leaked" prototype.Therefore, he chose the time of the [-]rd, within ten days, even if Shi Lei had the power to supply him, he would not be able to produce enough products for supply, and the inventory before that would also be quite large. If it is really destroyed, it will be a huge loss, and Stone Group absolutely cannot bear such a loss.

At this time, although Jobs was still very worried that the product that Shi Lei would release was exactly the same as the leaked prototype, but if he wanted to make a comeback, at this time, or in the next few years, this might be the only one. opportunity.If the "world's first" card can be played, Apple still has a good chance to turn around and grab the market share of Stone Group in Europe and Asia, even if it will lose to Stone Group in the end, but with such a product as a foundation Even if the gap can be narrowed to one to two, Jobs is confident that he can finally defeat Stone Group in his lifetime.

Jobs, who has studied Stone Group more deeply than Shi Lei or even Jobs, knows very well that many of the decisions of Stone Group actually have many details.

The problem was completely overshadowed by Shi Lei's various large-scale genius-level ideas.Now that the market response is too good, these small flaws can't shake Stone Group's number one market share position at all, but once a company can compete with Stone Group on an equal level, Stone Group will be exposed in many ways. Small flaws may become an anthill for rival companies to eventually surpass them.

"〖Chinese〗There is a saying in China, which is called the dike of a thousand miles collapsed by the slow expansion of ants.

Besides, Silicon Valley, which had been sleeping all night, was about to resume its bustling operation, and the sky began to turn slightly white.

At the same time, Shi Lei was sitting in the car, comfortably playing the fruit ninja game on the rop that didn't require IQ, when suddenly he felt a cold wave pouring into the car, and he shivered uncontrollably.

"Instructor Mei, is the car unlocked?" Shi Lei rubbed his nose and came together.

Mei Qing checked: "It's all closed, do you have a ghost in your heart?" Shi Lei didn't make a sound, just thinking, it's not true that Jobs is scolding me! @.