Rebirth of the Great Entertainer System

Chapter 180 Film and Television Advertising Sharing Mode!

Chapter 180 Film and Television Advertising Sharing Mode!

In the next few days, Ye Wenxuan and Wang Shiyu started a two-point and one-line life.These two have been getting tired of being together all day long, going in and out of school together every day.Although many people are speculating about the relationship between the two, no one dares to talk about it.

That is to discuss it in front of people who are close to each other in private. As for posting on the post bar, I dare not make random remarks at all.

After all, the students in Jingying will be in the entertainment industry in the future.If Ye Wenxuan found out about his tongue-tabbing, a casual sentence from someone else could lead to a bleak future for his own star.

Misfortune comes from the mouth, this truth is now known to everyone.It is impossible to be like those mentally retarded villains in some novels, who know that their strengths are not equal, but still provoke others.It's so stupid. People who can come here are smart people, so naturally they won't do such stupid things.

In class these few days, Ye Wenxuan found that the three acquaintances he met during the art test were also in his class.

Lu Tianyi was still the same, with a chubby body and small eyes, which gave people a special sense of joy.Seeing Ye Wenxuan, he was not shy of strangers, and he was very enthusiastic with Ye Wenxuan and Wang Shiyu, as if he didn't care about Ye Wenxuan's identity.

As for Yang Fancheng and Fuxue, they didn't have Lu Tianyi's big heart when facing Ye Wenxuan.The two of them were more or less cautious, and some dared not speak.

Now Ye Wenxuan's status is much more famous than when he was in the Beijing Film and Television Arts Examination. The status has long been different from the past. The two of them are very cautious, and they are a little uneasy.

Ye Wenxuan sighed slightly as he looked at the two of them.The relationship between these two people and Ye Wenxuan will not be too close in the future, that is, the friendship of meeting by chance.

On the other hand, Lu Tianyi is different, very casual.He didn't restrain Ye Wenxuan just because of Ye Wenxuan's identity, it's very normal to go his own way.

Ye Wenxuan was also happy to make friends with Lu Tianyi, and thought he was very interesting.

A peaceful life always passes quickly. In just one week, Ye Wenxuan received a call from Ran Yirou, asking him to come to the company.

Zhou Changwen met with many principals of major TV stations, some deputy directors of large TV stations, and some directors of small TV stations.

In the meeting tonight, we will talk about the broadcasting of "The Legend of the Condor Heroes".

Ye Wenxuan thought, and immediately put down everything in his hands.I asked Teacher Guo Linping for leave and returned to the company immediately.

This is an investment of 500 million yuan, but it cannot be sloppy.It was originally an investment of 2000 million yuan, but later Yixing Investment Co., Ltd. went bankrupt.Ye Wenxuan took over their part of the funds, and the total investment reached 500 million.

Marven Ye hurried back to the company and returned to his office.Ran Yirou waited for Jiang Huan to come in, and the three of them sat together.

"Boss, we have been researching the current film and television market for a long time, and finally came up with several plans that require you to make up your mind." Jiang Huan pushed his glasses and said ably.

Marven Ye nodded, motioning for her to continue talking.

Jiang Huan was not hypocritical, picked up the folder in his hand, and took out a stack of documents from it.

"Currently, the domestic film and television market is taking a commission from advertisements. As for the production company's commission, it fluctuates up and down."

"The amount of the commission is determined according to the ratings. For advertisements with an average rating of less than 4%, the commission ranges from 20% to 35%."

"Advertisements with an average viewership rate of 4% to 6% can vary between 35% and 50%."

"Advertisements with an average viewership rate of 6% to 9% can vary between 50% and 65%."

"Advertisements with an average viewership rate of 9% to 11% fluctuate between 65% and 75%."

"Advertisements with an average viewership rate of over 11% fluctuate between 75% and 85%."

Jiang Huan and Ye Wenxuan briefly talked about the current domestic situation. The situation in this life is completely different from that in the previous life.

The buyout situation that existed in the previous life does not exist in this life at all, it is directly advertising commission.Because the real way to make money for a TV series is on those advertisers, so the world directly adopts the method of sharing.

This has also led to the minimization of the risk of the TV station, which is directly shared, and they don't have to pay a little price.But at the end of the split, it took a lot of money, it can be said that it is not an exaggeration to say that it is a white wolf with empty hands.

This situation has also led to the vigorous development of many TV drama industries, for no other reason.Just one reason.

So much money!

A popular TV series can almost double the money earned by investors several times, or even ten times the profit.

So countless investors are targeting this market, not only TV dramas, but even online dramas are as hot as ever.

Of course, the profits are high, but so are the risks.There are many big dramas with huge investment, but because of the poor ratings of the TV dramas, the final income is very bleak, and the loss is lost.

But common TV dramas can achieve a lot of good results now, and they may not earn too much, but just a little will make them earn much faster than traditional operations.

The capital world is such a world. If the profit can reach hundreds of percent, then they will not be afraid of anything.

You must know that advertisements are priced in seconds, and 15 seconds and 30 seconds are two time limits. A 15-second ad costs 20 during prime time at night, and 30 for a 45-second ad.Different David TV stations have different prices, but they won't exceed much.

These are just some TV series with average ratings, if they are those TV series with high ratings.The advertising fee is also calculated separately. When the ratings of TV dramas reach more than 6%, the price must be renegotiated for every 0.5% increase in ratings. The value is one price per day.

That's why the profits are so big, and so many people take risks to join this industry.This is also the fundamental reason why the cultural industry in this world is so vigorously developed, and it is also why many TV dramas cost sky-high prices and invite some popular stars to participate.

Because every hot star represents popularity, represents ratings, and is linked to the most direct income.

"The fluctuations here are a bit big. If there is a difference of more than ten percent, in the end, a lot of money can be lost. We need to plan carefully to maximize the benefits!" Ye Wenxuan said.

"Boss, we have evaluated it. If we want to pay back the cost, we must at least reach the 40.00% share of the second stage before we can pay back the cost. After that, no matter how high the share is, we will earn it." Jiang Huan told the analysis of their department Marven Ye.

Marven Ye shook his head slightly.

"40.00%? Are you kidding me? Such a low share is simply impossible. We must at least strive for a share of 70.00%, and even a higher share is our goal." Ye Wenxuan said softly.

"70.00%? Doesn't that mean that our ratings must reach at least 9%? Wenxuan, you must know that this is not a prime time, and our broadcast time is only in October, which is not a very favorable time."

 Please don't link it with reality, the author doesn't know how to calculate reality.You don’t have to be so serious about reading novels, I hope everyone understands

  
 
(End of this chapter)

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