Reborn Cultural Empire

Text] 334. Fragrant Momo——

334. Fragrant steamed buns

To bid, or to wait and see, that is the question

Indeed, as Yang Yi said, they must know how wide the coverage of this animation is, from Liangjiang TV station in the north, to Haidao in the south, Tianshan Satellite TV in the west, and Lianyungang in the east. Needless to say, it has been confirmed that 23 provincial and municipal TV stations have introduced this cartoon.

Playing it once is equivalent to making an advertisement during the prime time. This kind of publicity will undoubtedly have a very strong promotion effect on its own products.

Moreover, who can count how many times a "Journey to the West" has been broadcast by how many TV stations in the past ten years?Even a hunk who failed elementary school mathematics can imagine the business opportunities and wealth contained in it.

Even if "Yunhuang" can't reach the level and audience of the old version of "Journey to the West", but judging from the current popularity, the investment of 300 million shouldn't be too bad?Many marketing managers in charge of the advertising business look at Rogo and Yang Yi differently.

Some are in mixed feelings but amazed, while most of them are helpless and hateful.The tactics of Yangyi Culture undoubtedly hit their fate. The left hand is the potential opportunity, both for the individual and the company, and the right hand is the price that must be paid.And Yangyi Culture's asking price is no different from that of a vampire.

Then Roggo took out another proposed contract, and the clients who were negotiating at the time had a copy, many of them just glanced at it, their faces turned black.

It is written on the second episode of "The Wilderness of the Clouds". The copyright fee for the advertising time in the middle of the cartoon is not much, it has only increased by 200 million, which is still ten seconds, but the price is no longer the price of the previous episode.

"Mr. Luo, what are you..." Someone couldn't help laughing dryly, and the corners of their eyes twitched violently.

Rogo looked over solemnly, that fat face was kind enough to make people want to cry, but what he said made a group of people feel extremely depressed in the southerly windy weather in May: "This price It’s not what we are just talking about now, everyone, please see clearly, on the above, Yangyi Culture has signed the legal person’s name and the company’s official seal, and it will take effect as long as you fill in a name.”

These people are not without eyes, of course they saw the details Rogo said.And if they dare to do this, they are undoubtedly addressing a problem-we dare to do this, that is, we don’t worry that the copies of the film will not be sold. Now if we pass this village, there will be no such store next time.

Confidence. Confidence. Confidence. The confidence displayed by Yangyi Culture makes it difficult for these elders who are used to seeing the bitter face of the producer to adapt to it for a while.In the usual investment activities like this, they were not offered up like the God of Wealth, hoping to sign even an extra five-digit number on the contract.

It's not that Yangyi culture treats money like dung, but they are more sure that someone will give them money, so they are so confident.And more importantly, this built-in advertising solution sounds too attractive. This is the real reason why the managers with money bags in their hands are in a dilemma.

"300 million is 300 million, our baby wants it." After the discussion was silent, someone finally made a decision first: "In any case, they are all from our local villagers in Yuezhou. It is unreasonable not to support it at this time."

The person in charge of this Wawaha has a loyal expression on his face, but Yang Yi will never be fooled by m-ng, just think about who the backstage boss is, and you can know how powerful they are.And I can't stand Wawaha, who is the top three taxpayers in Yuezhou. They and the municipal government must have passed the gas. I'm afraid that even Fang Junzi will have to disclose some information.

Otherwise, there were more than ten merchants present, including Coca-Cola, Kim Jong, and Sanyo, but the only ones who dared to make a bet were Waha and Waha.

On the other hand, the person in charge of Shenhua Electric seems to have noticed something else. He was originally a leading enterprise in the Yangtze River Delta, and he knew a little more about the local form. Wan couldn't sit still: "300 million, we can also take it out, I don't know what Mr. Luo thinks, this built-in advertisement of Yangyi Culture, will it not only be released for one family?"

"One episode is a family, and as many episodes as there will be, we will place a few advertisements." Rogo nodded with a smile: "Then the advertisement for the first episode is here. If you still have the willingness to invest, then please return." Wait until the second episode airs."

It went up to 500 million in the second episode, and now we are not even willing to give out 300 million. Do you still expect us to pay more?And in all fairness, the domestic big stars now appear on the camera for endorsements, and 300 million is also top-notch. Many small stars can receive endorsements in the early million, and they have long been laughing from ear to ear. Pretend to be calm.

When many people sniffed like this, they didn't think about what they missed.

In the domestic purified water market, or to expand the scope and focus on the entire beverage market, there must be business intelligence penetration among major companies.And it was the second day after "Yunhuang" was broadcast, including Leqianshi, Coca-Cola, Huiyuan, Nongf-Shanquan... many heads of the company's marketing department, and even higher-level executives on their desks, received A report on the sales fluctuation of Wawaha.

Regret green intestines, this is the truest portrayal of them.

Among them, Nongf-Shanquan is also a star private enterprise in Yuezhou. Of course, at this time, they are just a small local company that has just started, and they cannot be compared with the top ten Chinese beverage industry in later generations.But no matter what, they still have their own channels. If it wasn't for Wahaha who came first, they might be the ones who won the naming rights this time.

After reading the report, the director of the marketing department stared at the business information, looked at the exaggerated curve, and finally confirmed that it was not his eyes, and immediately grabbed the phone.

"Hey, is it Yangyi Culture? Please transfer to your boss Luo, or your assistant, Miss Wei'an."

The front desk's reply was naturally generous and decent, but after putting down the phone, he couldn't help but mutter in his heart: "Our chief assistant also picked it up when he said it? Ms. Wei'an may have fewer appointments than Mr. Luo."

With the gradual rise of Yangyi Culture, and the speed of becoming stronger and bigger as far as the eye can see, Wei An, Xiaomi, the former owner of the publishing house, also began to enter the top social circle of the Yangtze River Delta business circle, known as the The most knowledgeable beauty assistant.

Whenever Rogo hugged her on the chu-ng, he couldn't help but use this name to talk about things, and the two became more and more mellow.

And Wei An can be regarded as a smart woman. Although she is not very old, she is very popular in dealing with people. A group of new girls in the company all take her as a reference goal in life. There will always be explicit or implicit contradictions between beautiful women.

The person in charge of the marketing department of Nongf-Shanquan over there, after waiting for nearly 10 minutes, finally came a soft and sweet voice on the phone: "Hello, is this Mr. Liu from Shanquan?"

"Hey, yes, yes, Miss Wei'an, it's very difficult to make calls from Yangyi Culture." Liu Yupu's enthusiasm, even through the wires with hundreds of turns, Wei'an felt like rushing. Come to the same: "Well, I know that you are all busy people, so I won't waste your time. The next episode of the cartoon "Yunhuang", 500 million, right? Our Shanquan company wants it."

Wei An pursed her lips and smiled, she could feel the eagerness of the elegant middle-aged man on the phone at this moment.She is not an ordinary person, following Rogo all these years, she only made a mistake once, that time was Yang Yi.Now just listening to Liu Yupu's decisive tone, she sketched out a sketch of the other party.

But no matter how sincere that person is, some established facts can no longer be adapted. Sometimes if one step is missed, a whole life is missed.

Wei An tried her best to make her voice sound more sincere and regretful: "I'm really sorry, Mr. Liu, although your sincerity and demeanor really moved me, but I still couldn't agree to you when it came to signing the contract. Yesterday, Just yesterday afternoon, Zong Dong from Wawaha Group came over in person and signed a letter of intent for long-term cooperation with Mr. Luo, which includes buying out the naming rights of the animation "Yun Huang Mo Yan Shi".

Although Wei An's explanation was gentle and sincere, to Liu Yupu's ears, it was nothing more than a bolt from the blue.

Yes, I should have thought of it a long time ago, and people like me should have thought of it. Since Wawaha has benefited so much from this advertisement, how could they leave the opportunity to others?

If it was me, I would definitely contact Yangyi Culture in advance to take the lead?Thinking of this, Liu Yupu raised his mouth so bitterly, a huge sense of loss gripped his heart tightly.

"But it doesn't matter, Mr. Liu, this is just an animation work of our company. In addition, among the works that Ms. Su Wan has already published, "Kyushu" is also on the agenda. You can stay tuned for the specific situation. "

Um?There are other animations?Liu Yupu was taken aback for granted, he was not a young child, even if the "Yun Huang" series of comics were hyped, he rarely paid attention.But now after hearing Wei'an's explanation, two completely different conflicting emotions arose in his heart.

There is still a chance?Then next time you must grasp it

But at that time, can my company really compete for a second chance?Liu Yupu didn't dare to imagine what kind of bloody storm would be set off at that time. He seemed to have smelled the flames of war.

But for Rogo, he has no such bitter troubles at all.

The idea of ​​a built-in advertisement will earn Yang Yi Culture a total of more than 3000 million in advertising expenses. Yang Yi's brain is really good.

"Don't be too happy too early. This is all based on the great success of "Clouds and Desolation", and this method can't be used too often, it will gradually make readers feel fatigued and bored."

Rogo's face changed, but then he rushed over with a flattering face: "Why did you teach me, sir?"