Indulge in life

"Well, the layers are clear, lifelike, and bright, gorgeous, delicate, and lifelike..." Xiaodai said, as expected of a copywriter background, he has a good grasp of vocabulary, and he said a lot of words to describe the picture quality words.

Hearing this, Tang Weichao couldn't help clapping his hands and applauding: "Not bad! The best performance of picture quality is lifelike! Using a little exaggerated advertising method, the key to our publicity should be 'true'! Customers pass our products, through this brand. LCD TV, you can see everything as real as in real life, that's what we should express!"

"The direction is right, but you don't want us to design a picture of a blooming flower on the screen and a few butterflies and bees flying outside the screen. Isn't that a bit too vulgar?" Tony, who had never spoken, finally I started to talk, but immediately hit the key point, that is, no matter how good the idea is, if it is not reflected in a good design, or it is an old-fashioned design that is too popular, it will not be effective at all, and sometimes it may even be counterproductive.

"Precisely, the key is the way to express it. We have discussed many things in this area before, but we have not been able to find a suitable and expressive method, so we have to settle for the next best thing and turn to panel technology and function promotion. If there is no good creative expression, then this advertisement will be zero in the end! It will still be zero!" Zhang Zizheng's face was a little arrogant and contemptuous, it seemed that what Tang Weichao said now was completely within his previous considerations, and he did not There is nothing new, and it has no effect. I don't know if what he said is true. Anyway, this gesture is put on.

"Of course, it's a bit vulgar to use Die Lianhua as a way of expression. We should think of new things, let customers see something refreshing, and they will have a sense of identity, even a sense of belonging and pride. In this way, our advertising It will be really effective!" Tang Weichao ignored Zhang Zizheng's ridicule, but continued to express his opinion to Tony.

"It's really simple. Now that the advertising industry has entered a very developed level, it is everywhere, and there are all kinds of things. What kind of stimuli have never been touched by customers. It is already very difficult for them to have a sense of identity. It is refreshing and refreshing. Impossible, let alone a sense of belonging and pride, this little brother is not afraid to flash his tongue when he speaks big!" Zhang Zizheng was a little annoyed when he saw that people ignored him at all, and then he heard his words getting louder and bigger. The more exaggerated it is, the more I can't stand it. After all, Situ Xuan is sitting here, and if someone from outside can't compare him, where will he put his face?

But then again, if Situ Xuan hadn't been sitting here, I'm afraid he would have spoken more harshly and excessively. He absolutely couldn't tolerate such a situation that would damage his face. After all, there were a few of his subordinates sitting next to him. !

"Director Zhang..." Situ Xuan felt that he was a bit too much, how could it be like this, after all, Tang Weichao was brought by her, and she said he was her friend when he introduced him, but Zhang Zizheng still didn't show face, she felt very dissatisfied I am happy, but Tang Weichao is an inexperienced person after all. It is very possible that he only stays in theory but can't come up with practical things. blame.

Tang Weichao glanced at Zhang Zizheng and understood what he meant, but he couldn't come up with anything convincing now, so it was hard to refute the other party. Looking at Situ Xuan's attitude and other people's eyes, he also knew, Everyone still can’t believe in themselves, even though he has some opinions on the direction and theory, but these must be implemented in order to be effective. To apply a famous saying of “Focus Interview”: that is to let the facts speak and to prove one’s ability , others will accept their opinions.

But now he can't think of any good ideas at once. After all, he came here in a hurry this time. He has never been exposed to this information before, and he doesn't even know what the product is. It's so easy!

The atmosphere in the meeting room was a bit awkward, Situ Xuan thought for a while, and said, "Everyone take a break first, relax, don't tense your nerves so tightly, try to jump out of your previous thinking, and look at the problem from a different angle... ..."

Tang Weichao followed Situ Xuan back to her office, frowning with his head down, still trying to think of advertising ideas.

"Let's drink something first! Coffee is more refreshing, and tea can calm people's mind. Which would you like to drink?" Situ Xuan asked.

Tang Weichao raised his head, sighed slightly, and said, "It's still tea, thank you!"

After a while, a cup of tea with strong fragrance was placed in front of Tang Weichao, and Situ Xuan smiled and said, "Don't frown like that, you have already exceeded my expectations, you are much stronger than I imagined!"

Tang Weichao forced a smile, and said: "Don't praise me, I still don't have much experience in this area, it's all just a feeling, although I said a lot, but it's useless, I haven't really helped you, it's really very Feel sorry!"

"Don't say that! It's just my idea to ask for your help. I'm very grateful if you are willing to come..." Situ Xuan held a cup of coffee in her hand and looked at him fixedly. Although she said so, But I still hope that he can make a breakthrough and really help her get through this propaganda.

Tang Weichao blew on the tea, took two sips lightly, and felt the fragrance of the tea. In fact, he had been relying on his intuition just now. When it came to the sense of identity, even the sense of belonging and pride, he seemed to have One direction, but before he could think clearly, he was interrupted by Zhang Zizheng, and then he couldn't remember it anymore. Now that he was quiet, he began to organize his thoughts again, trying to dig out the things in the fog.

Situ Xuan sat down at her desk, put down the coffee cup, looked at Tang Weichao, looked at his pensive face, suddenly felt that he was so handsome, and felt so handsome. Although Tang Weichao was handsome, but in Situ In Xuan's eyes, she had already seen too many young and smart peers in suits and leather shoes, so when she saw Tang Weichao again, she didn't have much excitement, but now, she was a little lost, saying that men concentrate on thinking and concentrating on problems. He is the most handsome when he is doing things, and Tang Weichao looks like this now.

Tang Weichao didn't know this, he just continued to think, looking for that ray of light hidden somewhere, the more Situ Xuan looked at him, the more he felt, so he simply held his chin and just stared at him.