Mingshi

Chapter 892 Philosophy
"Why can't it be compared?" Luo Xin said lightly: "As a Marquis, I am not inferior to Xu Jie. Could it be that you can directly break into my yamen? If you do this again, believe it or not, I will beat you out? "

"Okay! I will report this matter to Elder Xu Ge."

"Hurry up!" Luo Xin waved his hands annoyedly, as if he was swatting away a fly.

Qu Donglin left angrily with the three officials. In his opinion, Luo Xin did this on purpose.Those officials must have informed Luo Xin of the incident. Luo Xin specially summoned people in the lobby today, waiting for him to force his way in, and then humiliated him like this.

"Luo Xin, wait, I will come here eight times a day, I can't cure you, and I can't cure your subordinates?"

Qu Donglin muttered and left Zhan Shifu.Not long after he left, Luo Xin also left, and Lu Daqing followed Luo Xin with the copied book and the story manuscripts.

After returning home, Lu Yuan immediately went into Luo Xin's study.

"Master Hou!"

"Lu Yuan, what's the matter?"

"Master Hou, how do you plan to decorate these four bookstores? Are they the same as other bookstores?"

Luo Xin thought for a while and said, "There is a difference. The real estate we bought is not in the downtown area, so it has a large area."

"Yes!"

"So, each of our bookstores has three floors?"

"Yes!" Lu Yuan grinned, he really didn't understand why a bookstore needs such a big space?Are there so many books? 】

"This is the first floor!"

Luo Xin spread out the paper, picked up the pen, and began to draw on the paper, explaining while drawing.In fact, Luo Xin decorated the bookstore to look like a bookstore for later generations, with rows of bookshelves and a cash register at the door.Everyone who enters the bookstore can watch it at will. After watching it, just come to the cashier and pay.

Regardless of this small change, it has given customers a lot of freedom, a lot of freedom, and a lot of comfort.

However, Lu Yuan frowned slightly and said, "My lord, will there be many people who come to our bookstore to read for nothing?"

"Don't worry about it." Luo Xin said with a faint smile, "We'll decorate the second floor like this."

After Luo Xin finished drawing the decoration drawing of the second floor, Lu Yuan couldn't help but bewildered and said, "My lord, isn't this just a school?"

"Yes, this is called the borrowing room. Those who can't afford books can borrow them here. However, no paper and pens are provided here, and copying is not allowed. They can only be read here. We only charge five copper coins a day for a book. , That is to say, if you take a book and read here for a day, you only need five copper coins. Of course, if you read two books a day here, you need ten copper coins."

Lu Yuan thought for a moment, nodded and said, "Copying is not allowed, but they are only allowed to read it here. They have to read a book repeatedly for a long time, and it is not enough for five copper coins. In this way, it will make some money."

"These are small money, and the real big money is on the third floor. We will decorate the third floor to look like a garden, with some small trees, flowers and plants in it. The layout of the design should be elegant, and tea will be provided here And snacks. Pens, inks, papers and inkstones are also provided. This is a place for scholars to exchange ideas.

The grade must be high, so that every scholar who comes in will feel that this is a place where scholars should stay. As soon as they enter the third floor, they feel that their hearts have calmed down, and their bookish atmosphere has become three points thicker.

And not everyone can enter here, if you want to enter here, you need an identity.Even if you have a status, you can't come in casually. Here we have a membership system. "

"Membership?" Lu Yuan was confused.

"Membership is a system!"

"We still have a system for a bookstore?" Lu Yuanda asked with his mouth open.

"Why can't there be? Besides, what kind of bookstore? The bookstore is only on the first floor, okay? We will open the first floor as a bookstore supermarket."

Simply Luo Xin also used the language of later generations.

"Bookstore Supermarket? Supermarket?"

"Just let everyone look at it casually. If you like it, go to the cashier at the door to pay. This is easy to understand, and I told you the benefits just now. But the bookstore supermarket on the first floor, we must have a business philosophy."

"Business philosophy?" Lu Yuan was completely confused.

"We have several slogans. First, the quality of book printing is the best. Second, the types of books are the largest. Third, the price is the cheapest. These three points alone will have an impact on all bookstores in the entire capital. And then radiate the whole country, we don’t need to open bookstores all over the country, we just need to wholesale the books we print to them.”

Lu Yuan scratched his head, a little unable to keep up with Luo Xin's train of thought, Luo Xin did not rush him, but waited quietly.About a quarter of an hour passed, Lu Yuan said:
"Master Hou, it's not easy to achieve the lowest price. Engraving is very expensive."

"It's not expensive!" Luo Xin waved his hand and said, "We don't do wood engraving, we do type printing. Wood engraving consumes a lot of money, and if you don't print many copies, the handwriting will be blurred. How can we achieve the best quality? Typefaces are different, and they are very expensive, and our prices will be reduced to an extremely low level, which is simply not something that other bookstores can compete with."

"What is type printing?" Lu Yuan was confused again.

"Don't worry about it!" Speaking of this, Luo Xin said with a smile: "You just need to know that this will greatly reduce the cost, and the printing quality will be excellent. In this way, not only will we not lose money, but we will also earn more than that." Now those bookstores make a lot of money. Let’s talk about the second floor. What we seek on the second floor is not money, but reputation. We provide such a place so that the poor in the capital can also read books here. Once they have If you have money, you will buy books from us. And once our reputation spreads, more people will come to buy books from us. This is advertising. Don’t forget that in the society of Daming, reputation is very important. What’s more , the second layer will not lose money, but earn less.

On the third floor, what we want to do is the clubhouse. "

"Clubhouse?"

"It's just a meeting place. It's just a high-end place. Not everyone can come here, even if you want to enter here with a lot of money, you must have a membership card."

"membership card?"

"Well, it is a proof of identity. We set up two kinds of membership cards, gold card and silver card. The gold card is made of gold, and the silver card is made of silver. People who hold gold cards and those who hold silver cards are the same. There is a difference. First, a person with a gold card can bring a person without a card to the third floor, but a person with a silver card cannot. Second, a person with a gold card has a dedicated person to serve, while a person with a silver card The person with the card did not."

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(End of this chapter)