Assistant God of Life in Another World
Chapter 729 Yanhuang City Strategy
There was a saying in Fang Tian's previous life, "Eat mountains by relying on mountains, and eat water by relying on water".
These words, until Fang Tianlai's era, are still applicable, even more and more applicable, and will continue to be applicable. ——This statement also reveals an important principle in the economic field, that is, the principle of geographical advantage.
A person who lives by the lake alone can go fishing in the lake and sea as long as he gets a small fishing boat, and the fish he catches can be sold in the nearby market for money.
People who live inland have no choice but to stare blankly.
In a region with vast land and few people, a family can often get hundreds of acres of land, and planting anything casually on these lands, even potatoes that don’t require much management, will cost a lot of money after harvesting every year Economic sources.
However, people who live in areas with little land and many people do not have this benefit. The per capita acre is less than one acre. Seeing their situation, they can only be envious.
As for the urban residents who don't even have an inch of land, let alone, even if they want to plant a few rows of shallots, they can't find a place.
This is a geographical factor.
And having a geographical advantage, basically, stands in an invincible position, or in other words, already possesses the most fundamental and basic first favorable condition.
But geography isn't everything.
In his previous life, Fang Tian had seen a situation where he was in a big mountain, next to endless treasures in the mountain, but it couldn't be transformed into any economic benefits.
Many original ecological or completely green and pollution-free mountain products, such as various mountain fruits, are ripe after autumn, and the local people just let them fall apart. Except for the animals in the mountains, no one goes in to pick them up.
It's not that they don't know that this thing can be sold for money, but that the transportation is really inconvenient.
And after removing the labor costs, I finally came to these mountain goods outside.But there is no longer any price advantage. ——Even if these mountain goods themselves don’t need any money.
Another example is that Fang Tian has a friend who opened a small Taobao store and sells some agricultural products grown at home on Taobao, such as fragrant rice, millet, soybeans, black beans, peanuts, yams, sesame and dried mushrooms, because the things are really delicious. Authentic, so it is quite famous in some small circles, many buyers buy this kind of things, they only recognize him.
But even with the support of these discerning buyers, its business has always been tepid.
The reason is not because of low production.Production is low.As long as the shipment volume is high, there are too many ways to think about, such as contracting land, expanding the planting area, or receiving goods from surrounding growers.
There is only one fundamental reason.That is, his home is a hundred miles away from the nearest county seat, and in that county seat.There is no express delivery either.The only logistics is the postal service.
So if you place an order at his house, you will have to wait a week at the latest before it will be shipped.This man only drives to the county once a week, if he does it once a day, it's not worth the money, not to mention the fuel costs.Let's just say that people are exhausted if they are tired.
Therefore, regular customers often only place orders on Fridays and Saturdays. It is too early to place orders.
Shipping is slow.is one of them.
Things have to be sent by the post, and the postage and speed of the post...
This is the second.
For these two reasons, no matter how good and authentic the things in his house are, it is impossible to become popular.
This involves the second factor besides the geographical factor, the circulation factor, or the channel factor.
A good thing, because of circulation problems, can only appear in a few markets, and it can't even go to any decent market at all.
A good thing, because of channel problems, can only be circulated in a few places for a long time, and even maintains a half-dead situation, while many similar things that are [-] streets worse than it may be because of the comprehensive and accessible sales channels. It sells well all over the world and has become a very well-known brand.
So in Fang Tian's previous life, when he came, there was another saying, "The channel is king".
It means that for a product, the quality of the product itself is unimportant, it doesn’t matter, as long as it can pass a little bit, what is important, so-called, is the sales channel of the product, can many people know it?Can it be distributed to various regions?
In the previous life, such a situation would last for a period of time, even for a long time.As long as the channels are unobstructed, there will be a long golden age for countless mediocre and even counterfeit and shoddy products.
As mentioned above, geographical factors and circulation factors are two extremely important links before the commodity content factor.
At the beginning, Fang Tian served as the city lord, so he pushed the boat along the way.
He has made such a big commotion in other people's territory, and now, giving him the role of city lord is actually both a test and a recruitment.He can refuse, absolutely, but after he refuses, things will not be easy to handle.
It doesn't necessarily mean that you will be deported, that is the most serious situation.
But even if he is not expelled, there will definitely be heavy surveillance and various temptations, and there will definitely be various friendly and non-friendly contacts between various forces inside and outside the empire.
All in all, just a word, trouble will come to your door, and it is destined to increase more and more.
Fang Tian is definitely a person who is afraid of trouble, and at the beginning, his small body may not be able to bear much trouble.Therefore, when the appointment of the city lord came, Fang Tian accepted it without much consideration.
After agreeing, no matter what you do here, it will be justified, this is one of them.
Second, leaning against a big tree is good for enjoying the shade.After serving as the city lord, not to mention the internal forces of the empire, even the external forces of the empire had to consider the thoughts of the empire when they intended to "raid" him.
With these two factors, why shouldn't Fang Tian do it?
Therefore, Your Excellency Fang Tian quickly turned around and became City Lord Fang Tian.
After becoming the city lord, at first, Fang Tian was dedicated to practice. Now, when his practice has risen to a certain level, he can postpone it, or more precisely, he can "do nothing" and let it go for a period of time. The responsibility of the city lord can be cut. I really took it up, "How to be a good city lord", this topic has actually been floating in Fang Tian's consciousness recently.
Fang Tian was thinking about the geographical factors of Yanhuang City, the channel factors of Yanhuang City, and the human factors of Yanhuang City, so that the owner of Yanhuang City—himself, the leader, Fang Tian did not let go. thinking.
Mosquito coils, this little thing, although Fang Tian picked it up easily, but in fact, this thing is really a part of the "Yanhuang City Strategy", or in other words, the horn at the very beginning.
And when the "Yanhuang City Supermarket" opened, the mosquito coils prepared for several commercial cities in Yanhuang City, especially the imperial capital, were already being intensively developed and tested. (to be continued..)
These words, until Fang Tianlai's era, are still applicable, even more and more applicable, and will continue to be applicable. ——This statement also reveals an important principle in the economic field, that is, the principle of geographical advantage.
A person who lives by the lake alone can go fishing in the lake and sea as long as he gets a small fishing boat, and the fish he catches can be sold in the nearby market for money.
People who live inland have no choice but to stare blankly.
In a region with vast land and few people, a family can often get hundreds of acres of land, and planting anything casually on these lands, even potatoes that don’t require much management, will cost a lot of money after harvesting every year Economic sources.
However, people who live in areas with little land and many people do not have this benefit. The per capita acre is less than one acre. Seeing their situation, they can only be envious.
As for the urban residents who don't even have an inch of land, let alone, even if they want to plant a few rows of shallots, they can't find a place.
This is a geographical factor.
And having a geographical advantage, basically, stands in an invincible position, or in other words, already possesses the most fundamental and basic first favorable condition.
But geography isn't everything.
In his previous life, Fang Tian had seen a situation where he was in a big mountain, next to endless treasures in the mountain, but it couldn't be transformed into any economic benefits.
Many original ecological or completely green and pollution-free mountain products, such as various mountain fruits, are ripe after autumn, and the local people just let them fall apart. Except for the animals in the mountains, no one goes in to pick them up.
It's not that they don't know that this thing can be sold for money, but that the transportation is really inconvenient.
And after removing the labor costs, I finally came to these mountain goods outside.But there is no longer any price advantage. ——Even if these mountain goods themselves don’t need any money.
Another example is that Fang Tian has a friend who opened a small Taobao store and sells some agricultural products grown at home on Taobao, such as fragrant rice, millet, soybeans, black beans, peanuts, yams, sesame and dried mushrooms, because the things are really delicious. Authentic, so it is quite famous in some small circles, many buyers buy this kind of things, they only recognize him.
But even with the support of these discerning buyers, its business has always been tepid.
The reason is not because of low production.Production is low.As long as the shipment volume is high, there are too many ways to think about, such as contracting land, expanding the planting area, or receiving goods from surrounding growers.
There is only one fundamental reason.That is, his home is a hundred miles away from the nearest county seat, and in that county seat.There is no express delivery either.The only logistics is the postal service.
So if you place an order at his house, you will have to wait a week at the latest before it will be shipped.This man only drives to the county once a week, if he does it once a day, it's not worth the money, not to mention the fuel costs.Let's just say that people are exhausted if they are tired.
Therefore, regular customers often only place orders on Fridays and Saturdays. It is too early to place orders.
Shipping is slow.is one of them.
Things have to be sent by the post, and the postage and speed of the post...
This is the second.
For these two reasons, no matter how good and authentic the things in his house are, it is impossible to become popular.
This involves the second factor besides the geographical factor, the circulation factor, or the channel factor.
A good thing, because of circulation problems, can only appear in a few markets, and it can't even go to any decent market at all.
A good thing, because of channel problems, can only be circulated in a few places for a long time, and even maintains a half-dead situation, while many similar things that are [-] streets worse than it may be because of the comprehensive and accessible sales channels. It sells well all over the world and has become a very well-known brand.
So in Fang Tian's previous life, when he came, there was another saying, "The channel is king".
It means that for a product, the quality of the product itself is unimportant, it doesn’t matter, as long as it can pass a little bit, what is important, so-called, is the sales channel of the product, can many people know it?Can it be distributed to various regions?
In the previous life, such a situation would last for a period of time, even for a long time.As long as the channels are unobstructed, there will be a long golden age for countless mediocre and even counterfeit and shoddy products.
As mentioned above, geographical factors and circulation factors are two extremely important links before the commodity content factor.
At the beginning, Fang Tian served as the city lord, so he pushed the boat along the way.
He has made such a big commotion in other people's territory, and now, giving him the role of city lord is actually both a test and a recruitment.He can refuse, absolutely, but after he refuses, things will not be easy to handle.
It doesn't necessarily mean that you will be deported, that is the most serious situation.
But even if he is not expelled, there will definitely be heavy surveillance and various temptations, and there will definitely be various friendly and non-friendly contacts between various forces inside and outside the empire.
All in all, just a word, trouble will come to your door, and it is destined to increase more and more.
Fang Tian is definitely a person who is afraid of trouble, and at the beginning, his small body may not be able to bear much trouble.Therefore, when the appointment of the city lord came, Fang Tian accepted it without much consideration.
After agreeing, no matter what you do here, it will be justified, this is one of them.
Second, leaning against a big tree is good for enjoying the shade.After serving as the city lord, not to mention the internal forces of the empire, even the external forces of the empire had to consider the thoughts of the empire when they intended to "raid" him.
With these two factors, why shouldn't Fang Tian do it?
Therefore, Your Excellency Fang Tian quickly turned around and became City Lord Fang Tian.
After becoming the city lord, at first, Fang Tian was dedicated to practice. Now, when his practice has risen to a certain level, he can postpone it, or more precisely, he can "do nothing" and let it go for a period of time. The responsibility of the city lord can be cut. I really took it up, "How to be a good city lord", this topic has actually been floating in Fang Tian's consciousness recently.
Fang Tian was thinking about the geographical factors of Yanhuang City, the channel factors of Yanhuang City, and the human factors of Yanhuang City, so that the owner of Yanhuang City—himself, the leader, Fang Tian did not let go. thinking.
Mosquito coils, this little thing, although Fang Tian picked it up easily, but in fact, this thing is really a part of the "Yanhuang City Strategy", or in other words, the horn at the very beginning.
And when the "Yanhuang City Supermarket" opened, the mosquito coils prepared for several commercial cities in Yanhuang City, especially the imperial capital, were already being intensively developed and tested. (to be continued..)
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