super plane treasurer

"I don't accept gifts for this year's festival, I only accept xxx...Honor your parents, xxx..."

In the evening, a certain health product on the TV screen began to accompany the animated characters again, sending out this ad that was like an auditory bombardment.

With its unique advertising marketing, Naobaijin, a previously unknown brand, has instantly become a familiar product. Although the contradictory advertising words have attracted countless criticisms, it is undeniable that it has achieved the ultimate advertising effect. Bills fly into the pockets of brand owners.

And the audience has become accustomed to the two cartoon old men who show up every day in the advertisement.

But something seems different today.

Just after this ad was broadcast, another animation ad followed.

Unlike the animated characters in the Nao Bai Jin commercials, which twist their waists and limbs according to the monotonous soundtrack, this cartoon-style commercial can not help but have a majestic background soundtrack, and the movements of the characters are even more exciting.

I saw two animated characters in the film, a male and a female, just rightly follow the music and dance a unique dance step. The movements are simple, but the combination has an alternative beauty. It has a certain Jiang style and does not lose the charm of China. It is unforgettable. I can't help but follow the imitation in my heart, eager to try.

Needless to say, this is one of the advertising plans in the "Dark Sky" brand series that Li Mo bought from the Plane Mall.

The ready-made soundtrack made in accordance with the laws of brainwaves, the action dances choreographed by super-technical expert dancers, and the unique anime protagonist...all are full of alternative visual and auditory impacts.

A ten-second commercial is naturally not enough to show the entire scene, this is just a part of the whole dance song, at the end.A line of advertising came out "Looking for a new life. my phantom"

<b、的域名，需要人们点进去后再寻找魅影版块。

If it is a young audience, the first reaction when seeing this commercial is to think of the new domestic animation benchmark work that I just discussed in the circle of friends, "Dark Sky".

As the main force of TV viewers, the first reaction of those elderly aunts seeing this commercial is-this dance feels better than other square dances!

In fact, Li Mo did come for this purpose.

Housewives are responsible for purchasing daily chemical products most of the time.This is basically the case even on an alien plane similar to Earth.

And the favorite of Huaxia aunts, there is no doubt that it is square dancing.

When you have nothing to do, invite three or five neighbors in the neighborhood or good friends, old and young, and sisters, and rush to an organized place to wriggle with music. You can not only exercise, but also enjoy the unique life of middle-aged and elderly people.

In this regard, Li Mo used the animated characters of "Dark Sky" to attract young viewers by relying on his face, and secondly, to attract housewives by his simple, unrestrained and decent dance.Build momentum among them.

Of course, this kind of dance is not limited to aunts.It is more suitable for young people who are looking for excitement and freshness but have no dance foundation.

Compared with Naobajin's simple slogan, Phantom's advertisement is far behind in terms of soundtrack and content technology.

And that's not the end.

It's not just a satellite TV, almost every time people change a channel, they can see this novel animation dance advertisement that pops up suddenly and can make people dance with their hearts.

Wherever Nao Bai Jin appeared, there was Phantom chasing after him, and the TV station seemed to be intentionally putting these two commercials together and sending them to the audience.

Immediately, there were knocks on the doors of some young children who were surfing the Internet, and the mothers who entered the house asked their children to help them find a full version of the soundtrack dance called "Phantom" on the Internet. <The latest billboard on the homepage of the official website, the young children couldn't help but find it funny, but then they also found that this dance step is indeed very attractive.

On the Internet, some people have even started to record the teaching video of this "Phantom Dance" or "Cool Autumn Dance" named after the protagonist.

"Mom, do we have Phantom products?"

"Phantom? No, you still have to buy this brand?"

Seeing that even watching and downloading the full version of this commercial dance requires the Phantom product code, the young children can only get up and help the mothers who want to learn this dance to go out and buy products in exchange for the code as the payment currency.

"Sisters, let's learn this new square dance today, called Phantom Dance."

As night fell, the speakers in the square of a certain community had been set up again, and a young middle-aged woman in charge of teaching stood in front of a group of aunts and began to explain this new dance step learned from the advertisement.

For these middle-aged and elderly people, part of the phantom dance is enough to make them dance happily.

But for young people, the most exciting part of this phantom style, the unique double maneuver, is their ultimate pursuit.

Now that you can’t dance a "Cool Autumn Dance", you are ashamed to say that you are a fan of "Dark Sky" in your circle of friends. More nerds and nerds will secretly follow the teaching video on the homepage of the official website when they have nothing to do, and enjoy themselves in the room Have fun for a while.

What's more, before the phantom, this work was uploaded to YouTube, the world's largest video website, over the wall.

The title is "The most eye-catching advertisement in history, bar none, phantom style!"

Its popularity has completely surpassed the Gangnam style of Korean artist Uncle Psy and the fox call trend that came from behind. Not only has the click-through rate on video sites increased, but it has also detonated a lot of fan pumps in real life.

Which advertisement can do it at the same time, so that middle-aged and elderly people and teenagers who are full of purchasing agents are crazy about a product and an anime character at the same time?

Only Phantom!

Such vigorous publicity has naturally won the favor of the media. Even without spending money on advertisements, many newspapers, magazines and online entertainment programs have spontaneously promoted the newly born "Phantom Dancer", marveling at its unimaginable dance steps design.

Some people even suggested adding such fitness dances to primary and secondary schools, so that those students who are tired of exercises between classes can use their love for animation to exercise their bodies and minds...

Good advertising, in exchange for sales is beyond imagination.

Over a hundred "Phantom Monopoly" stores across the country based on the "Ugly Fish Monopoly" channel faced a crisis of selling out products overnight.

Compared with the hot sales of stationery such as mechanical pencils, the shipment speed of daily chemical products that everyone needs is extremely terrifying.

Sales have gradually climbed from tens of thousands a day to hundreds of thousands, and then to over one million at peak times. Tons and tons of shampoo and dry powder soap raw materials are transported from Northeast Chemical Enterprises or Beihe Mingguang to various front-line factories every day. The combination is formed, and then sent to the distributors of various stores by logistics.

Even the sole paper mill has given up stationery production to concentrate on making the packaging the Phantom needs.

Even so, the product is still in short supply.

Tens of millions of funds began to withdraw from the front line every week and entered Li Mo's already opened pockets.

But the money didn't stay in Li Mo's hands for long, so he turned a corner and invested it in the first-line expansion and upgrade.

Li Mo himself has never thought about hunger marketing, but now, he himself is very hungry, wishing he could go to Procter & Gamble or Unilever to borrow two factories to start production.

"I'll give you a week to transform the original Jiujiu and Huaye companies, as well as their factories, into daily chemical production plants."

After a phone call to the Supreme Administration Department, Li Mo ordered, "I will give you the money. No matter what means they use, the market supply cannot be interrupted. Whoever makes a mistake in a link will immediately pack up and leave."

Thanks to the massive purchase of the reserves of the factories of bankrupt companies in the early stage, now he only needs to replace a batch of equipment in these industries, and he can immediately build a new product manufacturing base and expand production capacity.

Li Mo could imagine that even if he had no intention of provoking anyone, those local tyrants with foreign capital who had their markets squeezed out would not let the scene in front of them continue to happen.

As world-renowned brand giants, these foreign-funded enterprises that occupy a large market share in China, although they will not resort to such indiscriminate tactics as Hengjiu Huabai, the necessary countermeasures must still be indispensable.

It is necessary for him to further consolidate his stockpile before the opponent counterattacks.Only when you have food in your hands can you not panic.

"Got it, boss."

Even without Li Mo's confession, these managers who have witnessed the company's rocket-like performance also know that the growth rate of the Phantom is much faster than that of the red and black fish. I have all my thoughts.

And just when people thought that Phantom's advertising and marketing had reached the extreme and were amazed by it, under Li Mo's control, a new wave of publicity came again.

"Looking for a healthy life, my, my phantom"

In front of each Phantom store, a huge advertising poster for recruiting online drama actors was hung up, attracting the attention of a large number of consumers who came to buy products. (to be continued..)