Reborn: Billionaire in College

Chapter 150: First Day Data Released
Chen Pingjiang nodded and praised: "This activity is well organized. We should use Renren.com to further increase the popularity of parking space grabbing, and also use parking space grabbing to increase the number of Renren.com users. The two complement each other and are indispensable."

"In addition, there is another very important thing. In the past, Renren.com was mainly used by students from the two university towns in Dongjiang. The topics they discussed were limited to the small circle of Dongjiang and were mostly about things on campus. If all the posts were of this kind, it would be difficult for social users and national users to participate, and it would not be able to boost the activity of Renren.com. It would be better to open another section and move all these posts into it."

"In the next two months, we will make more recommendations on the homepage, promote more topics that social users are interested in, and keep up with current events."

"The most important thing is to recruit some opinion leaders, or Internet celebrities, and invite celebrities and stars to join us. We also need to create some of our own."

Every time Chen Pingjiang said something, Zhuo Ling would quickly write it down.

To put it bluntly, Chen Pingjiang did this to wash away the two labels of "college student" and "Dongjiang" from Renren.

None of these will be conducive to the nationwide promotion of Renren.

White-collar workers will think that college students are too low-class. How can I play in such a community?

Users in other provinces and cities across the country will also think that yours is just a "Dongjiang" community, what can I do?

This is like the brand upgrade of some products, getting rid of the petty atmosphere and giving people a high-end feeling.

…………

If we draw a curve graph showing the popularity of parking space grabbing and the number of registered users, we can see that on that evening, a pillar fell directly down, forming a vertical line of nearly 90 degrees.

The fission reaction reached its peak within 24 hours that evening.

In fact, the retention rate for everyone rushing to park is quite impressive, reaching 70 percent.

That is to say, out of ten people who visit Renren, at least seven of them will be able to use it, which is already a pretty scary number.

The most intuitive feeling about the popularity of everyone scrambling for parking spaces is that when the special section for grabbing parking spaces was not online, it seemed to be overwhelming, and topics about this were everywhere.

This is also Chen Pingjiang's little trick.

If a separate section for grabbing parking spaces is set up and all posts are categorized there, outsiders will not be able to sense it.

"The teacher parked his car next to me, and after I ticketed him, he criticized me by name during class!"

“I found a new career and I was willing to work hard for it.”

"I accidentally invited my dad to play with me today, and now his car is parked in my spot. I want to get close to him but I don't dare."

"I found a good idea. Register a few small accounts, park the cars in the big parking lot, and then post stickers on them all."

"This game perfectly satisfies my fantasy of luxury cars. It is impossible to own one in real life, but it is nice to have fun in the game."

"There is only the BMW 730 now, and it is said that there will be sports cars added later."

"This game is suitable for slacking off at work, so you don't have to sit in front of the computer and waste time. It is more suitable for office workers like me and those with children."

"My wife used to scold me when she saw me playing games, but tonight she actually enjoyed playing with me when we got home."

"If you are looking for friends to grab parking spaces, you can contact me through private messages."

Various posts about grabbing parking spaces have emerged, which is even more popular than "the first cup of milk tea in spring".

As a social game that everyone can participate in, grabbing parking spaces is undoubtedly suitable for all ages, both men and women.

As a result, the original users of Renren, namely the students from various universities in Dongjiang, suddenly discovered that many office workers had appeared on the Renren platform without them noticing.

There were even users from other cities.

More and more people are starting to pay attention to Renren's main website while playing games.

What makes most office workers feel friendly is that compared with Xiaonei, Renren seems to be more tolerant of them.

First of all, there is a difference in the name. "Renren" is obviously more inclusive than "Xiaonei". The three words "Xiaoneiyuan" overemphasize the campus attributes.

In terms of UI design, Renren has stronger affinity and appears to be more grand, simple and beautiful.

There is no website like "Xiaonei", which has multiple cumbersome popular stars at the bottom of the homepage. When you click on it, you will find that they are all ordinary college students in the eyes of adults.

Chen Pingjiang has always defined Renren as a communication platform rather than a media.

As long as new applications related to users can be connected, many sections have been opened up before the launch of the parking space grabbing game.

Among them are not only general types: Internet gossip, emotional life, domestic and international news.

There are also more professional and niche ones: car fan clubs, online literature, workplace life, story discussions, cooking exchanges, mahjong, and pet exchanges.

These sections alone are enough to launch a dimensionality reduction attack on the campus network.

After all, at this time, the campus network is booming among college students.

At least for now, the positioning and audience of the two websites are somewhat different.

Xiaonei.com is really an SNS used by all students, but on Renren.com, Chen Pingjiang only uses college students as a springboard, and his ultimate goal is office workers and all social users.

After all, Xiaonei.com was born earlier and had already divided up most of the university users. Renren.com did not need to fight with Xiaonei.com in the early stage. Chen Pingjiang only needed to eat up all the social users through social games and cultivate enough loyalty, and he would be invincible. By the time Xiaonei.com reacted, it was too late. It had to go to the office worker group anyway, and it could not be satisfied by relying on the university student market alone.

This is like a flag bearer in a battle, everyone develops on their own first, and then fights to the death in the end. However, the quality of Renren's users is much higher than that of Xiaonei.

………………

Huijin Building.

Some employees have almost finished their work and could have left work at 8 o'clock, but when they see that it's not long until 9 o'clock, they decide to wait a little longer and get a free midnight snack.

After nine o'clock, I thought that since it was already this late, I might as well go back at ten o'clock and the taxi would be free.

The free midnight snacks tasted better. Many people had just finished their meals less than two hours ago and were not hungry at all, but Chen Pingjiang still allowed them to take the midnight snacks home.

In the lounge, the board members sat together eating supper and chatting.

The most excited among the crowd were Miao Bingwei and Li Xi.

As the project leader for grabbing parking spaces, he naturally looked proud because of his good performance in the game. The bonus for the entire department was already securely in hand. Miao Bingwei seemed much more confident during the internal department meeting today.

The popularity of the game "Grab the Parking Space" even gave him the illusion that he was so good at making games? Was it so easy to make games?
However, this thought only stayed in my mind for a few seconds before being thrown away.

His face isn't that big yet.

This project itself was promoted by the boss Chen Pingjiang, who provided the creativity and partial planning. Their technical department was more like an OEM.

Even Miao Bingwei was embarrassed and had an argument with Chen Pingjiang about the server expansion.

Now it seems that it’s a good thing that my boss didn’t listen to me at that time.

It's been less than 24 hours, and today's daily active users have exceeded 15. It is possible that it will break 20 or even 30 tomorrow.

This is far from the 20 daily active users he originally estimated.

If we configure the servers based on 20 daily active users, we will probably be out of business tomorrow.

What makes Li Xi excited is that the success of the game means that all the gambling agreements can be completed, and there will be additional income from the excess, which is a huge sum of money.

The pressure on him and even the entire company suddenly disappeared.

At present, the number of daily active users of Grab Parking Space has exceeded one million in a very short period of time.

Even if we calculate based on one million daily active users, Renren can earn tens of millions in advertising fees just from Chery.

There are eight such partners, four of which spend more on advertising than Chery.

This part alone brings in 100 million in revenue!
He planned to show off to all partners as soon as he got the 24-hour daily active data as soon as he arrived at the company tomorrow morning.

After Chen Pingjiang finished his midnight snack, he wiped his mouth, then picked up the mineral water on the table and gulped down half the bottle, and then burped in an ungraceful manner.

A female colleague was present. She held back her cigarette after dinner and smiled, "When we have our own headquarters building in the future, we will build the best cafeteria and serve famous snacks from all over the country and the eight major cuisines. Everyone can eat whatever they want."

As soon as this statement came out, it immediately attracted a round of applause.

As a corporate slave, who doesn’t want the company to have a good cafeteria, preferably one with cheap and good food?

Shu Mang immediately raised his hand in agreement: "This is a good idea. The midnight snack I ordered today was too salty and expensive. It was a little cold when it was delivered. It's troublesome to microwave it. The most important thing is that it's in a plastic box and can't be microwaved."

Wan Yuqian also said: "It's best to eat as much as you can, because you can never finish it."

"I can finish it, but it's too troublesome to run downstairs to eat and then run back up every day. The key is that I don't know what to eat when I go downstairs. It would be great if our Renren Takeaway could provide service in the city."

Chen Pingjiang pondered and said, "It is unlikely to happen in the short term. Renren Waimai can be implemented in university towns because, on the one hand, the destinations are relatively concentrated, and on the other hand, there are many part-time college students. Currently, this condition is not available in the urban area. Payment issues and the number of riders limit its development, unless a lot of money is spent."

Li Xi nodded: "The boss is right."

Chen Pingjiang knocked on the table and said, "Let's change the midnight snack tomorrow. We've been eating bento for a few days and we're getting tired of it."

"What do you want to eat?"

Chen Pingjiang thought for a moment: "Sichuan cuisine plays with oil, Guangdong cuisine plays with soup, Shandong cuisine emphasizes thirteen spices, the south eats shrimp, the north eats crabs, Guangdong and Guangxi eat all over the natural world, the Northeastern soybean paste dips into the world, and Yunnan mushrooms explore the fairyland."

"So, let's eat duck blood vermicelli and soup dumplings tomorrow."

"?"

"?"

Everyone looked at Chen Pingjiang in silence.

Wow, you said so much and made us salivate, but this is the result?

(End of this chapter)