Qingben beauty
Chapter 207 How Do You Know It Will Work?
Chapter 207 How Do You Know It Will Work?
Mr. Guo chatted with me for more than an hour.
Tell me roughly why he has spent ten years and still hasn't made his own brand.
Mr. Guo's words were a little scattered, most of them were sentimental, and occasionally a few words of lessons to Guo Dexing were mixed in.
I summed up what he meant in my mind.
Probably, to be a brand, quality is indeed the most important, but it is also the least important, because quality is only the guarantee and the foundation. A brand needs the recognition and approval of the public, and it needs to be high-end with a high price Brands need more recognition.
Among them, not only to promote, but more importantly, the design of the style.
A good brand will have its own designer. The styles designed are popular, and the public's reputation will rise. Coupled with continuous promotion and continuous cultivation of the market, the brand can gain a foothold.
As for Mr. Guo, he couldn't find a good designer, and he didn't have a good promotion channel.
According to what Guo Dexing muttered in a low voice, even if he made his own brand, it would still be a counterfeit...
Mr. Guo gave Guo Dexing another hard look, and served tea to the guests.
After leaving the factory, Guo Dexing took me to a farmhouse in Huzhou to eat roasted kid.
This place is located on the edge of Taihu Lake. The three-row bungalows with blue bricks and green tiles are very simple and rustic.
However, the sheep are raised in the green grass by the lake, and the charcoal for roasting is burned by the boss himself, and a few pine cones are thrown into it.
Halfway through the roasting of the sheep, the aroma came out.
And what rang along with the fragrance was Guo Dexing's cell phone.
It was Lu Lingguang who called him.
At that time, Guo Dexing was choking on the fire and yelling into the phone while turning over the lamb, "Who? Lu Lingguang? I don't know him!"
I was sitting next to me with a glass of water, but I almost overturned the glass of water with a laugh.
I heard Guo Dexing yelling: "Hello? Who are you? Talking? Why are you silent?"
I thought to myself, that boy Lu Lingguang must have been so aggrieved to death.
Wahahaha, you brat, do you really think that everyone needs to know about your Lu family and who you, Lu Lingguang, are? !
It's a pity that Guo Dexing put down the sheep without saying a few words, holding the mobile phone in both hands and said flatteringly: "Ah, you are Xiao Gu's friend, ah, I know the fund company, it's rich and rich. Money! Can you lend me money? I can pay interest!"
I stared at Guo Dexing very unhappy.
Can you give me some face!
Guo Dexing did not see my face at all, he just nodded and smiled happily and said: "Yes, yes, you can watch the project at any time, come to Hangzhou tomorrow? Yes, you can! Xiao Gu? Xiao Gu's work has already been done , of course we can go together! I'll take her there together, and we can leave in the afternoon!"
My stare turned into goldfish eyes.
After Guo Dexing finished speaking, I snorted heavily to express my dissatisfaction.
It's a pity that Guo Dexing was overjoyed and didn't notice my dissatisfaction at all. After putting down the phone, he smiled at me and said, "Oh, Xiaoqing, this, you are really my noble person. Don't worry, you will succeed this time." Brother, I will never forget you!"
I couldn't help but snorted again and said, "I haven't seen this side yet, how do you know it will work?"
Guo Dexing pointed to his head and said with a smile: "Sixth sense, sixth sense!"
I stared at him in complete disbelief.
After Guo Dexing laughed a few times, the joy on his face faded, and he said: "It's good to have hope, it's better than no hope at all, and the darkness in front of us..."
Guo Dexing smiled self-deprecatingly, and said: "My dad didn't say anything wrong about me. I was really hot-headed, and I just focused on it without thinking about anything. Originally, we made money by selling land and cooperating with others. But I have a big heart, and I am jealous when I see the big money they make, thinking, I have been with him for so long, and I understand everything I should know, so I want to do it myself and make a lot of money by myself, but ah, this matter, it’s all about watching It’s easy for others to do it, but I don’t know that’s the case until I do it myself! To be honest, if I can’t find money anymore, if I don’t want to lose everything, I can only sell the project at a low price. Pay back the money my wife and elder brother borrowed outside."
"Borrowed money?" I don't understand.
"Yeah, the project is so big, and the land loan alone is worth hundreds of millions. At that time, the policy was not so tight. The bank loaned half of the money, but the remaining half was not enough for us to do our best. So, at that time, we found I borrowed some private loans with high interest rates." Guo Dexing said with a wry smile: "Now that the project fails, we lose our own money, but we have to find a way to repay the borrowed money. Before I came back this time, someone came to find Let me tell you that it is 2000 million to take over the plate, if I really can't find any more money, I can only sell it at such a low price."
"However, even if it is not built, the land payment should always be taken away!" I am still puzzled.
The land is so expensive, not to mention the buildings above, if the land is transferred, you should be able to get the land money back.
Guo Dexing smiled wryly, opened his mouth and hesitated again, and finally said: "I won't be able to explain this matter for a while. I can only say that there is something wrong with our land, so it is not right at this time to transfer the original price. Possibly, if Mr. Lu can't do it here, I can only accept the conditions of that company, anyway, 2000 million can also pay off the debt."
I let out a huh, thinking that you started but only told me that 3000 million project funds were missing.
It can be seen from this appearance that it is not a matter of engineering funds at all.
Guo Dexing turned back and continued to roast the sheep, saying: "I, now I want to make a few times more money, take a step back, and lose all my money. If I have funds to come in now, I can pay the first project payment. Get up, cap it off, not only will I be able to start selling properties, but the bank will also let me lend money. At that time, I will be relieved. Do you know how much the house price in Hangzhou is now? Now, the better properties are all over [-] yuan. My property, Although it is not the most lively place in the city, it is close to the West Lake. There are villas next to it, as well as schools, universities, high schools, and junior high schools. The best schools are all next to me. I estimate that the opening price must be tens of thousands. I don’t want to think about it anymore, earning one or two thousand per square meter is enough!”
Earn one or two thousand per square meter?
I looked at him with some surprise.
As far as my house in Shanghai is concerned, the increase in the past two years has been far more than this amount!
Guo Dexing tore up a piece of meat, looked at it, and was about to hand it to me. When he turned around, he saw my face and said with a smile, "What's the matter?"
"One square, can you only earn one thousand to two thousand?" I asked.
"Don't believe me?" Guo Dexing handed me the meat in his hand and said, "Yeah, I didn't believe it at first, but, I really can only make so much money. Look, the land payment is rising steadily now. Come down... The floor cost of one square meter is almost three thousand, and then there are construction costs, labor costs, taxes, and miscellaneous fees. If you calculate these casually, the cost of one square meter will be five or six thousand. It sounds like there should be more than 4000 profits, right? Don’t think that this is the cost, and the biggest cost is the capital cost! Look, I told you earlier, how much money is needed for the land payment alone? Not to mention the construction funds, most of these funds are borrowed, borrowed from banks, borrowed from private individuals, and a real estate project is completed. It takes two years soon, and three to five years later. Even if it is a bank loan, the interest rate is the lowest For the kind, the interest rate will be nearly 30.00% in the past three years. Not to mention the private loan, the interest rate will be even higher! I heard in Hangzhou that there is a fund company that provides corporate loans, but the interest rate is very high. At least 20.00%, Mr. Lu is like this?"
(End of this chapter)
Mr. Guo chatted with me for more than an hour.
Tell me roughly why he has spent ten years and still hasn't made his own brand.
Mr. Guo's words were a little scattered, most of them were sentimental, and occasionally a few words of lessons to Guo Dexing were mixed in.
I summed up what he meant in my mind.
Probably, to be a brand, quality is indeed the most important, but it is also the least important, because quality is only the guarantee and the foundation. A brand needs the recognition and approval of the public, and it needs to be high-end with a high price Brands need more recognition.
Among them, not only to promote, but more importantly, the design of the style.
A good brand will have its own designer. The styles designed are popular, and the public's reputation will rise. Coupled with continuous promotion and continuous cultivation of the market, the brand can gain a foothold.
As for Mr. Guo, he couldn't find a good designer, and he didn't have a good promotion channel.
According to what Guo Dexing muttered in a low voice, even if he made his own brand, it would still be a counterfeit...
Mr. Guo gave Guo Dexing another hard look, and served tea to the guests.
After leaving the factory, Guo Dexing took me to a farmhouse in Huzhou to eat roasted kid.
This place is located on the edge of Taihu Lake. The three-row bungalows with blue bricks and green tiles are very simple and rustic.
However, the sheep are raised in the green grass by the lake, and the charcoal for roasting is burned by the boss himself, and a few pine cones are thrown into it.
Halfway through the roasting of the sheep, the aroma came out.
And what rang along with the fragrance was Guo Dexing's cell phone.
It was Lu Lingguang who called him.
At that time, Guo Dexing was choking on the fire and yelling into the phone while turning over the lamb, "Who? Lu Lingguang? I don't know him!"
I was sitting next to me with a glass of water, but I almost overturned the glass of water with a laugh.
I heard Guo Dexing yelling: "Hello? Who are you? Talking? Why are you silent?"
I thought to myself, that boy Lu Lingguang must have been so aggrieved to death.
Wahahaha, you brat, do you really think that everyone needs to know about your Lu family and who you, Lu Lingguang, are? !
It's a pity that Guo Dexing put down the sheep without saying a few words, holding the mobile phone in both hands and said flatteringly: "Ah, you are Xiao Gu's friend, ah, I know the fund company, it's rich and rich. Money! Can you lend me money? I can pay interest!"
I stared at Guo Dexing very unhappy.
Can you give me some face!
Guo Dexing did not see my face at all, he just nodded and smiled happily and said: "Yes, yes, you can watch the project at any time, come to Hangzhou tomorrow? Yes, you can! Xiao Gu? Xiao Gu's work has already been done , of course we can go together! I'll take her there together, and we can leave in the afternoon!"
My stare turned into goldfish eyes.
After Guo Dexing finished speaking, I snorted heavily to express my dissatisfaction.
It's a pity that Guo Dexing was overjoyed and didn't notice my dissatisfaction at all. After putting down the phone, he smiled at me and said, "Oh, Xiaoqing, this, you are really my noble person. Don't worry, you will succeed this time." Brother, I will never forget you!"
I couldn't help but snorted again and said, "I haven't seen this side yet, how do you know it will work?"
Guo Dexing pointed to his head and said with a smile: "Sixth sense, sixth sense!"
I stared at him in complete disbelief.
After Guo Dexing laughed a few times, the joy on his face faded, and he said: "It's good to have hope, it's better than no hope at all, and the darkness in front of us..."
Guo Dexing smiled self-deprecatingly, and said: "My dad didn't say anything wrong about me. I was really hot-headed, and I just focused on it without thinking about anything. Originally, we made money by selling land and cooperating with others. But I have a big heart, and I am jealous when I see the big money they make, thinking, I have been with him for so long, and I understand everything I should know, so I want to do it myself and make a lot of money by myself, but ah, this matter, it’s all about watching It’s easy for others to do it, but I don’t know that’s the case until I do it myself! To be honest, if I can’t find money anymore, if I don’t want to lose everything, I can only sell the project at a low price. Pay back the money my wife and elder brother borrowed outside."
"Borrowed money?" I don't understand.
"Yeah, the project is so big, and the land loan alone is worth hundreds of millions. At that time, the policy was not so tight. The bank loaned half of the money, but the remaining half was not enough for us to do our best. So, at that time, we found I borrowed some private loans with high interest rates." Guo Dexing said with a wry smile: "Now that the project fails, we lose our own money, but we have to find a way to repay the borrowed money. Before I came back this time, someone came to find Let me tell you that it is 2000 million to take over the plate, if I really can't find any more money, I can only sell it at such a low price."
"However, even if it is not built, the land payment should always be taken away!" I am still puzzled.
The land is so expensive, not to mention the buildings above, if the land is transferred, you should be able to get the land money back.
Guo Dexing smiled wryly, opened his mouth and hesitated again, and finally said: "I won't be able to explain this matter for a while. I can only say that there is something wrong with our land, so it is not right at this time to transfer the original price. Possibly, if Mr. Lu can't do it here, I can only accept the conditions of that company, anyway, 2000 million can also pay off the debt."
I let out a huh, thinking that you started but only told me that 3000 million project funds were missing.
It can be seen from this appearance that it is not a matter of engineering funds at all.
Guo Dexing turned back and continued to roast the sheep, saying: "I, now I want to make a few times more money, take a step back, and lose all my money. If I have funds to come in now, I can pay the first project payment. Get up, cap it off, not only will I be able to start selling properties, but the bank will also let me lend money. At that time, I will be relieved. Do you know how much the house price in Hangzhou is now? Now, the better properties are all over [-] yuan. My property, Although it is not the most lively place in the city, it is close to the West Lake. There are villas next to it, as well as schools, universities, high schools, and junior high schools. The best schools are all next to me. I estimate that the opening price must be tens of thousands. I don’t want to think about it anymore, earning one or two thousand per square meter is enough!”
Earn one or two thousand per square meter?
I looked at him with some surprise.
As far as my house in Shanghai is concerned, the increase in the past two years has been far more than this amount!
Guo Dexing tore up a piece of meat, looked at it, and was about to hand it to me. When he turned around, he saw my face and said with a smile, "What's the matter?"
"One square, can you only earn one thousand to two thousand?" I asked.
"Don't believe me?" Guo Dexing handed me the meat in his hand and said, "Yeah, I didn't believe it at first, but, I really can only make so much money. Look, the land payment is rising steadily now. Come down... The floor cost of one square meter is almost three thousand, and then there are construction costs, labor costs, taxes, and miscellaneous fees. If you calculate these casually, the cost of one square meter will be five or six thousand. It sounds like there should be more than 4000 profits, right? Don’t think that this is the cost, and the biggest cost is the capital cost! Look, I told you earlier, how much money is needed for the land payment alone? Not to mention the construction funds, most of these funds are borrowed, borrowed from banks, borrowed from private individuals, and a real estate project is completed. It takes two years soon, and three to five years later. Even if it is a bank loan, the interest rate is the lowest For the kind, the interest rate will be nearly 30.00% in the past three years. Not to mention the private loan, the interest rate will be even higher! I heard in Hangzhou that there is a fund company that provides corporate loans, but the interest rate is very high. At least 20.00%, Mr. Lu is like this?"
(End of this chapter)
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