Reborn since 1993
Chapter 97 Offensive and defensive changes
Chapter 97 Offensive and defensive changes
Standing in the crowd of salesmen, Joseph looked at the small mountain of money and felt longing for the first time in his life.
The salespeople who could be recruited by Lu Chao were definitely not sales elites. Joseph, for example, had never worked in sales before. He used to work as an employee in a small company. After that company went bankrupt, he happened to meet Dongling. Hi-Tech Europe Branch was recruiting, and Joseph came in.
In the past, Joseph's life basically followed the rules. From college to work, it was always unremarkable. He never thought that he would get rich one day or anything. But this time when he faced the mountain of money in front of him, he was a little shaken!
Not just Joseph, all the sales staff present are from various European countries, but the current monthly salary in major European countries such as England, Germany, Italy, France, etc. is about 1,500 US dollars. The average salary is the average salary. The income of ordinary people in most countries cannot keep up with the local average wage. This is the same all over the world.
When there is a mountain of money exceeding one million US dollars in front of you, the visual impact is too strong for people in Europe and North America who have no deposits at all and most of them rely on credit cards to make money!
Whether it is Europe or North America, it is a money society. The role and influence of money here will be infinitely magnified. If you really have the opportunity to get half a million US dollars a month, how will you react? !
Lu Chao, who was standing next to Zhang Ao, could clearly feel that the group of people who were scattered just now had wolf-like looks in their eyes.
"Are you telling the truth?!" Rodlia, a middle-aged man from Bulgaria in Eastern Europe, asked Zhang Ao with a trembling voice.
Ever since the fall of the bear, Eastern Europe has been in constant turmoil. Many people have begun to come to Western Europe to seek a living. Those skilled engineers, teachers, academic staff, etc. can easily find jobs in Western Europe, but people like Rodria and others Middle-aged people are not so lucky.
Rodria was lucky to be recruited into Tanglin Hi-tech's European office. Many of his fellow villagers could not find jobs at all and could only survive on relief food. Can't get it.
"You can find a lawyer to do the notarization, and the bonus of 500,000 yuan will be deposited in the bank and will be paid out upon maturity!"
Hearing Zhang Ao's words, more than 30 sales staff had no doubts anymore, and their eyes showed the desire for money. A bonus of 500,000 yuan was much more useful than any amount of poisonous chicken soup.
"So, no matter who it is, they can get a commission as long as they sell Shenzhou phones?!" Another person in the crowd asked.
"It is reasonable and legal, so that users are willing to spend 150 US dollars to buy a machine," Zhang Ao emphasized. "On this basis, whether you sell it or find someone to help you sell it, as long as you sell the machine, Get the payment back and the commission will be distributed immediately!”
Hearing Zhang Ao's emphasized words caused a burst of laughter below, but this also made many people below start to get excited. How many machines can one person sell until he is exhausted? If he mobilizes relatives and friends to sell, not only can he get commissions, but also Possible $500,000 bonus!
"Is this... useful?!" Lu Chao looked at the sales staff leaving one after another and couldn't help but ask Zhang Ao. How could a bunch of wild sales staff defeat Siemens' experienced professional sales team? Well, he really didn't know what to do.
"Do you have a better way?"
Zhang Ao glanced at him and said. Lu Chao was speechless when asked. He now understood Ren Yuefeng's mood at that time. The way of these people from the inland is really too wild and they don't follow the routine at all. ah!
In the morning, Frankel woke up from his small villa and came to the living room in his pajamas. Milk and bread had already been prepared there.
As usual, Frankel turned on the TV while eating, and first tuned to the sports channel. Germans love football, and Frankel is no exception. Even if he doesn't have time to play football now, he will go to watch the game if he has time. At the end of the day, I will also pay attention to football news every day to know the latest news in European football.
As soon as Frankl took a bite of bread, he heard a name that he hated.
"Last night in the Eredivisie, PSV faced the previous Eredivisie champion Ajax. Ronaldo, the 18-year-old forward who played for PSV, scored a hat trick. PSV won with a record of -. Last Eredivisie champion!
Ronaldo had a superstar moment in this game. His performance last night broke all doubts and made people know that he is indeed worth eight million US dollars in endorsement fees! "
Frankel was stunned as he watched the highlights of Ronaldo's performance on the court last night on TV. He simply went crazy. It can be said that he poured all his anger on the Ajax team. Maybe Ajax was also beaten. I was stunned, and the defense was almost penetrated by Ronaldo alone.
Ronaldo's death pendulum pass was shown to the world for the first time. Ajax was passed by Ronaldo one by one from player to goalkeeper.
In this game, Ronaldo pulled out his arsenal and used all of it, especially when faced with the pursuit and interception of four Ajax players, he shot a long shot, breaking through the entire defense line and directly detonating the stadium.
The ratings of last night's game hit a record high in the Eredivisie for several years. The media and fans who were originally prepared to watch the game went completely crazy, and many even became his fans directly.
And when he saw Ronaldo making a "phone call" celebration after every goal, Frankel's eyelids couldn't help but twitch a few times. This was advertising for Shenzhou Phone!
"damn it!"
Frankel didn't care about eating anymore and quickly picked up the phone and called out. He didn't know how the Shenzhou phone found a player like Ronaldo. He was obviously not very famous before, so why did the game become so popular last night? He couldn't help but curse secretly, thinking that Shenzhou Phone was just unlucky.
After making several phone calls, he heard that Carrefour, Metro and other European retail giants did not allow Shenzhou Phone to sell products. , Frankl simply could not imagine the consequences.
But now no shopping mall is willing to sell the Shenzhou Phone. Even if Ronaldo influences more viewers and makes them interested in the Shenzhou Phone, but they have no chance to buy it, the advertising will be in vain.
"Notify the retailers and Siemens that they can give them another 2% profit, but they must not put the Shenzhou phone on the shelves for sale!"
After returning to Siemens, Frankel called the director of the marketing department and warned him uneasily that he did not want to give Shenzhou a chance.
The digital cordless phones of Shenzhou and Siemens are on sale at the same time today. However, Shenzhou is on sale in mainland China, Southeast Asia and Europe at the same time, while Siemens is mainly concentrated in Europe. However, in the European market, if you enter the chain stores such as Metro, Carrefour, and Media When you go to a retail store, you will see Siemens digital cordless phones on the counters and shelves. As for the Shenzhou phones, you can't see them at all!
“Technically speaking, Shenzhou’s machines were independently developed by them, so their stability may not be as good as ours, and their call range is also smaller than ours.
But it has message function, caller ID, reject function, number recognition, time display, alarm, etc. It does have many more functions than ours! "
Engineers from Siemens dismantled a Shenzhou phone that they finally bought from a small shopping mall.
After dismantling it, a Siemens engineer was a little surprised after looking at the Shenzhou phone. The technology of the Shenzhou digital cordless phone is not very advanced and cannot surpass Siemens. However, the workmanship is very solid and there are several designs that make this phone All the Siemens engineers' eyes lit up.
As for functions, the Shenzhou Phone cordless phone has many more cordless phones than Siemens. Another point the engineer did not mention was that although he was not a professional designer, he looked at the white model of the Shenzhou phone. , seems to be a bit more eye-catching than our own black phone...
Frankl's face looked a little unhappy. Technically, Siemens was not far ahead of Shenzhou. He snorted coldly, "What users need is a phone machine, but they don't need so many bells and whistles!"
"What about patents? Does Shenzhou Phone use our patents?!" Frankel asked the question he was most concerned about.
The engineer shook his head, "More detailed disassembly and testing need to be carried out in the laboratory, but based on what I see now, there may be some technical disputes between Shenzhou and Siemens on some parts, but it should not be There is intentional infringement of Siemens patents!”
Frankel's expression changed slightly, and he said coldly, "Continue to dismantle it!"
……
In the newspaper office of Yanjing Business Daily, when Feng Miaoyu passed by an editing station, she saw several editors gathering together and talking about something. She didn't pay attention to it at first, but when she heard the words "Shenzhou, Siemens, fiasco", she was moved. She couldn't help but stop.
"What happened?" Feng Miaoyu couldn't help but ask.
The editor was responsible for editing news reports in Europe. He took out a manuscript that had not yet been published, handed it to Feng Miayu, and said with regret, "Shenzhou Telephone, a disastrous defeat in Europe!"
"A professional statistics agency in Europe announced the sales of Shenzhou and Siemens on the first day in Europe. Siemens sold 5,500 machines yesterday, with sales exceeding one million US dollars. As for Shenzhou... it was the first in Europe. The daily sales of less than 500 machines are almost a failure!”
A sales gap of ten times on the first day, this is not a disastrous defeat, so what is it? Feng Miayu looked at the manuscript in her hand and could only sigh.
After the first day of sales, Tanglin Hi-Tech has not yet announced the sales volume, but good news has already been reported by the media. Shenzhou Phone sold almost 4,200 units on the first day!
It seems that a lot of units were sold, but nearly 3,700 Shenzhou digital cordless phones were sold in mainland China and Southeast Asia. Only 500 units were sold in the European market. There may still be some moisture. Because Shenzhou phones are mostly sold in small shopping malls in Europe, sales statistics are not accurate.
"Shenzhou Telephone, Europe suffered a disastrous defeat, Tanglin High-tech suffered a waterloo at sea!"
When the Yanjing Business Daily and other media began to report, soon the economic channels of domestic TV stations, newspapers, magazines, etc. began to report. In fact, the outside world was not surprised by this result, and had even expected it, but it was such a defeat. Sadly, the nearly ten-fold gap between the European market and Siemens is still embarrassing.
As soon as this news came out, many people jumped out and started to pursue and attack Donglin Hi-Tech, including those who had been slapped in the face because of the popular sales of electronic pet machines abroad and had to go into hibernation. Time also jumped out.
"I have long said that domestic companies should not be too ambitious. A temporary fluke is not the reason for success. Facts have once again proved my point. It is a pity for Shenzhou Phone, but it is helpless that when Siemens' digital cordless phone began to When selling overseas, that’s when Shenzhou Phone collapsed!
Facts have proved that domestic brands are indeed not as good as the products of the world's established giants. Of course, Tiancheng Trading Company is very willing to become an agent of Siemens phones, so that domestic users can enjoy the experience brought by the world's high-end products! "
Wang Tianan, the boss of Yanjing Tiancheng Trading Company, appeared in front of the media again and expressed his regret for the Shenzhou Phone. He even hinted that his Tiancheng Trading Company would introduce Siemens digital cordless phones to the country.
After Wang Tianan, another media commentator, Yan Lixiang, who had criticized Li Dongling and Dongling High-tech after his interview, once again published his comments in the newspaper.
"Eight million US dollars in foreign exchange was wasted overnight. How many shirts and how much leather do I need to sell to make money back?!
Even if this is earned by Donglin Hi-tech, can this be a waste of foreign exchange at will? How much advanced technology and equipment can be purchased with this foreign exchange, and it is just spent on an advertising spokesperson? Shouldn't we reflect on it?
The failure was faster and more violent than I expected. The management of Tanglin High-tech has been blinded by a success that should not belong to them. I think the management of Tanglin High-tech should reflect on it, and even some The main people in charge should step down and calm down!
At this stage, domestic companies should learn from Japanese companies and other overseas companies with all-round humility. If necessary, they should even allow Dongling Hi-Tech to introduce foreign investors to facilitate the introduction of foreign advanced management systems and management experience, rather than It should be unrealistic to compete with foreign brand companies! "
Yan Lixiang's criticism was very sharp, and he even pointed the finger at Li Dongling, claiming that Dongling Hi-Tech was just a grassroots team that had just tried his luck to win twice, and then he started to jump up and down. As a result, after meeting a real opponent, he was defeated in one fell swoop. It was knocked back to its original shape.
Yan Lixiang’s suggestion is to let the founder Li Dongling and all the senior executives of Dongling Hi-tech leave quickly so that they can no longer harm Dongling Hi-tech. Finally, foreign companies can be introduced to lead Dongling Hi-tech on the right track. way!
In the past, no one would have cared about Yan Lixiang's comments. But now, facing the fiasco of Siemens, many people's desire to compete with foreign brands has been knocked back. , the idea that domestic brands are hopeless has become rampant again, and his proposal has been recognized and supported by many people.
For a time, there was a strange buzz in the country. Even though Tanglin Hi-Tech was still making money, the Silver Sable mouse was still the standard for domestic computers, with annual shipments expected to reach more than 300,000 units.
Obviously, electronic pet machines are in short supply at home and abroad, and they contribute a lot of foreign exchange and revenue to Tanglin Hi-Tech every day.
It is clear that the sales volume of the Shenzhou digital cordless phone exceeded 4,200 units on the first day, and the revenue exceeded 630,000 US dollars, which is equivalent to over 5 million yuan. How many domestic companies can achieve revenue exceeding 5 million yuan in a single day? !
But in this public opinion, Tanglin Hi-Tech seems to have suffered a disastrous defeat and is about to die. If Li Donglin does not leave Tanglin Hi-Tech, and if Tanglin Hi-Tech does not introduce investment from foreign companies and does not hand over management to foreign companies, it seems that there will be no hope at all. Saved the general!
Looking at the overwhelming reports in the media and the criticism of Donglin Hi-tech from all angles, Li Dongling even saw that some media began to summarize the failure of the Shenzhou Telephone Battle to go to sea, as if it was really a defeat. It's been decided, there's no chance of a comeback.
Seeing these public opinions, Li Dongling shook his head. This may be the trend of this era. When he succeeds, whether it is the media or society, there will be countless praises and flowers, which can lift a person to the sky.
But when he fails, he will also experience what hell feels like, and countless abuses and curses will be swept away.
People in this era are too eager to be recognized, but they are also unconfident and even sensitive. Especially when facing foreign companies, celebrities, and culture, this emotion is infinitely amplified. Previously, Donglin High-tech was boasted about how much it had. Awesome, how violently he is belittled now!
"Don't worry about the voices in the media, they don't know the truth at all..."
The surging public opinion caused Donglin Hi-Tech to receive continuous calls from the media. Yao Luoying was worried and ran over to Li Dongling worriedly.
Li Dongling smiled, "The game is not over yet, why should you worry? This game is far from over yet!"
Yao Luoying looked at Li Dongling in surprise, wondering what he meant, but looking at Li Dongling, it seemed that he was not ready to give up on the European market!
The public opinion outside is overwhelming, and the media in Hong Kong, Japan, Bangzi and other places have also begun to report on the "asymmetric" war between Shenzhou Telephone and Siemens in Europe.
But black and red are also red. Although there is constant public opinion in the media, the popularity of the Shenzhou brand in Southeast Asia has been completely established.
However, Tanglin Hi-Tech did not respond at all. It continued to promote and increase the production capacity of Shenzhou phones, and even began to regularly ship machines to Europe.
……
Joseph rang the doorbell of a house, and a young woman came out. Upon seeing this, Joseph immediately said, "Excuse me, madam, I am a salesperson from Shenzhou Telephone, and I recommend this to you..."
"boom!"
Before he finished speaking, the door was closed. In the past three days, Joseph didn't know how many times he had been rejected. At first, he was a little disappointed, frustrated, and helpless, but now these emotions have disappeared.
After being rejected, regardless of whether the people inside heard it or not, Joseph still said to the door, "If you decide to buy a Shenzhou phone or have it repaired after-sales, you can call our company and we guarantee to solve it for you within 48 hours. A malfunction caused by the telephone!”
After saying that, Joseph left. After Shenzhou Phone went on sale, Joseph came out to sell the phone. Of course, he didn't have to come out, but when he saw others selling phones and getting commissions, and even getting bonuses of 5,000 or 10,000 US dollars a day, Who can remain indifferent and watch helplessly? !
Zhang Ao did not break his promise and really paid out the bonus. In the past three days, it was Rodria who sold the most machines every day. In these three days, not counting the commission from selling the machines, Rodria took away thirty-five thousand US dollars in bonus alone. , almost equivalent to the two-year income of a middle-class British family!
Joseph saw that Rodria guy was like a mad dog, selling Shenzhou phones door-to-door in the streets and alleys of London every day, even asking his family and dozens of ethnic minorities from Bulgaria to sell them together! For those people from Bulgaria who came to London, there were no suitable serious jobs at all. Even washing dishes and working as coolies might not be their turn. At this time, they could earn commissions by selling Shenzhou phones and suffer cold looks. What, it’s nothing to be rejected, and it’s nothing to run with weak legs. Can it be compared to being hungry? Does it make them more desperate to see their family members go hungry?
Even if you only sell one Shenzhou phone every day, you can get a commission of thirty dollars, which can feed the whole family for a day. This is enough for the ethnic groups in Rodria.
Those salesmen at Siemens are selling for salary and performance, but for the Rodria ethnic group, selling Shenzhou phones is related to whether the family can eat. The two concepts are completely different. The latter is Really trying my best!
After leaving this house, Joseph rang the doorbell of another house. The person who opened the door was a big man covered in tattoos. Seeing the big man who was more than a head taller than him and covered in tendons, Joseph couldn't help but become nervous.
"What's the matter?!" The tattooed man asked Joseph impatiently.
Joseph was nervous for a while and said bravely, "I am from Shenzhou Telephone Company. I would like to recommend you a model..."
"Come in!" After hearing what Joseph said, the tattooed man raised his head and let Joseph enter the house.
After entering, Joseph saw that there was not the scene he imagined. A group of big men were holding guns and smoking contraband. On the contrary, the inside was very clean. The photos hanging on the walls were all photos of tattooed men participating in competitions.
"Are you a football player?!" Joseph couldn't help but ask the man.
"Yes!"
The tattooed man had a proud look on his face, obviously very proud of his profession, and then asked Joseph, "Can this thing really allow me to answer the phone during a backyard barbecue party?!"
"Yes, I guarantee that the signal can be received as long as it is within a range of 350 meters. Our Shenzhou digital cordless phone has specially designed call confidentiality performance, which makes calls much more secure and confidential than ordinary landline phones, mobile phones and other equipment! "
"Install one for me!"
When Joseph heard that he wanted to buy and install a machine, he didn't even react for a moment.
"What, is there a problem?!" The tattooed man frowned and asked after seeing Joseph's expression.
"No, no, I'll install it now!" Joseph took out a Shenzhou phone from the bag he was carrying and started to install it.
More than half an hour later, Joseph walked out of the house and looked at the money in his hand, as if he was dreaming. In just a moment, he got a commission of thirty US dollars. You must know that he worked in the small company before, and his salary for a day was only Just over fifty dollars!
Looking back, Joseph walked towards the next house with firm steps.
Like Joseph, it was not just Rodria and a group of sales staff from Tanglin Hi-Tech's London office who were selling the Shenzhou Phone.
If you go to some universities in London, you will see many people carrying the same backpack as Joseph and a jacket with the Shenzhou Phone logo printed on it during get out of class, and they began to promote the Shenzhou Phone.
At first, only people from mainland China who studied in England were doing sales after class, but soon, there were international students from other ethnic groups, and they started to do sales by Shenzhou Telephone, because doing this is really better than washing dishes. To make money, you need to wash dishes as many times as you like, and make as many bald hands as you can to earn thirty dollars. But if you are lucky, selling Shenzhou phones, you can earn more than thirty dollars a day, or even double it!
The first people who started to popularize the Shenzhou phone were the families of lecturers, professors and other school employees in major schools in London. Because there were so many people selling the Shenzhou phone to them, it was difficult not to install it.
One week after the Shenzhou phone went on sale, the phones sent from mainland China to Europe suddenly began to become more frequent. First they were shipped across the ocean and shipped by ship, and then they started to be shipped directly by air under a rush!
At this time, the Shenzhou Phone was still not available for sale in large shopping malls such as Carrefour and Metro. However, in London and many cities in the UK, the sales of the Shenzhou Phone suddenly began to increase.
The same scene is happening not only in England, but also in France, Italy, the Netherlands, and Germany, the home base of Siemens.
It all started in local universities. The number of users installing Shenzhou digital cordless phones increased suddenly, and then spread to all corners of the city!
"We need to formulate sales target groups, accurately place advertisements, and the sales team will cooperate with more customers..."
In the conference room of Siemens Telephone Division, Frankel was listening to the head of the advertising department and formulating a promotion plan.
Frankel is in a very good mood. In the past half month since the phone was launched, the sales of Siemens digital cordless phones have continued to reach new highs. The daily sales volume has increased to 9,300 units, and the breakthrough of daily sales of 10,000 units is just around the corner.
By then, monthly sales will exceed 300,000 units, which means that Siemens' digital cordless phone sales will begin to enter its peak sales period!
In the past few days, Siemens' stock price has risen. This has a lot to do with the sales of Siemens phones. Obviously, investment institutions have recognized the sales of Siemens digital cordless phones, which made Frankel stand out in front of Superior and the Siemens board of directors. , a big wave of face.
During the meeting, an assistant hurried in and said something in Frankel's ear. Frankel seemed not to hear clearly and subconsciously asked, "What did you say?"
The assistant glanced at the people in the conference room and said helplessly to Frankel, "A third-party data statistics company issued an announcement that the daily sales volume of Shenzhou phones in various European countries has exceeded 5,000!"
"How can this be?!"
Frankel ended the meeting in a hurry, leaving only a few supervisors behind. In addition to being annoyed and angry, and panicked as if he had been stabbed in the back, Frankel asked his assistant, "Which shopping mall started cooperating with Shenzhou Telephone?!"
Frankel thought it was some major shopping mall such as Metro, Carrefour, Media, etc., and started cooperating with Shenzhou Telephone.
"It's not a big shopping mall. Shenzhou Phone is still sold in small and medium-sized shopping malls. In addition, there are offline pushers to promote it. Shenzhou Phone is also bundled with an electronic pet machine. As long as you buy a Shenzhou Phone, you will get an electronic pet machine for free!"
Hearing this, Frankel was angry and felt as if he had heard a joke, "Facker, floor sales and door-to-door sales?!"
The idea of local promotion is not a new thing. There are American companies in European countries, and they also used this thing for sales in the early years. It still exists now, but it is no longer a mainstream promotion model and has long been abandoned by big companies such as Siemens.
Because the efficiency of door-to-door sales is a bit lower than that of the new generation of TV advertising sales and telephone sales. Of course, the most important point is that the cost of local promotion and door-to-door promotion is extremely high. With so many salesmen, it is difficult to make a profit. Salary is a big expense every month.
Big companies in Europe and North America are all profit-seeking, and they have to earn even a cent. Giving a lot of money to local promoters is more uncomfortable for big companies than killing them. Keep the money for Wouldn’t it be nice for the board of directors to pay dividends? !
"How many sales people do they have? How many people can they support?!" Frankel felt that his mind was confused at this time. More importantly, he was already a little panicked. He couldn't imagine what would happen if Siemens Telephone really lost. What will happen if we get the Shenzhou?
"do not know!"
The assistant shook his head and said, seeing Frankl's glare, he quickly said, "I really don't know. In addition to professional sales staff, Shenzhou Telephone also hired many part-time sales people, especially international students from university towns. There are a lot of immigrants from Eastern Europe and so on!”
"They did not pay fixed salaries to these part-time workers, but paid bonuses. For each machine sold, they gave a commission of thirty US dollars. In addition... I heard that Shenzhou also implemented sales bonuses in England, Italy, including our Germany, and the sales volume was the first on that day. The sales champion who sells the most Shenzhou phones that month can get a reward of half a million dollars..."
"Thirty dollars commission, are they crazy?"
Frankel was dumbfounded when he heard this. The commission of thirty dollars for a machine and the bonus of half a million dollars for monthly sales made him feel so crazy. The price of Shenzhou and Siemens phones was similar, but the cost was much higher than that of Shenzhou. , mainly based on labor costs, but now Shenzhou actually gives a commission of thirty US dollars for selling a machine, which is beyond Frankel's expectation.
After hearing the news, many executives from Siemens' Digital Cordless Phone Division became a little anxious. One executive said to Frankel, "Should we also increase commissions and hire more salespeople..."
Halfway through, he couldn't go on. No matter what happened, Siemens would never give a thirty-dollar commission to the seller of the machine. If Frankel dared to say this to Super, he had to get out immediately. Because there is no way to explain it to the board of directors, it is all money that belongs to the Siemens board of directors!
"We have the most professional sales team, how can we not defeat a bunch of newbies?!"
Frankel said bravely, also to cheer himself up, "Increase advertising efforts, and give a portion of the profits to the retail stores so that they can increase their promotion of Siemens!"
Human beings have always been willing to chase hot news, but few people are willing to pay attention to the follow-up of hot news. The memory of fish is only seven seconds, and people can only pay attention to a certain news for half a month at most.
Sales of Shenzhou phones on the first day in Europe were less than 500 units. The media reported overwhelmingly that after Tanglin Hi-Tech and Shenzhou failed miserably in Europe, there were no more reports.
However, Conax, a European market research and consulting firm, has become interested in the war between Shenzhou and Siemens in the field of digital cordless phones.
"Shenzhou digital cordless phones have sold more than 5,000 units in a single day in five European countries including Britain, Italy, France, the Netherlands, and Germany!"
This sales statistics of Conaz attracted the attention of some European media who had previously reported the news about Shenzhou and Ronaldo, but they only paid a little attention to it and did not pay much attention to it.
But from that day on, Conaz Consulting reported the sales of Shenzhou and Siemens every day, and even sent a large number of manpower to count Shenzhou's sales.
On the 19th day after the launch of Shenzhou, Conaz announced, "Yesterday's sales of Shenzhou digital cordless phones exceeded 6,500 units, and the daily sales gap with Siemens has narrowed to less than 3,000 units!"
On the 20th day of sale, "Today, Saturn Electric City has reached a cooperation with Shenzhou Phone. This is the first time that a large chain electrical appliance mall in the European market has reached a cooperation with Shenzhou Phone. The sales volume of Shenzhou Phone has exceeded 7,800 units!"
"The daily sales of Shenzhou Phones exceeded 9,000 units. In the European market, Shenzhou Phones began to explode. Because of the excellent sales team and after-sales maintenance team, the popularity of Shenzhou Phones began in non-London, Paris, Rome and other big cities. More than Siemens!”
“Shenzhou Phone was the first in Europe to surpass Siemens in selling over 11,000 units in a single day, with global sales exceeding 17,000 units, and single-day sales exceeding US$2.55 million!”
When Conaz again reported that Shenzhou Phone began to overtake Siemens in daily sales in Europe, it finally attracted the attention of various European media.
"Siemens is losing the market of 1.97 million households in Europe!"
The Financial Times of London suddenly reported with a sensational headline, “Before the Shenzhou Telephone, all European companies believed that the sales method of local push and door-to-door sales had no market. However, the Shenzhou Telephone has proved with facts that this The set method is still not outdated!
Shenzhou Telephone is using high commissions to build a strong sales team, from professional sales staff to overseas students, from unemployed people at home to Eastern European immigrants, and even housewives. Promotion among acquaintances is also becoming the most important thing for Shenzhou The way to promote.
Where Siemens has not noticed, the European offline market has begun to be occupied by Shenzhou phones. If Siemens fails, this will be a classic textbook in MBA business schools. Never underestimate any opponent. Until he fails, Before going down! "
"Now we can finally announce that Ronaldo is not a poisonous advertising endorsement, and Shenzhou phone sales have surpassed Siemens!"
The Dutch Telegraph and other football media also reprinted these reports. After the sales of Shenzhou Phone were released on the first day, Ronaldo was criticized as an advertising endorsement poison and a brand killer. Anyone who asked him to endorse a brand would fall down, even if Ronaldo performed bravely on the court. , and it also made it daunting for other companies to seek out Ronaldo for endorsement, but now, these rumors seem to be broken.
When various media began to report that Shenzhou Telephone had surpassed Siemens, large European chain malls or professional electrical appliance malls such as Metro, Carrefour, Wonder City, and Media finally couldn't help it. The commission offered by Shenzhou Telephone was really too high. The sales volume has now exceeded that of Siemens. Selling Shenzhou can make more money than selling Siemens phones!
Wande City couldn't help it. After cooperating with Shenzhou Phone, the rest of Metro, Carrefour, and Media, without caring about how Siemens would feel, announced the launch of Shenzhou Phone for sale. If Shenzhou really takes over the European digital cordless phone Market, this is a market of 1.97 million households. How many Shenzhou phones will be sold and how much commissions and commissions will be earned? Who wants to miss it!
"Shenzhou Phone's single-day sales exceeded 30,000 units, setting a new daily sales record since digital cordless phone sales!"
"Siemens accuses Shenzhou Phone of malicious marketing by bundling Shenzhou Phone with electronic pet machines!"
The German newspaper Bild also exclaimed, "Shenzhou Phone sold more than 10,000 units in a single day in Germany, ranking first in the daily sales of German electrical appliances. White goods from Asia are sweeping Germany!"
When the home of Siemens, German Bild reported that Shenzhou phones were selling like crazy in Germany, Shenzhou and Siemens had begun to change their offensive and defensive positions in the field of digital cordless phones, and the entire Shenzhou phone market in Europe was beginning to start a prairie fire!
Several major chain malls in Europe have begun to sell Shenzhou phones. Coupled with the growing offline sales team and the sales strategy of buying a Shenzhou phone and getting an electronic pet machine for free, Ronaldo continues to score shocking goals on the court. Every time he scores a goal Later, they would make a celebratory act of making phone calls to advertise Shenzhou. When all of this was added together, what emerged was that Shenzhou phones began to be sold out in Europe!
"Shenzhou Phone has officially entered the European market, with single-day sales exceeding 50,000 units and single-day sales exceeding 7.5 million in the European market. It has surpassed other brands such as Siemens and has become the preferred phone brand for European families!"
The European Times also began to report on the Shenzhou Phone, "There are also rumors that the Siemens board of directors is very dissatisfied with the sales of Siemens Phones. Because the sales of Siemens Phones are lower than market expectations, Siemens' stock price has fallen, and Frankl may face resignation!"
Mainland media's coverage of Shenzhou, although criticism of Tanglin Hi-Tech and Shenzhou is still there, has declined.
But at this moment, a recruitment advertisement published by Hanxi Pingyang Daily was reported by many media such as Hanxi Provincial Daily, Huashang Daily, Hanxi Metropolis Daily, etc., and suddenly began to go viral in China, "Shenzhou openly recruits residents." There are also staff from overseas offices in Europe and America!”
And then another piece of news came out, "The monthly sales volume of Shenzhou Phone in Europe exceeded 240,000 units, and the sales volume exceeded 36 million US dollars, making it the best sales volume of Huaguo Electric Appliances in Europe!"
(End of this chapter)
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