Perfection of Rebirth

Chapter 353 Publicity Preparation
Since Bai Xue got together with Jiang Hui, she hasn't officially told her parents that she has a boyfriend.Although it is estimated that the two old people have already guessed it, they did not pierce the paper after all.

"Well, you go back and spend time with our parents, I'll just let me take care of the company," Jiang Hui said.

"What are our parents? That's my parents," Bai Xue said angrily.But seeing Liao Yun still sitting next to him, he felt a little embarrassed, his little face turned red.

Next, after Jiang Hui and Bai Xue learned about the recent situation of Brilliant Games, they went to participate in the Brilliant Games ministerial meeting.

In addition to listening to reports from various departments, today's meeting is mainly to determine the promotion strategy of "Glory of the King".

"Mr. Jiang, Mr. Bai, good morning? Let me report the progress of game development and testing. "Glory of the King" has been developed for more than half a year under Mr. Jiang's plan. It has entered the final sprint stage , we are concerned about this game...", the development department reported the content related to the development of the game.

Then the marketing department reported on the promotion plan of the game, which generally followed Jiang Hui's consistent propaganda spirit and utilized the strength of each company of the Brilliant Group to fully promote it on the Internet.

Especially the promotion on Guanghui Weibo, many companies are still groping.The promotion of Brilliant Games on Brilliant Weibo is like an advertisement for Brilliant Weibo and Brilliant Games at the same time.

A key principle of enterprise Weibo promotion and marketing is "everything revolves around customers".Now many new corporate Weibo public accounts have not yet grasped the essence.

Enterprises can interact with customers at different stages of consumption and gradually establish emotional relationships.In the stage of consumer awareness, it can actively discover the needs of potential customers and help consumers understand the basic functions of brands and products; in the stage of consumer purchase, it can answer customer inquiries in a targeted manner and promote the achievement of purchase decisions; In the use stage, let customers have a better experience through intimate interaction; in the end, it is very important to listen to how customers evaluate the product and use experience, give attention and rewards, and encourage customers to be more motivated to recommend to friends around them.

"Glorious Weibo is like an electronic magazine that is updated at any time. It is necessary to pay attention to timing, quantitative, and targeted release of content, so that everyone can develop viewing habits. When users log in to Guanghui Weibo, they can think about what your Weibo has. New developments, this is undoubtedly the highest level of success, although it is difficult to achieve, but we need to appear in front of them as much as possible, first become a habit in their minds. I hope that the promotion of "Glory of the King" on Guanghui Weibo Everyone should pay full attention and arrange special personnel to deal with it," Jiang Hui said to everyone.

Originally, everyone in Brilliant Games did not pay special attention to Brilliant Weibo. When Jiang Hui emphasized the need to arrange special personnel to deal with the promotion of "Glory of the King" on Brilliant Weibo, they realized the importance of Brilliant Weibo in Jiang Hui's eyes. sex.

"If you want to make the enterprise microblog more colorful and sustainable, it is not enough to simply convey the value in the content, you must pay attention to some skills and methods. For example, the setting of microblog topics and the way of expression are very important. If your blog post is a question Sexual, or suspenseful, to guide fans to think and participate, then naturally more people browse and reply, and it is easy to leave an impression on people. On the contrary, bringing blog posts like press releases will make fans unable to participate Let’s start. I hope this Weibo marketing of “Glory of the King” can become a textbook example,” Jiang Hui said.

Then, everyone continued to discuss other promotional content and confirmed some promotional videos.

……

When Brilliance Games started to publicize "Glory of the King" to the outside world, other online game manufacturers also had mixed reactions.

Shengda Network.

"Just Brilliant Games? It might be okay for them to develop web games, but online games are not something they can do if they want to."

"That's right, I overestimated my capabilities and thought that I would be invincible in the world if I made some achievements."

"It's good to let them meet each other, so that we can know that the world is not just about glorious games."

"Yeah, they thought that online games, like "Defend the Carrot", can be successful simply."

"Just take it as a joke."

……

ninth city.

"I heard that Brilliant Games is going to enter online games, it seems that everyone is eyeing this piece of meat."

"Yes, Shengda Network and our company have been listed one after another, attracting a lot of funds and attention to online games."

"Now the online game industry is a bit like a group of demons dancing wildly, and everyone wants to get a piece of the action."

"The profit margin in this industry is still too high. If a game is well done, hundreds of millions and billions of dollars a year are no problem. No wonder so many people are greedy."

"It doesn't matter so much, we just do our job well."

……

NetEase Game Division.

"There is another spoiler in the online game industry. I don't know if Brilliant Games can continue to be popular."

"It's unlikely. They used to make web games, and it seems that they are all games played on the Internet, but there is a big difference between web games and online games. If you enter this industry rashly, you may not be able to make money." .

"I hope so. The companies of Guanghui Group always appear as spoilers in various fields. I am really worried that they will cause trouble."

"What can we do? He's not the boss of online games now, it's no wonder how good games they can make as a newcomer."

"I'm afraid that the heroes will be killed with random punches, and Brilliant Games will use some special tricks to bring down the entire industry."

"Isn't it? You are worrying unfoundedly."

"I hope it's my unfounded worry."

……

Penguin Games Division.

"Brilliant Games is finally about to make another move. I didn't have any works in the past six months. I thought they would just sit back and eat."

"I didn't expect them to do so well in web games, but they suddenly transformed into online games."

"Online games make money faster. Except for a few products of Brilliant Games, other companies have not made much money from web games. It is estimated that Brilliant Games has taken more than [-]% of the profits of the web game industry."

"This is true. The popular web games now, from "Happy Farm", "Parking Space", "Angry Birds" to "Plants vs. Zombies", are all their products."

"It is estimated that Mr. Jiang is interested in online games with more lucrative profits. I wonder if their first product can be as popular as "Happy Farm"."

"It's hard to say, Jiang Hui's creativity is always very special, and can capture the psychology of users. Maybe online games are about to usher in a new wave of impact."

"We are paying close attention to see if we need to follow up."

……

(End of this chapter)