Perfection of Rebirth

Chapter 863 The Perfect First Issue

And the most exciting part of "The Voice of China" must be the peak night, that is, the finals.

After the national top four sang with their tutors, they sang the repertoire solo.

The one who received the most SMS votes from the audience in the first two rounds will directly enter the fourth round, and the one with the fewest votes will be eliminated.

The remaining two will enter the third round of singing, and the result of SMS voting will also determine one to enter the fourth round.

After the last round of singing, the audience and 99 media judges voted together. The audience SMS votes were converted into percentage figures, and the support votes of the media were added to determine the final championship.

In the future, Guanghui Film and Television has made great efforts to make this show show its best state.

On the stage, the four instructors were glamorous and beautiful.

Off the stage, the makeup team of about 20 assistants was extremely busy.

As long as the recording ends and the lights go out, the makeup artist will quickly rush forward to touch up the makeup of the instructor, arrange the clothes and hairstyle, and the staff will also come forward to communicate.

Mr. Liu's favorite thing is to comb his long hair.He would take off his hat immediately, and the stylist in the audience rushed to the stage to comb his hair from forehead to tail, over and over again until he was satisfied.

There are more staff beside Zhang Mengze, at least four or five people take care of her image, serve tea and water.

Among the several tutors, Mr. Wang likes to walk the most, chatting with Mr. Liu from time to time, while Mr. Qi is more restrained and always stays silently aside.No matter what happens on the field, as long as the students raise their voices and the lights come on, the four instructors immediately enter the situation, and can't help but beat the time for the students with the rhythm of the music, intoxicated by it.

Started at nine o'clock in the morning, and the recording of the first episode of the first season of "The Voice of China" didn't end until seven o'clock in the evening.

The audience in the morning and the audience in the afternoon can be different, but the instructor on stage remains the same.A full day of high-intensity work is actually very tiring, but several mentors are persisting.

If everyone just judged that this show would be popular based on the planning before, then after the first day of recording, everyone has completely believed that "The Voice of China" will be a popular variety show.

Some things are difficult to express on paper, but after experiencing the atmosphere and rhythm of the live recording, and then comparing other variety shows, you will find that "The Voice of China" has completely abandoned several other shows. position.

A strong lineup of instructors, high investment in music equipment, professional behind-the-scenes personnel, and selected students from all walks of life have all injected their own strength into the take-off of "The Voice of China".

"Mr. Long, I suddenly feel that our Jaguar Land Rover may have accidentally picked up a bargain." As the title manufacturer of "The Voice of China", the general manager of the Jaguar Land Rover Tianchao branch, Mai Di, deputy general manager Long Ling, and relevant representatives of the marketing department All staff attended the recording of the first episode of the program.

Although this title was personally designated by Jaguar Land Rover boss Jiang Hui, no one stood up to object.

But no one stands up against it does not mean that everyone agrees.

When the contract was signed, many people in the marketing department of Jaguar Land Rover privately believed that the naming fee of 1 million yuan was too expensive.

"This is enough for us to name several domestic hot dream variety shows at the same time", this is the true thought in most people's minds.

Since there are some doubts about the program, Jaguar Land Rover naturally gathered a group of people from top to bottom during the recording of the first episode to see how the program is going to be and whether the 1 million will be in vain.

"Boss Jiang's decision has always been correct, and I have always believed in it," Long Ling ignored the subordinate's flattery.

Although it was Jiang Hui's intention to agree to Jaguar Land Rover's naming fee of 1 million yuan to name "The Voice of Heaven", it was Long Ling who actually implemented it. It can be said that Long Ling has taken on a lot of pressure within Jaguar Land Rover. .

"The only regret is that the broadcast rights of "The Voice of China" are as expensive as the naming fee, and no TV station accepts it, so we have to premiere the first episode on Tudou, otherwise I think it will be even more popular."

For a long time, domestic variety shows have been based on the integration of production and broadcasting, that is, TV stations produce programs and broadcast them.

However, "The Voice of China" took the path of separation of production and broadcasting.

The integration of production and broadcasting is compatible with the traditional planned economic system and the simple program reproduction method. It plays an active role in organizing and mobilizing various production links for major publicity reports, program overall planning and orientation checks, and safe broadcasting. .

However, radio and television have long implemented a production model that integrates acquisition, editing, and broadcasting. The programs are produced and broadcast by themselves. There is no competition mechanism, lack of innovation ability, and the team of editors and broadcasters is complicated. Some employees even only produce a few programs a year. Or hold an evening party. This kind of operation mechanism of combining production and broadcasting and eating from a big pot severely limits the development of programs and resource allocation, resulting in low efficiency and high costs of radio and television stations.

Since the early 90s, my country has also started some so-called "separation of production and broadcasting" attempts.

Due to translation reasons, some people interpret the "separation of production and broadcasting" as the separation of TV production agencies and broadcasting agencies, thinking that TV stations only broadcast, not produce programs, and all programs are produced by companies in the society - such an understanding is biased.

In fact, program production companies in countries such as the United Kingdom and the United States often have affiliation with program broadcasters.For example, the 15 independent production companies of British ITC in the country are all invested and established by ITC.

American program production companies also have a certain number of shares in each program company.Therefore, the independent film production system is not independent in terms of capital, and the term "diversification of program production" can more accurately reflect the original intention of "separation of production and broadcasting".

Judging from the characteristics of TV program production, TV programs cannot be mass-produced, but are targeted and rely on human brainwork and collaborative labor to complete.

The completion of the TV program is the result of a team's joint efforts, but it is by no means a simple superposition of individual strengths.

Unlike the production of a car or a computer, which can be compared with blueprints, TV programs reflect a changing world. In the process of program creation, human subjective factors have a lot of influence.

This means that it cannot carry out "assembly line" type assembly production, nor can it adopt the production management system of general enterprises, but can only adopt the "TV producer system" which has been proven effective in practice.

However, it is easier said than done.

The most obvious example is that Guanghui Film and Television's "The Voice of Heaven" has not been able to reach consensus with major TV stations.

In fact, in the final analysis, it is the difference in cognition between the two parties. I am used to a TV station that integrates production and broadcasting, so I definitely don’t think that spending [-] million, or even several hundred million, to introduce a variety show is a good choice.

With so much money, why not invest in shooting a few programs by yourself.

Similarly, Guanghui Film and Television, as the producer, has invested a lot of manpower and material resources, so it is naturally unwilling to sell the program cheaply.

In the end, "The Voice of China" took the same path as "A Bite of China" and was premiered on Tudou.com.

(End of this chapter)