hollywood melon man

Chapter 238 The Hollywood-style return of the prodigal son

"Hey, Master..."

"???" Little Gilbert frowned and scolded: "Liv, be more serious."

"Hehehe, okay." Liv Tyler on the other end of the phone returned to normal and started her spy intelligence work.

"Sony Columbia Pictures, in conjunction with Michael Ovitz, intends to focus on the Keanu Reeves scandal."

"Using Keanu's scandal to make a fuss?" Little Gilbert asked curiously, "What are they going to do?"

"Smoking drugs. Also, I heard that Keanu Reeves has a seriously ill sister. Keanu has never visited her, so they plan to make a fuss about this." Liv Tyler said.

"Well done, Liv." Little Gilbert praised.

"Hehe," Liv Tyler said coquettishly: "For the sake of my doing such a good job, can you give me some rewards?"

"What kind of reward do you want? Cosmetics, bags, shoes are all fine." Little Gilbert readily agreed.

After listening to Little Gilbert's story, Doug Walter, the director of Warner's publicity and distribution department, was surprised: "Little Gilbert, where did you hear this news?"

Little Gilbert smiled mysteriously: "I have inside channels."

After chatting for a few more words, Liv Tyler hung up the phone.

"Leave it with you first, I'll talk to you when I need it."

Sure enough, within a few days, the media suddenly hyped up Keanu Reeves' previous scandals on a large scale, trying to arouse the distaste of movie fans.

In contrast, Sony Columbia did not conduct much investigation and hyped up what Keanu Reeves had done before, while ignoring his current changes.

"You mean, we'll do the hype ourselves?" Little Gilbert asked.

Such a perfect person should not accept moral criticism..."

In fact, according to Liv Tyler's status, she shouldn't have known Sony Columbia's plan so early. Let her know that it must have reached the implementation stage.

"Did he ask for leave?" Little Gilbert didn't remember this, but when Doug Walter looked over, he immediately changed his mind: "Yes, he did. A good brother who loves his sister like this cannot accept slander."

If it were little Gilbert himself, he would do the same.

"The unknown side of Hollywood actor, the double life of Keanu Reeves."

Little Gilbert pondered for a while and immediately called the publicity and distribution departments of Warner and Disney to discuss countermeasures together.

"Yes, as far as I know, Keanu often does charity and cares for children displaced by war in Africa. He pays attention to women's rights and environmental issues.

This is not to say that Sony Columbia Pictures did something wrong. After all, everyone who studies journalism has one trick, which is to ignore basic facts.

"Okay," Doug Walter asked no more questions. He quickly came up with a countermeasure: "We can't stop the other party from hyping up the scandal. We must detonate this public opinion crisis in advance."

Moreover, he is also a person who cares about his sister. During the filming of "The Matrix", he asked for leave several times to visit her. "

The publicity staff drew inferences from one example and quickly came up with all the whitewashing strategies. If there were some feasible ones, they immediately contacted the media to implement them.

"That's right," Doug Walter nodded and said, "We all know that Keanu is not that kind of person and he has quit.

But little Gilbert is not, after all, and he also has a little spy who constantly reveals internal information.

This kind of whitewashing strategy can actually be said to be 70% true and 30% false. It is a bit exaggerated, but Keanu Reeves did have such a thing, and it is not considered a hype without telling the facts.

A movie fan couldn't believe it when he saw the newspaper report: "This is the male protagonist of "The Matrix"? Is he really so miserable in private?"

"The media has reported it, so there shouldn't be any lies."

"I really can't understand why little Gilbert would choose such a person as the leading actor."

"It goes without saying that maybe little Gilbert is also a drug addict like him."

"This...I didn't see it!"

"Can a big shot in Hollywood let you know what kind of person he is in private?"

Not to mention, Sony Columbia really wanted to hype up the scandal of little Gilbert, but couldn't find it! The only thing worthy of criticism about little Gilbert is that he has more public girlfriends.

But then again, this isn't really a problem at all.

On the contrary, if you, a top-tier director, don't have some unexplainable relationship with seven or eight well-known female stars, others will suspect that there is something wrong with you and whether you like men.

Although there is indeed an abnormal liking for men, little Gilbert said that he is only interested in women.

Talking about this issue means that if you want to smear a great director through the issue of men and women, it may work on the other side of the Pacific.

People on the other side of the Pacific also do it, but they still need to keep it a secret and don't dare to let the media expose it, otherwise they will be ruined.

But in Hollywood, that's not the case at all.

Even North American movie fans can lively and happily discuss who will be the next beautiful star to be captured by Little Gilbert.

And most of the fans of actresses won't mind.

Even little Gilbert was so angry that he directly introduced Mel Gibson to Naomi Watts and Sophie Marceau, and was regarded as a model of men by everyone.

I don’t know how many little girls heard about this story and imagined that little Gilbert was their knight or prince, who would come to save them when they were in danger. Therefore, the relationship between a man and a woman is not worth the hype at all. Instead, it only contributes to the reputation of the other party.

So Sony Columbia had no choice but to follow the advice of Michael Ovitz and Martin Bobb and grab Keanu Reeves.

However, almost at the same time that the Keanu Reeves scandal was being hyped, the same report from Warner and Disney came out, but in a different way.

Under the shaping of Warner and Disney Media, Keanu Reeves has been portrayed as a caring and responsible man.

It mentioned that he changed his ways after the death of his friend River Phoenix. Also, Keanu Reeves is almost entirely responsible for the expensive medical expenses of his seriously ill sister.

Keanu Reeves went to see her almost every week, and even asked for leave from director Gilbert Jr. for this purpose.

In addition, Keanu also pays attention to charity activities and actively participates in them.

Under the arrangement of Warner and Disney, Keanu Reeves quickly stood up, admitted his past dissolute life, and said that he had changed his ways.

“I was already living a bad life, but the death of my best friend made me realize that God didn’t put me in this world to waste my time.

So I woke up, I repented, and under God’s teachings, I changed my ways. " Keanu Reeves said.

People are always very harsh on good people, but very tolerant of a former bad guy, Ronin. Once this prodigal villain shows signs of improvement, he will immediately be rewarded with the title of a prodigal son who can never be exchanged for money.

This is very unfair to good people. Nothing in this world is taken for granted. Good people deserve to be respected.

But now, Keanu Reeves' return as a prodigal son has become a powerful weapon in the promotion of "The Matrix".

People who originally refused to go into the movie theater because of the scandal will think: Keanu has changed his ways. We have to give him a chance and not let him fall. Let's go and watch the movie!
This change of thinking is a very beneficial change for "The Matrix".

And in order to prove that Keanu Reeves has indeed changed his ways and the prodigal son turned back, little Gilbert also stood up to speak for him.

"Keanu is one of the hardest-working and most serious actors I have ever seen. He doesn't look like a star at all, but like an ordinary person.

He comes to the set every day and takes the subway.

He didn't stay in a hotel because he had to take care of his seriously ill sister. "

Little Gilbert did not forget to pat himself on the back: "Even when the filming of the film was the most stressful, he would ask for leave to visit his sister.

I also sympathized with Keanu's sister's experience, so I agreed. "

Not only Little Gilbert, but other actors quickly came forward to say good things to Keanu Reeves under the arrangement of the announcement.

Charlize Theron said: "Keanu is very dedicated. He never complains. Whatever the director asks him to do, he will work hard to complete it."

Laurence Fishburne said: "Keanu has extraordinary charm. He can make you sink in unconsciously. It is a pleasure to work with such an actor."

Hugo Weaving told a short story: "Once, Keanu and I were filming an action scene on the set. My kick was a little bit heavy, and I may have kicked him in the ribs, because I heard a click.

I felt I needed to see a doctor, so I paused.

But Keanu thought it didn't matter and insisted on completing the filming. We ended up with that great fight scene, which was great.

You can go to the cinema to watch it. Keanu and I have put in a lot of effort. "

Coupled with Keanu Reeves' story and the cast members' personal statements, the initially unfavorable reputation was reversed.

The speed was so fast that it was basically equivalent to Keanu Reeves being smeared in the morning and exonerated in the afternoon. It was so exaggerated.

The Sony Columbia conference room was filled with smoke and the atmosphere was somewhat dull.

Kazuo Kojima, the CEO from the island nation, knocked on the table and broke the silence: "You're not talking anymore, are you? Don't we have any countermeasures?"

Everyone was still silent for a long time. Michael Ovitz, who attended the meeting, said: "We have just formulated the strategy, and they soon found out about it. Did an insider around us leak the secret?"

"Is there any point in worrying about this now?" David French, head of Sony Columbia's distribution department, interrupted Michael Ovitz and turned to Kazuo Kojima and said: "I don't agree with this plan at all, and now the result Everyone saw it too.”

At this time, an executive made a suggestion: "Otherwise, we should use little Gilbert to hype..."

"What are you hyping up for? Hyping him up for playing with women?"

"No," the executive said, "I heard that little Gilbert has an unclear relationship with a little girl named Scarlett Johansson. She is underage. We can make a fuss about this."

"That's right," Kazuo Kojima's eyes lit up. Wasn't Michael Jackson made very uncomfortable by the matter of underage children?

We can also use this trick on little Gilbert.

Kazuo Kojima just thought it was good, but was stopped by Michael Ovitz: "No, this is absolutely not okay."

"Why not? I think this plan is good!" Kojima Kazuo expressed doubts.

Michael Ovitz explained: "Don't forget, little Gilbert is Jewish. You can hype him as a womanizer, or you can even spread rumors that he is a drug addict, but you must not talk about underage children."

Although drug addicts and women-playing are bad things, everyone does it, and when the media reports it, everyone can only criticize it, so it is not a problem.

But the accusation of child issues is a very serious one, and the Jewish Club of Hollywood will definitely not agree to it. They will not allow others to use such despicable methods on the young Jewish directors they value.

Besides, can Sony Columbia still persuade Scarlett Johansson to sue Little Gilbert? The fact that Scarlett Johansson is favored by little Gilbert proves that she is not a fool.

(End of this chapter)