Chapter 501 Full Blowout
Shake, shake, shake, shake.

Hayden's eyes were always fixed on Carter's shaking right leg:

When supporting the ground, stand on your tiptoes and shake. When resting on your knees, hold your ankles and shake. When lying flat on the sofa, your right leg drives your left leg to shake together.

It kept shaking and couldn't stop at all.

Originally, Hayden was not nervous, but seeing Carter shaking his legs constantly, the whole world seemed to be shaking, and he became inexplicably irritated.

In fact, Hayden is mentally prepared - at least, he thinks he is ready - that the box office of "Star Wars Episode 2" may be slightly lower than expected.

Twentieth Century Fox also realized that the box office blowout on the opening weekend of "Spider-Man" was a special situation. The right time, place and people created a miracle. They missed the opportunity. It is possible that "Star Wars Episode 2" wants to replicate such a miracle on the opening weekend. There are some difficulties, but we should still look at the subsequent performance——

"Titanic" and "Star Wars: The Prequels" both had box office openings that were lower than expected but relied on long-term performance to rewrite film history records.

and so.

Twentieth Century Fox has changed its strategy and released a full release one day earlier. Generally speaking, the opening weekend is three days from Friday to Sunday. Now "Star Wars Episode 2" will be released in theaters from Thursday. The opening weekend is still three days, but the first The weekly cumulative box office cycle is four days. If the situation changes slightly, the media will naturally not be able to directly compare the two movies together.

On Thursday, the single-day box office data was released early——

Thirty million dollars.

The very, very outstanding numbers once again prove the appeal of "Star Wars". Even if the premiere has a bad reputation and even if it encounters a direct impact from "Spider-Man", die-hard fans still rush into the cinema to express their support with practical actions and support George. -Lucas has the highest respect.

By the way, during the opening weekend of "Spider-Man", the single-day box office on Friday was as high as 47 million US dollars, easily breaking the first-day box office record in North American film history, directly surpassing "Harry Potter and the Philosopher's Stone" The opening-day box office record of $32 million went up more than a notch.

In terms of horizontal comparison, the opening day performance of "Star Wars: Episode II" was not only lower than "Spider-Man", but even lower than "Harry Potter and the Philosopher's Stone", ranking only third in film history.

But it needs to be taken into account that Thursday is a working day, and you still need to go to work tomorrow. It is completely different from the other two works released on Friday. Under such circumstances, "Star Wars Episode 2" still generated million US dollars. The box office is worthy of admiration and celebration.

Of course, this is the truth; but when Hayden saw the single-day box office data on Thursday, he had a vague hunch:
Perhaps, they should lower their expectations a bit.

There was no way around it. The overwhelming negative reviews and unabashed attacks after the premiere severely damaged Hayden's confidence. This was definitely not what he had imagined.

So, he convinced himself that he should be mentally prepared, and until now, seeing Carter's nervousness and anxiety, his stomach began to burn.

boom.

With a sudden movement, Carter stood up, the chair fell back, and the sound exploded. Hayden looked up in surprise.

At this time, they didn't pay attention to the poor chair. Carter answered the phone, put the phone to his ear, and kept asking questions.

"Are the numbers out?"

They don't need to wait for the "Los Angeles Times". Agents have their own internal channels and can often grasp accurate inside information as soon as possible.

Hayden raised his head and looked at Carter, studying Carter's expression carefully. Those voices and smiles lingered quietly in his ears and disappeared into nothingness. He couldn't help but froze. Inexplicably, the focus of his vision slowly disappeared. , my mind was surging with thoughts that I couldn't distinguish.

sad? joy? regret? upset? anger?
Hayden couldn't tell clearly. Maybe it was more of a kind of confusion and emptiness, as if he was falling from a bungee jump but was suspended in mid-air, unable to go up or come down.

"Hayden, Hayden..."

Carter's voice exploded in Hayden's ears from far away, pulling him back to the ground so hard that he broke into a cold sweat.

In the third week of May 2002, the North American weekend box office rankings were released——

Winner, "Star Wars Episode II."

Runner-up, "Spider-Man."

Third place, "Infidelity." The ranking is clear at a glance.

As far as the list is concerned, nothing unexpected happened and everything went according to plan. "Star Wars Episode 2" topped the list without any suspense, ending "Spider-Man"'s two-week dominance of the North American box office market; but "Spider-Man" did not collapse either. Just fall back to second place and continue to remain competitive.

But rankings don't matter, and there are no surprises here; what really matters are the numbers, the actual box office results.

"Star Wars: Episode II" once again proved that it is still the number one traffic in North America, raking in 2 million US dollars in three days over the weekend, triggering an outcry——

Despite the scolding, when it's time to take action, the fanatical fans and die-hard movie fans still don't care.

Despite a wave of success on Thursday, "Star Wars: Episode II" still achieved such box office figures during its opening weekend, ranking third in film history after "Spider-Man" and "Harry Potter and the Philosopher's Stone" , under such circumstances and circumstances, he still delivered a perfect answer.

In the end, "Star Wars: Episode II" grossed US$2 million in box office in its first four days of release.

Pretty!

Everyone at Twentieth Century Fox can finally breathe a sigh of relief. Although it failed to break the opening box office record just set by "Spider-Man"; the movie still withstood heavy pressure and blew the victory horn. All worries and tensions were reflected in the opening data. After getting out of the oven, I can finally relax a little.

Next, let’s look at the long term.

From any point of view, the box office data of "Star Wars Episode II" is worthy of celebration, but it is only the first step in a long journey. If the movie wants to replicate the previous film's box office results of 2 million in North America and million worldwide, it still needs to be It depends on the stamina——

own stamina and the performance of subsequent competitors.

For example, "Spider-Man."

When 20th Century Fox saw the premiere box office data, they all cheered, but the joy was only temporary. Their eyes immediately turned to "Spider-Man" and the smile on their faces stayed at the corners of their mouths.

US$33 million, a decrease of %.

The above are the weekend box office figures for "Spider-Man" in its third week of release.

This number can still easily benchmark the opening weekend box office of other summer commercial movies.

This figure, after setting a record in film history in the first two weeks, the decline surprisingly continued to be controlled below 35%, recreating a "Titanic"-like miracle.

This number is unreasonable and breaks all the professionals' understanding of the rules of the North American box office market, opening a door to a whole new world.

Shock?

No, it's much more than that.

At this time, if we look back at the North American weekend box office rankings for the third week of May, we can feel the impact more clearly.

Winner, "Star Wars: Episode II," $2 million.

Runner-up, "Spider-Man," $64 million.

Is this, is this sure?

It is conceivable that one is in the premiere and the other is in the third week, but they are still competing at the same level?

Did "Star Wars Episode II" win? It seems not.

Did "Spider-Man" lose? It seems not.

(End of this chapter)

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