The king of all people

Chapter 349 "Mobile Phone" Against the Market

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Daniel was dumbfounded.

When he relayed the news to Bruno and other Columbia Pictures bosses, those stubborn and stubborn old guys were dumbfounded.

What does it mean to have a lot of money?

Now in their eyes, Li Xian's impromptu decision is a very vivid example!
It is understandable for actors to want their works to be promoted more, but all of this must be based on the cost recovery.

Before this, they really haven't seen many artists who are willing to spend so much money to promote their films out of their own pockets.Although the effectiveness of advertising promotion before each movie is shown in the cinema can be seen, it can be placed in the time period when "Mobile" will be released in a few hours. Not much difference.

You must know that the reason why most audiences walk into the cinema is mostly because they have already chosen the movie to watch this time before coming here, and bought the corresponding admission ticket.

That is to say, the new version of the promotional film that was temporarily launched this time may play a role in letting more Americans know about "Mobile", but at the same time it is only limited to this.This kind of bad film that even the distribution company judges as having no prospect, is it possible that everyone is expected to buy tickets after seeing the promotional film?
What's more, the behind-the-scenes planner who manipulated this promotional activity is a Chinese filmmaker like Li Xian...

In just a few minutes of launching the promotional video, he actually "generously" paid out millions of dollars in advance costs!
"That stupid Chinese person regards our American film market as his own base camp? Even some of our local Chinese-invested films dare not be so informative about their own works?"

In the emergency meeting room of Columbia Pictures, the CEO Bruno sneered dismissively, and ruthlessly handed over Daniel's promotional film release schedule about Li Xian's production and threw it on the table.

Immediately, amidst the noisy discussions in the hall, Bruno gave another meaningful smile, and hummed softly: "But that's fine, we paid a lot of money when we bought the distribution rights of this movie. , thanks to Li Xian's 'rich and powerful', even if "Mobile" becomes a dog, we won't lose all the damage..."

Clap clap clap!

Applause full of gratification resounded throughout the meeting room.

"Arrogance! Ignorance! Does he have more unique insights than us? With the quality of "Mobile Phone", if he gets it to the White (he) Palace to advertise, no one will read it!"

"Hehe... What I suspect now is that the audience in the movie theater may leave angrily when they see the promotional video of "Mobile"!"

"It doesn't matter, guys! Anyway, he will lose the most money, so we have the right to watch the show..."

More than a dozen high-level executives in the American film industry all looked at each other and smiled, without exception, they voted for the promotion plan of "agreeing to adopt Li Xian's proposal to put advertisements in movie theaters".

Compared with when they were worried about the box office of "Mobile Phone" a few hours ago, this group of blond foreign devils were looking forward to the scene when this liar was completely thrown into the sidelines later.

----

Relying on the influence of Columbia Pictures in North America, about half an hour later, most of the theaters in the United States received a copy of the "falling from the sky" promotional film.

Money can turn ghosts around, and with the benefits that make them smile, the bosses happily interspersed the "Mobile" trailer with the precious interrupted prime advertising time of cinema resources.

As for whether the film can achieve results, it is not something they should care about.

In October, before the annual Christmas festival in the West, directed by the famous director Todd Haynes and starring the powerful actress Julianne Moore, who has been nominated for Oscar twice, the ethical and moral love drama Far From Heaven " and the big movie "Four Feathers", which reflected the British Empire's war against Sudan at the end of the 19th century, stood out from the crowd of competitors and firmly occupied half of the North American movie box office market this weekend.

"Far From Heaven" features an all-star cast, and the storyline follows the most popular entangled love ethics in the contemporary era. Many viewers are easily captured by the emotional cards played by this movie. Naturally, there is no suspense for its box office success .

Similarly, in another popular movie "Four Feathers", the audience has realized the fear of that war-torn era, and also understood the mutual help between people that this movie wants to show. sentiment……

Coincidentally, these two tickets are currently the most popular box office in North America, and they all have a common feature.They put more attention on the ideas that arouse the audience's empathy, and left many audiences' footsteps again and again through the tear-jerking and thought-provoking plot development.

The phenomenon of blindly following trends is nothing new in every country and every field.Following these two popular films, the major distributors have taken a fancy to the overall trend of the North American film market in October, and have successively released more films that focus on warmth and touching emotions to earn a lot of money...

Randomly search on Google's official website, it is not difficult to find that the North American film industry at this stage has been completely flooded with films of this style.

At a time when the vast majority of Americans are infected with aphrodisiacs...

Without knowing it, foreigners passively watched the promotional video of the Chinese witty comedy "Mobile Phone" featuring oriental humor during the intermission between the opening credits and the end credits of the movie...

"F, UCK! What the fuck kind of crap movie is this? Hurry up and get rid of the promotional movie, what we need is a warm and educational movie that can touch people's hearts!"

"My-god! Someone save my eyes! This is the United States, how could such weird and bad movies be mixed in... Are the movie theater owners out of money and crazy? Advertise!"

Unlike the "Mobile" promotional film, which is full of joy everywhere, when Americans see this movie on the theater screen that conflicts with their favorite emotional blockbuster recently, especially with a Chinese lead, a Chinese screenwriter, and a Chinese lead After the movie, a spontaneous sense of disgust gushed out from the bottom of their hearts angrily!
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(End of this chapter)