superstar director

Chapter 290 Box Office Battle (Two in One)

The next day, Ning Sheng, Wang Qiang, and Xu Zheng started a national film promotional activity together. Because of the overwhelming previews and promotions of various blockbuster films recently, "People on Journey" undoubtedly received much less attention, but even so, Ning When Sheng is here, the media and fans are always indispensable.

During the promotional activities, everyone's main questions were focused on the director Ning Sheng, because he was the most popular and well-known director, while Wang Qiang and Xu Zheng only asked a few questions each time, and they were all dumbfounding. question.

For example, a fan who watched the movie asked Wang Qiang, "Did you really drink that bottle of milk?"

"Did you drink it in one gulp?"

"Is it true that you spit up and swallow milk on the plane—"

Similar questions are very embarrassing, but Guo Wang Qiang doesn't mind at all, because this is the first time he is asked questions by fans, and the first time someone pays attention to his role, instead of the previous scolding and contempt, or even directly Neglect, no matter how harsh the questions asked by the fans, he responded positively with high spirits. After a few times, not only the fans had a good impression of him, but even the media spoke well of him.

As for the other teacher Xu Zheng, he is an old man in the circle, and this kind of battle can't trouble him at all.

Ning Sheng, on the other hand, took the opportunity to fight back against the malicious low comments made by some people on the Internet.

"For a movie, everyone has the right to like it or not. I never thought of sending a work that would satisfy everyone. This is my first movie. I am happy to accept all goodwill. Sincere suggestions and criticisms, but for some malicious or intentionally disruptive comments, I can only say that people of this quality are not worthy of watching movies!"

"Movies are a form of artistic expression. People often say that art comes from life, but it is higher than life. "People on the Journey" is a comedy. Therefore, in addition to some funny content in the movie, there are also Some things that are not funny but touching or sentimental, such as the ticket clerk who gave the two protagonists wallets, Wang Qiang who always believed that there are many good people in the world, and Xu Zheng who secretly helped Wang Qiang pay the debts, some people use this as an excuse. The reason, say that these plots are too fake, and say that I made a documentary about "Moving China". According to your opinion, there are liars everywhere, and everyone is selfish. Is this the truth? Is this a good movie? ?”

Under the watchful eyes of many media fans, Ning Sheng continued seriously, "I know that certain plots in some movies are a little different from most people's lives, but movies are not reality, and even in reality, you can guarantee There will never be such a good person in the movie? I don't believe it!"

"Besides, isn't it good for a comedy movie to make everyone walk out of the theater happily after watching it? You must be entangled in what is true. How do you read the flying plots in martial arts movies? ? Hollywood Transformers and other movies, you also complain that it is too fake, is it impossible to have it in reality?"

"What's more, isn't it good to have positive things in movies? Do you have to watch negative and cruel things to feel real? Please, this is a movie. Everyone near the movie is to relax. If you really want to experience reality If you go to a construction site to move bricks, work as a cleaner on the street, or go to a restaurant to wash dishes, even if you have to go to a movie theater to experience it, please don’t watch comedy, especially this comedy of mine, thank you!"

"By the way, some people also mentioned the saying of three wives and four concubines. I don't know how many people have this dream, but I don't think it is shameful to have this idea. Some countries still have a system where a man can marry several wives , and it is not new for a rich woman to take care of a few cheesy faces. Apart from legal issues, I think it is more about moral issues and personal emotional issues. What's more, the final ending in the movie is also liked by most people. Yes, Xiao San leaves and the original spouse reconciles, isn’t that good? Is this situation abnormal in reality? Or do you mean that everyone prefers Xiao San to be in the top position and the original spouse divorces?”

Movie fans on the Internet couldn't fight back in the media like Ning Sheng, and many of them were on Ning Sheng's side. As the movie was played one by one, the ratings of Douban.com and Tomato.com quickly stabilized at The score is around 7.5. Although there are still some low-scoring and low-scoring people, more movie fans still made their own fair judgments.

Jiang Quan looked at the word-of-mouth of "People on the Journey" on the Internet and couldn't stop it. Even if he paid for the navy to give a low score, the navy couldn't compare with the large number of movie fans after all. He dropped 6 points from the passing mark, but was forced back by a large number of fans who liked the movie and Ning Sheng's fans.

Now the word-of-mouth effect has formed, and the media reports about "People on the Journey" are mostly positive, so any small tricks are useless. I only hope that "Surprise All the Way" he invested in can give myself a big surprise!
The Kyoto Film News first made a positive review on the second day after "People on the Journey" was released.

"China's Spring Festival travel is so crowded that it can be included in the Guinness Book of Books. Although "People on Journey" is too dramatic, the scenes presented to us are definitely not exaggerated.

Although the movie tells an embarrassing story of two returnees with very different identities, its unique dramatic tension makes us feel the difficulty of going home for the New Year.It is true that the population is large, and the feeling may not be so strong at ordinary times, but the Chinese people have the habit of celebrating the Spring Festival, just like Wang Qiang sang, they have to go home for the New Year if they have money or not.So this person has a strong heart to return home, mountains can't stop him, let alone water.

As a young man, Ning Sheng can capture this special emotion and make it out, which is definitely worthy of encouragement and affirmation. I hope that in the future, the new generation of directors in Huaxia can do like Ning Sheng and shoot more films that are close to Huaxia. Movies of popular life! "

Huaxia Entertainment Daily also published its own evaluation on its own movie page.

"How embarrassing is "People on the Journey"? Why is it so difficult to go home for the new year? The plane couldn't fly, the train was cut off, the passenger car almost killed people, and finally squeezed into a bed, but was snored , the sound of grinding teeth, the sound of farts is too much tossing, and even accidentally got involved into a male mistress, etc. All the reliable and unreliable things were shared by these two people. Some people think that the plot is unreliable, that is He has never felt the kind of embarrassment that is called "every day should not be done, and the land is not working".

Ning Cheng's first film work has such a level, the reputation of a genius is indeed well-deserved! "

There are also some comments from other media, and most of them are comments that give affirmation and encouragement.

"The film is indeed embarrassing. This kind of embarrassment cannot be settled by the big boss. Li Chenggong should still be very rich, but he has always been embarrassing on his way home. The story is very well written, which is to assign unreliable things to the drama. Since you want to make the story look good, of course you need to add some imagination.

Ning Sheng was known for his excellent eyesight when he was filming TV dramas, and the protagonists he chose were all close to the characters, and this time, his movie also benefited from it!

Wang Qiang and Xu Zheng, two unreliable characters, could not be more appropriate to play these 囧 brothers. If Xu Zheng's role is replaced by someone else, I think it may be very funny, but there is absolutely no more In sharp contrast to the impact, Xu Zheng, who is from Shanghai, can just show the sense of superiority of the people in the big city, and he feels more joyful. "-- Huaxia Film and Television Journal.

"Although Niu Geng and Li Chenggong returned home embarrassingly, the entertainment goal of the story is still very humanistic. Although Li Chenggong has always been very cold about this cow egg, Li Chenggong is a kind Chinese person after all. Clearly discerning, the short time with Niu Geng, the brotherhood of sharing weal and woe with fate has already sprouted. At the end of the film, Niu Geng’s gentle appearance seems to tell everyone that this person is always moving towards civilization. success.

China's film market is growing constantly, and Hollywood's film and television giants are salivating for this cake. In the past, China's film market relied entirely on martial arts films and gunfight films to attack Hollywood blockbusters. Now, the old school of martial arts is gradually going away, and while the new school of martial arts is rising, China's Comedies, as well as the combination of comedy and kung fu movies, have brought new vitality to the Chinese film market. At this time of prosperity, Chinese filmmakers may be able to set their goals further, stabilize the Chinese market, and attack Take a look at the North American film market.

When we have more and more outstanding newcomers like Ning Sheng, isn't it natural to rush to the world? "--Kyoto Times.

There are also some gossip media that attract attention with novel content.

China's largest gossip media - The Sun published a message on the film and television section, "Before, many of us doubted Ning Sheng's control over movies, and questioned that Ning Sheng had never made a comedy, but the facts have proved that geniuses really cannot be equated with ordinary people. Others will fail, but Ning Cheng will always succeed, from now on, we should divide the people in the entertainment industry into two types, one is Ning Sheng, and the other is others!"

Of course, good reports also have bad ones, but those bad ones, Ning Chen threw them aside at a glance, there is no need to take them too seriously, as he said before, he is not cash, and he cannot let Everyone likes it, what's more, some people are simply finding fault on purpose. For this kind of thing, it would be too troublesome and unnecessary to fight back one by one.

Even Ning Cheng regretted refuting those slanderous and low reviews on the Internet in front of the media before. For those people, the only thing you should do is ignore them, otherwise, if the trouble continues, it will be useless except to make yourself angry. It will make those people proud, and even some people are not right or wrong, just to make you angry, make trouble everywhere, and find a sense of existence. It is really not worth it.

"On the Journey" was screened on Friday night, and the first week's box office results came out three days later.

The second place is the animation "Water Man Jinshan", which was released on the same day as "People on the Journey", and won more than 7000 million box office in the first three days.

The third place on the bottom is all old movies that have been released for at least a week, and they basically have no competitiveness.

This first week's box office champion was a bit of a surprise, because Mr. Liu only won less than 700 screening theaters at the beginning, but "Water Man Jinshan" released by Huayi Film and Television has nearly [-] and more than [-] screening theaters.

However, after the release of the two films, the word-of-mouth of "People on the Journey" has been rising all the way, but "Water Man Jinshan" was greatly disappointed by many fans. The adaptation is too excessive, and the plot content is really unacceptable.

Therefore, when the attendance rate of "People on the Journey" remained above 80.00%, the attendance rate of "Water Man Jinshan" was less than 30.00%.

The total investment of "People on the Journey" is 1000 million, and Lotte Film and Television has spent nearly 1000 million on promotional expenses, a total of 8000 million. Now the box office of [-] million in the first week has already made a lot of money. Ning Sheng is relatively indifferent about it. But Wang Qiang and the others were so excited that they almost took to the street-naked-run!

"People on the Journey" had a box office of about 3000 million in the previous life, but it broke 8000 million in the first week of this life, which shows the prosperity of China's film market.

But after the first week, Ning Sheng's real opponent finally came.

On December [-]st, "Surprise All the Way" invested by Jiang Quan was officially released. On the same day, director Yan Zhengxun held a premiere press conference with leading actors Li Minggao and Deng Qi, hoping to use the popularity of the two leading actors to attract audiences to the movie to support the box office. .

But whether the audience will buy it or not, what they are watching is the movie itself. What's more, it is really difficult for a TV star or a singer to use their popularity to support the box office.

The next day, the box office of "Surprise All the Way" was exposed on the first day. Jiang Quan tried his best and found many friends. Finally, with the support of Jinbei Film and Television, he won more than 5000 screening theaters in one fell swoop, and the box office results on the first day were also very gratifying. , directly reached more than [-] million.

However, they did not win the single-day box office champion, because the champion was "On the Journey". Because of the overwhelming reputation and attendance, in the new week, the number of theaters showing "On the Journey" increased to 7000, so , The single-day box office of "People on Journey" has already exceeded [-] million.

However, what made Jiang Quan and the crew of "Surprise All the Way" even more frustrating was that the score of "Surprise All the Way" on Douban and Tomato was only 6.5 points. All expressed disappointment.

The remaining one-third are fans of the two leading actors.

Looking at this situation, Jiang Quan really understood the meaning of the word "shock". Every time the rating changes, every time a new negative comment is posted, he can feel the acceleration of his heartbeat.

This time he invested 3000 million, plus the other 5000 million, a total cost of 4000 million, plus nearly 2.5 million in publicity expenses, which is almost a total cost of [-] million. More than [-] million.

With today's box office of 5000 million in a single day, it seems that it is not difficult to achieve this goal. It only takes five days, not even a week, but the box office will change every day, even if the word of mouth will not continue to decline. Look at "New Police Story" that will be released next week. It is Cheng Long's new film, with an investment of [-] million yuan. It's no wonder the box office didn't dive!

(End of this chapter)